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Gordon Tredgold

CEO at Leadership Principles Ltd

Miramar, Spain

218979 Followers

Gordon works with organizations that want to equip their leaders with the tools to drive engagement, performance and profits.
Gordon is a business and IT transformation expert who has successfully delivered programs that save $350m in Operational Costs, turned around failing departments increasing on-time delivery from 35% to 95%, & service levels from 57% to 99.7%, & led teams of 1000 staff for Fortune 100 companies. Gordon is the author of the critically acclaimed “F.A.S.T.” which is a finalist for Management Book of the year 2017.

An International Keynote Speaker recognized by Inc. Magazine Top 100 Leadership Expert and Speaker. Gordon is also a Contributing Author at Forbes, Entrepreneur, Inc Magazine, Business Insider, Fortune, Chicago Tribune,& Fox News.

To find out more contact gordon@gordontredgold.com

Available For: Authoring, Consulting, Influencing, Speaking
Travels From: Spain
Speaking Topics: Leadership, Operational Excellence, Culture Change, Employee Engagement, Agile

Gordon Tredgold Points
Academic 0
Author 625
Influencer 2260
Speaker 229
Entrepreneur 0
Total 3114

Points based upon Thinkers360 patent-pending algorithm.

Thought Leader Profile

Portfolio Mix

Company Information

Company Type: Service Provider
Business Unit: Leadership, Technology and Innovation
Theatre: Europe, US
Media Experience: 1
Last Media Interview: 10/11/2017

Areas of Expertise

Agile 30.12
AI 30.01
Analytics 30.07
Big Data
Business Strategy 40.44
Change Management 30.94
Cloud 30.11
CRM
Culture 47.31
Customer Experience 30.45
Digital Disruption
Digital Transformation 30.01
Entrepreneurship 32.44
ERP
Future of Work 30.15
HR 32.11
Innovation 30.26
Leadership 55.25
Management 64.69
Marketing 31.90
Predictive Analytics
Retail 30.13
Sales 30.75
Social 32.90
Sustainability 30.85
COVID19 40.41
Business Continuity 30.21
Supply Chain 30.15
Customer Loyalty 30.08
Cybersecurity 30.08
Risk Management 30.26
AR/VR 30.22
Cryptocurrency 30.13
Diversity and Inclusion

Industry Experience

Chemicals
Financial Services & Banking
High Tech & Electronics
Manufacturing
Media
Professional Services
Retail
Telecommunications
Textiles Production
Travel & Transportation
Utilities

Publications

417 Article/Blogs
Tackling Motivation
GordonTredgold
August 30, 2022
“How can you motivate clerical staff who simply want to work 8 hours a day, get their paycheck, and go home – to do a better job” this was one of the topics I was asked to talk about.

To me, this is an interesting question because it assumes that people are not interested in being successful or feeling fulfilled in their job, which is not something I agree with.

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Tags: Management, Leadership, Business Strategy

How to Overcome the Challenges of Lead Generation
GordonTredgold
August 29, 2022
Lead generation is undoubtedly challenging as it has no shortcuts. You have to invest immense effort in finding prospective buyers out of nowhere. Chances are you will dig up nothing out of most of them. But you cannot let the risk keep you from finding genuine prospects who will give you business eventually. The only way to push yourself forward is by understanding the challenges of lead generation and finding ways to cut through them. Let us share some valuable insights from business owners who have been there.

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Tags: Management, Leadership, Business Strategy

Your Business Can Be An Investor, Too
GordonTredgold
August 18, 2022
When we talk about investing in assets, usually we’re talking about the act of an individual investing in order to build their own personal wealth. However, if you’re a business owner, then it may benefit you to know that your organization can invest in and build value through assets, as well. Here, we’re going to look at some of the key points about investing as a business, rather than as an individual, to build the assets and worth of the business.

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Tags: Management, Leadership, Business Strategy

What Environment do You Create for Your Teams?
GordonTredgold
August 18, 2022
I was considering the best boss I’ve ever had and what it was that I valued about them. I then questioned if I followed their approach and tried to cultivate the same environment for my teams.

This thought came to me after I had a discussion about one of my managers with his team.

He had a small team of 6 people, and when I was asking them how they were getting along with their boss, they said they didn’t have any private one-on-one meetings with him to share information, to get a better understanding of what was going on, or private coaching opportunities.

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Tags: Management, Leadership, Business Strategy

Creating an Empowered Organisation
GordonTredgold
August 17, 2022
An empowered organisation is one of the best legacies that we as leaders can create.

The fact that we have to give up part of our power in order to empower others is one of the difficulties with empowerment, which is why I believe some leaders avoid it.

To delegate that power to our teams: to allow them to make their own decisions; to take accountability for their success, and to let them become self-sufficient.

One of the best bosses I ever worked for was very strong in this area. He was the first person to teach me about self-sufficiency and empowerment, and it is something that has stayed with me, and that I look to pass on to my teams.

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Tags: Management, Leadership, Business Strategy

Why Informal Leadership is an Important Part of Becoming a Leader
GordonTredgold
August 12, 2022
Although it’s rare that we’ll have a go straight into a leadership role when we initially begin our careers, that doesn’t mean we can’t work to develop into informal leaders.

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Tags: Management, Leadership, Business Strategy

“Recognise the Actions You Want to See Repeated”
GordonTredgold
August 11, 2022
I can see the impact that praise has on motivating the runners as I sit and watch the London Marathon and listen to those who are taking part.

People frequently tell me that for recognition to be appreciated and to be effective, it must be sincere and the accomplishments must be deserving of it.

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Tags: Management, Leadership, Business Strategy

What Are The Essential Components Of Compliance?
GordonTredgold
August 10, 2022
To be compliant is to acquiesce to instructions as necessary. When it comes to running a business, this is a vital skill, because quite wisely many regulatory bodies have restricted how certain products or services can be made, sold, and used. While you may have your own opinions on how far-reaching regulation goes, or how little it helps, that doesn’t matter. What matters is following updated compliance measures to make sure that your business is legally capable of functioning.

