Thinkers360 named in The 10 Most Disruptive Companies to Watch in 2021
Thinkers360 was recently named by Analytics Insight as one of The 10 Most Disruptive Companies to Watch in 2021.
In their story, Analytics Insight interviewed Yessi Sembergman, Head of Community Recognition & Development, Thinkers360 and shared how the company is the world’s first business-to-business influencer marketplace connecting global brands and audiences with the world’s premier thought leaders and authentic influencers for game-changing results. Here’s an extract from their story…
Founded in 2017, Thinkers360 is the world’s first open platform for thought leaders and influencers to share opportunities, promote and advance their expertise. Organizations and agencies use the company’s tools for finding and working with the world’s premier thought leaders and authentic influencers as well as showcasing their own executives, thought leaders, and content among their opt-in B2B community that has over 60M followers on social media combined.
Growing organically and focusing obsessively on the success and satisfaction of its members, it has already eclipsed many gig economy startups that have received millions of dollars in funding.
According to Thinkers360’s Head of Community Recognition and Development, Yessi Sembergman, “A unique aspect of our business model is that the Thinkers360 takes a cross-narrative approach, breaking the silos, with a holistic look across a thought leader’s collected works – across authoring, influencing, and speaking – not solely focused on social media alone. This provides brands who are looking to find and work with thought leaders and influencers far more analytics and insights, and more selection, so they can work with exactly the right experts for their niche.”
Striking the Right Chord
By breaking down and working across the silos of thought leadership and democratizing to a broader base of experts, Thinkers360 hit the right chord to disrupt traditional business categories including gig economy marketplaces, influencer marketing, and speaker bureaus as well as research and advisory. Many of these business categories are still high-cost, high-friction for enterprise buyers due to intermediaries who have been operating partially-digitized business models that are no longer sustainable.
Using Analytics for Good
Thinkers360’s in-depth analytics are solving pressing issues for marketers. As an example, influencer marketing is projected to be a $15B market by 2022. While this prediction holds on to its claims, influencer marketing fraud currently equates to 15% of the advertiser’s spending. Thinkers360 solves the “fake follower” problem so B2B brands can find and work with authentic thought leaders and influencers. The company achieved this with a patent-pending algorithm measuring authentic thought leadership looking far beyond social media alone.
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To continue reading, please see Analytics Insight’s full story on Thinkers360 which can be found at “Thinkers360: Connecting Global Brands With the World’s Premier Thought Leaders & Authentic Influencers“.
Individuals: To join our thought leadership community, participate in our leaderboards, showcase your own profile and portfolio, build your media kit and have us amplify on social media sign-up today for free!
Readers: To browse amazing content – including articles/blogs, books, podcasts and videos, from our opt-in B2B thought leader and influencer community with over 30,000 expertly-curated content items – join Thinkers360 today!
Brands: Sign-up to find and work with experts in your niche and to showcase your own executives, thought leaders and content among our opt-in community with over 60M followers on social media combined!
ABOUT THINKERS360
“Connecting global brands and audiences with the world’s foremost thought leaders and influencers on business and technology for game-changing results”
Thinkers360 is an opt-in network of the world’s foremost thought leaders — including academics, analysts, authors, consultants, influencers and speakers — with over 60M followers on social media combined. The company is differentiated by its unique patent-pending algorithms that measure thought leadership and authentic influence looking far beyond social media alone.
Thinkers360’s enterprise services help global brands find and work with thought leaders and influencers as well as showcase their own corporate executives, experts and content among the community to build their own thought leadership profiles and portfolios and “influence the influencers”.
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