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Maxim Behar

CEO & Chairman of the Board at M3 Communications Group, Inc.

Sofia, Bulgaria

Maxim Behar is a leading global Public Relations ?xpert, diplomat, businessman and visioner with wide experience and strong presence in many countries all over the world. He travels a lot, often speaks in front of world leaders audiences, practitioners, students, and opinion makers on the modern Public Relations, Governmental Affairs, Leadership and Social Media topics.

Maxim is a past President of ICCO, the largest and most influential global organization of Public Relations professionals and practitioners and now is a President of the World Communications Forum Association, registered in Davos, Switzerland.

?e is inducted in the Global PR Hall of Fame for his entire work supporting and leading thousands of international PR projects and for his remarkable mandate as ICCO (World PR Organization) President.

In 2020 the global edition of the prominent International Media PRWeek announced Maxim Behar as "The Best PR Professional in Europe (outside UK)".

Maxim's latest book The Global PR Revolution is among the best publications about Public Relations sold now internationally and was ranked by BookAuthority among top 5 new books on PR in the world.

Maxim is a Harvard Kennedy School Executive Program graduate, also graduated universities in Prague, Seattle and Yokohama.

He is also a member of Board of Trustees of the University of National and World Economy (UNWE) in Sofia, Bulgaria.

He is a dreamer and hard worker for a better, more dynamic and more ethical world. Maxim is also a practitioner - he likes chatting, networking, serious business projects, social media, rock music, gadgets and traveling, meeting new people and facing new challenges, reading and writing. Also he is a committed fan of golf, cycling and parachute jumping.

One of his favorite rules in life is: If your dreams don't scare you, they aren't big enough!

In 1994 Maxim founded M3 Communication Group, Inc., a leader in the field of public and media relations in Bulgaria. Since then he has been the company's Chief Executive and Chairman of the Board of Directors. The company is also an exclusive associate of Hill+Knowlton Strategies in Bulgaria.

In 2004 M3 Communications Group, Inc. founded M3 College - the only private fully licences college on PR & Marketing in Bulgaria and Maxim has been Chairman of the Board since then.

Maxim is a Chairman of the International Board of Trustees of Sir James Mancham International Centre for Peace Studies and Diplomacy in Seychelles as well as Honorary Consul General of Republic of Seychelles to Bulgaria.

Currently, Maxim Behar is Vice-President of The Atlantic Club in Bulgaria, Board member (former long years Chairman) of Bulgarian Business Leaders Forum and tens other local and international organizations. Maxim served as Chairman of the Board of the Bulgarian Association of PR Agencies (BAPRA). He is also Global Ambassador of APRA, the African Public Relations Association and International Senior Consultant of CIPRA, The Chinese International Public Relations Association. In 2019 he was appointed Chairman of PR & Media Committee of FICAC (World Federation of Consuls). From 2018 Maxim is Vice President of Malta-Bulgarian Chamber of Commerce. Maxim is also appointed in the Advisor Board of the World's PR Museum in New York.

Available For: Speaking
Travels From: Sofia, Bulgaria
Speaking Topics: PR Strategies, Leadership, Social Media

Speaking Fee $450 (In-Person)

Maxim Behar Points
Academic 0
Author 319
Influencer 414
Speaker 20
Entrepreneur 20
Total 773

Points based upon Thinkers360 patent-pending algorithm.

Thought Leader Profile

Portfolio Mix

Company Information

Company Type: Company
Business Unit: M3 Communications Group, Inc.
Media Experience: 30
Last Media Training: 09/01/2022
Last Media Interview: 09/07/2022

Areas of Expertise

International Relations 100
Leadership 39.86
Marketing 30.93
Public Relations 100

Industry Experience

Publications

1 Advisory Board Membership
The Global PR Revolution
AllWorth Press
October 22, 2019
PR is everything and everywhere. Now more than ever, managing social media is a nuanced and dynamic field that requires the sophisticated touch of a trained professional. What was effective ten or even five years ago is no longer relevant. In The Global PR Revolution, public relations expert Maxim Behar shows readers how to master current approaches, create content that meets a client’s needs, and evolve with ever-changing trends. Complete with insights from over seventy PR leaders worldwide, this authoritative guide discusses such topics as:

The New Rules of Social Media
How to Speak the Language of PR
Modern PR Skills and Tools
How to Measure Impact
The Effect of Total Transparency on Businesses
International Perspectives on the Media
The Future of the Industry

Behar’s knowledge, experience, and down-to-earth writing will keep readers engrossed while refining their understanding of public relations. By the time they finish, they’ll be well on their way to becoming experts in the field.

