Announcing the Thinkers360 2024 B2B Influencer Marketing Outlook Survey Thinkers360 is conducting our 4th annual industry research into the current and future state of B2B influencer marketing working with our opt-in B2B thought leader and influencer community (100M+ followers combined). If you are a consumer and/or producer of B2B influencer marketing content and services, we…
Thinkers360 Announces Release of 2023 B2B Influencer Marketing Outlook Research Key findings of the 2023 B2B Influencer Marketing Outlook Research include 82% of audiences using for purchase decisions; impact and relevance key atributes of influencer content; and LinkedIn posts the most effective content type among B2B influencers DALLAS (Thinkers360) February 10, 2023 Thinkers360, the world’s…
Announcing the Thinkers360 2023 B2B Influencer Marketing Outlook Survey Thinkers360 is conducting our 3rd annual industry research into the current and future state of B2B influencer marketing working with our opt-in B2B thought leader and influencer community (100M+ followers combined). If you are a consumer and/or producer of B2B influencer marketing content and services, we…
What is the Definition of B2B Influencer Marketing? As part of the Thinkers360 2022 B2B Influencer Marketing Outlook Survey, we asked Thinkers360 members to share their perspectives on B2B influencer marketing. The purpose of the research was to examine the current state of B2B influencer marketing from content creator and content consumer perspectives and their…
Thinkers360 Announces Release of 2022 B2B Influencer Marketing Outlook Research Key findings include speaking and webinars on the rise, holistic metrics over social media metrics when gauging expertise and measuring ROI, as well as increasing use of specialist communities. DALLAS (Thinkers360) December 10, 2021 Thinkers360, the world’s premier B2B thought leader and influencer community, today…
Announcing the Thinkers360 2022 B2B Influencer Marketing Outlook Survey Thinkers360 is conducting our 2nd annual industry research into the current and future state of B2B influencer marketing working with our opt-in B2B thought leader and influencer community with over 100M followers on social media combined. If you are a consumer and/or producer of B2B influencer…
In 2021, we’ll see the rise of holistic metrics over social media metrics, when gauging B2B influencer expertise and measuring ROI, as well as increased use of specialist communities for sourcing and sharing influencer content. Thinkers360 recently announced the release of our 2021 B2B Influencer Marketing Outlook Study As a follow-on from our 2021 B2B…
Thinkers360 Announces Release of 2021 B2B Influencer Marketing Outlook Research Key findings include holistic metrics over social media metrics, when gauging expertise and measuring ROI, as well as use of specialist communities for disseminating content. DALLAS (Thinkers360) December 21, 2020 Thinkers360, the world’s premier B2B thought leader and influencer community, today announced the release of…
Announcing the Thinkers360 2021 B2B Influencer Marketing Survey Thinkers360 is conducting industry research into the current and future state of B2B influencer marketing working with our opt-in B2B thought leader and influencer community with over 25M followers on social media combined. If you are a consumer and/or producer of B2B influencer marketing content and services,…