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Steve Dennis
President & Founder/Senior Contributor at SageBerry Consulting
DALLAS, United States
Steve Dennis is a consultant, keynote speaker and author focused on retail growth and innovation. He has been named a top global retail influencer by multiple organizations and his thoughts on the future of shopping are regularly shared in his role as a Forbes Senior Contributor.
During a 30 year career as a senior executive at two Fortune 500 retailers–and more recently as a strategic advisor–Steve has worked with dozens of retail, consumer, luxury and social impact brands to inspire, catalyze and design their journey to remarkable results.
As a sought-out keynote speaker, Steve has delivered talks on six continents, sharing his unique perspective on what it takes to reignite customer growth in a world of constant change and shifting consumer preferences.
He has contributed commentary to Bloomberg/Business Week, the BBC, CNBC, CNN, the Harvard Business Review and the Wall Street Journal, among many others.
Steve is currently the President of SageBerry Consulting. Prior to founding SageBerry, he was the chief strategy officer and SVP, multichannel marketing for the Neiman Marcus Group.
Steve received his MBA from Harvard and a BA from Tufts University.
His bestselling book, "Remarkable Retail: How to Win & Keep Customers in the Age of Disruption", was recently released in an expanded 2nd edition revised for the post-COVID economy and featuring a new Foreword by Sucharita Kodali and endorsements from Seth Godin, Scott Galloway, Brian Solis and former Best Buy CEO Hubert Joly.
We're on a Road to Nowhere
LinkedIn
August 05, 2024
The reasons that iconic, once-vibrant brands fail are varied and in some cases complex. But an argument could be made that because they existed and thrived long before digital disruption became a force, they had plenty of time to address the problems that led to their demise. The organizations that are struggling to survive today—or those that will soon find themselves gasping for air—have no such luxury.
Slow, Afraid, and Clinging to the Past
LinkedIn
July 12, 2024
I’ve worked with and observed quite a few leaders who have spent their careers sitting on the fence. They talked a lot about the need to innovate, to transform for an emerging era, and yet it remained overwhelmingly a whole lot of talk and very little progress.
Despite What You've Heard, Physical Retail Is Not Back
LinkedIn
June 17, 2024
If you’ve been following the news you’ve likely noticed a lot of headlines that proclaim the return of brick-and-mortar retail. Earlier this week the New York Times even hailed the comeback of malls.
Retail’s Escalating Commitment To A Failing Course Of Action
LinkedIn
October 02, 2023
Anyone who follows the machinations of the retail industry will know that many struggling retailers continue to put forth breathless pronouncements of their alleged transformations. Yet the department store industry in particular seems to be the poster child for doubling down on a losing hand.
Macy’s And Kohl’s Keep Running To Stand Still
Forbes
June 01, 2023
Without radical action the collapse of the unremarkable middle will continue. A timid transformation will not save Macy's and Kohl's from a slow slide into oblivion.
My Bold Retail Predictions for 2023
LinkedIn
February 05, 2023
So damn the humility and full speed ahead as I bring forth the first batch of my dozen educated guesses on what will shape the future of retail this year, plus three bonus long-shot prognostications. We also discussed them in more depth on a two-part episode of the Remarkable Retail podcast. Listen to part 1 here and/or part 2 here.
Retail Moves From “The Great Acceleration” To “The Great Rebalancing.”
LinkedIn
June 24, 2022
During the early part of the pandemic, it became popular to say that we had experienced 10 years of e-commerce growth in only 10 weeks. While that was rather obviously not close to being true, the idea of a “great acceleration” in just about all things retail made its way into the popular vernacular. Moreover, many media outlets and retail pundits declared that some trends—most notably grocery home delivery—were permanent sea changes. As it turns out, not so much.
Store Expansion May Not Be A Slam Dunk for Struggling Digitally Native Brands
LinkedIn
May 24, 2022
Warby Parker’s disappointing earnings report is just more evidence of what I call the profitless prosperity of disruptor brands. They join a growing list of retail innovators that are posting strongly growing revenues while their profits continue to worsen. Given that Warby is among the biggest and most mature DNVB’s (digitally native vertical brands) one would expect profit margins to be improving, rather than headed in the opposite direction.
