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Dr. Marc Sniukas

C-Suite Strategy Advisor • Best-Selling Author • Keynote Speaker • Executive Educator at The Sniukas Company

London, United Kingdom

I help ambitious CEOs design and execute clear, actionable, winning strategies that deliver tangible results. Fast and without the BS of old-school methods. So that they can win, deliver better results, have a more significant impact, and lead with confidence and clarity, even in challenging times.

Learn more at www.sniukas.com

Available For: Advising, Authoring, Consulting, Influencing, Speaking
Travels From: Luxembourg, Europe
Speaking Topics: Strategy, Strategic Innovation, Growth Strategy, Strategic Transformation

Dr. Marc Sniukas Points
Academic 0
Author 225
Influencer 4
Speaker 0
Entrepreneur 0
Total 229

Points based upon Thinkers360 patent-pending algorithm.

Thought Leader Profile

Portfolio Mix

Company Information

Company Type: Individual
Minimum Project Size: $10,000+
Average Hourly Rate: N/A
Number of Employees: 1-10
Company Founded Date: 2002
Media Experience: 20
Last Media Interview: 10/30/2023

Areas of Expertise

Business Strategy 38.17
Change Management 31.99
Design Thinking 32.51
Digital Transformation
Innovation 36.92
Leadership 30.39

Industry Experience

Automotive
Building Materials, Clay & Glass
Chemicals
Engineering & Construction
Federal & Public Sector
Financial Services & Banking
Healthcare
High Tech & Electronics
Higher Education & Research
Hospitality
Industrial Machinery & Components
Insurance
Manufacturing
Media
Professional Services
Retail
Telecommunications
Travel & Transportation

Publications

29 Article/Blogs
Designing Opportunity: A Framework for Strategic Innovation
Import from medium.com
March 15, 2025
Opportunities aren’t found — they’re designed.Many leaders believe that growth opportunities emerge through chance discoveries or sudden market shifts. But in reality, opportunity is a design problem, not a discovery process. The most successful companies don’t wait for breakthroughs ?

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Tags: Business Strategy, Innovation, Leadership

The Opportunity Imperative: Why Traditional Growth Strategies No Longer Work
Import from medium.com
March 08, 2025
For decades, executives have relied on competitive strategy to drive growth. The prevailing wisdom has been that companies succeed by winning market share, optimizing operations, and outmaneuvering rivals. But in today’s volatile, rapidly evolving business landscape, these traditional approaches a

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Tags: Business Strategy, Innovation, Leadership

The ROI of Better Strategy: What Winning Looks Like
Import from medium.com
March 02, 2025
2x growth. 50% higher profits. The numbers don’t lie.For many organizations, strategy is an afterthought — something discussed in annual planning meetings, documented in lengthy PowerPoint decks, and then largely forgotten as day-to-day operations take over. But for companies that take stra

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Tags: Business Strategy, Innovation, Leadership

Transformation isn’t about processes — it’s about people. Are you ready to lead?
Import from medium.com
February 22, 2025
Transformation isn’t about processes — it’s about people. Are you ready to lead?Every leader wants transformation.Few leaders succeed at it.Despite billions spent on change initiatives each year, most transformations fail. Research shows that up to 70% of transformation efforts fall shor

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Tags: Business Strategy, Innovation, Leadership

The Secret to Strategy Execution: Make It ‘Always-On’
Import from medium.com
February 15, 2025
What if strategy wasn’t an annual event, but a daily practice?For many organizations, strategy is treated as a periodic exercise — a once-a-year offsite, a leadership meeting, or a document that sits untouched until the next planning cycle. But in today’s fast-moving business environment,

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Tags: Business Strategy, Innovation, Leadership

From Confusion to Clarity: The Strategy Launchpad Process
Import from medium.com
February 08, 2025
Does your strategy feel like a 200-slide deck nobody reads? Let’s fix that.Too often, strategy becomes a bloated, theoretical exercise. Leadership teams spend months analyzing data, filling PowerPoint decks with insights, and holding endless meetings — only to end up with a strategy that’

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Tags: Business Strategy, Innovation, Leadership

Why Strategy Is Innovation in Disguise
Import from medium.com
February 01, 2025
Too often, organizations equate strategy with cost-cutting, process optimization, and operational efficiency. While these elements are critical for performance management, they do not constitute a strategy. Reducing expenses or increasing efficiency may help an organization stay competitive in the s

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Tags: Business Strategy, Innovation, Leadership

Long-Term Vision, Short-Term Focus: The New Strategy Playbook
Import from medium.com
January 25, 2025
Forget 5-year plans. They’re dinosaurs in today’s fast-paced world.In an era defined by constant disruption, rigid long-term planning is no longer an asset — it’s a liability. Market conditions shift, customer preferences evolve, and technology disrupts entire industries faster than orga

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Tags: Business Strategy, Innovation, Leadership

The Three Pillars of a Winning Strategy Framework
Dr. Marc Sniukas
January 18, 2025
If you want a clear, actionable, winning strategy, you need a proven system to make it happen.

