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Irena Rezec

Founder at WOTRA, Strategic Intelligence Ltd

Medvode, Slovenia

Irena has practical international experience in supporting companies that want to enter foreign markets, expand marketing and sales channels, wish to create partnerships or get funds.

She advised the companies in IT sector (with solutions related to ehealth, energy metering, ecommerce, blockhain etc.) as well as companies in traditional industries like food and beverage, wood and furniture and others.

In addition, their assignments within business support ecosystems (via EC, WordlBank, USAid, national government bodies) were in the EU, SEE, Asia, Latin America. She is also a long-term evaluator of IT-based innovative development projects that come to European, Danish and Cypriot calls for project proposals. In addition, she has been trained for sales on Amazon, modern digital solutions and business models in the context of upcoming Web3 solutions, including the introduction of blockchain technologies in supply chains, DLT, NFTs and Metaverse for various purposes, etc.

Therefore, all Irena's advantages come into force in areas where a strategic perspective, multidisciplinary skills, collaborative and partnership business models, digital and traditional methods, channels and tools are intertwined.

For more visit the
- personal webiste https://irenarezec.com or
- follow the links listed on https://my.bio/irenarezec

Available For: Advising, Consulting
Travels From: Maribor, Slovenia

Irena Rezec Points
Academic 0
Author 8
Influencer 0
Speaker 0
Entrepreneur 0
Total 8

Points based upon Thinkers360 patent-pending algorithm.

Thought Leader Profile

Portfolio Mix

Company Information

Company Type: Company
Minimum Project Size: Undisclosed
Average Hourly Rate: Undisclosed
Number of Employees: Undisclosed
Company Founded Date: Undisclosed

Areas of Expertise

Agile
Blockchain 30.15
Business Strategy 30.15
CRM
Design Thinking
Digital Disruption
Digital Transformation 30.03
Ecosystems 30.12
EdTech
Entrepreneurship 30.07
Future of Work 30.03
Health and Wellness
HealthTech
Innovation
Lean Startup
Management 30.10
Marketing 30.08
Metaverse
NFT 30.58
Open Innovation
Project Management
Retail 30.09
Sales 30.33
Social
Startups
Supply Chain 30.03

Industry Experience

Publications

8 Article/Blogs
New NFTs and other technological solutions are also affecting the publishing sector
Development Navigator
October 21, 2022
It would be very important for publishing sector to start including new technologies in its development strategies and adapt new business models.

See publication

Tags: Blockchain, Digital Transformation, NFT

What is strategically important for businesses and for what needs are new technological solutions developed?
Development Navigator
October 09, 2022
Technological solutions can greatly contribute to competitiveness, but it is also necessary to develop or transform business models and other areas.

See publication

Tags: Blockchain, Business Strategy, Digital Transformation

With modern technologies and innovative business models to diverse sales channels
Development Navigator
October 08, 2020
Companies should be able to know the different options and also be able to choose and use the best combination of sales channels according to the type of product or service on sale, the desired entry market and target customer segment and last but not least according to their human, technological and financial capabilities to enter an individual market through one or more sales channels.

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Tags: Business Strategy, Marketing, Sales

Smallness is not an obstacle
Development Navigator
August 13, 2020
Individual companies have many options on how to overcome the problem of “small size” or how to turn obstacles in foreign markets into challenges and opportunities.

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Tags: Business Strategy, Entrepreneurship, Marketing

What are possible ways of selling on Amazon?
Development Navigator
June 18, 2019
Amazon records high growth each year in terms of the number of sellers and buyers as well as in terms of a turnover generated from sales. Also companies that have observed amazon only with the side eye must admit that sales on the amazon should no longer be ignored. Sales methods on Amazon’s marketplaces vary depending on the strategy, the type of products and the capabilities of individual companies.

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Tags: Marketing, Retail, Sales

Collaborative Business Relationship Management and ISO 44001
Development Navigator
October 27, 2017
Many companies are still not aware of the importance of good planning and management of collaborative business relationships, although they may be, in addition to technological innovations, the main competitive factor of any company or organization.

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Tags: Ecosystems, Future of Work, Management

Export of food and beverages to the English and Irish markets
Development Navigator
January 03, 2017
A large consumer base with good purchasing power and at the same time a great reference or starting point for entering the US, Arab and Asian markets convince a high number of producers from all over the world to make every effort to enter the English and consequently also the Irish market.

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Tags: Business Strategy, Sales, Supply Chain

Systematic Partnership with Collaboration Strategies and Building Collective Intelligence
Development Navigator
June 29, 2016
One of the predispositions for building collective intelligence is a systematically prepared multilevel partnership and collaboration strategy, which among other things determines the potential of individuals, companies and organisations in an individual network (where possible including a region) or outside it, as well as the processes and rules of exchanging intelectual capital.

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Tags: Ecosystems, Future of Work, Management

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Irena Rezec