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Tags: Leadership, Marketing, Public Relations

90 Article/Blogs
First day, second day...
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April 09, 2023
I am talking at length with a close friend and colleague of mine in Delhi, and we are telling each about our problems and worries in these turbulent days for the world. Suddenly he blurts out to me that his biggest problem is finding people for the office. "Come on, you've got to be kidding me," I r

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Tags: Leadership, Public Relations, International Relations

The bill we will all eventually pay...
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April 06, 2023
For businesses this is important, for the consumer or participant in this market as a buyer it is twice as important. But let me start all over again. And
the beginning was on the dramatic night
of December 31, 1989, which hardly any readers remember. It was then, at midnight before the new year 199

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Tags: Leadership, Public Relations, International Relations

Maxim Behar for Euronews: Bulgaria Needs a Strong Political Hand
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April 02, 2023
Maxim Behar commented on the air of Euronews Bulgaria the fifth consecutive early parliamentary elections. He shared his thoughtson the past election campaign of participating parties, as well as his opinion on concrete measures and actions that would lead to a better economic policy in Bulgaria.
Ho

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Tags: Leadership, Public Relations, International Relations

And why not with fingerprints?!
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March 30, 2023
I was just wondering why so many staring faces are looking at us from the hundreds of billboards on the streets and I understand that on Sunday we will vote. Not bad. For the fifth time in the last two years. We're certainly headed for the Guinness Book, but more in the unfortunate records.
So, on t

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Tags: Leadership, Public Relations, International Relations

The freedom on the crossroad
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March 30, 2023
If we think a little deeper, it may turn out that in Bulgaria, nowadays the only guaranteed freedom of the citizen, and of the villager, is exactly on the crossroad.
In the office, the boss controls whether and how you work, at home – whether you have it or don’t, your freedom is still limited.

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Tags: Leadership, Public Relations, International Relations

Don't forget it at home...
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March 23, 2023
The streets are full of miserable people... Something must have happened. Just a few years ago, thousands of smiling young people, full of energy and desire to succeed, met on Vitoshka Street and the main streets outside Sofia. Today, the shop assistant scolds you, nervous aunties shush you on the t

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Tags: Leadership, Public Relations, International Relations

For The People
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March 23, 2023
Bulgaria is already in an endless spiral of elections, this will probably continue for a few more years and more and more often we hear the words... "The People".
A badly coiffed auntie from the screen explains to us how the best thing her fictional party does "For the People" is to ask for an incre

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Tags: Leadership, Public Relations, International Relations

Lawns or something else...
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March 23, 2023
This joke is quite old, but it's time to remember it - how a government official did not follow the law because he was "lawn mowers" and not for him... Old and not even funny!
But it really is time to remember it, and I'll tell you why right now!
In the euphoria of the 1990s, when international comp

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Tags: Leadership, Public Relations, International Relations

About the frog and the pond...
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March 23, 2023

I have no idea where this saying actually came from. Every frog had to know its pond or no one should speak up where it was none of their business. Or else, a bit more updated - to sit staring at the monitor and have no ideas. Not evolving, not being innovative, not looking at what the boss is doin

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Tags: Leadership, Public Relations, International Relations

90 % Bulgarian
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March 20, 2023
For years I have shared the thesis that the Bulgarians always lack three things - a thousand BGN on top of salary, a room in the apartment and one more day to finish work. I am not strong in history, nor in psychology to know the reasons for this fact, but this is the reality. I call this somewhere

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Tags: Leadership, Public Relations, International Relations

Now, if I were in Bulgaria...
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March 20, 2023
I'm standing neatly at a crossroad abroad waiting for the light to turn green to cross and I hear a voice next to me in the familiar Bulgarian language.
I see this picture all over the world. And you - I'm sure - too. If you're in Bulgaria you can do anything - run a red light, don't stop at a stop

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Tags: Leadership, Public Relations, International Relations

Temporary, how temporary?!
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March 19, 2023
Well, temporary governments in Bulgaria have become permanent. It is more than clear that the very institution of so-called caretaker governments is completely redundant. Ministers, deputy ministers, administration... They have no ending! But it's not a problem at all, I have no worries that soon my

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Tags: Leadership, Public Relations, International Relations

Are we cousins?
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March 19, 2023
Some still remember how a former prime minister used to say quite openly and a bit arrogantly that we were all cousins in Bulgaria. Or in other words, we are such a small country that no matter who you appoint, you will always find some conflict of interest.
Twenty or more years ago, this may have b

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Tags: Leadership, Public Relations, International Relations

Ticket to Space
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March 15, 2023
How much is a ticket to space now? There is no answer to this question. And there can't be.
But more and more often I hear people around me wanting to escape to... Space. They grumble from morning till night, annoyed with this, desperate at that, but all they have to do is move beyond the "dark bord

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Tags: Leadership, Public Relations, International Relations

One King and two Barons...
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March 12, 2023
“But do you know how two barons have had an extraordinary influence on the development of Bulgaria... Both, I can proudly say, did it with Belgian investments... Both of them bear the prestigious title of "baron"!”
If an ambassador, or a friend from Brussels had asked me this question, I would p

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Tags: Leadership, Public Relations, International Relations

Maxim Behar joined the first edition of the international forum "Power and Business Together for Clean Energy"
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March 06, 2023
The PR expert Maxim Behar participates in the first of a series of events to be held as part of the "Yes! To Bulgaria's Green Economy", organized by the Solar Academy Bulgaria Association, Standard Media and M3 Communications Group, Inc. The event presented current issues in the energy sector.
Among

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Tags: Leadership, Public Relations, International Relations

Ah, these media!
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March 06, 2023
Great worries, great troubles! Politicians overflowing with insults and arrogance from the tribune of the Parliament and then we all read, listen to and witness how all the blame is being put on the media. Well, honestly there are two types of media. These are the years, for the first time ever in h

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Tags: Leadership, Public Relations, International Relations

