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Greg Verdino

Founder at CognitivePath

New York, United States

Greg Verdino is a highly regarded authority on “the digital now.” He is known for his uncanny ability to forecast trends, spot the difference between fads and the future, and empower organizations to thrive in the face of exponential change.

Greg’s perspectives have been shaped by nearly 30 years spent working at the forefront of change, during which time he has advised hundreds of organizations including more than 50 of the Fortune 500; has served in senior leadership positions at a half-dozen technology start-ups; and has launched innovative products, lines of business, and divisions from within traditional companies. Through his work speaking, writing and consulting on digital strategy, transformation and innovation, he helps business leaders build thriving, future-ready companies.

Previously, he was executive vice president at social business firm Dachis Group (now Sprinklr), where he helped clients like BIC, Citibank, Fidelity, GE, Michaels Stores, Nestle and others formulate best-in-class digital strategies. He joined Dachis Group through its acquisition of crayon, the social media consultancy at which he served as chief strategy officer and in which he was the second largest shareholder. Previously he was led digital innovation for Digitas, and served in media, marketing, sales and general management roles at ROO Group (now Piksel), Akamai Technologies, Arbitron, Wunderman, and Saatchi & Saatchi.

Greg is the author of Shock of the Now (coming in 2019) and microMARKETING: Get Big Results by Thinking and Acting Small (McGraw-Hill, 2010). As the co-creator of The Adapt Manifesto, Greg is leading a movement to align leaders around a core set of principles that help organizations reliably and repeatedly adapt to the changing environment in which they operate. Throughout his career, he has served as a go-to expert for a wide range of media outlets including Bloomberg Business, CNN, eMarketer, the New York Times, Raconteur and the Wall Street Journal. He is a professional member of the National Speakers Association who has spoken at hundreds of corporate and association events throughout North America, in Latin America, Europe, Asia and Africa.

He lives on Long Island with his family and the world’s most disobedient cat.

Available For: Authoring, Consulting, Influencing, Speaking
Travels From: New York, NY
Speaking Topics: Digital Transformation, Digital Leadership, Future Trends ("Future of..."), Adaptability (based on the Adapt Manifesto)

Greg Verdino Points
Academic 72
Author 792
Influencer 243
Speaker 802
Entrepreneur 336
Total 2245

Points based upon Thinkers360 patent-pending algorithm.

Thought Leader Profile

Portfolio Mix

Company Information

Company Type: Company
Theatre: Global
Minimum Project Size: N/A
Average Hourly Rate: N/A
Number of Employees: 1-10
Company Founded Date: 2024

Areas of Expertise

Agile 30.53
AI 38.96
Analytics 30.13
AR/VR 30.22
Big Data 30.12
Blockchain 31.13
Business Strategy 32.61
Change Management 38.84
Coaching 30.82
COVID19 30.27
Culture
Customer Experience 30.42
Digital Disruption 78.99
Digital Transformation 52.71
Emerging Technology 71.43
FinTech 30.46
Future of Work 31.38
Generative AI 44.97
Innovation 32.48
Leadership 31.29
Management
Marketing 39.68
Metaverse 31.36
Social 54.77

Industry Experience

Consumer Products
Financial Services & Banking
Healthcare
High Tech & Electronics
Insurance
Manufacturing
Media
Oil & Gas
Pharmaceuticals
Professional Services

Publications

4 Academic Certifications
LSE Graduate Certificate in AI Ethics
London School of Economics
August 16, 2023

See publication

Tags: AI, Emerging Technology, Generative AI

Career Essentials in Generative AI (Microsoft)
Microsoft and LinkedIn
July 20, 2023

See credential

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Tags: AI, Emerging Technology, Generative AI

Cornell University - Certificate in AI Strategy (June 2023)
Cornell University
June 23, 2023

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Tags: AI, Business Strategy, Digital Transformation

AQai Foundation Practitioner
AQai
May 13, 2021
Certified among the first 100 AQai Foundation Practitioners, qualified to administer individual and team AQ assessments and coaching.

Credential ID 32714249

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Tags: Change Management, Digital Transformation, Future of Work

7 Academic Courses
The Future of AI (eCornell)
eCornell
June 16, 2023

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Tags: AI, Digital Transformation, Generative AI

Cornell University: Societal Impacts of AI
eCornell
June 04, 2023

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Tags: AI, Digital Transformation, Emerging Technology

Strategic Implementation of AI Systems
Cornell
May 30, 2023

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Tags: AI, Digital Transformation, Generative AI

Machine Learning and Data-Based Approaches to AI
eCornell
May 13, 2023

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Tags: AI, Emerging Technology, Generative AI

Knowledge-Based AI Technologies
eCornell
April 24, 2023

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Tags: AI, Digital Transformation, Generative AI

eCornell: Introduction to AI (completed/pass)
eCornell
April 18, 2023

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Tags: AI, Digital Transformation, Generative AI

Cornell AI Strategy Post-Graduate Certificate Program - Coursework in Progress
eCornell
April 05, 2023

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Tags: AI, Digital Transformation, Generative AI

1 Adjunct Instructor
Adjunct Instructor
New York University
January 01, 1995
Taught one semester course about digital marketing as an adjunct instructor at NYU.

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Tags: Digital Disruption, Digital Transformation, Marketing

1 Advisory Board Membership
India Agile Awards 2021
Unicom Learning
December 07, 2020
Juror for India Agile Awards 2021.

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Tags: AI, Digital Disruption, Digital Transformation

1 Analyst Report
Tapping into the Power of Generative AI - An ANA Playbook
Association of National Advertisers ( ANA)
September 08, 2023

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Tags: AI, Generative AI, Marketing

89 Article/Blogs
"Why" Comes Before A and I
Substack
August 15, 2024
In last week’s article, my CognitivePath partner and Substack co-author Geoff asked whether the AI hype bubble is about to burst. He posited that, if and when it does, it’ll be a good thing. Now, you might debate whether AI is overhyped, under-hyped, underrated, or overrated. But, the reality about AI does seem to be setting in. Decision-makers are starting to realize that investing in technology for technology’s sake isn’t a formula for success.

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

ANA and CognitivePath Collaborate on Marketing AI Use Case Compendium
CognitivePath Research, Inc.
February 15, 2024
At CognitivePath, we’ve heard from many marketers that one of their biggest challenges is identifying the most effective AI use cases for their brand and business. It’s hard to separate the hype about what AI could do in theory from the reality of what it does in practice. It’s even harder to find solid examples of how other brands are already using AI systems to put their use cases into action through objective-driven, outcome-producing marketing initiatives.

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

Eight AI Themes to Guide Marketers in 2024
CognitivePath Research, Inc.
January 29, 2024

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Tags: AI, Generative AI, Marketing

(Re) Introducing CognitivePath: AI Research and Advisory
gregverdino.com
January 17, 2024

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Tags: AI, Generative AI, Marketing

Three Essential AI Councils Every Organization Needs
CognitivePath Research, Inc.
December 15, 2023

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Tags: AI, Generative AI, Marketing

An Intro to Data for Generative AI in Marketing
CognitivePath Research, Inc.
November 03, 2023

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Tags: AI, Generative AI, Marketing

Three Essential AI Councils Every Organization Needs
CognitivePath
September 29, 2023
Explore the three essential AI councils - Cross-Functional Leadership, Ethics, and Customer - that are instrumental in effectively navigating the landscape of Generative AI in business. Led by CMOs, these councils foster strategic, ethical, and customer-centric AI adoption for transformative business growth.