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Tags: Management, Leadership, Business Strategy

Five Tips for Finding the Best Career for You
GordonTredgold
August 04, 2022
What do you want to do for the rest of your life? It’s a big question and it’s one that is toughest to answer. Some people don’t figure out what they want most in life until they’re older and past their college years and it’s here where they struggle to find a career path that works. If you’re an outgoing and extroverted person, finding a career may not be a hard thing for you to do, but as an introvert who doesn’t know what comes next, it can be hard.

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Tags: Management, Leadership, Business Strategy

“If all you Have is a Hammer, Everything Seems Like a Nail.”
GordonTredgold
August 04, 2022


As leaders, we must have a variety of leadership styles at our disposal; otherwise, we risk seeing all issues as being the same and approaching them all in the same way, which may not be the best course of action.

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Tags: Management, Leadership, Business Strategy

Leadership Development – 20 Questions for Leaders
GordonTredgold
July 28, 2022
Here are my responses to the 20 questions about developing leadership.

Check it out and let me know what you think; whether you agree or disagree, it would be interesting to know

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Tags: Management, Leadership, Business Strategy

Steps To Increase Business Profits By Supercharging Sales
GordonTredgold
July 27, 2022
Generating profits in business relies on bringing money in and keeping control of expenses. If you run a company, and you’re looking to boost profits, it’s wise to regulate spending while increasing your income. In this informative guide, we’ll discuss some effective strategies to supercharge sales.

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Tags: Supply Chain, Management, Leadership

Carving Your Way Into a New Career Path
GordonTredgold
July 21, 2022
Not everybody knows what they want to do from a young age. But we are still encouraged to select specialisms at school, make decisions about whether to go to university or not before the age of 18 and generally start off our path to a job relatively young. This is okay for some of us who have a passion or vocation. But when it comes down to it, many of us simply go with what we’re naturally good at and can end up in roles that we don’t find all too rewarding. If you’ve found yourself feeling disinterested in your job, dissatisfied or generally bored and being drawn to something else, it’s important to remember that you can always change your mind and change your path. Here are a few ways to go about this.

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Tags: Management, Leadership, Business Strategy

4 Ways to Keep Your Business Budget On Track
GordonTredgold
July 21, 2022
The cost of operating a business can be expensive. Often, you are surprised with extra costs that can put a strain on your budget. However, there are numerous ways that you can cut your expenses while still keeping your business profitable and expanding in the future, despite all the difficulties that come with keeping your business in great financial standing.

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Tags: Management, Leadership, Business Strategy

5 Tips for Leading in Uncertain Times
GordonTredgold
July 20, 2022
One of the hardest leadership challenges is leading in uncertain times.

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Tags: Management, Leadership, Business Strategy

14/20 – 20 Questions for Leaders, What is the Biggest Challenge Facing Leaders Today?
GordonTredgold
July 01, 2022
As social media and social networking continue to grow considerably, I believe that any leader who can utilise and master this will have a fantastic opportunity to significantly increase their influence and, as a result, their leadership.

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Tags: Management, Leadership, Business Strategy

13/20 – 20 Questions for Leaders, Which Characteristic do you Believe Every Leader Should Possess?
GordonTredgold
June 30, 2022
Honesty, integrity, vision, drive, energy, and charisma are just a few of the qualities that great leaders should have.

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Tags: Management, Leadership, Business Strategy

Why Brand Awareness Is Important and How to Build It
GordonTredgold
June 26, 2022
Brand awareness is the foundation of any business. Without it, your business will slowly fade away. Brand awareness relates to how recognisable your brand is, or how familiar people are with your brand, services or products.

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Tags: Management, Leadership, Business Strategy

9/20 – 20 Questions for Leaders, Setting Aside Specific Times to Cast your Vision
GordonTredgold
June 25, 2022
Every year, we hold a strategy conference where we present the vision, as well as the goals and objectives associated with it, for the coming year, and then discuss how we will achieve those goals, as well as the obstacles and opportunities that will face us.

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Tags: Management, Leadership, Business Strategy

7&8/20 – 20 Questions for Leaders, Communicating Core Values
GordonTredgold
June 23, 2022
In almost every company where I’ve worked, the “core values” have been well communicated, whether through major launches in the case of new “core values,” or through poster campaigns, flyers, mugs, business cards, etc, etc.

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Tags: Management, Leadership, Business Strategy

What Questions Would you ask Other Leaders?
GordonTredgold
June 10, 2022
I thought these were great questions, and you can read the list below. Over the next week, I’ll answer some of them and ask you for yours.

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Tags: Management, Leadership, Business Strategy

Are Leaders Born or can They be Created?
GordonTredgold
June 09, 2022
Some of the things which I think make me a good leader, such as my determination and my competitiveness, are certain characteristics that I was born with. These are not something I was taught, nor were they nurtured in me by my parents. It’s just the way I am and always have been.

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Tags: Management, Leadership, Business Strategy

Communication is Key
GordonTredgold
June 08, 2022
I once realised how vital communication is while sitting in a hospital waiting room for four hours with no news of what was going on.

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Tags: Management, Leadership, Business Strategy

“A Great Leader is Just a Good Leader who has a Great Team, With Whom he has an Excellent Relationship”.
GordonTredgold
June 07, 2022
It’s critical that we understand what makes a great leader so that we can concentrate on the right things in order to achieve greatness.

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Tags: Management, Leadership, Business Strategy

Performance Ratings can be Very Beneficial, but When Implemented Incorrectly They can be Detrimental
GordonTredgold
June 06, 2022
The majority of organisations utilise these tools to differentiate bonuses and salary raises for top performers, good performers, and low performers. This is intended to motivate those who contribute the most to the company’s success while simultaneously weeding out underperformers and improving the overall talent pool.

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Tags: Management, Leadership, Business Strategy

Without Trust There are no Followers, and Without Followers, There is no Leadership.
GordonTredgold
June 02, 2022
Our customers must be able to trust us; they must be certain that when we make a promise about service quality, delivery dates, pricing, or quality, we will keep it. They base their business plans on what we commit to, and they need to know that we will do everything we can to see that those plans succeed.

