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Thinkers360

The Elevator Sketch

Feb28



The Elevator Sketch is a concept similar to The Elevator Pitch, but to express an idea graphically. It is the minimum expression of a drawing to express an idea quickly.


I like to use elevator sketches to design because, when I am designing, I want to think about the concept and not the drawing. I want agility to think.


I have called this concept “The Elevator Sketch”. I advise my students to use this type of sketch to think, to design.


 


Do you draw or think?


I love to draw.


I love to think.


I design.


 


Drawing Thinking


Thinking Drawing


Design Thinking


Design


 


[ In Spain we say "what is good, if brief, twice as good" ]

By Miguel Herranz

Keywords: Design Thinking, Innovation, Open Innovation

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