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Strategic Marketing West 2024

Master Data-driven Creativity and Revolutionize Consumer Engagement
Investing in skilled talent, quantifying creative, and establishing a robust data management strategy, is the only way to gain organization-wide buy-in and fully capitalize on disruptive tech, like GenAI.

With a 16-year legacy, Reuters Events: Strategic Marketing West 2024 unites 250+ senior marketing leaders to master data-driven creativity.

Date: May 08, 2024 - May 09, 2024
Location: Los Angeles, CA

events.reutersevents.com | Reuters Events | Physical | Yessenia Sembergman
The Digital Business Impact of AI Everywhere

Join IDC for our 59th annual Directions conference focused on using tech to scale the digital business.

IDC Directions 2024 will be held on Thursday, March 14 in Boston, Massachusetts and on Wednesday, April 3 in San Jose, California. The full-day event includes eight mainstage speakers, 15 breakout sessions, and much more.

Meet this year's IDC mainstage speakers who will focus on IT and Digital initiatives to help organizations overcome the economic, political, and social disruptions impacting their business.

Date: March 14, 2024 - April 03, 2024
Location: 14 March, Boston Convention and Exhibition Center -and San Jose McEnery Convention Center- Apr 03

www.idc.com | IDC | Physical | Yessenia Sembergman
Procurement Outsourcing - Perception v. Reality

With the latest ‘hot topic’ in procurement being the application of AI to some of their most tedious work, it would be easy to overlook the fact that what is really being discussed is procurement outsourcing.

Whether procurement is outsourcing work to artificial intelligence or ‘old fashioned’ human intelligence, the evaluation process and preparation to transition are much the same. Procurement must be prepared to identify and communicate the who, what, when, where, and how - not to mention the why.

In this AOP Live session, we will welcome Joe Payne, Senior Vice President of Sourcing and Procurement, and Anthony Mignogna, Vice President of Sales and Solution Engineering, both from Corcentric, to separate perceptions about procurement outsourcing from reality.

They will answer live questions about:

-Common misperceptions about procurement outsourcing that apply to these decisions, regardless of the intended destination for offloaded work
-The connection between procurement outsourcing and frameworks for measuring procurement’s impact
-Whether changes in the procurement space over the last few years make it possible to have a new conversation about outsourcing

Date: April 16, 2024 - April 16, 2024
Location: Airmeet

www.airmeet.com | Art of Procurement | Online | Philip Ideson
Procurement Outsourcing - Perception v. Reality

With the latest ‘hot topic’ in procurement being the application of AI to some of their most tedious work, it would be easy to overlook the fact that what is really being discussed is procurement outsourcing.

Whether procurement is outsourcing work to artificial intelligence or ‘old fashioned’ human intelligence, the evaluation process and preparation to transition are much the same. Procurement must be prepared to identify and communicate the who, what, when, where, and how - not to mention the why.

In this AOP Live session, we will welcome Joe Payne, Senior Vice President of Sourcing and Procurement, and Anthony Mignogna, Vice President of Sales and Solution Engineering, both from Corcentric, to separate perceptions about procurement outsourcing from reality.

They will answer live questions about:

-Common misperceptions about procurement outsourcing that apply to these decisions, regardless of the intended destination for offloaded work
-The connection between procurement outsourcing and frameworks for measuring procurement’s impact
-Whether changes in the procurement space over the last few years make it possible to have a new conversation about outsourcing

Date: April 16, 2024 - April 16, 2024
Location: Airmeet

www.airmeet.com | Art of Procurement | Online | Philip Ideson
Driving Procurement Value in Turbulent Times

For the last few years, procurement has doubled down on their investments in performance measurement, increasing the amount of data being tracked and reported to demonstrate their impact on the business. While procurement plays a critical role in navigating disruptions, they are constrained by having to do more with less.

What we know now, however, is that procurement also needs to be able to tell a good value story – but the value is only as good as the underlying ‘data story.’