Why do so many strategies fail to deliver? The answer lies in their design. Too often, strategy is treated as an abstract exercise: a lofty vision, a bloated list of initiatives, or an over-engineered plan that gets lost in execution. In reality, a winning strategy requires a solid foundation—one built on clarity, structure, and actionable systems.

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Tags: Business Strategy

Why Most Strategies Fail — and What Leaders Must Do to Succeed
Import from medium.com
January 11, 2025
Why Most Strategies Fail — and What Leaders Must Do to SucceedWhy do up to 90% of strategies fail to deliver results? It’s not what you think.Let’s face it: most businesses aren’t failing because of a lack of ambition. They’re failing because of a lack of clarity, alignment, and exec

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Tags: Business Strategy, Innovation, Leadership

Why Most Strategies Fail—and What Leaders Must Do to Succeed
Dr. Marc Sniukas
January 11, 2025
Why do up to 90% of strategies fail to deliver results? It’s not what you think.
Let’s face it: most businesses aren’t failing because of a lack of ambition. They’re failing because of a lack of clarity, alignment, and execution. Study after study shows that between 50-90% of strategies either don’t get implemented or fail to achieve their desired outcomes. But why? And more importantly, what can you do to avoid this trap?

Here’s a truth that most leaders don’t want to admit: the problem isn’t execution. It’s the strategy itself.

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Tags: Business Strategy

How to Know Whether Your Strategy Is a Good Strategy
Dr. Marc Sniukas
July 13, 2024
As a strategy advisor and mentor, I often encounter organizations struggling to determine whether their strategy is truly effective.

While no foolproof method guarantees success, you can significantly improve your odds by applying these three critical tests.

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Tags: Business Strategy

Here's What Growth Companies Do To Scale Up Rapidly (And Substantially)
Entrepreneur.com
December 29, 2023
To create innovation, growth, and new markets, companies reframe how they think about strategy, and how they approach the task of developing and implementing new growth strategies.

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Tags: Business Strategy

The Strategy You Need to Make Sure Your Company Can Keep Up in Today's Business World
Entrepreneur.com
December 29, 2023
Discover a superior alternative to a traditional business strategy that prioritizes adaptability, innovation and speed in execution, explores its benefits for entrepreneurs, see real-world scenarios and learn core principles and rules to propel organizations forward with clarity, simplicity and action.

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Tags: Business Strategy

What are your ambitions for 2024?
LinkedIn
December 23, 2023
Have you thought about what you would really like to achieve with your business in 2024?
I'm not a big fan of lofty vision/mission statements, but you should clearly know what you're aspiring to achieve. Call it vision, mission, purpose, ... whatever ...

Here are a couple of questions to get you started:

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Tags: Business Strategy, Leadership

Hard Cuts + New Growth: The Paradox of Leading During Challenging Times
CXO Outlook
December 18, 2023
In an ever-evolving global business landscape punctuated by unexpected crises such as pandemics, inflation, recessions, and political upheavals, CxOs find themselves at a crossroads.

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Tags: Business Strategy

Navigating the Future: Emerging Business Strategies for Today's Leaders
LinkedIn
December 10, 2023
In an era marked by rapid change and unforeseen challenges, business leaders are continuously seeking new and innovative strategies to stay ahead. Today, I want to shed light on some emerging business strategies that are gaining traction among forward-thinking CEOs and business owners.

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Tags: Business Strategy, Leadership

Does Your Business Have a Recession-Proof Strategy?
LinkedIn
December 02, 2023
Are you a CEO or Business Owner wondering how to stay relevant and in demand to your ideal audience in a recessionary climate?

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Tags: Business Strategy, Leadership

How SME Leaders Should Combine Better Strategy & Innovation To Drive Business Growth
Online Business Owner
October 09, 2023
Have you ever really, deeply thought about your heartbeat? The consistent rhythm that keeps you alive.

Think of your heartbeat as your business strategy. And the blood that it pumps? That's innovation. Both are critical for any business to survive — and thrive.

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Tags: Business Strategy, Innovation

Fast Strategy: 4 Types of Strategic Moves You Can Make Now
Import from medium.com
May 24, 2023
Do you ever feel like strategy work is too messy, too complicated, or too wasteful?You’re not alone.Many small to medium-sized business owners and operators face these challenging feelings.And as a result, they often waste a lot of time and energy either in avoidance….…or they overdo it for w

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Tags: Business Strategy, Innovation, Leadership

On our obsession with data…
Import from medium.com
March 27, 2023
Photo by https://unsplash.com/@lukechesserA leader told me the other day, „We will not do anything before we‘ve got a business case.“All well (not really), but…You have to realize that the data you‘re asking for is (1) either from the past, hence it doesn‘t tell you anything about the

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Tags: Business Strategy, Innovation, Leadership

