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Dr. Terryel Hu

Management Innovator | Founder of Readiness Tracker at Insight Bay

Melbourne, Australia

Dr Terryel Hu is the founder of Insight Bay, management innovator and consultant, dedicated to helping businesses and communities bridge their capability gaps. Recognized as a Thinkers360 Top 50 Thought Leader on Management and ranked in the Top 100 across 5 other categories, he trusted voice in organizational strategy, learning, and decision-making. As a consultant, he has developed capability-led strategies for companies, universities, and governments that have reached over 100,000 employees, and double-digit performance improvements.

Dr. Terryel was a lecturer at the University of Canberra and the Australian Defence Force Academy, where he designed and led high-impact learning programs to empower future leaders. He holds a PhD in Management, specializing in strategy and organizational behavior.

Available For: Advising, Consulting, Influencing
Travels From: Australia
Speaking Topics: Organizational Strategy and Performance

Dr. Terryel Hu Points
Academic 120
Author 53
Influencer 17
Speaker 4
Entrepreneur 96
Total 290

Points based upon Thinkers360 patent-pending algorithm.

Thought Leader Profile

Portfolio Mix

Company Information

Company Type: Service Provider
Minimum Project Size: $5,000+
Average Hourly Rate: $150-$199
Number of Employees: 1-10
Company Founded Date: 2023

Areas of Expertise

Agentic AI 30.09
Agile
AI 30.13
Analytics
Business Strategy 32.83
Change Management 32.80
Culture 30.02
Digital Disruption
Digital Transformation 31.04
Education 31.09
Future of Work 30.24
HR
Innovation 30.98
International Relations
Leadership 32
Management 41.82
Marketing 30.73
Mergers and Acquisitions 30.44
Product Management 32.33
Project Management 30.98
Transformation

Industry Experience

Consumer Products
Engineering & Construction
Federal & Public Sector
Financial Services & Banking
Healthcare
High Tech & Electronics
Higher Education & Research
Industrial Machinery & Components
Insurance
Manufacturing
Professional Services
Real Estate
Retail

Publications

1 Academic Award
Dean's Award
University of Rochester
January 08, 2012

See publication

Tags: Management

3 Academic Certifications
Learn to Lead with UNSW 2024
University of New South Wales
October 29, 2024

See publication

Tags: Future of Work, Leadership, Management

Graduate Certificate in Educational Research
Monash University
May 18, 2015

See publication

Tags: Change Management, Management

Master of Education (Leadership, Policy and Change Management)
Monash University
May 02, 2013

See publication

Tags: Change Management, Leadership, Management

2 Adjunct Professors
Hong Kong Baptist University
University of Canberra
July 10, 2017
Lectured course topics in management and marketing at Hong Kong Baptist University.

See publication

Tags: Business Strategy, Management, Marketing

University of Canberra
University of Canberra
February 13, 2017
Lecturer at Canberra Business School and managed courses across its national partnerships. Delivered courses in marketing, management and planning.

See publication

Tags: Business Strategy, Management, Marketing

1 Analyst Report
The SECI model and external sources of knowledge: a field study on the distribution of search routines
Doctoral Thesis/ UNSWorks
April 20, 2020

See publication

Tags: Innovation, Leadership, Management

31 Article/Blogs
The Missed Potential of AI: Finding Problems Worth Solving with Agentic AI
SwissCognitive
June 17, 2025
We keep showing off chatbots and assistants, yet the biggest problems on our balance sheets remain untouched. A quick look at how Agentic AI is being used—and misused—across software, healthcare, and finance reveals why most projects boost convenience, not competitiveness. The real upside lies elsewhere.

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Tags: Agentic AI, Digital Transformation, Management

Why Acquisitions Are Only the Beginning of Business Transformation
Process Excellence Network
June 10, 2025
Acquisitions are only the beginning of your business transformation strategy. Companies always have their sights on acquiring a new capability. As the excitement builds, they believe that possessing something new equates to a competitive advantage.