Left and Right
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February 23, 2023
Often the left hand does not know what the right hand is doing. I don't know what that's called in medicine, there's probably a term for it. But in politics they certainly call it "government".
One minister is giving countless promises, when actually the Finance Minister has not heard of this projec

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Tags: Leadership, Public Relations, International Relations

Lithuanian President Decorates Maxim Behar with a State Award for Articles Written in 1991
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February 19, 2023
Lithuanian President Gitanas Nausėda presented a special medal to the Bulgarian media expert Maxim Behar for his articles from the dramatic events which happened around January 13, 1991 in Vilnius. Back then Soviet tanks entered Lithuania in an attempt to take back the country, which had seceded fr

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Tags: Leadership, Public Relations, International Relations

Maxim Behar - special guest appearance in the local Shumen TV
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February 14, 2023
PR and media expert Maxim Behar shares his dearest memories of the time he was living in the city of Shumen, valuable friendships he has made there, and why he always comes back with pleasure. Behar expressed his opinion of the bright future of the Bulgarian town, which with the great effort from th

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Tags: Leadership, Public Relations, International Relations

Congratulations! But it's not “Congratulations” at all...
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February 12, 2023
For the last ten years every holiday is the same - our e-mails are being filled with bland cards with boring pictures on them, that say nothing. We delete them immediately without even looking at them. I have no idea how it's possible that those who send them don't realiюe that this is not the way

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Tags: Leadership, Public Relations, International Relations

Maxim Behar had a meeting with the Ambassador of Kosovo in Sofia
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February 12, 2023
Maxim Behar, Honorary Consul General of the Republic of Seychelles, had a very exciting and interesting meeting with the Ambassador of Kosovo in Sofia - H.E. Delfin Pllana.
In a friendly atmosphere, they successfully discussed their visions for future development of both countries, potential plans

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Tags: Leadership, Public Relations, International Relations

10 times 45 and more...
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February 09, 2023
We often talk about these 45 years and it doesn’t matter what it is that we are complaining about, it keeps coming up in our conversations... Communism this, communism that...
But it’s a fact – what these times have done to our society, the lack of market and free media has damaged us for gene

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Tags: Leadership, Public Relations, International Relations

The “brat’ched” who changed Bulgaria forever…
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February 09, 2023
-Brat’ched (Bulgarian slang for “cousin”), this city will be shining brightly once we celebrate the opening. I will make you proud, you will see… Sofia’s mayor, then Boyko Borissov, was looking at me rather stunned and in his eyes, I could read the following question: “Max, who is this g

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Tags: Leadership, Public Relations, International Relations

Seychelles - moments forever...
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February 05, 2023
You have to go to Seychelles, and probably not just once, to feel the islands, the beaches, the nature. And especially - the people.
I will start with them. Smiling, positive, hospitable, and hardworking. History has probably handed the Seychelles the privilege of being an uninhabited territory, unt

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Tags: Leadership, Public Relations, International Relations

Manage easily
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January 26, 2023
There's an elementary principle that the harder you try, the more what you want to achieve doesn't happen. Of course, it takes effort, of course it takes hard work to achieve your goals, but it also takes organization, predictable successes and failures, and... a lot of calmness. That's what's often

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Maxim Behar on 7/8 TV about Prince Harry's book
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January 24, 2023
Host: Prince Harry's tell-all memoir “Spare” and the Netflix documentary “Harry & Meghan” caused some drama in the UK. Will the words of the prince disturb the trust in the royal family? Maxim Behar will elevate on this topic.
Host: I haven't read the book, but I watched a bit of the do

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Maxim Behar Talks About Effective PR Practices in 2023 at a Global Masterclass
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January 20, 2023
Leading communications expert Maxim Behar held a global masterclass on effective PR practices in 2023 and important changes in business. It was held online and brought together an audience of students, beginners and industry professionals from around the world. The masterclass was part of a series o

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Maxim Behar on bTV about Prince Harry's sincere and honest interview
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January 19, 2023
Host: Our first guests in the studio are psychotherapist Detelina Stamenova and PR expert Maxim Behar, who has also had several personal meetings with King Charles. Question to both of them. Did it really need to come out this way?
Maxim: Yes, of course. Because it's life in 2022-2023. There's nothi

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Maxim Behar in the business podcast "What Money Can Do"
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January 18, 2023
Host: As I was preparing for today's edition, I came across a confession of yours that one of your favorite life rules is "If your dreams don't scare you, then they're not big enough." What was your big dream this year and did it come true?
Maxim: My dream this year was to do my job well, to have a

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Tags: Leadership, Public Relations, International Relations

Ask the boss...!
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October 27, 2022
"- Boss, what are we doing now...? The client is waiting for a decision!"
A conversation that can be heard every day in literally millions of offices around the world. Right there, millions of managers are making hundreds of decisions per hour, more and more wrong with each passing day. Everyone exp

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“A big ego..." they say
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October 23, 2022
"They had a big ego" is often said of someone, and it usually means something very bad. So, this person can't be trusted, they are too busy with themselves, they can’t be managers or build teams, sometimes you can’t stand them... But they become politicians.
We are somehow used to politicians be

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Maxim Behar: What will be the television of the future
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October 19, 2022
Host: Television has a long history behind it. The shift from black and white to colored, the replacement of huge receivers with the flat screen, satellite broadcasting with thousands of TV channels. But so far, the players in traditional TV have always kept the balance, and everyone has somehow man