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Tags: Management, Leadership, Business Strategy

10 Leadership Principles from the Marines
GordonTredgold
June 01, 2022
The US Marines search and train for the following 10 Leadership Principles, and the majority of them apply to all leaders in all walks of life.

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Tags: Management, Leadership, Business Strategy

Essential Steps to take before Leaving for Vacation
GordonTredgold
May 31, 2022
If you’re soon to go on holiday, it’s sure to be an exciting time – you’ve likely been looking forward to the day you leave for many a week or month, and after plenty of patience, those sunny or snowy days are now just within your reach.

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Tags: Management, Leadership, Business Strategy

“The Task of Leadership is Not to Put Greatness Into Humanity, But to Elicit it, For The Greatness is Already There. “- John Buchan
GordonTredgold
May 23, 2022
My friend was telling me about her children and how she encouraged them to pursue their dreams and ambitions by listening to their hopes and ambitions and pushing them to go after them.

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Tags: Management, Leadership, Business Strategy

Do You Lead Through Fear?
GordonTredgold
May 19, 2022
In a recent conversation with a couple of former colleagues, the topic turned to how their bosses, or their bosses bosses, were dreadful and had created a culture of fear.

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Tags: Management, Leadership, Business Strategy

Learning to Walk Before You Try to Run
GordonTredgold
May 18, 2022
This is like building a car and not tightening the wheel nuts sufficiently, then when we speed up, at some point the wheels will fall off and it can lead to a disaster.

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Tags: Management, Leadership, Business Strategy

What a Great Company Culture Looks Like
GordonTredgold
May 17, 2022
This is one of the most informative company culture presentations I’ve ever seen. It’s so good that it makes me want to see if they have any opportunities that I’d be interested in.

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Tags: Management, Leadership, Business Strategy

4 Ways to Make Sure Your Business Stands Out From the Rest
GordonTredgold
May 17, 2022
Are you having a hard time getting your business to stand out from the rest? You’re not alone. With so much competition online, it can be tough to get your voice heard. In this blog post, we will discuss four ways that you can make sure your business stands out from the rest and attracts more customers!

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Tags: Management, Leadership, Business Strategy

There’s No ‘I’ in Team
GordonTredgold
May 12, 2022
As leaders, we lead teams; we do very little of the real job; it is our teams who do the heavy lifting, who perform the hard work that produces the results, or who go the extra mile to ensure that targets are met.

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Tags: Management, Leadership, Risk Management

What do you want your Legacy to be?
GordonTredgold
May 10, 2022
In today’s world where people are seen as commodities, which can be disposed of, if the right results are not delivered, I want to be remembered as a leader who helped develop people, to achieve their full potential.

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Tags: Management, Leadership, Business Strategy

The Importance of Flexibility
GordonTredgold
May 09, 2022
Every time I watch the Superbowl, it reminds me of the importance of preparation and how well those two teams will be prepared.

The coaches have had two weeks to analyse the competition, viewing hours and hours of film in search of flaws, possibilities, and the keys to success

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Tags: Management, Leadership, Business Strategy

Lead Generation Tips for Small Businesses
GordonTredgold
May 07, 2022
Lead generation is one of the most important contributors to the success of a business. A good lead generation strategy is vital to increasing the company’s credibility and trustworthiness. Small businesses are always looking for smart ways to improve their traffic and conversion rate. For instance, small businesses will often rely on LinkedIn Automation for more leads. If you are running a small business, here are some lead generation tips you can follow:

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Tags: Management, Leadership, Business Strategy

Most Business Owners Make These Rookie Mistakes
GordonTredgold
May 03, 2022
If you run a company, then you have to make sure that you do not let your enthusiasm take away from your business strategy and plan. Running a company takes a lot of time, hard work and commitment, and if you want to give your business the best chance of success, then it is imperative that you try and avoid these top start-up mistakes.

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Tags: Management, Leadership, Business Strategy

The Importance of Receiving Feedback
GordonTredgold
May 03, 2022


When I went to the UK, we had the opportunity to go for a run together. In the last week of my training, I had run a half marathon and done four 10km runs, so I knew I was on track both with the training plan and the progress. I was getting positive feedback from my fellow runners which was increasing my confidence in my ability to complete the marathon.

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Tags: Management, Leadership, Business Strategy

It’s the Small Details that Make a Big Difference.
GordonTredgold
May 02, 2022
Setting ambitious, bold goals, creating inspirational visions, giving outstanding motivational speeches, and achieving successful outcomes are all important aspects of leadership.

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Tags: Management, Leadership, Business Strategy

Success Breeds Success
GordonTredgold
April 28, 2022
By talking about Winning Culture we need to be careful that it is Success Culture that we create, because when you focus on Winning it usually requires someone to lose in order for someone to win.

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Tags: Management, Leadership, Business Strategy

Understanding When Your Business Needs Help, And Getting That Help
GordonTredgold
April 27, 2022
Have you given much thought to the state of your business right now? A lot of people forget that they need to constantly be keeping an eye on things to ensure that it is running properly. It might be the case that when you go to look at this, you notice that things have gone dramatically wrong, and that’s the last thing that you need. Evaluate your business closely, and see if you can find the problems, so that you can get to work on fixing them. Every business needs a little help every once in a while, so don’t feel ashamed if this ends up being you. In this article, we’re going to be taking a look at some of the things that you can do to get your business the help it needs.

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Tags: Management, Leadership, Business Strategy

It’s Not Enough to Just Make a Plan, We Need to Follow it Through to the End
GordonTredgold
April 27, 2022
I’ve previously stated that I believe planning is one of the dying skills, particularly in IT, and that we should focus much more attention on training planners and project planning.

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Tags: Management, Leadership, Business Strategy

Practical Ways To Make Your Business More Accessible
GordonTredgold
April 26, 2022
Businesses are always finding ways to attract customers and improve their sales. That said, accessibility should be a priority if you run a brick-and-mortar store. According to recent World Bank statistics, 15% of the global population has some disability. Additionally, many customers consider factors like inclusivity before purchasing from a brand. On that note, below are some of the best ways to make your business more accessible.

