As Head of Marketing at global Power Transmission firm Sterlite Power, I lead the marketing for one of the largest and fastest growing company in its sector. I’ve leveraged 15+ years of learning to create a modern marketing machine at Sterlite Power that marries branding, demand generation, digital, thought leadership & employee advocacy with automation, AI/ML, AR/VR, analytics and content creation.
I’m a proven full-stack marketer and successful team builder and leader. I’ve grown to be a passionate believer in Branding and MarTech with a track record of creating global brands and driving large-scale marketing and business transformations through technology.
My formative experience was in core technology at TCS where I worked my way up from being a techie to an account manager and finally a strategy consultant who could market services. Through consultative selling globally across multiple sectors like Aerospace, Medical Devices, Telecommunication, Utilities and Resources, I unlocked multiple opportunities and helped to scale those over a period.
I took this experience of unlocking new markets and key accounts in establishing FINO in the international markets. I built a reputation of making immediate impact through the mix of strategy, sales and marketing capabilities. Even during my early stint at engineering services major, Cyient, I could convert many long outstanding named accounts. This prepared me to be an impact-player in my next role as Global Head – Thought leadership Marketing at Cyient. Through this role, I had the opportunity to establish a team around one of the most advanced marketing technology stack. This role also provided me the opportunity to lead the process of re-branding Infotech Enterprises to Cyient.
Through these experiences, I have developed deep knowledge in branding, communication, strategy, technology, product, sales enablement, PR and communications.
As a leader, I have successfully managed P&Ls and delivered multiple high impact strategic initiatives while leading diverse teams including internal as well as external stakeholders.
My top objective is to help companies re-architect their marketing practice to unlock the power of brand to create value for the stakeholders and drive more marketing-generated leads into the top of the funnel and nurture a high percentage to close.
I also had the opportunity to contribute to the strategy function at both Cyient & Sterlite Power.
In addition to the above, I am also an active public speaker, a blogger, a sky diver and a marathon runner.
Available For: Speaking
Travels From: Mumbai, Maharashtra