See publication

Tags: Digital Transformation, Management, Mergers and Acquisitions

On Leadership: The Unexpected Danger of “Winning at All Costs”
Linkedin
June 02, 2025
For some leaders, dysfunctional behaviors have become both a source of frustration and survival. They are not always concerned with being effective, but with “playing the game” to avoid psychological discomfort. These games are more prominent than we realize.

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Tags: Education, Leadership, Management

Leaders Can’t Afford to Wait Until Bureaucracy Stalls Progress
Process Excellence Network
May 19, 2025
How do you know if bureaucracy is evolving faster than your process excellence strategy? Growth is often seen as the ultimate sign of success for a company. However, the more it grows, the more layers of approvals, policies and committees it adds.

Ironically, companies can turn into the very thing they swore to disrupt – a bureaucracy. The very companies that valued being lean have become more bloated than the government departments they derided.

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Tags: Digital Transformation, Leadership, Management

How Risk Aversion Stalls Progress
Linkedin
May 01, 2025
Risk-averse individuals have a preference for certainty, but ironically, being risk-averse creates even more risks. This avoidant behavior results in failed launches, micromanagement and a “no-innovation policy” that demoralizes their team.

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Tags: Digital Transformation, Leadership, Management

The Perfect Solution Myth: Why ‘Good Enough’ Can Drive Digital Transformation
Process Excellence Network
April 25, 2025
The opportunities to acquire one innovative tool after another have led to messy expectations and untimely goals. While some companies have already introduced driverless cars and agentic artificial intelligence (AI), others may just be starting the journey. New technology will always be on the horizon. A strategy that’s considered ‘good enough’ may be more viable than chasing perfection.

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Tags: Digital Transformation, Leadership, Management

Rethinking the Value of an MBA
Linkedin
April 07, 2025
The Master of Business Administration (MBA) was originally created to help engineers and technical professionals transition into management. It offered foundational training in finance, economics, operations, and leadership. While enrolments have declined over the past decade, the professional landscape remains saturated with MBAs. So outside of specific finance and consulting careers, what is the real value of an MBA today?

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Tags: Education, Leadership, Management

Avoiding Digital Chaos: How to Prevent Complexity from Killing Transformation
The Process Excellence Network
April 02, 2025
The excitement around artificial intelligence (AI) and digital transformation can lead to the belief that success lies in adding more features – especially if they are sophisticated. However, they can also introduce unnecessary complexity. When transformation efforts don’t go as planned, organizations tend to react by layering on even more outdated inefficiencies, expecting that all the sophistication will help to simplify the process.

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Tags: Digital Transformation, Management, Mergers and Acquisitions

Does HR Have a Credibility Crisis?
Linkedin
March 31, 2025
Until HR shifts from manual processes and paperwork, to real business impact that can scale, it will remain a department that preaches leadership rather than being one. HR needs to go back to basics. Does HR know “What business problem are they solving?” How does HR improve the company’s top or core products? What percentage of their daily activities contribute to the sale, quality or distribution of these products? HR should discover when compliance tasks add value to the business and when it doesn’t.

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Tags: Innovation, Leadership, Management

Gain a Competitive Edge: Strengthening Critical Thinking for High Performance
Linkedin
March 26, 2025
My experience as an educator and consultant has shown that many professionals prefer structured learning environments, such as university programs (e.g. MBA, short courses) or executive coaching (e.g. Motivational speakers, mentorships), to improve their thinking. However, if critical thinking is about producing a “yes-no” response, then such education programs will be superficial and counterproductive.

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Tags: Education, Leadership, Management

Stop Using Excel for Everything: A Leadership Wake-Up Call
Medium
March 21, 2025
True leadership is about enabling innovation, not maintaining outdated habits. Instead of forcing Excel to handle tasks it wasn’t designed for, forward-thinking leaders recognize that change is needed and that it’s time to invest in their tools. A first step would be to stop using Excel for everything.