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Tags: Leadership, Public Relations, International Relations

The trend of not coming to an interview
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October 13, 2022
If we're reading these lines in ten years from now, we probably won't believe it happened.
I've been talking to friends in the business for the past few weeks and we've come to the same conclusion - there are no well-prepared young people. I was recently talking to a friend in India, and he was comp

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Maxim Behar at a friendly lunch with King Simeon II
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October 06, 2022
Maxim Behar, PR expert, CEO of M3 Communications Group, Inc., and Honorary Consul General of the Republic of Seychelles, met His Majesty King Simeon II at a lunch organized by H.E. Khalid bin Kamal Fakih, Ambassador of the Kingdom of Saudi Arabia to Bulgaria. The friendly lunch was also attended by

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About those seven million things…
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October 06, 2022
“If each of us fixes one thing, we are still close to seven million, all things in the country will be fixed".
The phrase is not mine, but my friend Solomon Passy's. Of course, he's right, but now in this total chaos, apparently no one knows what the seven million things are that need to be fixed.

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Global Business Leaders Congratulate Maxim Behar -PRWeek Award-Winner
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October 05, 2022
Maxim Behar was congratulated by 50 business leaders from 25 countries, 5 continents for his recognition as Best PR Professional in Europe for 2022. The award was presented by the most prominent media outlet about public communications in the world PRWeek. Behar was selected as a winner by proven ex

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Maxim Behar: Ethics, Ethics, Ethics.
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October 04, 2022
October 12-13th, Dubai will be the global capital of Public Relations. From my understanding, and according to my vision and my definition, his is telling the truth in a way people understand it. So, there are two important things – truth and understanding. Simple and clear messages to the audienc

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Maxim Behar: There is no winner, we all lost
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October 03, 2022
One word: shame
What - I hope - all Bulgarians saw on Wednesday evening at the so-called debate, can be characterized by only one word - shame. For the politicians, for their consultants, for their supporters, advisers, headquarters... but shame for us too, that on Sunday we are faced with the absur

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A table for more than two…
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October 03, 2022
It so happened that in Bulgaria during the first ten years after the fall of communism, we had learned that almost like in America or England - we will be ruled by either the left or the right party. They can switch as many times as they want; the table is always for two and the one who orders and t

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Maxim Behar on Elizabeth II: A Life Devoted to Duty
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September 27, 2022
Host: We are lucky because you have both seen King Charles III live and have personal impressions. But to begin with, how will you remember Queen Elizabeth II?
Maxim: A very sad day for the whole world and once again condolences to the entire royal family. Condolences also to our King, who is part o

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Maxim Behar: Politics in the modern world must be entirely dependent on the opinion and operations of business
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September 26, 2022
Host: Mr. Behar, what kind of a summer are we sending off? How has the situation in our country affected the business?
Maxim: I often say that right now the whole world is a big mess, and from this mess we have to create something that can suit businesses, employees, pensioners, of course, students,

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Maxim Behar: Testimonies of Time - The Bulgarian Meetings with King Charles III
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September 26, 2022
Maxim: Perhaps for a monarchy, tradition is half of what it is, i.e., all hereditary and not only hereditary rules and manners must be followed. We saw how Charles III himself came into power, though not yet formally crowned, he was proclaimed king, with all that solemnity, with all the details. Now

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Maxim Behar about the dynastic connection between Bulgaria and the United Kingdom
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September 25, 2022
Host: Let's hope that King Charles III will have an extremely friendly, positive, and warm attitude towards Bulgaria, a country he visited 2 times. Maxim Behar, who has met him more than once, is hoping too. See what he told us.
Host: Mr. Behar, you know King Charles III personally. Can you tell us

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Maxim Behar on the life of Elizabeth II
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September 22, 2022
Host: Mariana Hill and Maxim Behar are now in the studio to look back at the years of Queen Elizabeth, while also looking to the future of the monarchy now in the hands of King Charles III. Let's start with this. What will you remember her by?
Maxim: I will look at the situation a little more pragma

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Cold, colder…
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September 22, 2022
Autumn is coming, and before that - as you well know - it was summer. What comes after autumn, you know even better. And because we are already informed about everything and at any time, we know that in Germany, in Great Britain, in Spain or Belgium... and anywhere else in the world, countries, inde

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Maxim Behar Congratulates the Ambassador of Saudi Arabia for The National Day
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September 20, 2022
Maxim Behar, PR expert, CEO of M3 Communications Group, Inc., and Honorary Consul General of the Republic of Seychelles, had a meeting with H.E. Khalid bin Kamal Faqeeh, Ambassador of the Kingdom of Saudi Arabia in Bulgaria. The official meeting was on the National Day of Kingdom of Saudi Arabia.
Du

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Maxim Behar Meets with Eliana Pichardo, First Secretary of the Embassy of the Republic of Dominicana
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September 20, 2022
Maxim Behar, PR expert, CEO of M3 Communications Group, Inc., and Honorary Consul General of the Republic of Seychelles, had a meeting with Eliana Pichardo, First secretary responsible for culture and media of the Embassy of the Republic of Dominicana in Ankara, also covering Bulgaria.
During the me

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Charles told me: Listen to what King Simeon II is saying, each his word is priceless...
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September 18, 2022
Stories these days rarely begin without a phone call, or an email received…
This one started with the first one. The King-Prime Minister called me and, in his style, without emphasizing on any word and in an even voice, as if he were reading a boring essay, he said to me:
“Behar, in a few days I

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Maxim Behar: Can Charles III visit Bulgaria as king?
Maxim Behar
September 16, 2022
Maxim Behar, businessman, journalist, PR expert and diplomat, is a guest in the Actualno.com studio. Behar gave his opinion on the topic "What next from here?", as well as "What kind of man and king is Charles III?" Maxim Behar also talks about his many...