Wayfair’s Earnings Miss Portends More Trouble For ‘Disruptor’ Brands
LinkedIn
May 12, 2022
Despite a red-hot home furnishings market, the supposed great acceleration of e-commerce (mostly not true), and a cumulative investment of many billions of dollars in infrastructure and marketing over 20 years, the company managed to post a 14% sales decrease for the quarter, a significant operating loss, burn through over $300 million in cash and bid adieu to both its chief financial officer and several million “active customers.”
A Good Reason To Call Out Bulls***
LinkedIn
April 21, 2022
As much as I kind of hate the notion of a personal brand, I suppose that if I did the Niche-Voice-Story thing, “provocative” and “denier of BS” might make the list.
The Myth Of The Great E-Commerce Acceleration
Import from forbes.com
April 19, 2022
One of the most pervasive retail industry narratives is the belief that e-commerce growth has been massively accelerated by the pandemic. It turns out it's not true.
What We Often Get Wrong About E-Commerce—And Why It Matters
Import from forbes.com
March 31, 2022
Like many things, it’s generally important to follow the money. Which is why how something is ordered is interesting, but understanding how demand is generated and ultimately fulfilled is essential.
Is Kohl’s New Strategy Merely A Slightly Better Version Of Mediocre?
Import from forbes.com
March 14, 2022
At another level, the plan risks being decidedly incremental—what I often call “a slightly better version of mediocre”—rather than moving them boldly toward becoming truly remarkable.
The ‘Profitless Prosperity’ Of Retail Disruptor Brands
Import from forbes.com
March 09, 2022
At one level, it is admirable that Wayfair, Casper and others have reset the consumer expectations bar on what certain types of products should cost, thereby propelling their ability to steal share from industry incumbents. But I could sell a lot of $20 bills for only $15.
The Stores Strike Back Again. Again.
Import from forbes.com
February 23, 2022
While the popular “retail apocalypse” narrative conveniently ignored the fact that thousands of stores were opening every year and that sales rung up in brick-and-mortar locations have had positive growth every year since 2009, something far more interesting began to happen.
What We Get So Very Wrong About Amazon’s Retail Profitability
Import from forbes.com
February 07, 2022
While we can see that AWS is a huge and growing cash cow, even on a relatively simplistic segment analysis basis, it’s pretty likely that North American Retail is generating plenty of cash.
10 No-Holds-Barred Predictions For Retail In 2022
Import from forbes.com
January 21, 2022
Predicting the future in the dynamic world of retail—particularly in the throes of a lingering pandemic—may be a fool’s errand. Nevertheless, I am at again.
The 6 New Forces Of The Covid Retail Economy
Forbes
March 17, 2021
As the pace of vaccinations increases, there is a sense that the worst of Covid-19’s impact will soon be behind us. Yet any notion of being in a truly post-pandemic world, even in a best-case virus mitigation and economic recovery scenario, won’t be fully realized for some time. Many of the changes brought about by the crisis will continue rippling through society (more broadly) and the retail ecosystem (more particularly).
9 Provocative Retail Predictions for 2021
Forbes
February 02, 2021
With so much uncertainty and volatility in the economy, it may be foolhardy to go out on a limb with any predictions. My crystal ball has certainly been faulty more than a few times. Nevertheless, I throw caution to the wind with my (mostly) educated guesses on what will turn out to be noteworthy in the VUCA world of retail this year.
Saks.com Spin-Out: Genius Move or Opportunistic Folly?
Forbes
January 25, 2021
If we have learned anything from the past two decades of retail disruption, it’s that notions of separate physical and digital shopping behavior are increasingly distinctions without a difference. The lines are blurring. Digital drives brick and mortar and vice versa. Indeed, the customer is the channel and retailers with a more harmonized and remarkable retail experience generally outperform those that have failed to break down silos. Having worked in this area—as a C-suite executive at two large retailers and subsequently as a consultant and analyst—for more than 20 years, I can confidently say this goes against what we know shoppers want, what drives operational efficiency and what is central to growing customer lifetime value.