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Tags: Management, Leadership, Business Strategy

Are Your Milestones Turning into Millstones?
GordonTredgold
April 25, 2022
When we establish a goal for ourselves, it can be intimidating if we don’t have a clear plan for how we’ll achieve it. If we don’t, we’ll wind up focusing on the “what” rather than the “how,” and it’s focusing on the “how” that will ensure we meet our goal.

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Tags: Management, Leadership, Business Strategy

How Business Leaders can promote Sustainability
GordonTredgold
April 22, 2022
Sustainability is the solution to today’s widest-reaching issues like climate change, income inequality, and other social issues. Therefore businesses and other industries must adopt sustainable strategies and try to bring positive impact. Leaders need to stop thinking in terms of dollars and need to rethink their business’s impact on the planet.

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Tags: Sustainability, Management, Leadership

SMART Goals
GordonTredgold
April 20, 2022
I experienced this back in 2004 when I was approached regarding a job with DHL, as soon as I had had the interview, I started to notice the DHL vans, trucks and planes everywhere. They have very distinctive yellow and red colouring and stand out, but prior to the interview I never noticed them. It wasn’t that they were not there, it was just that I didn’t notice – my brain wasn’t tuned in.

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Tags: Management, Leadership, Business Strategy

Why We Need to Focus on Influence Rather Than Control
GordonTredgold
April 19, 2022
When we can only influence people it requires us to inspire them, create a strong vision, to motivate them to follow us, as they have the choice of whether they follow us or not.

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Tags: Management, Leadership, Business Strategy

Six Phrases to Help Significantly Improve Your Leadership Skills
GordonTredgold
April 18, 2022
Here are some excellent phrases to help you develop your leadership skills.

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Tags: Management, Leadership, Business Strategy

Are you Leading in Times of Crisis, Under Pressure and From the Front?
GordonTredgold
April 14, 2022

Or do they choose to become leaders when things are tough, when the going is rough and defeat looks more likely than victory. Do they trust in their own ability to turn things around or do they look to leave it to others and wait for easier opportunities.

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Tags: Management, Leadership, Business Strategy

A Company is Only as Good as the People it Keeps
GordonTredgold
April 13, 2022
This is a statement that almost all of us have heard at some point in our careers, and it’s possible that we’ve even said it ourselves.

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Tags: Management, Leadership, Business Strategy

The Ultimate Guide to Creating a Digital Presence for Your Organization
GordonTredgold
April 07, 2022
Whether for-profit or not-for-profit, nearly every organization needs a solid and effective digital presence. A digital presence can take many forms: a website, a social media profile, an email marketing campaign, or even a mobile app. But what are the key components of a successful digital presence? And how can you create one for your organization? In this guide, we’ll answer those questions and more. We’ll walk you through the steps necessary to create a digital presence to help your organization achieve its goals online.

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Tags: Management, Leadership, Business Strategy

We Never Know What Life Has In Store For Us
GordonTredgold
April 07, 2022
We never know what life has in store for us, so we should make sure we’re doing things we enjoy and want to do, rather than settling for second best and going with the flow.

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Tags: Management, Leadership, Business Strategy

How to Create a More Flexible Workplace
GordonTredgold
April 05, 2022
Creating a workplace that’s flexible and able to meet the needs of employees will bring your business into the modern age. It’s what staff want and often expect these days. And providing a level of flexibility can benefit the business, how efficiently it operates and how productive it’s able to be. So if you want to find out how to approach all of this, read on now and learn more.

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Tags: Management, Leadership, Business Strategy

Is Image More Important Than Results?
GordonTredgold
April 04, 2022
As much as I dislike the phrase, “An ounce of image is worth a pound of performance,” it is unfortunately true.

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Tags: Management, Leadership, Business Strategy

The Road is Shown by Moses.
GordonTredgold
April 01, 2022
Unbelievably, he ran his first competitive 400m hurdles in March 1976 and 4 months later won the Olympic gold medal in his first International Competition, where he set his first world record.

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Tags: Management, Leadership, Business Strategy

How You Can Nail Your Social Media Marketing Strategy
GordonTredgold
March 31, 2022
With online shopping accounting for 63 per cent of all buying instances, it is critical for businesses and brands of all sizes and across all industries to develop and implement a comprehensive social media content strategy.

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Tags: Management, Leadership, Business Strategy

Accountability Always Remains With Us
GordonTredgold
March 30, 2022
Accountability cannot be outsourced, subcontracted, or delegated.

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Tags: Management, Leadership, Business Strategy

Innovation or Procrastination?
GordonTredgold
March 29, 2022
Everywhere you turn, individuals are innovating, attempting to innovate, or being told that their company would fail if they do not innovate.

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Tags: Management, Leadership, Business Strategy

Top Tips for Running Projects
GordonTredgold
March 28, 2022
Everyone understands that projects can be risky, therefore we normally include a range of contingencies, ranging from 5% to 25%, depending on the project’s complexity.

This contingency can take the form of a budget or a timeline, for example, we plan to finish two weeks ahead of schedule to give ourselves some breathing room.

Whilst nearly every project manager adds contingency, I am not convinced that everyone knows how to use contingency, or how best to manage it.

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Tags: Management, Leadership, Business Strategy

Dealing with Uncertainty – What Differentiates a Good Leader from a Great Leader
GordonTredgold
March 25, 2022
Leading teams through difficult crises is, in my opinion, an easier job. As Churchill says, “if you’re going through hell, keep going”. It may be difficult, but we know that if we stick to the plan, and hold our course of action then we will come through it, in that situation we don’t have that many options, we just need to keep following the plan.

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Tags: Management, Leadership, Business Strategy

Goals that are Big, Ambitious, and Inspiring
GordonTredgold
March 24, 2022
It is our obligation as leaders to create big, ambitious goals for our companies.

We must always challenge ourselves and our teams to improve and strive to be the best we can be.

We need to motivate our teams to achieve greatness, yet small, easily accomplished goals are neither inspirational nor gratifying.