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Maxim Behar: Can Charles III visit Bulgaria as king?
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September 15, 2022
Host: On September 8th, the last journey of Queen Elizabeth II began. Our next guest is one of the few people who have met the current King Charles III. With him we will discuss the topics "What will change now?", "Is Charles prepared to be king?" and "Should we be concerned about these changes in t

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Come on! Were they inexperienced…
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September 15, 2022
Now, many people attribute the title for being…inexperienced. Politicians, beginners in business, even those who want to go into science. Some of them arrive with degrees from Harvard, from Stanford, from Oxford... then they moan and groan in offices and from TV studios that they have no experienc

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Maxim Behar met with representatives of the Seychelles Tourism Board
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September 15, 2022
In the capacity as Honorary Consul General of the Republic of Seychelles in Bulgaria, the PR expert Maxim Behar met with representatives of the Seychelles Tourism Board. The meeting was held in Sofia and the possibilities for strengthening the tourist exchange between the two countries were discusse

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Maxim Behar Pays Tribute to Her Majesty Queen Elizabeth II
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September 15, 2022
Following the passing of Her Majesty Queen Elizabeth II the Honorary Consul General of the Republic of Seychelles in Bulgaria, Mr. Maxim Behar, formally conveyed his sympathy through the signing the condolence book at the British Embassy in Sofia.
In his message of condolence Mr. Behar expressed his

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Memories of Elizabeth II: Stories by Maxim Behar
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September 14, 2022
Host: Let's start with that. How will you remember Queen Elizabeth II?
Maxim: I had a long correspondence with the Queen, as one of my very few unfulfilled dreams was to invite her to visit Bulgaria. Along with the Tsar, who was then Prime Minister, of course, we would also involve the President, wh

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Maxim Behar: The world will change in a flash after the death of Elizabeth II, a new era is coming
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September 14, 2022
Host: Mr. Behar, how will the United Kingdom actually change now after the death of Queen Elizabeth?
Maxim: The whole world is changing, and it's changing at lightning speed. I hope that what King Charles will propose in the next few months will be an even more modern reign, an even more flexible st

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Maxim Behar for the bTV special on the accession of King Charles III to the throne of Great Britain
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September 14, 2022
Host: About the new era that is beginning and the era that is gone, we will talk with our panelists in the studio – the translator Mariana Hill and the communication expert and diplomat Maxim Behar. Hello and welcome! Mr. Behar, the ceremony will be televised for the first time and the curtain wil

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Maxim Behar before the Bulgarian National Television in the special program "After the Queen - the world mourns Elizabeth II"
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September 14, 2022
Host: A historical, world-famous person has passed away - Elizabeth II. Words about the Queen from our guests Mariana Hill and Maxim Behar, PR expert and communicator. Mr. Behar, you have released your personal photos with Prince Charles.
Maxim: They are part of the several meetings I had with him,

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Maxim Behar for the Bulgarian National Television in the special program "After the Queen - the world mourns Elizabeth II"
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September 14, 2022
Host: A historical, world-famous person has passed away - Elizabeth II. Words about the Queen from our guests Mariana Hill and Maxim Behar, PR expert and communicator. Mr. Behar, you have released your personal photos with Prince Charles.
Maxim: They are part of the several meetings I had with him,

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A FEW WORDS TO BEGIN WITH...
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September 13, 2022
I was a correspondent for a daily newspaper “Duma” from Bulgaria from 1988 till 1991 in Warsaw. During this period, I published thousands of articles about the changes in the region, the falling of communism, the establishing of market economy and the democracy. In fact, in all countries around

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THE SPECIAL ENVOY OF DUMA NEWSPAPER REPORTS FROM VILNIUS
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September 13, 2022
VILNIUS, January 13 - At first glance, everything in Vilnius seems calm. At least for now, the streets seem full of people, which is unusual for the cold weather and thick snow. Parliament is not accepting any accreditations for journalists, so I cannot report the location from which I am transmitti

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THE SITUATION IN LITHUANIA STILL HIDES MANY UNKNOWNS
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September 13, 2022
VILNIUS, January 16 - A special parliamentary committee was set up in the Lithuanian capital late last night to investigate the army's actions a few days ago when its units occupied several important public buildings in Vilnius, including the radio and television centre. The committee is headed by L

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CALM DAY IN LITHUANIA
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September 13, 2022
VILNIUS, January 19- As of today, the clouds of tension in Vilnius seem to have been cleared. Not a single night military patrol, disorders, nor a tank or armored personnel carrier on the streets was seen last night. Although several thousand people remained on duty, guarding near the Parliament, a

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Tags: Leadership, Public Relations, International Relations