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Tags: Change Management, Leadership, Management

On Motivating Employees
Quora
March 21, 2025
We often hear about the “War for Talent”, which comes with its own set of challenges. The most challenging is the supply and demand aspect. Top talent in a high-demand area will call for a mix of extrinsic and intrinsic motivation.

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Tags: Future of Work, Leadership, Management

Leadership and Disruption: Can Elon Musk Run Government Like a Startup?
Medium
March 18, 2025
Elon Musk is no stranger to disruptive innovation. Musk has been an innovative leader in payment technology, electric cars and space travel. He has consistently pushed boundaries and often with a “move fast and break things” approach. Those who have worked in the tech sector would surely recognize this leadership. However, it will be more typical of a startup than a government department. One of the earlier initiatives from Musk’s Department of Government Efficiency (DOGE) has turned toward the U.S. Office of Personnel Management, a key agency responsible for federal employees and HR data.

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Tags: Digital Transformation, Innovation, Leadership

Readiness Tracker - Product Hunt
Product Hunt
March 18, 2025
Introducing the Readiness Tracker—a tool for department leaders to track and visualize change readiness. This is a simple tool to replace all excel sheets that consultants use to track day-to-day performance.

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Tags: Change Management, Management, Product Management

The Strategic Gamble: Ukraine’s Future Amid War and Peace
Linkedin
March 17, 2025
Despite Ukraine’s dependence on other parties, its economy has displayed resilience and recovery.

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Tags: Innovation, Leadership, Management

From AI excitement to alignment: Making digital adoption work
Process Excellence Network
March 11, 2025
Many will be familiar with ChatGPT. With such popularity, it was only a matter of time before businesses wanted the latest AI capability. However, digital adoption is about people and processes as much as new technology like artificial intelligence (AI).

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Tags: Change Management, Digital Transformation, Management

AI is Impressive but Misguided
Linkedin
March 05, 2025
We might say that AI is impressive but still misguided. AI may surpass human intelligence in the traditional sense and yet comes across as being functionally illiterate. Others would argue that AI's current limitations—such as reasoning errors, hallucinations, and data issues —suggest that true superintelligence is further away than we think.

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Tags: AI, Leadership, Management

Is hustle culture detrimental to American society?
Quora
February 24, 2025
If there should be a hustle culture, it should focus on productive outcomes rather than efficiencies, headcounts and hours worked. That’s not hustling. That’s called ‘living on borrowed time’.

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Tags: Culture, Future of Work, Management

The Government Policy and Innovation Gap
Quora
February 24, 2025
The Elon Musk approach has always emphasized 'move fast and break things'. He executes from principle rather than catering to the exceptions. And when you move at this speed, you're guaranteed to break things. While DOGE focuses on removing layers of bureaucracy, this can bring some amount of risk to how government departments function.

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Tags: Digital Transformation, Future of Work, Management

Trump and the Silent Majority: A Surprising Lesson about Management
Quora
February 21, 2025
Trump has gained approval because he’s targeting the silent majority. This represents a group that endorses his views but chooses to remain silent. This demographic is not only a political issue, but one that has ties to employee motivation.

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Tags: Future of Work, Leadership, Management

Belief and Control
Quora
February 17, 2025
A belief in oneself can be considered along a dimension. On one end represents total free will adn the other end represents fate.

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Tags: Leadership, Management

How do you know if your decision is right or wrong?
Quora
February 17, 2025
The criteria of “right or wrong” is an added interpretation of what you believe to have matched or mismatched your expectations. Because expectations are subjective and change all the time, the essence of an effective decision goes beyond the traditional fields of behavioral sciences, economics or business management.

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Tags: Leadership, Management

Groupthink, Hype and AI
Quora
February 17, 2025
The hype around AI hype is useful for igniting innovation. Nothing wrong with following trends and considering the possibilities. Though it can be dangerous if a business invests in AI based on hype alone.