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Tags: AI, Digital Transformation, Generative AI

An Introduction to Data for Generative AI in Marketing
No Brainer Podcast
September 03, 2023

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Tags: AI, Marketing, Generative AI

Building Trust in Marketing AI Systems
CognitivePath
August 04, 2023

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Tags: AI, Generative AI, Marketing

For Brands, Synthetic Celebrities Blur the Lines of Reality (and Responsibility)
CognitivePath
August 04, 2023

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Tags: AI, Generative AI, Marketing

Evaluating Generative AI Technology Partners
CognitivePath
June 29, 2023
15 areas to explore for more confident GenAI technology decision-making.

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Tags: AI, Emerging Technology, Generative AI

Elon's X and AI in Advertising (No Brainer Podcast 5)
gregverdino.com
April 26, 2023

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Tags: AI, Marketing, Generative AI

ChatGPT: Lies, Damn Lies, and Hallucinating AI
gregverdino.com
April 07, 2023

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Tags: AI, Emerging Technology, Generative AI

AI Will Impact Your Job. But Will AI Take Your Job?
gregverdino.com
March 25, 2023
Thoughts inspired by the recent OpenAI/University of Pennsylvania "future of labor" report.

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Tags: AI, Digital Disruption, Generative AI

Beyond AI Hype: For Marketers, Strategy Equals Success
gregverdino.com
March 23, 2023

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Tags: AI, Marketing, Generative AI

ChatGPT Plugins: An AI Take on the iPhone App Store?
gregverdino.com
March 23, 2023

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Tags: AI, Digital Transformation, Generative AI

ChatGPT Plugins: The Battle for the Chatbox
CognitivePath
March 22, 2023

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Tags: AI, Digital Disruption, Generative AI

The Risks of Anthropomorphism and AI
LinkedIn
March 22, 2023

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Tags: AI, Digital Disruption, Generative AI

Introducing No Brainer - An AI Podcast for Marketers
gregverdino.com
March 20, 2023
Blog post premiering the pilot episode of No Brainer.

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Tags: AI, Generative AI, Digital Transformation

No Brainer, Episode 2
gregverdino.com
March 20, 2023
Blog post premiering the second episode of No Brainer.

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Tags: AI, Generative AI, Digital Transformation

What does it mean when Microsoft fires a key Ethical AI team?
LinkedIn
March 15, 2023

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Tags: AI, Generative AI, Digital Disruption

ChatGPT and Conversational AI: From Hype to Hurting (at Record Speed)
gregverdino.com
February 16, 2023
Business futurist and seasoned marketing innovator Greg Verdino considers the nature of the ChatGPT and generative AI hype cycle.

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Tags: AI, Emerging Technology, Generative AI

What Is Generative AI? A Primer for Marketing Leaders
CognitivePath
January 02, 2023

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Tags: AI, Digital Transformation, Generative AI

Google’s E-E-A-T Update and ChatGPT: Food for Thought
verdino.co
January 02, 2023

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Tags: AI, Generative AI, Marketing

ChatGPT: What Every Content Marketer Needs to Know Now
Verdino.co
December 13, 2022

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Tags: AI, Marketing, Generative AI

6 Books
NEVER NORMAL: Uncommon Ideas for Leaders Who Won't Settle for the Status Quo
VCOpress
August 10, 2020
The "new normal" you're waiting for is never going to happen. Planning for tomorrow guarantees you'll fall further behind. Lack of resources is a lame excuse. The experts have the most to learn.The answer to disruption is not technology, but humanity.

Futurist and digital transformation expert Greg Verdino has made a career out of helping business leaders make sense of exponential change -- challenging conventional wisdom, skewering the status quo, and doling out tough love on his blog, in print and from conference stages around the world. Now, NEVER NORMAL distills eight years of Greg's most provocative ideas about technology, transformation, strategy and innovation into one slim volume you can skim while you're waiting for your next Zoom call to begin.

NEVER NORMAL features the brand new title essay (exclusive to this collection) and 15 of Greg's most popular business essays, all written between 2012 and 2019. This look back at his ideas about the future of business is as relevant today as the essays were the day they were written, as organizations of all shapes and sizes grapple with the urgent need to adapt to a very different post-pandemic world.

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Tags: AI, Change Management, Digital Transformation

STEP BOLDLY (special edition, Innovation Leadership Summit--Europe)
Verdino LLC
May 02, 2019
STEP BOLDLY is a 150-page paperback book of essays on digital transformation, innovation, strategy and leadership. It was produced as a custom book with a 100 copy limited edition print run and provided to attendees of Innovation Leadership Summit--Europe, which took place in May 2019 in Barcelona.

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Tags: AI, Digital Transformation, Innovation

The Age of Conversation 2: Why Don’t They Get It?
Gavin Heaton
November 03, 2011
Contributing author in the second book in the AoC series. This book pointed a finger directly at corporate naysayers who, in 2011, still questioned whether the world was REALLY becoming more social.

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Tags: Digital Transformation, Social, Marketing

microMARKETING (Korean Edition)
Garam Publishing Company
May 02, 2011
Korean language translated edition of microMARKETING.

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Tags: Digital Transformation, Emerging Technology, Marketing

microMARKETING: Get Big Results by Thinking and Acting Small
McGraw-Hill Professional
August 09, 2010
“Greg presents the greatest hits of social media marketing, a litany of stories designed to persuade you to stop demanding the web conform to your desire for mass?and instead realize that mattering a lot to a few people is worth far more than mattering just a little to everyone.” ?SETH GODIN

“Micromarketing is big marketing. Now anybody can dominate a market. Especially you. So what are you waiting for?” ?DAVID MEERMAN SCOTT

“Makes the case for the death of mass marketing in a compelling way.” ? AL RIES

“microMARKETING offers a hopeful vision for anyone who has ever had to create a great marketing plan without a million-dollar budget or an army of resources.” ?ROHIT BHARGAVA

“Will help businesses move from a fading era of mass marketing to embrace a meaningful genre of micro collaboration that builds macro markets.” ?BRIAN SOLIS

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Tags: Social, Marketing

The Age of Conversation
Gavin Heaton, Drew McLellan
January 18, 2008
I was a contributing author to this (for its time) groundbreaking crowdsourced book that collected thought leadership from 100 or so top digital marketing bloggers.

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Tags: Digital Transformation, Social, Marketing

1 Book Chapter
Reinventing Interactive and Direct Marketing
McGraw-Hill Professional
October 29, 2009
Co-authored one chapter on digital marketing transformation.

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Tags: Digital Transformation, Social, Marketing

2 eBooks
10 Times Wise Content Strategists Ask WHO
VERDINO & CO | A Content Consultancy
July 12, 2016

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Tags: Customer Experience, Digital Transformation, Marketing

10 Content Strategy Questions Every Organization Must Answer
VERDINO & CO | A Content Consultancy
June 06, 2016

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Tags: Customer Experience, Digital Transformation, Marketing

12 Founders
Principal Analyst and Founder
CognitivePath Research, Inc.
January 15, 2024

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Tags: AI, Generative AI, Marketing

CognitivePath
No Brainer Podcast
June 08, 2023
AI consultancy for Fortune 500 brands.

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Tags: AI, Generative AI, Marketing

No Brainer - An AI Podcast for Marketers
VERDINO
March 01, 2023
Launched "No Brainer - An AI Podcast for Marketers." Co-hosted by marketing veterans Greg Verdino and Geoff Livingston, the podcast aims to bring unique hype-free perspectives on what artificial intelligence means for marketers (and the practice of modern marketing.)

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Tags: AI, Generative AI, Marketing

The Alpha Collective
The Alpha Collective
March 15, 2022
The Alpha Collective is a premium community with the core mission of helping brands and entrepreneurs unlock the full potential, value and opportunities in the business of Web3. Memberships to the Alpha Collective will be sold in the form of NFT ‘passes’ that grant members access to one year of exclusive “alpha” content, insights, networking opportunities and in-person events.