Macy’s Must Learn That Bailing Doesn’t Fix The Hole
Forbes
January 07, 2021
Earlier this week, as part of a previously disclosed three-year store closure plan, Macy’s M +4.2% announced it would shutter an additional 45 locations this year. Like most of its moderate department store brethren, Macy’s has gone from being a highly productive, traffic-driving mall anchor tenant to a long-suffering, chronic underperformer. During the past five years, when the stock market has nearly doubled, Macy’s has lost about three quarters of its value.
Has Amazon Hit A Wall?
Import from forbes.com
July 30, 2019
While most companies would kill for what counts as "bad" growth rates at Amazon— and one quarter does not amount to a trend—pay attention when growth trends slow and margins start to compress.
Leaders Leap: Transforming Your Company at the Speed of Disruption
amazon
March 12, 2024
This book takes leaders on a courageous journey of self-reflection, personal accountability, and growth, exposing the ways in which our ego defects, blind spots, confirmation bias, and defense mechanisms get in the way of the progress we need to make
Tags: Digital Transformation, Digital Disruption, Innovation
Remarkable Retail: How to Win and Keep Customers in the Age of Disruption
LifeTree
April 13, 2021
Physical retail isn’t dead—but boring retail is! Remarkable Retail equips the savvy retailer with eight essential strategies to bounce back from the covid-19 downturn and thrive in the years to come.
Digital technology has profoundly altered the competitive landscape for retailers. Although the shutdown of 2020 didn’t cause this trend, it has dramatically accelerated it, collapsing retailers’ transformation timeline into a matter of months, not years. In Remarkable Retail, industry thought leader Steve Dennis argues that it’s no longer enough merely to offer convenience, decent prices, or an okay shopping experience. Even very good is no longer good enough. To win and keep customers today, retailers must be nothing short of remarkable.
Tags: Customer Experience, Digital Disruption, Retail
REMARKABLE RETAIL: How to Win & Keep Customers in the Age of Digital Disruption
Lifetree Media
April 14, 2020
Despite the clickbait headlines that warn of a “retail apocalypse,” many brick and mortar retail brands are enjoying strong growth and profits. Others, however, are destined to become obsolete because they offer merely convenience, decent prices, or an okay shopping experience. In Remarkable Retail, industry thought leader Steve Dennis argues that retailers can no longer count on scarcity to drive sales, or settle for providing indifferent in-store experiences, because customers live online and have a wealth of choice and information at their fingertips.
Tags: Customer Experience, Digital Transformation, Retail
1 Founder
SageBerry Consulting
SageBerry Consulting
March 04, 2008
SageBerry Consulting provides strategic advisory services to the retail, fashion and luxury industries. With a focus on digital innovation, customer-centricity and omni-channel growth, SageBerry has worked..
Top Retail Influencers
Rethink Retail
January 03, 2022
This list is comprised of retail experts, consultants, analysts, academics, journalists, and thought leaders who are making an impact in retail in 2022.
Steve Dennis Speaker Reel
Steve Dennis
April 02, 2022
Steve Dennis is the go-to, tell-it-like-it-is expert on retail for national media outlets, an in-demand speaker and consultant.
Steve has been named a top 5 global retail influencer by multiple organizations.
His new book--REMARKABLE RETAIL: How to Win & Keep Customers in the Age of Digital Disruption"--is now available for pre-order at Amazon and other leading book sellers
5th Anniversary Special: Seth Godin plus Guest Cameos & Remarkable Moments
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September 30, 2025
This special 5th anniversary episode of the Remarkable Retail podcast marks a milestone: five years of insights, disruption, and conversations with the world’s most innovative retail thinkers. We reflect on the pod’s origin story during the early COVID lockdowns, tracing its evolution from Steve
"The Analysts" Return: Forrester's Sucharita Kodali & GlobalData Retail's Neil Saunders Map Retail's Future.