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Tags: AI, Digital Transformation, Management

Lessons are Hard to Learn
Quora
February 15, 2025
There’s a belief that it’s easy to learn from lessons. The gurus tell you to always ask “why?” but that’s no guarantee that you’ll find the root cause and successfully learn from it.

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Tags: Innovation, Leadership, Management

What are the chances of Elon Musk and Donald Trump parting ways in 2025?
Quora
February 15, 2025

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Tags: Leadership, Management

1 Book Chapter
Case study: Rewarding Innovation
Employment Relations 2nd/ Cengage Australia
January 03, 2018
This is the second edition of the well-regarded local text, Employment Relations. This new edition takes an even more practical approach to a complex area, considering both the industrial regulation and human resources dimensions of the employment relationship. As well as providing a comprehensive guide to employment relations in Australia, the text also offers a selective international comparative view on the management of the employment relationship. The text explains and emphasises the real-world connections between the important theories of industrial relations and human resources, which are key components of the employment relations discipline. The overarching aim is for students to gain a deeper understanding of the 'World of Work', through the discipline of Employment Relations.

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Tags: Innovation, Leadership, Management

1 Corporate Partner
RMIT Business Feature
Royal Melbourne Institute of College
January 20, 2025
From cheese to ceramics, and everything in between – The RMIT Alumni Business Directory showcases alumni-owned business and services.

Discover your new favorite small business, independent-maker or entrepreneur, and access exclusive discounts and offers just for RMIT alumni.

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Tags: Change Management, Digital Transformation, Management

1 Founder
Readiness Tracker
Insight Bay
February 20, 2025
Whether you're launching new initiatives, a digital transformation strategy, or preparing for a new way of working, tracking tasks is not enough.
Introducing the Readiness Tracker—a tool to track and visualize your change readiness.

Visualize change readiness gaps before execution.
Make better go/no-go decisions.
Improve strategy, people, and technology processes

Who is it for?
Digital Transformation Leaders
Strategy & Operations Teams
Change Management Professionals
Personal Productivity

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Tags: Change Management, Digital Transformation, Management

1 Industry Award
Number 2 Product of the Week
Favikon
April 01, 2025
TinyLaunch is a platform for indie developers, makers, and entrepreneurs.

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Tags: Management

4 Industry Badges
Readiness Tracker - Featured on AlternativeTo
AlternativeTo
March 19, 2025

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Tags: Change Management, Digital Transformation, Management

Indie Hackers - Product Feature
Indie Hackers
March 18, 2025
Change Management Tool - Readiness Tracker - featured on a leading indie developer site.

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Tags: Change Management, Digital Transformation, Management

Readiness Tracker launched on Product Hunt
Product Hunt
March 18, 2025

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Tags: Change Management, Digital Transformation, Management

SaaSHub
SaaShub
February 20, 2025
Readiness Tracker verified on SaaSHub as a top alternative to WalkMe, Whatfix, and Pendo.

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Tags: Change Management, Digital Transformation, Management

2 Industry Certifications
Prince 2 Project Management
Prince 2
August 31, 2023

Issued Aug, 2023 – Expires Oct, 2026

Credential ID GR656304148YH

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Tags: Project Management

Associate
The Society of Industrial and Organizational Psychology
June 13, 2018
The Society can trace its roots to the founding of the (APA) in 1892, and by 1982, Division 14 of the APA incorporated as the Society for Industrial and Organizational Psychology.

Issued Jun, 2018 – Expired Jul, 2019

Credential ID 129852

See credential

See publication

Tags: Change Management, Leadership, Management

1 Industry Council Member
Council Member - Expert Advisor
Gerson Lehrman Group
February 09, 2024
As a GLG Network Member, I bring over 10 years’ of experience in the training, research and consulting industries to help clients solve some of their toughest business challenges around strategy and transformation.

GLG is the world’s insight network. It connects decision makers to the right experts so they can act with the confidence that comes from true clarity and have what it takes to get ahead. Its network of experts is the world’s largest and most varied source of first-hand expertise.