Big, ambitious goals may seem unachievable, but with careful planning, focus, diligence, and commitment they can be achieved

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Tags: Management, Leadership, Business Strategy

How Do We Build a Diverse Organisation?
GordonTredgold
March 22, 2022
With internal promotions we need to make sure that we always focus on promoting the best candidate rather than just diverse candidates, a high-quality organisation is our primary goal. We can always explain that we didn’t meet the diversity goals because we promoted the best candidates and people will understand that, but they will not understand the best candidate being overlooked because of diversity. That does not create a meritocracy.

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Tags: Management, Leadership, Business Strategy

Being Efficient Minimizes Waste, Being Effective Produces A Result
GordonTredgold
March 14, 2022
No matter how hard we work we will never achieve our goals, and if we don’t know it’s the wrong job and we believe it’s the quality of work that is stopping us from being effective, then we will look to work harder, but to no effect.

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Tags: Management, Leadership, Business Strategy

What Is the Difference Between a GIF and a Video?
GordonTredgold
March 13, 2022
Did you know that tens of millions of GIFs get sent each day through the Messenger app? GIFs are one of the most popular file formats in existence today because they allow people to save silent videos and clips that tell more of a story or send more of a message than a simple image.

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Tags: Leadership, Business Strategy

4 Strategies Small Businesses Can Use to Generate More Leads Online
GordonTredgold
March 11, 2022
Generating leads is essential for any small business. If you’re not generating leads, you’re not going to make any money. It’s as simple as that. This blog post will discuss four strategies that small businesses can use to generate more leads online. These strategies are proven to work, and they are easy to implement! Let’s get started.

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Tags: Management, Leadership, Business Strategy

If Motivation includes a ‘But’ it becomes Demotivation
GordonTredgold
March 11, 2022
If we’re going out to dinner, I can tell my wife that her dress is stunning, her hair is beautiful and she looks lovely, but I’m not sure about those shoes. All of the other compliments have vanished into thin air, and the only thing that registers is that I don’t like her shoes. She’s now upset because I don’t like her shoes.

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Tags: Management, Leadership, Business Strategy

Are Mistakes Truly a Teaching Opportunity?
GordonTredgold
March 10, 2022
When others make mistakes outside of our field, we frequently say to ourselves, “How foolish, why did he do that?” We rarely think, “That’s a terrific lesson,” and instead presume that we would never do something similar.

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Tags: Management, Leadership, Business Strategy

When The Going Gets Tough, Keep Going
GordonTredgold
March 08, 2022
It’s a simple concept, but while you’re going through hell, it’s all too easy to lose sight of it and give up; if you do, you’ll end up trapped in hell, which isn’t a good outcome.

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Tags: Management, Leadership, Business Strategy

Saving Time as a Startup
GordonTredgold
March 08, 2022
When you’re working on a startup, it does not just feel like there are not enough hours in the day, there actually is not enough time to get everything done that you need to get done in a single day if you want to keep your sanity.

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Tags: Management, Leadership, Business Strategy

Defining Victory As Something Other Than Pure Results
GordonTredgold
March 07, 2022
I’m sure many of you believe I’ve never been involved with losing or failure because I’ve written so many articles about Winning Culture, Success, and Creating Win-Win Situations, among other topics.

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Tags: Management, Leadership, Business Strategy

Key Steps You can Take to Enhance Your Business Right Now
GordonTredgold
March 06, 2022
Running a modern business can be a fun and exhilarating experience, and it is important to make the right choices that are going to help the business to be a success. There are so many things that play a part in this, and it is vital that you make sure you come up with some of the best ways of being able to improve the company and achieve success as much as possible.

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Tags: Management, Leadership, Business Strategy

How To Expand Your Global Footprint In 14 Easy Steps
GordonTredgold
March 06, 2022
So, you want to start doing business in other countries? Or maybe you want to increase your presence in foreign markets? As your business grows, you may find yourself looking for ways to expand into these new markets. Expanding into foreign countries can be a great way to grow your revenue, market share, and customer base, but it can also be challenging – especially if you’re not familiar with the local business environment.

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Tags: Management, Leadership, Business Strategy

FAIL: First Attempt In Learning
GordonTredgold
March 04, 2022
Everyone understands that we learn from our mistakes and that they are an important part of our growth.

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Tags: Management, Leadership, Business Strategy

Be Wary of Self-Deception, Take Responsibility
GordonTredgold
March 03, 2022
We must acknowledge our impact and accept responsibility for the consequences and state of the relationship in all interactions, good and negative.

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Tags: Management, Leadership, Business Strategy

5 Things I Learnt About Leadership From Marcelo Bielsa
GordonTredgold
March 02, 2022
As a coach/manager he is unique. His impact on the my club, my city and on football was so profound. It was magical, at times unbelievable and endearing, So much so that the entire city took him into their hearts and hung on his every word, every gesture and every action.

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Tags: Management, Leadership, Business Strategy

‘Leadership & Self-Deception: Getting out of the Box’
GordonTredgold
March 01, 2022
This is a great book that demonstrates how we may deceive ourselves and create a skewed reality in which we blame others for difficulties we have caused or situations we find ourselves in by focusing on ourselves and treating people as things rather than individuals.

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Tags: Management, Leadership, Business Strategy

Sometimes, The Most Important Thing We Can Do Is Listen
GordonTredgold
February 28, 2022
I was reminded how much leadership is about meeting people, spending time with them, and connecting with them after spending one week in Asia and another in North America visiting regional teams.

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Tags: Management, Leadership, Business Strategy

Improving Your Brand as Much as Possible This Year
GordonTredgold
February 27, 2022
Working on improving your brand as much as possible is hugely important, and there are plenty of ways of being able to make the most of this. You have so much to consider when you are trying to improve your brand, and this is something that you need to try to make the best of right now. It is so important to try to make the most of this, and coming up with some of the best ways of achieving this is so important.

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Tags: Supply Chain, Management, Leadership

How Many Hours Are Your Employees Really Working?
GordonTredgold
February 25, 2022
Some employees end up working much more just to appease their employer, to catch up with work or simply because they are addicted. Others end up working much less by turning up late, taking long breaks, leaving early or simply wasting time at work.

