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Cara Szellemes

Co-founder at Byron Tallow Co.

Brisbane, Australia

I'm Cara Szellemes (formerly McCullough), a published bestselling author of Your Brilliant Un-Career (under pen name Cas McCullough), an award-winning content strategist, marketer and writer with 25+ years experience in marketing and communications.

I am currently working with the AquaLAB team at GHD Digital as the copywriter and community manager. AquaLAB is GHD’s global innovation and knowledge hub for the water industry. It is a highly active, engaged community of senior professionals from across the globe with a mutual passion for leading the digital future of water.

Alongside this, I continue to develop and share my vision for people-focused innovation with #wityayl and I've recently become a co-founder in a new manufacturing venture (Byron Tallow Co.) supporting the ketogenic/paleo industry.

I am passionate about the ketogenic lifestyle having lost 29 kg and substantially improving my health. 2 years ago I was a borderline diabetic and on blood pressure medication. Now I have normal insulin levels and am no longer on blood pressure meds.

Available For: Advising, Authoring, Consulting, Influencing, Speaking
Travels From: Brisbane, Queensland
Speaking Topics: Ketogenic lifestyle, weightloss mindset, self-development, innovation, startup validation, startup culture, women in business, women's health

Cara SzellemesPoints
Academic0
Author69
Influencer27
Speaker0
Entrepreneur0
Total96

Points based upon Thinkers360 patent-pending algorithm.

Thought Leader Profile

Portfolio Mix

Company Information

Company Type: Company
Media Experience: 30 years
Last Media Interview: 12/16/2020

Areas of Expertise

Climate Change
Culture
Customer Experience
Customer Loyalty
Design Thinking
Digital Disruption
Digital Transformation
Diversity and Inclusion 55.77
Emerging Technology
Entrepreneurship
Future of Work 36.65
Health and Wellness
Innovation
IoT
Leadership
Lean Startup
Marketing 37.19
Mental Health
Open Innovation
Renewable Energy
Startups 31.38
Sustainability

Industry Experience

Consumer Products
Engineering & Construction
Federal & Public Sector
Healthcare
Higher Education & Research
Media
Other
Professional Services
Utilities

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Publications

9 Article/Blogs
11 ways to get into your creative zone during Covid-19
Import from medium.com
October 26, 2020
If every day is starting to feel a bit like groundhog day or you have this experience of being locked in a high tower like Rapunzel, you…Continue reading on Human Content »

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Tags: Future of Work, Marketing, Startups

What’s stopping you from hitting “publish”?
Import from medium.com
October 25, 2020
What’s holding you back from hitting “publish?”Continue reading on Human Content »

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Tags: Future of Work, Marketing, Startups

The power of connection
Import from medium.com
October 23, 2020
I was sitting in a hotel restaurant, working on my laptop to fill in time before heading to the airport (obviously not in 2020 :-)). The…Continue reading on Human Content »

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Tags: Future of Work, Marketing, Startups

How I Used Content Marketing to Sell My Property
Import from medium.com
October 22, 2020
Is content marketing a good solution for property sales?Continue reading on Human Content »

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Tags: Future of Work, Marketing, Startups

Wins and fuckups: My last 10 years in business —  Cara Szellemes
Import from medium.com
December 12, 2019
It’s been 10 years since I first started my own business. I remember walking into the business name registry (back then we had to apply in…Continue reading on Medium »

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Tags: Future of Work, Marketing, Startups

Why I’m changing my name
Import from medium.com
April 23, 2019
It’s pretty normal to change your name when you get a divorce. However, what do you do when your name is also your personal brand, your…Continue reading on Medium »

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Tags: Future of Work, Marketing, Startups

Lesson learned from pitching Hell
Import from medium.com
March 02, 2019
Lessons learned from pitching HellPeople fear public speaking more than they do death.I stood at the front, feeling the weight of every eye in the room. I could feel the heat rising in my face and my pounding heart in my head. “Make it stop!”Shaky and trembling I gave my pitch. I kept going e

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Tags: Future of Work, Marketing, Startups

Gratitude: How to Celebrate What You Have Instead of What You Lack
Import from medium.com
February 03, 2019
Have you ever noticed that Western holidays bring into focus what you lack?Have you ever noticed that Western holidays bring into focus what you lack?I mean, Valentine’s day is awesome if you have a partner who is into outward demonstrations of love, but for many, it’s just a reminder that the

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Tags: Future of Work, Marketing, Startups

Why we should be encouraging our teens to be more activist
Import from medium.com
November 30, 2018
Yesterday’s nationwide protests against government inaction on climate change struck a nerve for many, gained extensive media coverage and provoked the Government to play schoolyard bully in response.It was breathtaking to read the Government’s response to the thousands of teens and kids that pr

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Tags: Future of Work, Marketing, Startups

1 Book
Your Brilliant Un-Career: Women, Entrepreneurship and Making the Leap
Just One Thing Press
December 02, 2014

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Tags: Diversity and Inclusion, Future of Work, Marketing

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Cara Szellemes