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Tags: Blockchain, Digital Transformation, Emerging Technology

The Adaptability Institute
The Adaptability Institute
October 22, 2021
Adaptability is the operating system for the change-ready organization. At the Adaptability Institute, we help leaders, teams, and organizations master the skills necessary to thrive in the face of pervasive, accelerating change. Key services include AQ assessments (Certified AQai Partner), coaching and advisory; adaptability content, keynotes and workshops; virtual learning programs under development.

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Tags: Change Management, Digital Transformation, Future of Work

Learn To Adapt
Learn To Adapt
December 07, 2020
Learn To Adapt is an online education company focused on translating the principles from the Adapt Manifesto (https://adaptmanifesto.org) into modular e-learning and certification programs. First programs under development today, to be launched in 2021.

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Tags: Digital Transformation, Digital Disruption, Change Management

Learn2Adapt
Learn2Adapt
September 16, 2020
Joint venture focused on monetizing Adapt Manifesto thought leadership through online courses and practitioner certifications. Courseware currently under development and in preparation for launch in late-2020, early-2021.

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Tags: Digital Transformation, Digital Disruption, Emerging Technology

Learn to Adapt
gregverdino.com
November 14, 2019
Co-founder, joint venture between Verdino LLC and Desktop Shortcut Ltd (UK). Learn to Adapt was set up to operate an e-commerce store selling exclusive educational assets based on the principles of the Adapt Manifesto (adaptmanifesto.org). With the store launching in early 2020, planned products include canvas-style worksheets, workshop exercise-oriented card decks, facilitator guides and more.

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Tags: Change Management, Digital Disruption, Digital Transformation

Chief Strategy Officer - crayon
crayon
November 12, 2019
Chief Strategy Officer and second largest shareholder in the industry's first dedicated social media marketing agency. We sold the agency to Austin Ventures-backed Powered which was in turn acquired by social business consultancy Dachis Group, before Dachis was ultimately acquired by Sprinklr.

We were known for our work as social strategy partner to Coca-Cola, Panasonic, Kraft Foods and other blue chip clients. And for our virtual headquarters and regular meet ups in Second Life. ;-)

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Tags: Digital Transformation, Emerging Technology, Marketing

Co-Founder - The Digital Consultancy, Inc.
The Digital Consultancy, Inc.
October 01, 2014
Co-funded and co-founded the US-based subsidiary of a UK-based digital strategy consultancy. Company closed in 2016/2016.

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

The Digital Consultancy (US)
The Digital Consultancy (US)
August 01, 2014
Funded and founded the US operation of UK-based The Digital Consultancy (TDC) - remained in role for approximately 12 months until the company ceased to be a viable entity.

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

Founder & Managing Partner - VERDINO & CO | A Content Consultancy
VERDINO & CO | A Content Consultancy
June 01, 2011
Content strategy and creation for b2b technology brands.

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Tags: Digital Transformation, Emerging Technology, Marketing

3 Industry Certifications
AQai Foundation Practitioner
AQai
May 21, 2021
Greg is among the first 100 certified AQai Foundation Practitioners in the world. Having completed AQai certification, he is now able to administer adaptability quotient (AQ) assessments to individuals and guide individual and organizational coaching, advisory and consulting to increase adaptability, change-readiness and job reskilling. Adaptability is often cited as the #1 most in-demand skill among employers; change-readiness and reskilling are vital competencies for the future of work. His certification in AQ furthers his position as a leading thinker and doer in the area of adaptive business and leadership. He is the co-creator of the open source Adapt Manifesto.

Credential ID 32714249

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Tags: Digital Transformation, Leadership, Change Management

Center for Executive Coaching: Certified Executive Coach
Center for Executive Coaching
April 01, 2013
Completed executive coach certification through ICF ACTP-approved CEC program.

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Tags: Business Strategy, Change Management, Leadership

Center for Executive Coaching: Certified Business Coach
Center for Executive Coaching
April 02, 2012
Completed business coach certification through ICF ACTP-approved CEC-run program for business coaching.

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Tags: Leadership, Change Management, Coaching

26 Influencer Awards
Top Voices of 2023, North America
Thinkers360
October 10, 2023

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Tags: Digital Disruption

Thinkers360 Top 50 Voices
Thinkers360
October 02, 2023

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Tags: AI

Top 50 Digital Transformation Thought Leaders: #3
Thinkers360
September 18, 2023

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Tags: Digital Transformation

Thinkers360 Top 50 AI Thought Leaders
Thinkers360
August 04, 2023
Rank #17

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Tags: AI

15 Best AI Marketing Podcasts (Feedspot)
Feedspot.com
August 01, 2023
No Brainer, co-created and co-hosted by Greg Verdino, ranks at #6 on Feedspot's list to top AI marketing podcasts.

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Tags: AI

Top 50 Global Thought Leaders on AI
Thinkers360
July 28, 2023

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Tags: AI

Top Podcasts 1H 2023
Thinkers360
July 28, 2023

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Tags: AI

Thinkers360 Top 10 ChatGPT Influencer
Thinkers360
February 16, 2023

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Tags: Generative AI

Top 50 B2B Thought Leaders & Influencers You Should Work With In 2023 (North America)
Thinkers360
December 16, 2022
Thinkers360 ranks me as one of 50 top North American b2b influencers to work with in 2023.

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Tags: Digital Transformation

10 Digital Transformation Influencers to Follow in 2021.
Analytics Insight
April 19, 2021
Listed as one of the 10 digital transformation influencers to follow in 2021. Analytics Insight is an international print and digital magazine focused on AI and big data.

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Tags: Digital Transformation, Big Data

Thinkers360 Top Emerging Tech Thoughts Leaders: #2
Thinkers360
November 02, 2020

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Tags: Digital Transformation

Thinkers360 Top Digital Disruption Thoughts Leaders: #2
Thinkers360
November 02, 2020

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Tags: Digital Transformation

Greg Verdino Ranks #2 on Thinkers360 List of Digital Disruption Thought Leaders (July 2020)
Thinkers360
July 27, 2020

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Tags: Digital Transformation, Digital Disruption, Emerging Technology

Greg Verdino holds #1 position on Thinkers360 thought leadership board for digital transformation (July 2020)
Thinkers360
July 11, 2020

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

Top 15 Digital Transformation Influencers on Twitter
The Awards Magazine
May 08, 2020
Ranked in the top 15.

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Tags: Digital Transformation, Digital Disruption, Emerging Technology

Top 50 Thought Leaders and Influencers on Change Management (May 2020)
Thinkers360
May 04, 2020
Ranked #19 on the Thinkers360 list of top change management thought leaders.

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Tags: Digital Transformation, Digital Disruption, Change Management

Top 50 Global Thought Leaders and Influencers on Emerging Technology (April 2020)
Thinkers360
April 06, 2020
Ranked #2 in the April 2020 leaderboard

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Tags: Digital Transformation, Digital Disruption, Emerging Technology

50 Business and Technology Books from Thinkers360 Thought Leaders
Thinkers360
January 19, 2020
Go Boldly, my custom book of essays about transformation is included in this Thinkers360 round-up of influencer-written business books.

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Tags: Digital Transformation, Digital Disruption, Emerging Technology

100 B2B Thought Leaders to Follow in 2020
Thinkers360
December 30, 2019
Ranked #28 in Thinkers360 year-end round up of top-ranked thought leaders on the platform.