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Tags: Digital Transformation, Education, Management

5 Influencer Awards
Top 50 (#45) Creators - Banking & Consulting Industry - LinkedIn - Australia
Favikon
March 18, 2025

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Tags: Management

Top 100 (#53) Creator – Behavioral Science – Linkedin Worldwide
Favikon
March 18, 2025

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Tags: Management

Top 50 (#46) Creators – Political Science – Linkedin Worldwide
Favikon
March 18, 2025

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Tags: Leadership

Top 50 (#17) Creators - Productivity & Personal Growth - Linkedin - Australia
Favikon
March 17, 2025

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Tags: Management

Top 200 (#186) Creator - Leadership and Management – Australia
Favikon
March 17, 2025

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Tags: Leadership

3 Influencer Newsletters
Why Acquisitions Are Only the Beginning of Business Transformation
Thinkers360 Weekly Digest #108
June 19, 2025
Originally published in the Process Excellence Network

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Tags: Digital Transformation, Management, Mergers and Acquisitions

AI is Impressive but Misguided
Thinkers360 Weekly Digest #94
March 15, 2025

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Tags: Digital Transformation, Leadership, Management

Cutting through the AI Hype: Focus on Capabilities That Truly Matter
Thinkers360 Weekly Digest #92
February 03, 2025

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Tags: Digital Transformation, Leadership, Management

1 Instructor
Taught strategy, leadership and management at the Australia Defence Force Academy
University of New South Wales
June 13, 2016
This course explores the ways that organisations set their strategic objectives (strategy), organise themselves to achieve those objectives (management) and secure the willing support of people who can effect mission accomplishment (leadership). During their careers, ADF officers can expect to play important roles in the management of Defence, but they will also have to interact with business firms, government departments and volunteer organisations. This multi-sector 'mini-MBA' course prepares them for doing so, by developing a broad understanding of strategy, management and leadership in military, business, government and volunteer organisations.

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Tags: Business Strategy, Leadership, Management

3 Journal Publications
Organizational strategy meets ecology: How agency and determinism can be brought together to improve organizational success
Strategic Direction
January 08, 2018
Abstract
Purpose
This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.

Design/methodology/approach
This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

Findings
This review suggests the potential benefits of synthesizing the research concepts of organizational strategy and ecology through socio-ecological level analysis.

Originality/value
The briefing saves busy executives, strategists, and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

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Tags: Business Strategy, Leadership, Management

Strategy and Ecology
International Journal of Organizational Analysis
July 10, 2017
Abstract
TranslateLearn more about Translate
Purpose

This article aims to synthesize the tension between agency notions inherent in strategy and deterministic notions inherent in ecology, and in doing so, develop a research agenda.

Design/methodology/approach

In this study, emerging themes around the strategy-ecology literature will be analyzed and synthesized from a socio-ecological perspective.

Findings

The following propositions can be synthesized. First, the socio-ecological level of analysis is useful, because from this level, strategy and ecology are mutually exclusive, enabling resource-based views of competitive advantage. Second, the order of strategy and ecology is found to be changeable, given they are mutually exclusive. Here, ecological mechanisms and relationships in the ecosystem can provide information on a strategic choice.

Research limitations/implications

These propositions contribute toward a research agenda. Nevertheless, evolutionary mechanisms will need to be more specific in addressing what is being selected.

Originality/value

By introducing the socio-ecological perspective as the way of synthesizing organizational strategy and ecology, new research ideas can foster

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Tags: Business Strategy, Leadership, Management

The Opportunities and Limits of Organizational Learning
Proceedings of the 17th European Conference on Knowledge Management
September 16, 2016
This paper serves as a platform to encourage researchers and scholars to build upon triple-loop learning both as a concept and research program. The implications and limitations of double-loop learning are explored. From its notion of error detection and correction, double-loop learning represents a functional model that assumes that individuals already possess the knowledge and competency to deal with the problem at hand. However, not all problems have clear right or wrong answers. Learners do not always have the right knowledge bases to identify and solve the problem. Triple-loop learning is therefore seen to offer value since it deals with the question of" How do we decide what is right?" It provides an integrated awareness of the previous learning loops by recognizing the need for problem reframing.

