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Susanna Rantanen

Co-founder, CEO at Employer Branding Agency Emine Oy Ltd

Helsinki, Finland

A global visionary in employer branding, Susanna blends storytelling and persuasive communication to match talent minds with missions. Her renowned Magnetic Employer Branding Method™? has been recognised as a game-changer in employer branding. She is known for revamping the employer branding industry in her native Finland, and with her husband, she runs Finland's first employer brand marketing and communications agency, Employer Branding Agency Emine. Emine has been ranked as one of Europe's top 10 employer branding agencies. Susanna is a loved coach and speaker, and her weekly Building a Modern Employer Branding podcast has already captivated the hearts of the growing global employer branding audience.

Available For: Advising, Authoring, Consulting, Influencing, Speaking
Travels From: Helsinki, Finland
Speaking Topics: modern employer branding, business storytelling, social media marketing for employer branding and talent acquisition, the future of employer branding

Susanna Rantanen Points
Academic 0
Author 10
Influencer 75
Speaker 0
Entrepreneur 10
Total 95

Points based upon Thinkers360 patent-pending algorithm.

Thought Leader Profile

Portfolio Mix

Company Information

Company Type: Company
Minimum Project Size: $1,000+
Average Hourly Rate: $200-$300
Number of Employees: 1-10
Company Founded Date: 2012

Areas of Expertise

Careers
Change Management
Coaching
Creativity
Culture
Digital Transformation
Future of Work
HR
Leadership
Marketing 30.56
Personal Branding 32.18
Social
Startups

Industry Experience

Aerospace & Defense
Automotive
Consumer Products
Financial Services & Banking
Healthcare
High Tech & Electronics
Insurance
Other
Professional Services
Retail

Publications

1 Article/Blog
Who owns the employer brand?
LinkedIn
March 26, 2022
Who owns the employer brand in your organization?

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Tags: Marketing, Personal Branding

1 Executive
Employer Branding Agency Emine Oy
Emine
November 01, 2012
Our skilled talent marketing & copywriting consultants help modern growth companies plan, implement and execute modern employer branding and other talent marketing strategies and plans based on our renowned Magnetic Employer Branding Method️ / Vaikuttava Työnantajabrändi Metodi️.




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Tags: Marketing, Personal Branding

3 Podcasts
#161 Game-Changing Employer Branding Method for Talent Attraction and Retention
Modern Employer Brand
December 06, 2023
Today marks our 106th anniversary (not 105th like I mistakenly claim on this episode, silly me making a such a calculating error publicly) as an independent nation of Finland. Thanks to it, we stand free, strong, and proud as a nation high on democracy, freedom of speech, ethical values, morale, and immensely high regard for human life and value.

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Tags: Marketing, Personal Branding

#160 Crafting Recruitment Marketing Messages That Resonate Beyond Clicks on the Job Board
Modern Employer Brand
November 29, 2023
While purchasing space on a renowned job board is probably a comfortable marketing move because you’ve always done it, paying for reach doesn’t solve the problem of a bad recruitment marketing message.

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Tags: Marketing, Personal Branding

#159 Transparency and authenticity – The foundation for successful employer branding
Modern Employer Brand
November 22, 2023
Transparency and authenticity are already embraced by many of you in employer branding. You may be sharing employee stories and testimonials, showing behind-the-scenes glimpses of the workplace, and being open about the company’s mission.

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Tags: Marketing, Personal Branding

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1 Badge

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