When procurement can contextualize their results, including data from procurement and non-procurement systems, it becomes easier to document their total ROI. Once teams and relationships are empowered by increased understanding, procurement can reinforce their expanded role in the business, altering their own maturity curve.

Join us for a live discussion with Pierre Laprée, Chief Product Officer at SpendHQ, about how procurement can increase and better communicate their total value - even in turbulent economic times.

Pierre will answer live questions about:

-How telling better ‘value’ and ‘data’ stories can enhance procurement’s internal brand and impact
-The importance of properly addressing your audience with the metrics and KPIs that matter to them
-Why measuring value and then presenting it properly are such a powerful combination

Date: April 10, 2024 - April 10, 2024
Location: Airmeet

www.airmeet.com | Art of Procurement | Online | Philip Ideson
Can Procurement Rise to the ESG Challenge?

With new regulations and investment decisions requiring more and better ESG data, it is time to uncover the challenges 2024 will bring and get prepared for the road ahead.  

Procurement teams have a critical role to play in the environmental and social impact of companies today. To play this role, procurement teams need to provide meaningful and transparent supply chain data. That may seem daunting, but it doesn’t have to be. In this session we’ll cover some of the drivers for ESG and sustainability reporting, how to get started and how leading organizations are taking impactful actions and achieving success.  

In this AOP Live session, we will be joined by Daniel Dorr, Vice President of Marketing at Supplier.io, and Valerie Tardif, VP of Product at Supplier.io, who will cover topics such as:   

-Industry drivers for ESG and why now is the time to take action
-Challenges with accessing - and sources of - accurate, actionable data
-The critical role of procurement and how leaders are responding to new regulations
-Overview of Scope 3 greenhouse gas (GHG) measurements
-Tools and techniques top performers are using and new technologies to help you succeed

Date: April 02, 2024 - April 02, 2024
Location: Airmeet

www.airmeet.com | Art of Procurement | Online | Philip Ideson
Infosec Pros: Dustin Lehr, Sr Dir Platform Security/Deputy CISO at Fivetran

https://www.linkedin.com/events/7174429404469628928/about/

Date: March 28, 2024 - March 28, 2024
Location: LinkedIn and YouTube

www.linkedin.com | Hyperproof | Online | Kayne McGladrey
3 Perspectives on Procurement and Risk for Mid-sized Organizations

Procurement’s ability to have the desired impact is dependent upon a combination of knowledge, skills, technology - and relationships. Misalignment, whether real or perceived, will hold procurement and the business back from achieving their goals.   

The recent Economist impact study on procurement showed that while 59 percent of mid-sized companies report that procurement insights are essential for implementing the company’s strategy and vision, only 44 percent also believe procurement collaborates effectively with the rest of the organization.    

A concerning disconnect to be sure.   

In this LIVE webinar, Callum Veness Senior Director of Product Marketing, SAP Procurement and External Workforce, and Stephanie LeRoy Senior Director, Procurement, Cirque du Soleil Entertainment Group will address this disconnection with real-world strategies on how procurement can better align with the needs of the organization and do this more collaboratively. Insights will be based on mid-sized organization findings from the Economist Impact study and analyzed by Art of Procurement.    

Callum and Stephanie will provide these three perspectives and answer live questions about: 

-How procurement’s ability to build influence is tied to the business’s confidence in their collaborative capabilities 
-Conflicting expectations around what constitutes a good procurement customer experience and how to align everyone internally using research that identifies industry benchmarks.  
-Real world examples of ways procurement can bolster perceptions of their ability to handle internal and external risks  

By attending this webinar, we hope to give procurement professionals who work within mid-size organizations some practical ways to overcome these challenges.

Date: March 27, 2024 - March 27, 2024
Location: Airmeet

www.airmeet.com | Art of Procurement | Online | Philip Ideson
3 Perspectives on Procurement and Risk for Mid-sized Organizations

Procurement’s ability to have the desired impact is dependent upon a combination of knowledge, skills, technology - and relationships. Misalignment, whether real or perceived, will hold procurement and the business back from achieving their goals.