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Tags: Management, Leadership, Business Strategy

Avoiding Tension Between Your Teams
GordonTredgold
February 23, 2022
As our early adopters start to have their first success, we will look to recognize them, both as a reward for their success, to encourage them to further successes, but also to encourage the other teams, showing them that we are serious about our desire to improve the organization and to encourage them to accept the changes.

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Tags: Management, Leadership, Business Strategy

How Using Data Can Help You Monitor Success
GordonTredgold
February 22, 2022
We can ensure that we are focusing on the relevant topics by employing the right KPIs. We’re aware of where we’re doing well and where we could improve.

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Tags: Management, Leadership, Business Strategy

How do we Improve our Drive for Success? We AIM for it!
GordonTredgold
February 21, 2022
One of those basic Aspirations is to be valued, to feel that we have done a good days work, that we have contributed. Once we understand and accept that then, we can look to start to fire their Aspiration by inspiring them.

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Tags: Management, Leadership, Business Strategy

It’s Attitude, Not Aptitude, Which Determines Altitude
GordonTredgold
February 18, 2022
We often focus on aptitude while recruiting, looking for candidates with the best talents for the job and hiring the most qualified person.

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Tags: Management, Leadership, Business Strategy

Faster, Better and Cheaper – How to Achieve All Three
GordonTredgold
February 17, 2022
This pessimistic mindset would most likely deter people from even attempting to try, knowing that others have failed before them.

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Tags: Management, Leadership, Business Strategy

The 5 Steps of Success
GordonTredgold
February 15, 2022
If you don’t know what Success looks like, how will you know when, or if, you have achieved it?
If I don’t know what Success looks like for you, how will I be able to say well done, congratulate you on your Success, or give you reward and recognition.
If we can agree with our business partners on what Success looks like, we will have a clear agreement on when we will be able to declare victory
Success breeds Success, but if we can’t clearly define that first Success then we cannot start the process of breeding Success

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Tags: Management, Leadership, Business Strategy

Ways You May Be Demotivating Your Team Rather Than Motivating Them
GordonTredgold
February 14, 2022
The importance of motivating your team is often talked about by Leaders, but a lot of the time where Leaders feel their teams are not performing well is due to them being demotivated rather than lacking motivation in general.

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Tags: Management, Leadership, Business Strategy

Software Upgrades Your Business Needs to Scale
GordonTredgold
February 14, 2022
The COVID-19 pandemic forced businesses to work differently, which in turn, shed some light on areas that businesses need to update to run more efficiently while making a good profit. Technology in any company plays an essential role in its function and can be utilised to embrace its capabilities to take your business to the next level. With artificial intelligence and machine learning, you can not only fix current inefficiencies in your business but also update them. Here are some of the best software upgrades that your business needs to scale.

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Tags: Management, Leadership, Business Strategy

How do you Shape the Next Generation of Leaders?
GordonTredgold
February 11, 2022
One of your key responsibilities as a leader is: to develop the people who work with you; to push them to new heights and to develop the next generation of leaders.

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Tags: Management, Leadership, Culture

Additional Skills That Provide Value to Your Employees (and You)
GordonTredgold
February 11, 2022
Your employees naturally put a lot of focus on developing the skills that they need for their core responsibilities. However, they can always benefit from learning other skills that might not be directly related to their jobs but can bring value both to them and you. By expanding their skill sets, they make themselves more valuable to their employer. As an employer, you can help by providing opportunities for training and learning new skills, and you benefit from having well-rounded employees. Take a look at some of the skill areas that you might want to explore for your employees.

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Tags: Management, Leadership, Business Strategy

Do We Need Changes in Attitude or Org Structure To Improve Results?
GordonTredgold
February 10, 2022
We often spend a lot of time reviewing organizational structures, altering specific areas we feel could be improved, or sometimes reorganizing them completely. I have been through over 30 significant organizational structure changes over the last 20 years and I am not convinced that any of these changes were fully responsible for any improvements that were achieved.

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Tags: Management, Leadership, Business Strategy

4 Ways To Achieve More Satisfied Customers
GordonTredgold
February 10, 2022
It’s not enough to attract people to your company and hope they return in the future. You must create a long list of loyal and happy customers who will stand behind your brand through the ups and downs. There are four ways to achieve more satisfied customers that will help you in your journey to running a more successful business and gaining more positive feedback.

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Tags: Customer Experience, Management, Leadership

Going from Win-Lose to Win-Win-Win
GordonTredgold
February 09, 2022
It is important that when you create win-win scenarios that your employee’s individual goals align with the business’ goals. This means that everyone is aligned; everyone is aiming for the same goal; and everyone benefits once the goal is achieved.

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Tags: Management, Leadership, Business Strategy

Why it’s Important to find Simple Solutions to Complex Problems
GordonTredgold
February 08, 2022
There was a story I heard claiming that NASA was having problems with using pens in space. So they gathered all the pen experts together and got them to look at the problem and come up with a pen that would work in zero gravity.

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Tags: Management, Leadership, Business Strategy

Quick Escapes from your Work You Should Try
GordonTredgold
February 08, 2022
Working a nine to five job can be draining and tedious. Luckily, there are some quick escapes from your work that you should try to help get you through the week. From taking walks around the block to listening to your favorite music, these tips can help make your workday more bearable. So, if you are feeling down or just need a break, give one of these ideas a try!

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Tags: Social, Management, Leadership

6 Reasons Why Leaders Are Accountable for Employee Engagement
GordonTredgold
February 07, 2022
During my leadership trainings I always ask the question who is accountable for employee engagement?

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Tags: Management, Leadership, Business Strategy

One Simple Tip That Can More Than Double Your Productivity
GordonTredgold
January 20, 2022
Throughout my career I have always had the capability to either do things quicker than most people, or deliver more in the same period of. This is a skill that has helped me climb the corporate ladder quickly. It’s also a skill that one you can teach others you can explode your teams productivity.