Does your organization have too many priorities?
Import from medium.com
January 28, 2023
https://unsplash.com/@clemonoTalk to any senior leader or employee and they will complain about their organization having too many strategic initiatives, too many projects, and too many priorities.The entire organization is stressed out and everybody is feeling overwhelmed.Leaders complain that ther

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Tags: Business Strategy, Innovation, Leadership

Let’s do business differently!
Import from medium.com
November 16, 2022
Photo by John Cameron on UnsplashEver since I read Gary Hamel’s “The Future of Management” 15 years ago, I’ve been fascinated with reinventing how we organize, work, manage and lead.Yet, 15 years ago, most leaders and organizations were not really interested. Why bother? It felt like a “

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Tags: Business Strategy, Innovation, Leadership

Strategy is about innovation.
Import from medium.com
September 05, 2022
Strategy is about innovation. Innovation is about transformation. And transformation is about leadership.When people ask me about what I do, I tell them that I help with strategy, innovation, transformation, and leadership. More often than not, they follow up with a question like, “OK, but where d

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Tags: Business Strategy, Innovation, Leadership

Preparing for the Next Crisis: Building the Culture and Capabilities of Always-On Innovation.
Import from medium.com
July 07, 2022
Photo by Shubham Dhage on UnsplashDuring “normal” times, everybody wants to be innovative. According to various studies, at least 75% of organizations will say that innovation is among their top 3 priorities.They consider innovation to be essential for:The survival of the companyCreating organ

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Tags: Business Strategy, Innovation, Leadership

3 Books
Business Model Innovation as a Dynamic Capability: Micro-Foundations and Case Studies (Contributions to Management Science)
Springer
July 23, 2021
This study adopts a dynamic capabilities perspective to explore the activities and processes through which business model innovations arise in established organisations. New and innovative business models are fundamental to the commercialisation of the latest technologies, performance, and competitive advantage, as well as value creation for customers, the focal company and its ecosystem. Yet, our current understanding of how established companies design and implement new business models is limited by a lack of empirical research. Based on a review of relevant literature, business model innovation is presented and explored as a dynamic capability.

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Tags: Innovation, Change Management, Business Strategy

The Art of Opportunity: How to Build Growth through Strategic Innovation
Wiley
May 27, 2016
"The Art of Opportunity will help you trigger strategic renewal inside your organization. Creative, inspiring, fresh, and empirically grounded, this playbook to growth is bound to be an executive reference for many years to come." – Deryck J Van Rensburg, Former President, Coca-Cola Global Ventures

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Tags: Design Thinking, Innovation, Business Strategy

Reshaping Strategy: Exploring the Content, Process and Context of Strategic Innovation
VDM
June 16, 2010
Exploring the content, process, and context of strategic innovation.

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Tags: Innovation, Business Strategy

1 eBook
The Better Strategy OS
Dr. Marc Sniukas
January 01, 2025
Build a more successful business. Drive growth. Boost profitability. With a clear, actionable, winning strategy.
Craft Winning Strategies
Learn a proven system developed over 20+ years helping CEOs and leadership teams design and activate winning strategies.

Use the Better Strategy OS to succeed today, shape tomorrow, and stay ahead in your business and strategic leadership.

Fast, with ease, and without the BS and pains of traditional old-school approaches.

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Tags: Business Strategy

1 Influencer Newsletter
The Saturday Strategist
The Sniukas Company
October 02, 2023
Upgrade your strategic thinking + leadership

Every Saturday, you get one actionable tip on how to design and execute Better Strategy. Cut through the noise and lead with clarity and confidence.
It takes one minute to read.

Join 10'000+ subscribers.

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Tags: Business Strategy, Innovation, Leadership

1 Media Interview
Scaleup Leaders: Interview with Marc Sniukas, Strategy Advisor
Apple Podcast
July 04, 2023
This week I'm joined by Marc Sniukas. Marc is a strategy advisor and he helps CEOs and leadership teams design and execute better strategy.
We discuss why strategy can become a big complex monster and how to prevent that.
And Marc reveals the three simple steps of strategy - understanding the context, making decisions, and taking action - and how you can use these to steps to creat your own better strategy today.

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Tags: Business Strategy

2 Podcasts
Brave New Leaders
Apple Podcast
December 31, 2023
Helping leaders reboot their strategy so they can deliver growth, innovation, and transformation. Hosted by Marc Sniukas, a 20 year strategy veteran, former Head of Innovation at Deloitte, University Professor, and Independent Consultant.

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Tags: Business Strategy, Innovation, Leadership

The 7 Keys to Implementing Winning Business Strategy with Marc Sniukas
Online Business Owner
August 30, 2023
Picture this: you have a clear vision for your online business. A vision that's bursting with potential. But the journey from vision to reality can often feel like navigating a complex maze. You're not alone in this challenge and that's why we're here today. We've teamed up with a true strategy virtuoso who's dedicated years to helping businesses like yours craft and execute strategies that lead to remarkable growth.

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Tags: Business Strategy

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