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Tags: Digital Transformation, Digital Disruption, Emerging Technology

#2 Ranked Thought Leader - Thinkers360 Digital Disruption
Thinkers360
December 01, 2019

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Tags: Digital Transformation, Digital Disruption, Emerging Technology

#3 Ranked Thought Leader - Thinkers360 Digital Transformation
Thinkers360
December 01, 2019

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Tags: Digital Transformation, Digital Disruption, Emerging Technology

#1 Ranked Thought Leader - Thinkers360 Emerging Technology
Thinkers360
December 01, 2019

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Tags: Digital Transformation, Digital Disruption, Emerging Technology

#2 Ranked Thought Leader - Thinkers360 Marketing
Thinkers360
December 01, 2019

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Tags: Digital Transformation, Digital Disruption, Emerging Technology

#2 Ranked Thought Leader - Thinkers360 Social Media
Thinkers360
December 01, 2019

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Tags: Digital Transformation, Digital Disruption, Emerging Technology

Greg Verdino Ranks #2 on Thinkers360 List of Digital Disruption Thought Leaders (October 2019)
Thinkers360
October 27, 2019
October 2019 - Greg Verdino ranks second on Thinkers360 leaderboard for digital disruption.

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

1 Influencer Newsletter
Thinkers360 Weekly
Thinkers360
March 27, 2023
AI blog post featured

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Tags: AI, Digital Transformation, Generative AI

4 IP Assets
The Adapt Manifesto
adaptmanifesto.org
July 20, 2020
Co-developed an original, open-source framework for improving adaptability for leaders, among employees and in organizations.

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Tags: Change Management, Digital Disruption, Digital Transformation

The Adapt Manifesto
The Adapt Manifesto
October 23, 2019
An original framework comprising a core set of values and principles to make adaptability a core competency for leaders and entire organizations.

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Tags: Change Management, Digital Disruption, Digital Transformation

10 Content Strategy Questions Every Organization Must Answer
VERDINO & CO | A Content Consultancy
June 11, 2016
A proprietary 10-part model for assessing organizational content maturity.

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Tags: Business Strategy, Digital Transformation, Marketing

6P Model for Making Innovation a Core Capability
VERDINO LLC
September 20, 2012
A proprietary 6-part model for establishing or building on a core innovation capability.

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Tags: Business Strategy, Digital Transformation, Innovation

1 Journal Publication
From the Crowd to the Cloud: Five Ways That Big Data Will Make Us Smarter Marketers
American Marketing Association
June 03, 2013
Originally published in the American Marketing Association's Marketing Insights journal (publication discontinued), extracted for the AMA newsletter, supported with coverage in AMA podcasts, and repurposed for the AMA website and other third party sites.

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Tags: AI, Big Data, Digital Transformation

71 Keynotes
Opening Keynote: Great Dane Executive Leadership Summit 2023
Great Dane
September 20, 2023

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Tags: AI, Digital Transformation, Digital Disruption

Alcon Services Division Annual Meeting 2023
Alcon
February 28, 2023
Delivered opening digital transformation keynote to 300+ service and support professionals at national services department offsite for the leading manufacturer of optical surgery equipment.

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Tags: AI, Digital Disruption, Digital Transformation

Opening Keynote: ABPM Spring Conference
Assoc. Briefing Program Managers
April 11, 2022
Delivered opening keynote for key annual event that attracted 300+ executive briefing professionals. Digital transformation, business transformation, adaptability.

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Tags: AI, Digital Disruption, Digital Transformation

Freshfields Bruckhaus Deringer Digital Literacy Programme
Freshfields Bruckhaus Deringer
November 01, 2021
Greg Verdino to keynote Freshfields Bruckhaus Deringer Digital Literacy Programme "international edition". This law firm keynote is two of two presentations, delivered to accommodate global associates' time zones.

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Tags: AI, Digital Disruption, Digital Transformation

Freshfields Digital Literacy Programme
Freshfields Bruckhaus Deringer
October 28, 2021
Business futurist and digital transformation expert Greg Verdino to deliver the opening keynote that kicks off this global law firm's internal technology literacy training program. Greg's talk will draw on key ideas from his latest book NEVER NORMAL. his groundbreaking work on adaptability and his perspectives on how digital is transforming business and the law.

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Tags: AI, Digital Transformation, Emerging Technology

AFIA Executive Leadership Summit 2021
Heartland Credit Union Convention & Annual Meeting 2021
October 08, 2021
Business futurist and digital transformation expert to deliver the day 2 opening keynote at the Heartland Credit Union Association's annual member conference on October 8, 2021. Greg's talk will draw on key ideas from his latest book NEVER NORMAL and his groundbreaking work on adaptability.

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Tags: Digital Transformation, Emerging Technology, Future of Work

AFIA Executive Leadership Summit 2021
American Feed Industry Association
October 07, 2021
Business futurist and digital transformation expert to deliver morning keynote at the American Feed Industry Association's exclusive, invite-only executive leadership summit in Lake Tahoe on October 7, 2021. Greg's talk will draw on key ideas from his latest book NEVER NORMAL and his groundbreaking work on adaptability.

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Tags: Digital Transformation, Emerging Technology, Future of Work

The Never Normal: Opening Keynote at ElectriCities of NC Annual Conference
ElectriCities of North Carolina
August 17, 2021

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Tags: Digital Transformation, Digital Disruption, Emerging Technology

World Credit Union Conference 2021: Day 1 Opening Keynote
World Credit Union Conference
July 14, 2021
Delivered opening keynote at the global, virtual World Credit Union Conference.

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Tags: Digital Transformation, Digital Disruption, Change Management

Contractor Connection -RESTORE 2021
Contractor Connection
June 08, 2021
Delivered opening digital transformation keynote at Contractor Connection's annual conference for its global restoration company members.

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

Contractor Connection Annual Conference: RESTORE
Contractor Connection
June 08, 2021
Opening keynote on digital transformation and the power of adaptability in the construction, renovations and insurance industries.

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Tags: Digital Transformation, Digital Disruption, Emerging Technology

B2B Marketing Exchange: Next-Level ABM
B2B Marketing Exchange
June 07, 2021
First day closing keynote on digital transformation of marketing.

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Tags: Digital Transformation, Digital Disruption, Marketing

CXOsync - "Proactive Customer Experiences", sponsored by ServiceNow
CXOsync
April 28, 2021
Opening keynote and fireside chat for C-level telecom industry event sponsored by ServiceNow.

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Tags: AI, Digital Transformation, Emerging Technology

Dutch-Swiss Business Council
Fellow Digitals
March 23, 2021
Closing digital transformation keynote at virtual event for senior leaders of Dutch companies operating in Switzerland. presented by Fellow Digitals.

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

CXOsync - "Reimagining Products and Services for 5G", sponsored by ServiceNow
CXOsync
March 09, 2021

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Tags: Digital Transformation, Digital Disruption, Emerging Technology

Host/Key Presenter - India Agile Awards 2021
Agile India
February 19, 2021
Virtual host for India Agile Awards ceremony, presented by Unicom.

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Tags: Agile, Business Strategy, Digital Transformation

#AMA Session on Digital Transformation: Xylem Inc.
Xylem Inc.
February 18, 2021
Fireside chat-style #AMA session with Xylem head of innovation, livestreamed as part of monthly corporate meeting.

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Tags: Change Management, Digital Transformation, Emerging Technology

Virtual Keynote: Xylem Inc. Innovation, Technology & Product Division Summit
Xylem Inc.
January 12, 2021
Delivered opening 'digital transformation' keynote for internal company meeting, attended by 3,000+ employees around the globe.

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Tags: Change Management, Digital Transformation, Emerging Technology

Dynamic Risk Partners Conference 2020
Dynamic Risk
November 05, 2020
Delivered opening keynote.