The recent Economist Impact study on procurement showed that while 59 percent of mid-sized companies report that procurement insights are essential for implementing the company’s strategy and vision, only 44 percent also believe procurement collaborates effectively with the rest of the organization.

A concerning disconnect to be sure.

In this LIVE webinar, Callum Veness Senior Director of Product Marketing, SAP Procurement and External Workforce, and Stephanie LeRoy Senior Director, Procurement, Cirque du Soleil Entertainment Group will address this disconnection with real-world strategies on how procurement can better align with the needs of the organization and do this more collaboratively. Insights will be based on mid-sized organization findings from the Economist Impact study and analyzed by Art of Procurement.

Callum and Stephanie will provide these three perspectives and answer live questions about:

-How procurement’s ability to build influence is tied to the business’s confidence in their collaborative capabilities
-Conflicting expectations around what constitutes a good procurement customer experience and how to align everyone internally using research that identifies industry benchmarks.
-Real world examples of ways procurement can bolster perceptions of their ability to handle internal and external risks

By attending this webinar, we hope to give procurement professionals who work within mid-size organizations some practical ways to overcome these challenges.

Date: March 27, 2024 - March 27, 2024
Location: Airmeet

www.airmeet.com | Art of Procurement | Online | Philip Ideson
Great Shortages Make Great Opportunities: Shifts in the Manufacturing Workforce

A combination of factors, including retirement rates, lower birth rates, and generational differences in worker preference have led to particularly acute shortages in the manufacturing industry workforce.

But as the shortages grow, so do the associated opportunities.

Unlike the perception many people have of manufacturing work, these jobs involve the latest in robotics and automation. They often come with beneficial educational opportunities. And the field is inclusive, with companies actively reaching out to women and other groups who might not have otherwise considered pursuing roles in the industry.

In this LIVE webinar, Weston Norris from Xometry will talk about how labor shortages are impacting production costs and workforce trends.

Weston will answer live questions about:

-The sources of workforce shortages, and how they are impacting the manufacturing industry in particular
-Best practices for attracting new employees and how this benefits companies as well as workers
-The role talent plays in determining the relative efficiency and productivity of a manufacturing operation

Date: March 20, 2024 - March 20, 2024
Location: Airmeet

www.airmeet.com | Art of Procurement | Online | Philip Ideson
When Third Party Risk is a First Tier Priority

Risk is everywhere, all the time, and it takes many forms. Despite the fact that procurement and supply chain professionals have to work in the midst of this complex reality, risk management is not their only responsibility. Third party risk is one top priority of many, and the work is never done.

The more procurement can integrate third party risk management processes and objectives with other ongoing work, the more successful they will be. And that includes sustainability and diversity initiatives as well as overall business continuity.

In some cases, different types of risk compete with each other for procurement’s attention. How is procurement to say whether regulatory risk, supply chain disruption, data privacy concerns, or ESG-related risk is the most important?

The time has come to manage third party risk at scale.


Join Philip Ideson and Kelly Barner as they welcome Certa CEO Jag Lamba for a live discussion about making procurement’s third party risk management work more effective.

In this live, slide-free session, they will discuss:

-Which third parties should be procurement’s first priority for risk management
-Ensuring that ESG is reflected in any third party risk management processes and frameworks that are implemented
-Partnering with the business - and suppliers - to achieve lower overall risk levels
-Ways procurement can simplify third party risk management with the help of AI and automation

Date: March 19, 2024 - March 19, 2024
Location: Airmeet

www.airmeet.com | Art of Procurement | Online | Philip Ideson
South Summit Madrid

The South Summit is one of the biggest yearly innovation events for startups, scaleups, investors and corporate innovators in Europe with more than 15.000 participants.

Date: June 05, 2024 - June 07, 2024
Location: Madrid

www.southsummit.io | South Summit | Physical | Gijs van Wulfen
Lean Scaleup Roundtable: Tensions between Core and Innovation.