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September 23, 2025
This week's episode marks the second edition of "The Analysts" once again bringing together the sharpest minds in global retail. This time we welcome Sucharita Kodali, Vice President & Principal Analyst at Forrester Research, and Neil Saunders, Managing Director at GlobalData Retail for a lively,
Driving Digital Retail at Scale: Loblaw’s EVP & CDO Lauren Steinberg on Customer Experience Transformation
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September 16, 2025
This week the Remarkable Retail podcast delivers a dynamic mix of breaking retail news and an in-depth interview with a top retail innovators, Lauren Steinberg, Loblaw Executive Vice President and Chief Digital Officer at Loblaw, Canada's biggest retailer.Steve Dennis and Michael LeBlanc kick off a
Luxury Retail's Future with Amit Kaswani, Chief Omnichannel Officer, Chalhoub Group & Stacie Henderson Capece Minutolo, CMO Americas, Tod's Group
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September 09, 2025
Steve Dennis and Michael LeBlancs analyze the week's most impactful retail developments: a U.S. appeals-court ruling that may require massive Trump era tariff refunds new India duties; fast-moving shifts in de minimis thresholds; and mounting pressure on global supply chains, small businesses, and
Tariffs, Transformation, and Target's Tumult at the Top with Guest Co-Host Ethan Chernofsky
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September 02, 2025
The Remarkable Retail Podcast kicks off Season 11 with a powerful episode featuring a first-ever guest co-host: Ethan Chernofsky, Chief Marketing Officer of Placer.ai. The episode opens with a lively discussion of tariffs and trade turbulence, a recurring theme reshaping global retail strategies. E
Aim Higher, Move Faster, Act More Boldly: Get Ready for a Brand New Season of the Remarkable Retail Podcast
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August 28, 2025
With the pace of disruption continuing to accelerate, with more and more power being concentrated in the hands of only a few mega-retailers, with consumer needs and wants being constantly reshaped, and with the global impact of tariffs still far from certain, how do you make sense of what to do and,
"Expressive" Luxury Meets Analytics: Tapestry's Pooja Chandiramani and Avinash Kaushik on Marketing Transformation
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August 26, 2025
For our final episode recorded live at the CommerceNext Growth show, we welcome two visionary leaders from Tapestry, the global house of brands that includes Coach and Kate Spade: Pooja Chandiramani, VP Global Media Strategy & Planning, Marketing Analytics, Operations and Transformation, and Avinash
Lauren Price, COS' SVP E-Commerce & Digital Marketing on Winning Over the Next Generation of Customers
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August 19, 2025
In this episode of the Remarkable Retail Podcast, our guest is with Lauren Price, Senior Vice President, E-Commerce & Digital Marketing for COS North America discussing her impressive career trajectory and work positioning the H&M-owned brand for growth in a competitive, fast-moving fashion retai
From Seed to Scale: XRC Ventures' Pano Anthos on Revolutionizing Retail & Consumer Tech
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August 12, 2025
In this episode of the Remarkable Retail podcast, hosts Michael LeBlanc and Steve Dennis welcome XRC Ventures' Managing Director Pano Anthos, for a deep dive into the future of retail innovation, investment strategies, and overcoming the systemic challenges that keep great technology from scaling.