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Tags: Digital Transformation, Digital Disruption, Emerging Technology

Best of #B2BMX
B2B Marketing Exchange
September 29, 2020
On-demand keynote replay as part of the Best of #B2BMX virtual event - keynote chosen as one of the top-ranked speeches from B2BMX Next Generation ABM conference.

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Tags: Change Management, Digital Transformation, Marketing

Support World Live 2020 - Day 1 Opening Keynote
Informa PLC
August 11, 2020

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Tags: AI, Digital Disruption, Digital Transformation

CXOsync - "Digital Transformation & the Future of IT Support", presented by Rimini Street
CXOsync
August 05, 2020

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Tags: Business Strategy, Digital Disruption, Digital Transformation

CXOsync - "Business Resilience", presented by Elastic Search
CXOsync
July 29, 2020

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Tags: Business Strategy, Digital Disruption, Digital Transformation

GS1 Standards Event 2020 - Day 2 Opening Keynote
FIS Global
June 23, 2020
Delivered the opening keynote for day 2 of this virtual conference, attended by 300+ manufacturing, supply chain, and standards leaders across 50 countries.

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Tags: Digital Transformation, Digital Disruption, Emerging Technology

FIS Connect - Keynote Fireside Chat
FIS Global
June 17, 2020
Condiucted a one-on-one general session/keynote fireside chat with Sheila Bair, former head of the FDIC.

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Tags: Digital Transformation, Digital Disruption, FinTech

47 Media Interviews
The AI Takeover: AdMonsters 2024 Generative AI Predictions
AdMonsters
January 10, 2024

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Tags: AI, Generative AI, Marketing

Welcome to Clown Town: AI, Web3, and the "Marketer Problem"
Alpha Collective
August 28, 2023

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Tags: AI, Generative AI, Metaverse

AI-Driven Business Transformation: first steps, ethics and metrics for AI Implementation
AI & Business (Luca Collina)
June 30, 2023

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Tags: AI, Business Strategy, Generative AI

4 Ways Adobe Reshapes the Generative AI Image Market
Geoff Livingston
April 04, 2023

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Tags: AI, Digital Transformation, Generative AI

BC 706: Sounds Just Like the Beatles
The Beancast
March 27, 2023
Discussing AI copyright, the possible TikTok ban, consumer pessimism and more.

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Tags: AI, Marketing

Beancast Episode 679
The Beancast
June 06, 2022
Featured guest on The Beancast, episode 679, talking about Facebook after Sandberg, Apple's RealityOS, the role of real-world marketing in an increasingly digital and virtual world, and more.

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Tags: Emerging Technology, Marketing, Metaverse

C-Suite Blueprint: Decoding Digital Transformation
Intevity
May 17, 2022
I joined host George Jagodzinski to talk #digitaltransformation, #humantransformation, #adaptability, #AQ, and even a bit about Bored Apes (no, I'm not a *hodler) on the May 17, 2022 episode of Intevity's C-Suite Blueprint #podcast.

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Tags: Digital Transformation, Digital Disruption, Change Management

Geeks Geezers and Googlization: Why Adaptability Is Our Superpower
Geeks Geezers and Googlization
April 20, 2022
Guest on Geeks Geezers and Googlization podcast (live video, on-demand video and audio-only).

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Tags: Digital Transformation, Emerging Technology, Future of Work

Bridging the Digital Gap 2021 - THE KEENFOLKS
THE KEENFOLKS
November 30, 2021
Included as one of 29 digital transformation thought leaders in this year's edition of KEENFOLK's annual report about the state of transformation.

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Tags: Change Management, Digital Disruption, Digital Transformation

THREE TIPS FOR ACCELERATING DIGITAL TRANSFORMATION
Greg Vedino
April 12, 2021
Just months into 2020, Microsoft CEO Satya Nadella noted, “We’ve seen two years’ worth of digital transformation in two months.” Of course, the vast majority of that was mere digitization. Nonetheless, to the extent that the pandemic forced most organizations to accelerate their digital roadmaps, it’s fair to consider how leaders can keep their foot on the gas in 2021.

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Tags: Digital Transformation, Leadership

Thinkers360 Insights Series: What Should Leaders Be Doing Now To Accelerate Digital Transformation?
Thinkers360
April 12, 2021

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Tags: Digital Transformation, Leadership, Change Management

"Terug naar ‘normaal’? Tijd voor een andere mindset" - Frankwatching
CXOsync
March 24, 2021
Dutch language review of NEVER NORMAL by trendspotting site Frankwatching.

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Tags: Business Strategy, Digital Transformation, Leadership

Open Up Digitals
Fellow Digitals
February 03, 2021

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Tags: AI, Digital Disruption, Digital Transformation

"15 experts over de digitale werkplek in 2021"
Fellow Digitals
January 25, 2021
Quoted in blog roundup of digital transformation experts' perspective on the digital workplace. (Dutch)

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Tags: Digital Transformation, Emerging Technology, Future of Work

SaugaTalks - October 21, 2020`
SaugaTalks
October 21, 2020
Featured guest, discussing my new book Never Normal and my work on the Adapt Manifesto.

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

Minter Dialogue Episode 390: Navigating the Never Normal
Minter Dialogue Podcast
September 27, 2020
Greg Verdino chats with podcast host Minter Dial about his new book, NEVER NORMAL, and what it takes to adapt, thrive and innovate in an age of relentless, disruptive change.

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Tags: Digital Transformation, Digital Disruption, Leadership

GREG VERDINO INTERVIEW KICKS OFF FELLOW DIGITALS WEB SERIES
GREGVERDINO
September 14, 2020
the digital workplace technology company known for solutions like the Viadesk social intranet platform and the Coursepath LMS — just launched a new online video series called Open Up Digitals. Produced in partnership with Frankwatching, a Dutch content hub for marketers, Open Up Digitals will present candid conversations with experts on digital transformation, the future of work, and modern marketing.

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Tags: Digital Transformation, Marketing, Future of Work

Open Up Digitals, presented by Fellow Digitals & Frankwatching - Episode 1
Fellow Digitals/Frankwatching
September 11, 2020
Full-episode guest on this new Dutch web series about digital transformation.

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Tags: Change Management, Digital Disruption, Digital Transformation

The Tightrope Podcast - Aug 14, 2020
The Tightrope
August 14, 2020
Full-episode guest on The Tightrope Podcast with Dan Smolen. Discussed my new book, the role of adaptability in the future of work, and all sorts of transformation topics.

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Tags: Digital Disruption, Digital Transformation, Future of Work

CoronaTV with Joseph Jaffe
JaffeJuice
June 26, 2020
Guest on the June 26, 2020 episode of Jaffe's CoronaTV online talkshow.

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Tags: Digital Transformation, Digital Disruption, Change Management

Digital Transformation and COVID-19 - For Leaders Who Don't Know Where to Start
Tecknoworks
June 02, 2020
Interviewed for and featured as the closing takeaway in a new 'Digital Transformation and COVID-19' ebook from Tecknoworks.

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Tags: Digital Transformation, Digital Disruption, Change Management

7 Experts Offer Digital Transformation Advice in Times of Crisis
Tecknoworks
April 22, 2020
Quoted as one of 7 interviewed experts

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

Adapt Manifesto discussed on Across the Pond: Marketing Transformation, Ep.17
Across the Pond: Marketing Transformation
January 15, 2020

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Tags: Change Management, Digital Transformation, Marketing

10 of the best digital transformation books to read in 2020
Knowledge Enthusiast
December 30, 2019
microMARKETING named as one of 10 digital transformation books to read in 2020. Although it's not a digital transformation book per se -- it's a marketing transformation book -- and it's 10 years old, the framework holds up today and key concepts like micro-influencers, brand as media company and the attention economy are more prescient than ever today.