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Tags: Management, Leadership, Business Strategy

This is Why Employee Engagement is Important
GordonTredgold
January 19, 2022
You’ve probably all heard the employee engagement stats that says approximately 2/3rds of all staff are disengaged. It’s something that gets measured every year by groups like Gallup. And has historically been stuck around this figure for the last 20 year. There are lots of articles about the impact of employment engagement, and especially disengagement, with many studies claiming that engaged employees are 17% more productive than other employees.

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Tags: Management, Leadership, Business Strategy

Why Every Business Needs a Website
GordonTredgold
January 18, 2022
It’s no secret that the world is moving towards digital. The internet is quickly taking over every aspect of our lives, so why should your business be any different? Businesses now realize how important it is to have a website to stay afloat and remain competitive with other companies. Having a website is no longer an option. It’s the new standard, and all businesses need one to keep up with their competition.

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Tags: Management, Leadership, Business Strategy

#1 MistakeLeaders Make When Driving Change
GordonTredgold
January 18, 2022
Driving change is hard. In fact, it’s probably one of the hardest things any leader in business has to do, and I know several who will move heaven and earth to avoid.

But unfortunately, given the increasing rates of change and the level of disruptions that business are facing it is something the majority, if not all leaders are going to have to face.

The failure rates for change are staggering, whether it be Digital Transformations, Customer Experience Initiatives or just changing the way you do business

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Tags: Customer Experience, Leadership, Culture

Three New Roles Of The Modern Human Resources Professionals in 2022
GordonTredgold
January 10, 2022
Human Resources (HR) is responsible for administering an organisation’s most valuable assets. The roles of HR have undergone a shift from hiring, firing, and payroll to more diversified roles. Let us look into the new roles of modern HR professionals.

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Tags: Management, Leadership, HR

The Importance of Establishing an Aesthetic for Your Business
GordonTredgold
January 07, 2022
The Important Impact that aesthetics puts on a business is quite important. If you’re a business owner, then it’s best to learn about the world of aesthetics and how much of an impact can be made. While being visually appealing has always been important, as people love to feast their eyes, over the last few years aesthetics have only grown in importance.

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Tags: Management, Leadership, Business Strategy

Standing Out From The Crowd When Marketing Online
GordonTredgold
December 23, 2021
Online marketing has widened the competitive landscape, redefining business presentation and promotion anew. Yet it’s also true that thanks to this widening of accessibility, accomplished firms now have to compete with companies who no longer see a gate to access as they may have once experienced. After all, limited slots on the mainline television channels once prevented companies from being able to afford a nightly slot.

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Tags: Management, Leadership, Marketing

Clever Ways to Build a Resilient Business that can Thrive in Uncertain Times
GordonTredgold
December 20, 2021
The business environment can be unpredictable. One day you’re riding high, and the next day your company may have to close its doors. In uncertain times, it’s important to think about how you can build a resilient business. It’s not easy, but if you plan ahead and take the time to set up your company in a way that allows for flexibility and adaptability, then you’ll be able to thrive during tough economic periods.

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Tags: Leadership, Marketing, Business Strategy

Ways to Connect Better with Your Customers
GordonTredgold
December 17, 2021
With customers, you won’t have a business. It really is that plain and simple. So that means you always need to find new and innovative ways to communicate with our customers. It is very important that your brand invests time into customer engagement in all its forms. In the world of the internet and social media, it is ever more pivotal that you show that you care and communicate effectively. You can be sure that your competitors are doing this, and if you do not eventually, you will fall behind. So, let’s take a look at some examples of how you can connect with your customers better.

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Tags: Innovation, Management, Leadership

5 Ideas To Streamline Your Business Operations
GordonTredgold
December 17, 2021
Running a business is hard work, and you’ll have lots of time-consuming processes to deal with. If you’re looking for a few ideas to streamline your business operations, make a start with these five.

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Tags: Leadership, Marketing, Business Strategy

Finding Subtle Support In High-Powered Business
GordonTredgold
December 16, 2021
It’s no secret that data has become extremely powerful in the modern world. Often considered to be a company’s most valuable asset, data can prove to be hugely important in the modern world. It doesn’t matter how hard you work to make sure that your business is moving in the right direction; it will be impossible to grow without the use of data. To help you out with this, this article will be exploring some of the best ways to use data to drive your business.

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Tags: Management, Leadership, Marketing

You Have To Understand The Specific Needs Of Your Business!
GordonTredgold
December 16, 2021
When it comes to running any kind of business, one mistake that far too many people make is that they ignore the need for specificity. The truth is that every business is different and if you’re not willing to pay attention to that fact, you’re going to end up letting your business, and yourself, down. Your business has specific needs. The most important question that you can ask is: are you meeting those specific needs? With that in mind, here are some areas of your business where you might need to start getting a little more specific if you want it to succeed.

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Tags: Management, Leadership, Marketing

What Makes a Good Boss?
GordonTredgold
December 14, 2021
Most people don’t start a company because they want to be a boss. But that’s where many people end up. Once their venture starts to have some success, they typically find that they have to bring employees on board to help. And just like that, they’re a boss. This is an important shift in function. Now, they’re just responsible for their own work, but also for the wellbeing and productivity of their employees.

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Tags: Management, Leadership, Business Strategy

5 Ideas To Grow Your Online Community
GordonTredgold
December 14, 2021
Your brand needs a strong online presence, but building your following can take a little time. If you’re keen to start growing your online community, keep the following ideas in mind.

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Tags: Management, Leadership, Business Strategy

If Your Marketing Isn’t Working, It’s Time For Some Changes
GordonTredgold
December 07, 2021
If your marketing isn’t currently yielding the kind of results that you had anticipated or hoped for, then you are going to need to make some changes. You can’t just leave things as they are to slowly decline, you need to be proactive about getting your business back on the right track. In this article, we’re going to be taking a look at some of the things that you can do if your marketing just isn’t working. Keep reading down below if you would like to find out more.

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Tags: Leadership, Marketing, Business Strategy

Can You Learn To Be A Great Leader?
GordonTredgold
December 03, 2021
The idea that leadership is innate rather than learned is by no means a new concept – early leadership theories were created around the idea. Unfortunately, as well as preventing some of the best potential leaders from ever taking the leap, this has proven to be a major contributor to the fact that 1 in 5 people report hating rather than respecting their bosses. As working focuses in general change faster than we’ve ever seen them, the often inflexible approach of leaders who aren’t willing to learn is especially leaving companies behind, resulting in increased dissatisfaction, higher employee turnover and failing sales.