THE SHOCK IN LITHUANIA IS OVER, THE TENSION REMAINS
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September 13, 2022
VILNIUS, January 21- The night in the Lithuanian capital was tense again. All roads to it - according to the parliamentary spokesman Audrius Ažubalis were blocked by paratroopers. Several incidents occurred after midnight, two of them involving weapons. In a dispute between a driver and random civi

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BLACK CROSS OVER LITTLE LITHUANIA
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September 13, 2022
VILNIUS, January 21- By the time you read these lines on a Monday - probably - cold January morning, it might all be over here. Or maybe it is just beginning. Who knows? Either way, it is hard to predict with any accuracy the unfolding of these definitely dramatic and difficult days for Lithuania. S

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THE LITHUANIAN LANDING OPERATION
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September 13, 2022
VILNIUS, January 28- He told me on his Warsaw phone that he was awaiting confirmation to go to Vilnius, and the editorial office gave him the okay, because it was in dire need of information. And so, Maxim turned out to be the first Bulgarian correspondent at the site of the most tragic events in sm

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THE STARS RISE AFTER MIDNIGHT
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September 13, 2022
VILNIUS, February 04- When I left for Vilnius, everything was calm. Even suspiciously calm. It was already known that there was a National Salvation Committee. However, no one knew who the members were. And to this day, no one knows. Only everyone guesses.
The characteristic midnight mist had spread

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LIFE IN THE "AQUARIUM"
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September 13, 2022
VILNIUS, February 11- “Raimondas, I don't have tickets. Let's go on foot," I told my new acquaintance, without blinking, as if I were on near the ‘Russian monument’ in Sofia and had to go to the Pliska Hotel, just 30 minutes away.
- You're crazy! You heard on the radio that there would probabl

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WHEN THE JOURNALIST CRIES
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September 13, 2022
VILNIUS, February 18 - There is one detail that I now avoid in the cozy Warsaw apartment, without any danger from the tank. This is the fact that from the first moments I spent in Vilnius, I cried. An unusual and difficult feeling to explain. I didn't understand why all this was. Why does someone ha

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Maxim Behar: What is the first task of King Charles III?
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September 08, 2022
"A world leader is gone. Her Majesty radiated wisdom, kindness, and all the things that can be said of a person of Her age who ruled an empire. An outstanding leader. She showed the human face of the monarchy”. This was commented by Maxim Behar, journalist, businessman, diplomat and PR expert, on

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Someone, somewhere, sometime…
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September 08, 2022
In the nineties, there was no such things, but there were plenty of other absurd things. Now, however, what is happening with the Bulgarian media - television and radio channels, and recently even newspapers, is not only absurd, but also shocking.
It occurred to someone that by saying that someone d

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Maxim Behar: I hope that King Charles III will have a cordial attitude towards Bulgaria
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September 08, 2022
Host: Good morning! Maxim Behar is already with me. I introduced him to you as one of the leading PR experts. Hello, I’m glad you're here! I hope that in this part of our broadcast we will give Queen Elizabeth II the time she deserves. Yes, the whole world is grieving, we've read other popular com

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Maxim Behar to Euronews: What will be the leading topics in the election campaign?
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September 07, 2022
Host: Starting today, the parties and coalitions are entering a pre-election competition for the votes for the October 2nd parliamentary election. In the last year and a half, this will be the fourth election. According to most forecasts, they are unlikely to radically change the political picture i

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Maxim Behar for bTV: The behavior of the Bulgarian MPs before the election campaign... What's next?
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September 04, 2022
The PR expert Maxim Behar commented on the public appearances and social media posts of politicians just before the start of the election campaign. In an interview with Alexander Yosifov from bTV, the CEO of the PR company M3 Communications Group Inc. shared his opinion on a video in which the forme

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Percy Barnevik: “Corruption? Well put them in jail now...”
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September 04, 2022
Barnevik? There is no businessman in the world who doesn’t know him. The Economist named him one of the best businessmen of the decade in the world!
My friend, Ambassador Piet Steel, one of the most important people in the Belgian giant "Solvay", looked at me amazed, while I carefully examined the

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The “Two and two hundred” …
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September 04, 2022
Well, that's clear. After 33 years of painful transition, change and replacement of values, acrobatic political variations, in the end the truth shined - in Bulgaria we really know how to survive with both “two” and “two hundred”. In other words, we can live on a thousand BGN a month, but we

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Gorby's Grip…
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August 30, 2022
No one in the world, not even the best Soviet experts, expected a politician who would change the world in just a few days.
... It was a little bit after midnight. I was already falling asleep after a glass or two of wine when the only then National Television interrupted its program to broadcast a

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The winners and the whiners
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August 28, 2022
It so happened that we divided ourselves into exactly these two categories. And there are no others. This is the not so sad truth about our modern life.
The successful ones are standing in their offices, and now more and more often in industrial enterprises, working hard to catch up with the lightni

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The University for Ministers…
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August 21, 2022
I am more than convinced that the generation in power must be totally changed. In politics, there must be new people, with new ideas, with an absolutely new approach and no "memory" of the decades of vulgar language, insults, aggression, and amateurism on the political stage. It is the absolute trut

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Care-taking, Forever
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August 17, 2022
We are already sick of caretaker governments. You walk along “Vitoshka” Street in Sofia and every second person you meet turns out to be a former minister. And sometimes a present one. But that's not the drama. Long live the ministers – past, present and future. Everyone fills their CV with ti