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Tags: Digital Transformation, Digital Disruption, Marketing

2020 Predictions for Digital Transformation
Thinkers360
November 12, 2019
My thoughts on what's next for transformation are featured right here in Thinkers360's own round up of DX predictions for the coming year.

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Tags: Digital Transformation, Digital Disruption, Emerging Technology

2 Memberships
AI Marketers Guild
AI Marketers Guild
August 01, 2023

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Tags: AI, Generative AI, Marketing

National Speakers Association
National Speakers Association
August 01, 2010
Professional member of the National Speakers Association.

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Tags: Change Management, Digital Disruption, Digital Transformation

4 Miscellaneouss
25 Trending Articles on Generative AI
Thinkers360
July 28, 2023

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Tags: AI, Generative AI

15 Trending Articled on ChatGPT
Thinkers360
February 08, 2023
Included in roundup of thought leadership articles about ChatGPT.

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Tags: AI, Generative AI, Emerging Technology

Future Trends Expert Interview - Undisclosed Client for Internal Company Use
Undisclosed.
April 22, 2021
One of a small handful of trend experts interviewed as part of a 'future of mobility' project by a leading international automotive manufacturer.

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Tags: Digital Transformation, Digital Disruption, Emerging Technology

Woccu announces keynote speakers for global credit union conference
Coop News
March 15, 2021
Featured in article announcing keynote speakers for the 2021 World Credit Union Conference.

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

1 Miscellaneous
Risk of "Model Collapse" in LLMs
LinkedIn
June 23, 2023

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Tags: AI, Emerging Technology, Generative AI

7 Panels
The Promise of Generative AI
AdMonsters Ops 2023
June 06, 2023
Automation is not new in ad tech, but generative AI is making heads turn, from industry experts and government officials alike. As the word suggests, generative AI generates content such as text, images, videos, audio, and more. Many are wondering if this new tech will steal their jobs, while global governments are assembling to regulate this emerging tech. Yet, the advertising industry is implementing generative AI into business plans, including strategy consults, creative research, and new product development, and managing a brand’s reputation. Learn the ways that generative AI is being leveraged across the advertising ecosystem and whether it can revolutionize digital media and advertising.

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Tags: AI, Marketing, Generative AI

AFIA Executive Leadership Summit 2021
American Feed Industry Association
October 07, 2021
Following his morning keynote, Greg will moderate a panel about the digital transformation of agriculture.

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Tags: AI, Digital Transformation, Emerging Technology

FIS Connect - Capital Markets Executive Roundtable
FIS Global
June 17, 2020
Moderated executive roundtable discussion featuring five senior leaders from FIS's Capital Markets division.

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Tags: AI, Digital Disruption, Digital Transformation

FIS Connect - Executive Experience Host/Moderator
FIS Global
June 17, 2020
Hosted and moderated a 2.5 hour private virtual event for FIS's top clients and prospects.

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Tags: AI, Digital Disruption, Digital Transformation

BlueJeans #ThinkForward - San Francisco
BlueJeans Network
November 07, 2018

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Tags: AI, Digital Disruption, Digital Transformation

BlueJeans #ThinkForward - Dallas
BlueJeans Network
October 25, 2018

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Tags: AI, Digital Disruption, Digital Transformation

BlueJeans #Thinkforward - Atlanta
BlueJeans Network
October 10, 2018

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Tags: AI, Digital Disruption, Digital Transformation

32 Podcasts
NB26 – AI Hype is Dead. Long Live AI!
No Brainer
February 27, 2024
Yahoo! Finance found that executives are only half as likely to mention AI on their earnings calls. Research from BCG found that enterprises aren’t as enthusiastic as they used to be about generative AI. Even Sequoia Capital — a major investor in AI startups — has argued that the majority of AI tech companies are struggling to nail their value proposition. And all of this is happening as researchers find that OpenAI’s ChatGPT plagiarizes its training data 70% of the time and Google’s latest releases amount to a series of self-inflicted wounds.

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

The End of Third-Party Cookies: Is AI the Answer?
No Brainer
February 14, 2024
In today’s podcast, the conversation centers around Google’s deprecation of third-party browser cookies, its impact on marketers, and whether AI might be part of the plan for moving digital marketing forward. Greg Verdino and Geoff Livingston discuss the importance of first-party data, the challenges of unifying data, the role of AI and machine learning in data cleaning and personalization, and — of course — the need for a strategic approach to data, marketing, and AI.

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

NB24 - AI Brand Fakes
No Brainer Podcast
January 31, 2024

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Tags: AI, Generative AI, Marketing

NB23 - CES AI Takeaways for Marketers
No Brainer Podcast
January 19, 2024

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Tags: AI, Generative AI, Marketing

NB22 - 2024 AI Predictions with special guest Jeremiah Owyang
No Brainer Podcast
December 13, 2023
It’s our big year-end blow-out! For this episode, we’re joined by AI expert extraordinaire, Jeremiah Owyang, as we each make three bold predictions for AI in 2024. Anyone who knows Jeremiah knows that he’s made a career out of being a step or two ahead of just about everyone else when it comes to making sense of the intersection between business and technology. For anyone who doesn’t know him, Jeremiah is a long-time industry analyst turned entrepreneur and venture capitalist whose Llama Lounge events have become must-attend soirees in Silicon Valley’s AI startup scene.

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Tags: AI, Digital Transformation, Marketing

No Brainer 19 - OpenAI GPTs. Golden Eggs? Or Rotten Eggs?
No Brainer Podcast
November 15, 2023

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Tags: AI, Marketing, Generative AI

No Brainer 18 - The State of AI Image Generators
No Brainer Podcast
November 01, 2023

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Tags: Marketing, Agile, Generative AI

No Brainer 18 Video Show - The State of AI Image Generators
No Brainer Podcast
November 01, 2023

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Tags: Marketing, Agile, Generative AI

NoBrainer 17: Making AI Marketing Fun with Forum3
No Brainer Podcast
October 18, 2023

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Tags: AI, Marketing, Generative AI

NoBrainer 17 Video Show: Making AI Marketing Fun with Forum3
No Brainer Podcast
October 18, 2023

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Tags: AI, Marketing, Generative AI

Making Marketing AI Fun with Adam Brotman and Andy Sack
No Brainer Podcast
October 18, 2023
In this special episode, Geoff Livingston interviews Forum3 co-CEOs Adam Brotman, of Starbucks and JCrew fame, and Andy Sack, a Satya Nadella advisor, about their new AI crowdsourcing platform Hive3. Hive3 aims to let brands run ‘creator content’ contests to source creative for marketing campaigns. AI-powered creators are encouraged to enter contests with AI works for brands.

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Tags: AI, Marketing, Generative AI

No Brainer #16: Fact or Fiction? Making Sense of the AI Hype Cycle.
No Brainer Podcast
October 04, 2023

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Tags: AI, Marketing, Generative AI

No Brainer #16 (VIDEO SHOW): Fact or Fiction? Making Sense of the AI Hype Cycle.
No Brainer Podcast
October 04, 2023

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Tags: AI, Marketing, Generative AI

Mr. AI Goes to Washington (All About AI Regulation)
No Brainer Podcast
September 18, 2023
Episode 15 looks at the U.S. government’s efforts to regulate the AI industry. Marketing professionals will certainly want to pay close attention to the rapidly evolving landscape of AI regulation.

Greg and Geoff begin by discussing last week’s U.S. Senate hearings that garnered plenty of media attention but resulted in no concrete action.