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Tags: Business Strategy, Leadership, Management

1 Media Interview
Radio Feature on 92.3FM
3ZZZ
November 11, 2010
Earlier research project on behavioral science featured on radio.

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Tags: Change Management, Leadership, Management

2 Memberships
Member
https://www.fintechaustralia.org.au/
March 08, 2025

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Tags: Digital Transformation, Management

Responsible AI Institute
Responsible AI Hub
March 02, 2025

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Tags: AI, Leadership, Management

1 Mentor
UNSW Alumni Connect
University of New South Wales
October 30, 2024

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Tags: Coaching, Leadership, Management

1 Miscellaneous
Dissertation listed in top 250 most downloaded items of all time
UNSWorks
February 22, 2025
Ranked in the top 1% of the most downloaded research theses of all time at UNSW in 2023 (71st out of 161,922).

See publication

Tags: Innovation, Leadership, Management

1 Panel
RMIT Entrepreneurial Academics Network (REAN)
RMIT University
May 22, 2025
This networking event brings together entrepreneurial academics and industry partners to explore how entrepreneurial thinking can reshape academic work and drive impact across teaching, research, and engagement.

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Tags: Future of Work, Innovation, Management

1 Quote
Firm offers a variety of services, including e-learning packages and ergonomic assessments
Insurance Business
March 25, 2020

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Tags: Digital Transformation

2 Visiting Lecturers
Global Business College of Australia
Global Business Collage of Australia
February 11, 2018

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Tags: Leadership, Management, Marketing

Knowledge Creation and Innovation
UNSW
September 01, 2017
Guest lecture for ZGEN2801 Strategy, Leadership and Management at the University of New South Wales.

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Tags: Business Strategy, Leadership, Management

1 Workshop
Music Industry Roadshow
The Push
October 08, 2009
Presented workshops covering performance, sound engineering, recording, technical production, event and tour management, music business, band management, media, communications, marketing and publicity.

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Tags: Innovation, Management, Product Management

Thinkers360 Credentials

7 Badges

Radar

1 Prediction
AI will become a checklist without a strategy

Date : March 20, 2025

AI washing will continue to rise as companies use the AI label to promote their products. A lack of strategy and understanding will see AI become a checklist for marketing departments.

See Radar

Blog

2 Article/Blogs
The Real AI Race: Rules, Not Tech
Thinkers360
April 02, 2025

The heavy-handed approach would be to block governments and civilians from DeepSeek. The United States, South Korea, Australia and Italy have imposed some form of ban on DeepSeek. China already has a censorship policy which blocks Google, YouTube, Vimeo, Facebook, Yahoo, Wikipedia, Reddit, Netflix, Spotify, Steam, Linkedin, X (Twitter) and Skype. Major news media sites are also blocked.

Western countries are not banning it due to racism, nor a full-blown arms race. The reality is that the adoption of AI depends on how well we can regulate it. It involves understanding the benefits and risks. Does data privacy, storage and handling align with the security standards of our nation? What is its social and economic impact? Do the benefits outweigh the costs? These are questions that policymakers normally ask. However, the capabilities of AI have outpaced our ability to address these questions. There are too many unknowns, and that is where the AI hype meets reality.

One of the barriers that will stop DeepSeek, or any foreign technology, will be the security risks that it imposes. It so happens that DeepSeek is from China, a global superpower, that is in direct competition with the US. But if we look at the other AI competitors, it’s only a matter of time before other countries release their version of Open AI. It won’t be a race to limit each other’s progress, but a race to create “rules of the game”. They need proper AI policies and frameworks to compete.