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Don't Touch the State Property!
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August 17, 2022
I was just starting my business a long (but not that long) time ago, and I had only a small Trabant car, my last purchase from the Socialism times after a long and careful saving. I was slowly gaining momentum in the PR business, and I invited an elderly former colleague of mine from "Standard" news

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To the Events…
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August 17, 2022
But not only my business, Public Relations, but also as if our clients were waiting for the "covid" to hide itself, so that we can start seeing partners, clients and friends again.
The printers started churning out business cards again and we filled our schedules with a few cocktails a night. And in

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Maxim Behar meets with the Ambassador of the Kingdom of Saudi Arabia in Bulgaria
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August 16, 2022
Maxim Behar, PR expert, CEO of M3 Communications Group, Inc. ,and Honorary Consul General of the Republic of Seychelles, had a meeting with H.E. Khalid bin Kamal Faqeeh, Ambassador of the Kingdom of Saudi Arabia in Bulgaria. During the meeting, the two sides discussed opportunities for the realizati

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The Smartest in the Room…
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August 16, 2022
So... "If you're the smartest person in the room, then this isn't your room."
Probably tens of thousands of people can claim to be the source of these words, but more importantly, at least ten million apply this rule.
In management, superiors like to be heard and are often quite insistent on this. R

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Small Details for Big Business
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August 16, 2022
Not a day goes by that some friend from Austria, or Germany, or France, or from somewhere else, brags to me that the country has granted them several thousand Euros to help their business in these difficult times. Well, no reason or need, just some software carefully monitors which company has what

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Maxim Behar for BG ONAIR: The Bulgarian Government Needs Communication Strategy
Maxim Behar
August 16, 2022
PR expert Maxim Behar took part in the morning program on Bulgaria ON AIR TV with hosts Maria Konstantinova and Miroslav Dimitrov. He expressed his opinion on the topics of Bulgaria's ambiguity about the situation in North Macedonia, the missing communication strategy in the Bulgarian Government and the expulsion of Russian diplomats.

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"Dream Area". Right?
Maxim Behar
July 25, 2022
Governor Bob Miller is a very calm and level-headed gentleman. He governed the state of Nevada at the time and was one of the main factors, as he often said, in turning it from a desert into a vast garden attracting millions of tourists. We wanted with all our hearts to do something similar in Bulgaria. It was even easier, because it was not a desert here at all, but quite the opposite. We were standing in my office, the smallest room in the entire huge building, when I pulled out an inscription on the monitor: “Bulgaria - Dream Area”. The governor suddenly broke his composure, straightened his six-foot-tall figure from his already narrow chair, and shouted just one word: Cool!

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The Ice Cream Salesman and... Something Else
Maxim Behar
July 21, 2022
The phrase is more than famous. It goes around offices, it stands framed in CEO's offices or conference rooms, in companies' halls, and from every row of it there seems to be a frowning little man standing and wagging his finger.

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Low Cost, Right...?
Maxim Behar
July 11, 2022
Low cost. Basically, it means "cheap", that's clear. But now we perceive it more and more as "beneficial" and even... "modern". It is true that the airline industry was the first to introduce this term, but it easily spread to many other businesses and no doubt helped a lot.

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The Knight A.O., Who Always Returns to Bulgaria With a New Business Project...
Maxim Behar
June 08, 2022
I received an email, one of many. For years, there are between 2,500 and 3,000 emails in my inbox every day, and yet I almost never miss an important message. I have a system, so I will rarely miss anything, especially from a friend and a wonderful business partner. Even more so in a language that surely only I can understand.

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2 Books
The Morning After: COVID-19 has awoken leaders in a new world. Here's how we're going to live in it...
Independently published
February 16, 2021
It’s all about leadership…"Morning After is a great book written by Maxim Behar - best-selling author of The Global PR Revolution and many other books. Behar is a globally renowned PR expert, writer, and diplomat, Harvard Kennedy School graduate.

The Morning After is dedicated to leadership and modern communications during and after COVID 19 pandemic.

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The Global PR Revolution: How Thought Leaders Succeed in the Transformed World of PR
Allworth
October 15, 2019
PR is everything and everywhere. Now more than ever, managing social media is a nuanced and dynamic field that requires the sophisticated touch of a trained professional. What was effective ten or even five years ago is no longer relevant. In The Global PR Revolution, public relations expert Maxim Behar shows readers how to master current approaches, create content that meets a client’s needs, and evolve with ever-changing trends. Complete with insights from over seventy PR leaders worldwide, this authoritative guide discusses such topics as:

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1 eBook
Little Book for The Big PR
M3 Communications Group, Inc.
September 07, 2020
The Morning After is a great book written by Maxim Behar - best-selling author of The Global PR Revolution, Generation F, Little Book for the Big PR and 111 Rules How to Make It. Behar is and globally renowned PR expert, writer, and diplomat.

The Morning After is dedicated to the past events in 2020 - COVID 19, pandemic, lockdowns, and its influence on leadership and business management.