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Tags: AI, Marketing, Generative AI

No Brainer Episode 14: 10 Barriers to Marketing AI Success
No Brainer Podcast
September 06, 2023

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Tags: AI, Marketing, Generative AI

No Brainer, Episode 13 - Generative AI & It's Impact on Content Marketing
No Brainer Podcast
August 23, 2023

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Tags: AI, Generative AI, Marketing

No Brainer, Video Show #13 - Generative AI & It's Impact on Content Marketing
No Brainer Podcast
August 23, 2023

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Tags: AI, Generative AI, Marketing

No Brainer, Episode 10: ChatGPT is *Not* a Marketing Use Case
No Brainer Podcast
July 12, 2023

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Tags: AI, Marketing, Generative AI

No Brainer, Episode 10 Video Show: ChatGPT is *Not* a Marketing Use Case
No Brainer Podcast
July 12, 2023

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Tags: AI, Marketing, Generative AI

No Brainer, Episode 9 - Focusing in on AI Video
No Brainer Podcast
June 21, 2023

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Tags: AI, Marketing, Generative AI

No Brainer, Episode 9 Video Show - Focusing in on AI Video
No Brainer Podcast
June 21, 2023

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Tags: AI, Marketing, Generative AI

No Brainer, Episode 8 - Surviving the A.I.Pocalypse
No Brainer Podcast
June 06, 2023

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Tags: AI, Marketing, Generative AI

No Brainer, Episode 7 - What Every Marketer Needs to Know About Implementing AI
No Brainer Podcast
May 24, 2023

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Tags: AI, Digital Transformation, Generative AI

No Brainer, Ep6 - Will AI Take Your Job?
No Brainer Podcast
May 10, 2023

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Tags: AI, Digital Transformation, Generative AI

No Brainer Video Show, Ep6 - Will AI Take Your Job?
No Brainer Podcast
May 10, 2023

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Tags: AI, Digital Transformation, Generative AI

1 Profile
Welcome to Clown Town: A Spirited Fireside Chat with Greg Verdino
Joseph Jaffe, Alpha Collective
August 28, 2023

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Tags: AI, Metaverse, Generative AI

10 Quotes
The Definitive Guide to Generative AI for B2B Sales
Regie.ai
April 11, 2023
Closing quote in this sales AI guide from Regie.ai.

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Tags: AI, Sales

The Leader's Ultimate Guide to Successful Transformation - Ross Thornley
AQai
December 01, 2022
Quoted in this book about how adaptability provides leaders with an advantage when it comes to driving successful organizational transformation.

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Tags: Digital Transformation

Thinkers360 Predictions Series – 2023 Predictions for Future of Work
Thinkers360
November 19, 2022
2023 FoW prediction included in this roundup article from Thinkers360

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Tags: Digital Disruption, Future of Work

The Human Side of Digital Transformation - Kamales Lardi... Cover Blurb
Wiley
October 31, 2022
Provided a cover blurb for The Human Side of Digital Transformation by Kamales Lardi

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Tags: Digital Transformation

Thinkers360 Predictions Series: Digital Transformation 2023
Thinkers360
October 09, 2022
Quoted among Thinkers360 thought leaders in roundup of predictions for digital transformation in the coming year.

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Tags: Digital Transformation

The 2022 Small Business Forecast - HelloSign, a Dropbox Company
HelloSign, a Dropbox company
March 17, 2022
Quoted extensively throughout HelloSign's 2022 small business forecast report.

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Tags: Digital Transformation

Experience Is Everything - Eng Tan & Daniel Rodriguez
Simplr Solutions
December 06, 2021
Cited for my early identification of the emergence of the 'on-demand economy' (as I wrote about in microMARKETING) in this new book about the future of customer experience.

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Tags: Customer Experience

Experience Is Everything, by Eng Tan & Daniel Rodriguez
Simplr Solutions
December 06, 2021
Experience Is Everything is a book about how organizations can rethink and reconfigure customer service to be more in tune with the needs of modern "NOW Customers". Greg and his 2010 book microMARKETING were cited in the book for early recognition of the 'real time economy' as an emerging trend.

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Tags: Customer Experience

What is Digital Transformation, Really? (2021 Edition)
gregverdino.com
June 09, 2021
Demand Gen Report provides a detailed recap of my B2BMX keynote.

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Tags: Digital Transformation

Catch-42, Felix Holzapfel - Provided Book Cover Blurb
Felix Holzapfel
January 27, 2021

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Tags: Digital Transformation

1 Speaker Bureau Listing
AEI Speakers
AEI Speakers
February 16, 2021

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Tags: Digital Transformation, Digital Disruption, Emerging Technology

11 Speaker Bureau Memberships
Executive Speakers Bureau
Executive Speakers Bureau
May 01, 2015
Non-exclusive representation by ESB in the United States and Worldwide.

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

A-Speakers
A-Speakers
May 01, 2015
Non-exclusive representation by A-Speakers in the United States and Worldwide.

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

London Speaker Bureau
London Speaker Bureau
May 01, 2015
Non-exclusive representation by LSB in the United States and Worldwide.

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

SpeakInc
SpeakInc
May 01, 2015
Non-exclusive representation by SpeakInc in the United States and Worldwide.

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

Speakers.com
Speakers.com
May 01, 2015
Non-exclusive representation by Speakers.com in the United States and Worldwide.

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

Aurum Speakers Bureau
Aurum Speakers Bureau
May 01, 2015
Non-exclusive representation by Aurum in Spain.

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

All American Speakers
All American Speakers
May 01, 2015
Non-exclusive representation by AAM in the United States.

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

JCC Speakers
JCC Speakers
May 01, 2015
Non-exclusive representation by JCC in Latin America.

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

Speech Finders
Speech Finders
May 01, 2015
Non-exclusive representation by Speech Finders

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

eSpeakers
eSpeakers
May 01, 2015
Listed in eSpeakers bureau directory.

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

National Speakers Association
National Speakers Association
May 01, 2015
Professional member of the National Speakers Association

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

1 Speaking Engagement
FIS Connect - Emcee/Host
FIS Global
June 17, 2020
Served as the event host/emcee for FIS Connect two-day virtual conference. Hosting duties included the delivery of a "mini" keynote highlighting my thoughts on digital transformation in the financial services industry, general session introductions and event housekeeping.

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Tags: AI, Digital Disruption, Digital Transformation

63 Videos
NB24 Video Show - AI Brand Fakes
No Brainer Podcast
January 31, 2024

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Tags: AI, Generative AI, Marketing

NB23 Video Show - CES AI Takeaways for Marketers
No Brainer Podcast
January 19, 2024

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Tags: AI, Generative AI, Marketing

No Brainer 20 (Special Episode): Sam Altman Out at OpenAI?
No Brainer Podcast
November 19, 2023

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Tags: AI, Digital Disruption, Generative AI

No Brainer 20: Sam Altman Out at OpenAI? (Emergency Episode)
No Brainer Podcast
November 19, 2023

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Tags: AI, Digital Disruption, Generative AI

No Brainer Video Show 19 - OpenAI GPTs. Golden Eggs? Or Rotten Eggs?
No Brainer Podcast
November 15, 2023

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Tags: AI, Marketing, Generative AI

Nightshade: A 'Poison Pill' for AI Image Generators?
No Brainer Podcast
November 08, 2023

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Tags: AI, Marketing, Generative AI

Amazon Makes It Easier to Create Ads with AI
No Brainer Podcast
November 08, 2023

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Tags: AI, Marketing, Generative AI

Amazon Adds GenAI Ad Generator (Say that three times, fast.)
Thinkers360
November 04, 2023