There’s No Place Like Home with Janet Hayes, CEO of Crate and Barrel Holdings (E)
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August 05, 2025
In this special encore episode we revisit an insightful conversation with Janet Hayes, CEO of Crate and Barrel Holdings as she shares her career journey and the brand’s $5B growth ambitions. From their visionary Flatiron NYC flagship to enhanced digital design services and significant tech investm
AI Agents, Amazon Wins & Luxury Woes: A Break Down of July's Hottest Headlines
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August 01, 2025
In this special summer edition of the Remarkable Retail podcast, hosts Michael LeBlanc and Steve Dennis return to the mic for a jam-packed Month-in-Review episode. With interviews from the CommerceNext Growth Show rolling out all summer long, the duo takes a break from the regular cadence to reflect
Reimagining Heritage Through Innovation: A Conversation with Stuart Hogue, Lands' End Senior Vice President, US Consumer
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July 29, 2025
In this insightful summer bonus episode of the Remarkable Retail podcast, we welcome Stuart Hogue, Lands' End, Senior Vice President, US Consumer, for a fast-paced conversation recorded live at the CommerceNext Growth Show in New York City. Stuart brings a wealth of brand experience—spanning time
Draper James CEO Jeannie Yoo on What's Next for the Celebrity Inspired Brand
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July 22, 2025
In this special summer episode of the Remarkable Retail podcast, recorded live at the CommerceNext Growth Show in New York, we welcome Jeannie Yoo, CEO of Draper James, for a wide-ranging conversation on the brand's growth trajectory, the power of celebrity in retail, and the rise of human-centric r
Leading Social Commerce into the Future with Walmart VP Sarah Henry
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July 15, 2025
In this insightful episode of the Remarkable Retail podcast recorded live at the CommerceNext Growth Show in New York, Sarah Henry, Vice President, Head of Content, Influencer & Commerce at Walmart, discusses how one of the world's largest retailers is at the forefront of digital innovation. Sarah s
Retail Legend Ken Pilot Breaks Down Tariff Math, Retail Tech & Brand Survival
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July 08, 2025
In the first of our 8-part summer series produced in partnership with CommerceNext, our guest is Ken Pilot—retail executive, tech investor, and host of The Retail Pilot: Leaders & Legends podcast.Ken's legendary career spans decades and includes pivotal roles such as President of Gap Global, Fac
Vuori CEO & Founder Joe Kudla Live on Stage: Scaling a Global Brand with Product, Purpose & Community
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July 01, 2025
In this Season 10 finale of The Remarkable Retail Podcast, Steve interviews Vuori CEO & Founder Joe Kudla live on-stage during the closing keynote of the CommerceNext Growth Show in New York. Steve and Michael also are on-stage for a session gleaning the top retail trends of the year so far and set
Future-Proofing Retail: Mark Irvin Best Buy's EVP & Chief Supply Chain Officer on Agility, AI & Delivering for Customers
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June 24, 2025
In the latest episode of Remarkable Retail, Michael LeBlanc and Steve Dennis return with a their hot takes on the week's top retail headlines.The duo begins with a macroeconomic update, including political gridlock in the U.S. over the "Big Beautiful Bill," the Fed's inflation outlook, and uncertain
"The Analysts" Part 2: The Future of Department Stores and Agentic AI with Sucharita Kodali, Neil Saunders & Simeon Siegel
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June 17, 2025
In the latest episode of the Remarkable Retail podcast, co-hosts Steve Dennis and Michael LeBlanc return with Part Two of “The Analysts," which featues three of the retail industry’s most respected thought leaders—Sucharita Kodali (VP & Principal Analyst, Forrester Research), Neil Saunders (Ma
"The Analysts": Sucharita Kodali, Neil Saunders & Simeon Siegel Decode What Really Matters
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June 10, 2025
This landmark episode launches "The Analysts," a periodic new feature segment, bringing together three of retail's most respected thought leaders in a new format . Part One features Sucharita Kodali (Forrester Research), Neil Saunders (GlobalData Retail), and Simeon Siegel (BMO Capital Markets) who
10 Tantalizing Tips for Tumultuous Times: Surviving Retail's Perfect Storm
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June 03, 2025
In this special edition episode, Michael LeBlanc and Steve Dennis address the unprecedented challenges facing retailers with Steve's "10 Tantalizing Tips for Tumultuous Times." Steve rates current market turbulence at a 9 out of 10, comparing it to COVID-era disruption but noting the added complexit
Warby Parker's Remarkable Vision with Neil Blumenthal, co-CEO and Co-Founder (E)