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2 Keynotes
Leaders in the Pandemic Jungle | Maxim Behar | TEDxLozenets
TED
September 01, 2021
Maxim Behar is globally renown Public Relations and media expert, manager and diplomat. in 1994 he founded PR company M3 Communications Group, Inc. and since then he is CEO and Chairman of the Board and the company is among the leading on the market. Behar graduated Harvard Kennedy School and also The University of Economics in Prague and also trainings in Yokohama Kenshu Center and The Pacific Institute in Seattle. He was a president of the World PR Organization ICCO until 2017 and now is president of the the World Communications Forum Association, based in Davos, Switzerland.

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The Price of Living in Social Media Chaos | Maxim Behar | TEDxPlovdiv
TED
June 27, 2017
The leader in public communications and media relations in Bulgaria! What is the price of living in social media world?

Maxim Behar is a founder and manager of M3 Communications Group, Inc., a leader in public communications and media relations in Bulgaria. He is President of the ICCO - World PR Organization. He is a member of the board of directors of the Bulgarian Association of PR Agencies, the Bulgarian Business Leaders Forum, the Bulgarian Investment Forum. He is also a member of the Board of the World PR Museum in New York and Honorary Consul General of the Republic of Seychelles in Bulgaria.

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1 Media Interview
Maxim Behar for Euronews: The Lost Battles of the Bulgarian 47th Parliament
Maxim Behar
September 01, 2022
Host: Welcome! In fact, how will we remember the 47th National Assembly, which turned out to be somewhat shorter-lived than we expected. Mr. Behar?

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33 Videos
Maxim Behar on Bulgarian on Air TV Channel about...
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April 05, 2023

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Maxim Talks about his first job at the Machienry Factory...
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April 04, 2023

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Maxim Behar visits his first working place....
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April 04, 2023

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Maxim Behar talks to Euronews about the recent...
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April 03, 2023

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Maxim Behar on Modern Politics, Social Media and many other...
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March 26, 2023

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Maxim Behar presents the new global video services...
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March 20, 2023

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Maxim Behar Cooks Seychelles Cuisine in The Famous Reality Show...
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March 19, 2023

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Maxim & Veneta Behar: Amazing Trip to the USA...
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February 19, 2023

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Maxim Behar: The new video services of M3 Communications Group, Inc...
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February 03, 2023

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Maxim Behar on bTV Weekend Show: All about Spare book...
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February 03, 2023

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Maxim Behar on famous Slavi Show on 7/8 TV channel about Spare...
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February 02, 2023

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Maxim Behar for Dir.bg podcast about 2022 challenges in business...
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February 02, 2023

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Maxim Behar #PR Master Class at Davos Communications Forum...
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February 02, 2023

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Maxim Behar on bTV Weekend Show: All about Spare book...
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January 31, 2023

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Maxim Behar: 2022 was a great success for M3 Communications Group, Inc...
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January 31, 2023

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Maxim Behar congratulated by 50 business leaders from all over the world...
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September 30, 2022

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Maxim Behar commenting for bTV Special edition for the funeral...
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September 26, 2022

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Maxim Behar on King Charles III meetings in Bulgaria...
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September 22, 2022

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Maxim Behar: King Charles III will be an excellent leader...
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September 17, 2022

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Maxim Behar: King Charles III will be an excellent monarch and is...
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September 16, 2022

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Maxim Behar on Nova TV Channel hours after the world heard...
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September 15, 2022

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Maxim Behar on Business Ethics in PR and ...
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September 12, 2022

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Maxim Behar: The world is changing with the new King Charles III...
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September 12, 2022

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Maxim Behar comments official announcement from St. James' Palace...
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September 12, 2022

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Maxim Behar about his meetings with King Charles III for bTV Sunday...
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September 12, 2022

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Maxim Behar on bTV channel headline news about...
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September 12, 2022

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The great #Iceland trip of Maxim & Veneta Behar & friends...
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September 04, 2022

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The Great Behar Family Party 2022...
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September 04, 2022

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Maxim Behar announced Best PR Professional In Europe by PR Week...
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August 04, 2022

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Maxim Behar on Bulgarian on Air TV Morning...
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August 04, 2022

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Maxim Behar for Euronews on the outgoing Bulgarian Goevrnment...
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August 01, 2022

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Maxim & Veneta Behar (Short) at Camino de Santiago 2022...
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July 17, 2022

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Maxim Behar talkin on Morning Show of Bulgaria on Air TV...
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July 01, 2022

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Public Relation & Social Media

Location: Virtual or All over the world    Date Available: September 01st, 2022     Fees: 1 200 for 4 hours

Submission Date: September 16th, 2022     Service Type: Service Offered

Maxim Behar is a leading Public Relations expert with wide experience and a strong presence in many countries all over the world. He travels a lot and often speaks in front of world leaders audiences, practitioners, students, and opinion makers on modern Public Relations and Social Media topics.

Maxim is a past President of ICCO, the largest and most influential global organization of Public Relations professionals and practitioners and now is a President of the World Communications Forum Association, registered in Davos, Switzerland.

?e was inducted in the Global PR Hall of Fame for his entire work supporting and leading thousands of international PR projects and for his remarkable mandate as ICCO (World PR Organization) President.

Maxim's latest book The Global PR Revolution is among the best publications about Public Relations sold now internationally and was ranked by BookAuthority among the top 5 new books on PR in the world.

Maxim is a Harvard Kennedy School graduate, who also graduated from universities in Prague, Seattle, and Yokohama.

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