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Tags: AI, Generative AI

Nightshade: A Poison Pill for AI Image Generators?
No Brainer Podcast
November 03, 2023

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Tags: AI, Emerging Technology, Generative AI

Adobe Lights Up Firefly - October Updates (A No Brainer short)
No Brainer Podcast
November 02, 2023

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Tags: AI, Emerging Technology, Generative AI

OpenAI DALL-E 3 is Biased (A No Brainer short)
No Brainer Podcast
November 02, 2023

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Tags: AI, Emerging Technology, Generative AI

No Brainer Video Episode 18: The State of AI Image Generators
No Brainer Podcast
November 01, 2023

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Tags: AI, Generative AI, Marketing

Greg Verdino on why AI regulation matters for marketers
No Brainer Podcast
September 26, 2023

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Tags: AI, Digital Transformation, Generative AI

No Brainer 15 (Video Show) - Mr AI Goes To Washington
No Brainer Podcast
September 18, 2023

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Tags: AI, Marketing, Generative AI

No Brainer 14 Video Show: 10 Barriers to Marketing AI Success
No Brainer Podcast
September 06, 2023

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Tags: AI, Marketing, Generative AI

Surprising Stats? Only 36% of Content Marketers Use AI for Writing. 25% Don't Use It At All!
No Brainer Podcast
August 25, 2023

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Tags: AI, Marketing, Generative AI

Is Claude 2 a ChatGPT Killer?
No Brainer Podcast
July 28, 2023

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Tags: AI, Emerging Technology, Generative AI

AI Use Cases (Audiogram)
No Brainer Podcast
July 21, 2023

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Tags: AI, Marketing, Generative AI

Enterprise GenAI: Will Embedded AI Beat Standalone Apps?
No Brainer Podcast
July 21, 2023

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Tags: AI, Marketing, Generative AI

GenAI: Are Marketers Trapped in Time on November 30, 2022?
No Brainer Podcast
July 21, 2023

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Tags: AI, Marketing, Generative AI

Hey Marketers, Experiment with AI
No Brainer Podcast
June 23, 2023
From @nobrainerai Episode 9: Greg and Geoff say it's vital that marketing leaders personally experiment with AI tools to understand how they work and what's really happening.

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Tags: AI, Emerging Technology, Generative AI

Who's to Blame When AI Implementations Go Wrong? You!
No Brainer Podcast
June 16, 2023

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Tags: AI, Digital Transformation, Generative AI

Military AI Gone Rogue? Not Quite
No Brainer Podcast
June 12, 2023

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Tags: AI, Emerging Technology, Generative AI

Debunking the Malicious AI Drone Doomstory
No Brainer Podcast
June 08, 2023
Last week, "news" broke that an AI-powered military drone had killed an operator who interfered with the drone's mission. The original story blurred the line between whether this happened in practice or was a simulation -- then follow-ups revealed the incident was at best a simulation and likely hadn't happened at all. We discuss why these stories capture the imagination, why the media is so uncritical in reporting these things, and why the idea of a "rogue AI" is more science fiction than fact.

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Tags: AI, Emerging Technology, Generative AI

No Brainer Video Show, Episode 8 - Surviving the A.I.Pocalypse
No Brainer Podcast
June 06, 2023

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Tags: AI, Marketing, Generative AI

4 Webinars
2024: The Year Smart Marketers Get Real About Artificial Intelligence
Association of National Advertisers
January 30, 2024
Delivered session on AI during ANA one-day members-only trend event.

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Tags: AI, Generative AI, Marketing

Alpha Collective (Alpha Talks Series): Welcome to Clown Town
Alpha Collective
August 16, 2023
A fireside chat about Web3, AI, and why marketers struggle to embrace innovation.

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Tags: AI, Blockchain, Generative AI

Dutch Business Roundtable
Fellow Digitals
August 20, 2021

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Tags: AI, Digital Disruption, Digital Transformation

CXOsync Thought Leadership Fireside Chat presented by Elastic
cxosync
July 29, 2020
Featured thought leader guest on cxosync-produced fireside chat sponsored by Elastic.

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

2 Webinars
Generative AI: Unleashing Marketing Productivity
Association of National Advertisers ( ANA)
September 12, 2023

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Tags: AI, Generative AI, Marketing

ANA Partners with CognitivePath to Educate Top Marketers on Generative AI
Association of National Advertisers ( ANA)
September 12, 2023

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Tags: AI, Generative AI, Marketing

4 Whitepapers
ANA Generative AI Playbook: Tapping Into the Power of Gen AI for Strategic Marketing Transformation
Association of National Advertisers
September 04, 2023
Authored the Association of National Advertisers' first AI playbook. Available exclusively to ANA members; anchor content asset for the ANA's new AI resource hub.

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Tags: AI, Generative AI, Marketing

The Adapt Manifesto
The Adapt Manifesto
June 03, 2019
Adaptability has never been more important than it is today. The Adapt Manifesto captures and crystalizes the seven values and 10 practices that, through our work, we have found to be most important for reliable, repeatable and successful personal, professional and organizational adaptation to a business environment characterized by continuous (often disruptive) change.

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Tags: Change Management, Digital Transformation, Leadership

Digitalisation in Power Generation
AVEVA Group
February 28, 2018
Commissioned by AVEVA Group (a division of Schneider Electric)

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

Digitalisation in the Process Plant Industries
AVEVA Group
January 31, 2018
Commissioned by AVEVA Group (a division of Schneider Electric).

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Tags: AI, Digital Disruption, Digital Transformation

5 Workshops
Generative AI: Unleashing B2B Marketing Productivity, Performance, and Strategic Advantage
Private Client (Undisclosed)
October 26, 2023
Private generative AI workshop for the marketing department of a global industrial technologies conglomerate.

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Tags: AI, Marketing, Generative AI

Undisclosed Client: Unleashing the Potential of Generative AI
Undisclosed
September 22, 2023
1/2 day workshop for undisclosed client marketing team.

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Tags: AI, Generative AI, Marketing

Workshop: Great Dane Executive Leadership Summit 2023
Great Dane
September 21, 2023

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Tags: AI, Digital Transformation, Digital Disruption

Undisclosed Client: Unleashing the Potential of Generative AI
Undisclosed
September 21, 2023
1/2 day workshop for undisclosed client marketing team.

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Tags: AI, Generative AI, Marketing

Inter-American Development Bank - Transformation Day Speaker
Inter-American Development Bank
September 26, 2018
Delivered opening keynote address and co-facilitated a series of workshop exercises for an internal 50-person team, all around using innovation methodologies to identify water and waste management challenges in developing LatAm countries, and ideate digital solutions to address them.

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Tags: Digital Disruption, Digital Transformation, Emerging Technology

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2 Business Consultings
Strategic AI Implementation and Change Management

Location: Global/Virtual    Fees: $50,000 and up for typical strategi

Service Type: Service Offered

Providing AI consulting and advisory services to large brands, with an emphasis on identifying and validating strategic AI use cases for marketing, marketing AI vendor reviews and selection, workflow integration and workforce education, and change management.

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Digital Transformation, Strategy & Leadership Advisory

Location: Worldwide    Fees: Variable based on scope.

Service Type: Service Offered

Available for advisory and consulting services related to setting and executing digital transformation strategy, increasing adaptability (change readiness), and leadership effectiveness for the digital era.

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1 Keynote
Digital Transformation, 'Future Of' Trend Presentations, Change/Adaptability

Location: Worldwide    Fees: US: $17,500 plus travel for ke

Service Type: Service Offered

Delivering transformational talks at company meetings, association conferences, tech company user/customer conferences, sales/marketing offsites, etc. Hundreds of speeches delivered around the world and across a wide range of industries.

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