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Brian Gladden

CEO at Strategy & Innovation Institute LLC

Rocklin, United States

I am a business coach for mid-large companies on strategy creation, strategy execution, innovation, business model design, and vision. I help companies get to market faster, and with reduced risk, by helping them identify, validate, and build solutions to customers' biggest problems! I guide corporations on how to exploit core competencies while exploring new opportunities. I coach firms on how to design a culture employees want and that enables innovation to thrive. I consult executive teams on how to design and innovate their business model so they don't become obsolete! Execute on the goals and objectives of your company by learning how to design and deploy OKRs (objective and key results).

I have a doctorate in Strategy & Innovation. I am a certified coach for Strategyzer and LeanStack. I am an expert in Blue Ocean Strategy and OKRs. I am the EIR for the Sacramento State University Carlsen Center for Innovation & Entrepreneurship. I also lead two CFO peer advisory groups for REF.

My research is the first to: quantitatively prove that regulations can create new markets, introduce the concept of Artificial Demand, compare business models in new markets created by regulation, and note unique behaviors by business models in new markets created by regulation.

Extensive experience in Start-Up and Fortune 50 companies with 30 years of experience. I have worked for American, Canadian, Swiss, German, and Japanese firms.

Available For: Consulting
Travels From: Sacramento, CA
Speaking Topics: Business model refresh, corporate innovation, strategy creation & execution

Speaking Fee $1 (In-Person), $1 (Virtual)

Brian Gladden Points
Academic 0
Author 9
Influencer 62
Speaker 3
Entrepreneur 0
Total 74

Points based upon Thinkers360 patent-pending algorithm.

Thought Leader Profile

Portfolio Mix

Company Information

Company Type: Individual
Minimum Project Size: $1,000+
Average Hourly Rate: $200-$300
Number of Employees: 1-10
Company Founded Date: 2025
Last Media Interview: 07/01/2024

Areas of Expertise

Business Strategy 30.21
Change Management
Coaching
Design Thinking
Emerging Technology 30.28
Entrepreneurship
Innovation 30.41
Leadership
Lean Startup
Management
Marketing
Open Innovation
Sales
Startups

Industry Experience

Automotive
Chemicals
Engineering & Construction
Federal & Public Sector
Financial Services & Banking
Healthcare
High Tech & Electronics
Manufacturing
Oil & Gas
Pharmaceuticals
Professional Services
Telecommunications

Publications

3 Article/Blogs
Leveraging Government Regulation to Capitalize on New Market Opportunity
Strategy & Innovation Institute
May 22, 2024
From those first days when a business opens its doors—or, probably more apt these days, goes ‘live’—the struggle to survive is all-encompassing. Doing things better, cheaper, and faster is at the center of every decision the business owner makes…and with good reason. Grabbing market share is increasingly difficult as technology blows down barriers and opens completely new universes of consumer choice. Like the running of the bulls, the doors open, and the bulls start throwing all their weight into each other just trying to stay upright and hopefully even get ahead of the pack. Think of how much easier it would be for the bull (but maybe not the runner) if he just…turned.

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Tags: Innovation, GovTech

How Start-Ups Can Use OKRs To Boost Business
Strategy & Innovation Institute
April 24, 2023
Establishing objectives and key results (OKRs) is a great way to create targets that everyone can work towards, and allows managers and business owners to easily track their progress. So, how should start-ups use OKRs to get their businesses running?

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Tags: Innovation

How You Can Beat A First Mover
Strategy & Innovation Institute
April 18, 2023
The concept of the first mover can often be held up as the single biggest thing in innovation. To have started off something genuinely new is to gain plenty of plaudits and, if it is a popular idea, to enjoy a complete monopoly on a totally new market for a product or service nobody else offers.

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Tags: Innovation

1 Podcast
Brian Gladden on Critical Mass Radio
Si2 Strategy Innovation Institute
September 12, 2022
Join Brian Gladden from the Strategy and Innovation Institute, as he discusses Blue Ocean Strategy, on this episode of Critical Mass Radio brought to you by Orange County Radio

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Tags: Innovation

1 Video
Brian Gladden on Critical Mass Radio
Youtube
September 12, 2022

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Tags: Business Strategy, Emerging Technology, Innovation

1 Webinar
Global Strategy Summit
LinkedIn and FruiStrategy
June 02, 2025
Welcome to the Global Strategy Summit – Edition 4, a premier two-day conference bringing together strategy leaders, industry experts, and transformation professionals from across the globe. Held on 11th and 12th July, this year’s summit is themed around "Strategy in Action – From Insight to Impact." The agenda is designed to take a deep dive into the full strategy lifecycle—from robust analysis and formulation to seamless execution and agile refresh. With a strong emphasis on real-time industry examples, technology integration, and organizational alignment, the summit offers actionable in-sights into how leading organizations translate strategic intent into measurable outcomes. Join us for a dynamic exchange of ideas, practical frameworks, and proven methodologies that are reshaping how businesses design and deliver winning strategies in an ever-evolving world.

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Tags: Business Strategy, Emerging Technology, Innovation

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Brian Gladden

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Rocklin, United States

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