Tensions are inevitable. How do they manifest and how can they be mitigated?

Date: June 04, 2024 - June 04, 2024
Location: Zoom Meeting

www.leanscaleup.com | Lean Scaleup - Frank Mattes | Online | Frank Mattes
6D Security Conference Sydney

The Future of Tech, Innovation & Work

Date: May 31, 2024 - May 31, 2024
Location: Sydney, AUS

6degreesmedia.com.au | 6 Degrees Media | Physical | Dr. Rebecca Wynn
Finovate Spring 2024

Where decision-makers meet and see the future of fintech

Date: May 21, 2024 - May 23, 2024
Location: San Francisco

informaconnect.com | Informa Connect | Physical | Rutger van Faassen
Lean Scaleup Roundtable: Startup-ish autonomy.

What makes up the entrepreneurial freedom inside a corporate - and how to negotiate it.

Date: May 07, 2024 - May 07, 2024
Location: Zoom Meeting

www.leanscaleup.com | Lean Scaleup - Frank Mattes | Online | Frank Mattes
Bionic Leadership: Building Better, Stronger, Faster Organizations in Unprecedented Times

We are living in an age of great paradox. Our world is more connected than ever, yet differences still threaten to harm our companies, cultures, and communities. Technological advancements
place mass communication at our fingertips, yet our sense of understanding and empathy elude us. Global health crises have slowed, giving way to increased personal, mental, and emotional challenges. Online content and social media offer us infinite, immediate access, yet we’re often left feeling isolated, left out, or lost. And all the while, time doesn’t wait – it accelerates.

Our increasingly vulnerable, uncertain, complex, and ambiguous world is slowly wearing us
down and wearing us out. It’s breaking us – even the best of us, the best of our teams and
organizations.

In this hyper-disruptive age, we have two choices:
1. Give up, admit defeat, and let go; or,
2. Rebuild – and Redesign for a better future.

The Bionic Leadership concept allows us the opportunity to reimagine and remodel ourselves, our teams, and our organizations from the inside out. In the process, we can recognize and make good use of our differences, our struggles, and our failures to bring new ideas and initiatives to light. We all have the potential to become better, stronger, and faster than ever before, and Mark’s framework for Bionic Leadership will help to illuminate the path.

Date: April 22, 2024 - April 24, 2024
Location: Cairo, Egypt

videohi.in | IFTDO | Physical | Mark Nation
RENEWED IN SPIRIT AND EMPOWERED GLOBAL SYMPOSIUM (R.I.S.E. SYMPOSIUM)

Welcome to the Renewed in Spirit and Empowered Symposium (R.I.S.E. Symposium) – a virtual half-day conference crafted for the faith-centered who seek purpose, holistic wellness, and empowerment. Join us for a transformative day filled with inspirational speakers every 30 minutes, designed with with you in mind. Whether you're in leadership, ministry, or community leadership, R.I.S.E. Symposium is your platform for spiritual renewal and empowerment.

Date: April 17, 2024 - April 17, 2024
Location: virtual

drangelachester.com | dr Angela Chester | Online | Dr. Angela Butts Chester
Lean Scaleup Roundtable: How to transition to Scaling-Up?

What is takes to create a set-up for Scaling success for your corporate venture.

Date: April 09, 2024 - April 09, 2024
Location: Zoom Meeting

www.leanscaleup.com | Lean Scaleup - Frank Mattes | Online | Frank Mattes
Launch event for "Homo Automaticus. Embracing Our AI-Driven Evolution"

This is what a bright future will look like when we embrace the change.
Don't miss this incredible live event to celebrate the release of the new book "Homo Automaticus. Embracing Our AI-Driven Evolution".

Tim will present his new book about AI: How it chances our lives for the better, how co-creation will more and more look like and how AI will become a huge lever in every aspect of our world.

Date: April 08, 2024 - April 08, 2024
Location: virtual

www.linkedin.com | Tim Cortinovis | Online | Tim Cortinovis