See blog

Tags: AI, Management, Leadership

Beyond the Plan: Why Strategy Is a Continuous Learning Process
Thinkers360
March 31, 2025

Beyond the Plan: Why Strategy Is a Continuous Learning Process

Strategy is often seen as a static roadmap, but in reality, it is a continuous learning process. The best organizations don’t expect their plans to stay fixed. They move forward by learning and discovering new ways to improve business performance. In practice, no one implements a plan without expecting it to change. Although many agile practices have become faddish, it has one principle that remains relevant today: It’s naïve to expect the world to stay still while you write up a plan.

Having a fixed plan is wishful thinking. Top innovators will know that, by the time they finish writing a plan, the variables will have changed. To use a sports analogy, strategy can be considered the gameplay. Like any competitive sport, that gameplay evolves as the team gain new insights, tests ideas, and adapts to unexpected moves from the opposition.

The Myth of Strategy as a Fixed Plan

Traditional strategy still conjures images of boardroom meetings, long-term plans, and rigid frameworks. Companies that cling to outdated processes risk irrelevance in fast-moving industries and will see their favorite tools become obsolete. The classic red, yellow and green risk chart doesn’t seem to respond well to the changes in AI capability. How would they assess the impact of AI, if we are unsure of its capabilities? Should Agentic AI be medium or high risk? How will they assess the risk of LLMs when it never existed in their industry? In such cases, strategy should not be a fixed blueprint but instead a dynamic process of discovery and refinement.

A strategy around ‘discovery and refinement’ is still very intentional. For example, some companies launch pilot programs or prototypes to test market responses before committing to full-scale implementation. Others prefer iterative processes, where small teams experiment with different solutions, gather user feedback, and adjust their products. Maintaining this cycle of discovery and refinement is also called organizational learning.

The Learning Organization

Senge’s learning organization emphasizes five traits that companies should cultivate and where continuous learning is embedded into the culture.

  • Personal Mastery. While mastery often relates to the 10,000-hour rule, this estimate doesn’t do much to motivate learners. What motivates them to build mastery is the opportunity to experiment. Businesses that prioritize experimentation and feedback tend to develop new products and services that align more closely with evolving customer expectations. To improve mastery, employees require an environment where they can test ideas, refine approaches, and implement new insights.
  • Mental models. Our way of thinking is ingrained in assumptions about the world. They are so taken for granted that simple reflection is not enough. The assumptions behind our reasoning must be challenged. Leaders must shake the habit of correcting errors with “yes or no”, and engage in evaluating the assumptions driving the error. Suppose we had a product defect. Would it need to cause that product defect? What design, policy, or management decisions led to that defect?
  • Shared Vision. Capabilities may be different, but what brings a group together is the vision they share. Unfortunately, this is also why cross-collaborations fall short of expectations. Employees from IT and employees from marketing strive to hold a different vision of success. For that, we must avoid looking that stereotypes and focus on how they have evolved. We must be curious and ask questions like “Where have IT and marketing teams succeeded together?” A close look at the tech industry will see a fusion of the two — product managers, adoption specialists and technology marketing specialists. Focus on the practices, cultures and activities that enable cross-collaborations.
  • Team Learning. Companies that encourage diverse teams to work together generate richer insights and innovative solutions. Bringing together different perspectives enhances problem-solving and strategy development. However, this doesn’t happen by putting random employees into a room and asking them to learn from each other. Employees must feel safe before they share insights, challenge assumptions, and take risks without fear of punishment.
  • Systems Thinking. It can be easy to get lost in a large company. It’s built on systems that don’t ‘speak to each other’. Let’s say a company has acquired two distinct software programs: a customer tool and an employee tool. They may not produce the same data, but they are interrelated. Workers can still leverage insights from both tools, linking employee performance and customer sales. The messiness of a system can provide leaders with a chance to form new connections, insight and strategies.

Effective leaders understand that strategy is not a one-time event but a continuous journey of learning and adaptation. The smartest strategy is the one that keeps evolving. As business environments grow increasingly complex, the ability to learn faster than competitors will define the winners.

See blog

Tags: Innovation, Management, Leadership

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