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May 27, 2025
Joining us for a fascinating interview is Neil Blumenthal, co-founder and co-CEO of Warby Parker, one of the most successful and innovative "disruptor brands" to emerge in the past two decades. Neil shares the brand's origin story, what makes Warby Parker remarkable, why they've aggressively investe
The Evolution of Outlet Centers: Stephen Yalof, Tanger's CEO, on Value Retail's Transformation
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May 20, 2025
In this episode of the Remarkable Retail podcast, hosts Michael LeBlanc and Steve Dennis begin with a news segment covering recent market developments, notably the "tariff turmoil" between the US and China. They discuss how the US has partially de-escalated its stance, with tariffs dropping from a p
The Beauty of Relevance: Getting Personal with Josh Friedman, Ulta's SVP Digital & eCommerce
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May 13, 2025
In this episode of the Remarkable Retail podcast, hosts Michael LeBlanc and Steve Dennis begin by dissecting the week's most important retail news, highlighting the Trump administration's UK trade deal. They discuss the more consequential negotiations with China befor examining how Chinese e-commerc
Navigating Retail Media's Future Part 2 with Andrew Lipsman: Predictions and Growth Strategies
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May 06, 2025
In the latest episode of the Remarkable Retail podcast, hosts Michael LeBlanc and Steve Dennis continue their conversation with retail media expert Andrew Lipsman, founder and chief analyst at Media, Ads and Commerce, exploring the evolution and future of retail media networks.The episode kicks off
Taking the Loyalty LEAP: Tractor Supply's Neil Tenzer, VP Customer Loyalty, Insights, & Engagement Unpacks Customer-Centric Innovation
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April 29, 2025
In Season 10, Episode 16 of the Remarkable Retail Podcast, hosts Michael LeBlanc and Steve Dennis open with a deep dive into the latest turbulence in the retail world. They tackle the U.S. administration’s wobbly trade policies, slowing home sale, and rising inventory risks stemming from ongoing t
Location: MANDALAY BAY, LAS VEGAS Date : March 27, 2022 - March 30, 2022 Organizer: ShopTalk
What you’ll learn about:
Groundbreaking Digital Experiences
The Transformation of Physical Retail
The Changing Consumer
Innovative Growth Strategies
Groundbreaking Marketing Strategies & Tactics
The Future of Brands
Innovations in Merchandising
Fulfillment, Pickup & Delivery
The Sophisticated Supply Chain
Using Data Effectively
Emerging Retail Technologies
Global Retail Experiences & Innovations
The Business of Doing Good: DEI & ESG
Culture, Leadership & the New Retail Organization
Location: Dallas, Texas Date : February 21, 2022 - February 23, 2022 Organizer: The Retail Industry Leaders Association
Retailers face epic supply chain challenges. You are not alone. Join us for LINK2022: The Retail Supply Chain Conference where industry leaders come together to confront today's challenges, explore new solutions, and shape the industry's future.
Location: Riyadh Front Expo Centre, Saudi Arabia Date : February 01, 2022 - February 03, 2022 Organizer: Leap
LEAP is a gathering of the world’s greatest minds, the keynote stage will explore new technologies and its positive, unlimited potential.
We can now be heard across continents, heal without touching and nurture the planet for future generations to come. We have in our hands the possibility to solve mankind’s oldest challenges through the power of humanity and technology.
Capsule's Think & Link - Katherine Monasebian and Steve Dennis
Location: online Date : January 27, 2022 - January 27, 2022 Organizer: Capsule
We are starting off 2022 by taking a walk down the hard working aisle of retail. We have two amazing guests, Katherine Monasebian, who moved from Barneys New York to Stanley Black & Decker in 2020 to lead their transformative change. Yes, you read that right, from high-end retail to hardware, tools and the trades. Katherine is paired up with Steve Dennis, the author of the book Scott Galloway insists everyone should read, Remarkable Retail. Steve is also the origin of our new favorite phrase, Harmonized Retail and, if you dig deep enough, Steve’s experience includes Neiman Marcus.
We will likely discuss the pragmatic move from high-end retail to how the transformation of Stanley Black & Decker is going and what these two remarkable thinkers see in the near future of retail. And, because this is a designed conversation, we’ll be asking what these two hold up as great examples of design in our society.
"Remarkable Retail" Virtual Book Launch Celebration Event
Location: Virtual Date : April 14, 2020 - April 14, 2020 Organizer: Steve Dennis
Please join me and some very special friends on April 14th at 4pm EDT to celebrate the official release of "Remarkable Retail: How to Win & Keep Customers in the Age of Digital Disruption."
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