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Tags: Management, Leadership, Business Strategy

Stress-Busting Tips For Entrepreneurs
GordonTredgold
December 03, 2021
You can’t make it to the top — or do anything of any value — without feeling at least some stress along the way. If you’re running a business, then you’ll have to accept that stress will be a greater part of your life than it is other people’s. However, that doesn’t mean that you have to let stress control your life. There are things that you can — and should — do to wrestle back some control. While a zen existence might be out of reach, there’s no reason to be a stressed mess!

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Tags: Leadership, Entrepreneurship, Business Strategy

8 Practical Approaches To Future-Proof Your Career
GordonTredgold
November 18, 2021
It’s pretty essential to imagine what your career specifics will look like five years from now. But with that said, you should also consider those specifics ten, twenty, and even thirty years from now.

Perhaps your current skills will no longer be relevant after technology consumes your role, or maybe this concern surrounds the entire industry you are operating in. Unfortunately, these are factors that we all need to think about.

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Tags: Management, Leadership, Business Strategy

Nurturing Creativity As a Business Leader
GordonTredgold
November 18, 2021
At the same time, though, a major part of the role of any effective business leader is going to be to nurture the right dynamics among members of the team, to ensure that creativity remains high and that the sort of obstacles that arise on an everyday basis are met head-on, and are overcome effectively.

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Tags: Management, Leadership, Business Strategy

4 Ways To Develop Your Corporate Leadership
GordonTredgold
November 15, 2021
Have you ever wondered what qualities make successful leaders? Why are these qualities essential in the corporate setting? The leaders of a corporation are there to lead, guide, and groom their employees to achieve the company’s goals.

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Tags: Management, Leadership, Business Strategy

4 Tips For Contractor Businesses To Streamline Their Operations
GordonTredgold
November 15, 2021
Running a contractor business might be a challenging affair if you don’t have the proper systems and processes in place. However, get these right and you can be highly profitable. Indeed, research shows that many companies prefer hiring independent contractors instead of full-time employees, translating to a business boom for the contracting industry. Additionally, you and your staff get to fully explore your skills by working with different clients in different fields and delivering expert services. (1)

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Tags: Management, Leadership, Business Strategy

7 Tips on Leading Your Team in the Era of Remote Work
GordonTredgold
November 06, 2021
The trend for remote everything has been around for quite a while. We’ve long discovered the perks of doing everyday stuff online. We shop online, communicate online, and do plenty of other things without leaving the comfort of our homes. And, as this trend kept growing bigger, we could see even more exciting opportunities.

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Tags: Management, Leadership, Business Strategy

4 Better Ways to Reduce Waste At Your Business
GordonTredgold
November 02, 2021
Knowing how to give your company a boost does not revolve solely around improving your website or rebranding. In the modern world, consumers want to frequent companies that focus on improving the environment. Every year, businesses and corporations are the biggest waste contributor, so knowing how to reduce your waste can help make a small but effective dent in pollution and other environmental issues.

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Tags: Management, Leadership, Business Strategy

6 Extracurricular Activities That Can Enhance Your Leadership Skills
GordonTredgold
October 28, 2021
Student years are critical for your growth as a leader. It’s the time of opportunities when you can explore yourself by joining various clubs, sports, students politics, and community events. Participating in extracurricular activities is a great way to grow leadership skills like communication, problem-solving, organization, charisma, and strategic thinking.

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Tags: Management, Leadership, Business Strategy

Ensuring Your Business ‘Walks It’ Like Your Marketing Material ‘Talks It’
GordonTredgold
October 28, 2021
An essential component of building your reputation as a brand name is delivering on your promises. It’s marketing that will curate those promises and set those expectations, and the execution of your product, service and support that will make good on that. Of course, there are certain means by which to balance this relationship to make sure it continues to work in your favor. For instance, overpromising and underdelivering is certainly worse than underpromising and overdelivering. But the antithesis of good marketing is underpromising, so is this really the right balance to strike?

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Tags: Management, Leadership, Marketing

Top 12 IoT App Trends to Expect in 2021
GordonTredgold
October 27, 2021
If you’ve ever dreamt of machines communicating with each other and becoming smart, your dream has come true. With IoT, technology machines can be more competent, and they can work on their own without human intervention.

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Tags: Management, Leadership, Business Strategy

Give Your Company The Boost It Needs
GordonTredgold
October 26, 2021
Are you finding it tricky to get the right level of customers through your door or visiting your website? If so, you need to think about how you can improve this. There are many ways to do this from attending trade shows to investing in the best tech.

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Tags: Management, Leadership, Business Strategy

5 Things No One Tells You About Entrepreneur Life
GordonTredgold
October 25, 2021
You can find many articles about entrepreneurs on the internet and many people get a kick out of reading them because they are businessmen themselves. You can find numerous articles about how entrepreneurs must eat, sleep, love, live, work, and pretty much everything else. You can also find several books that deal with various aspects of entrepreneurship such as work ethic, leadership, habits, and personality. All this is quite useful but can be misleading because there is no single way of managing time and dealing with burnout. Here are some of the things you do not hear about while reading these articles on entrepreneurs.

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Tags: Management, Leadership, Business Strategy

21 Quotes n Why Culture is Important
LinkedIn
October 24, 2021
If I could make one recommendation to any leader it would be to understand the power of culture and to focus on building the right culture for their teams. When you can master culture then you can master anything and this will put you in high demand.

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Tags: Leadership, Business Strategy

What Being the Swimming Captain Taught Me About Accountability
linkedin
October 24, 2021
To me, to be accountable was to take responsibility for the situation. To be committed to the outcome, and to take ownership result. I always had a strong sense of self and looked to take personal accountability for the situations I found myself in, or the results achieved. I never looked to blame anyone else or tried to find excuses for poor performance.

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Tags: Management, Leadership, Business Strategy

Why Understanding Mission and Purpose Are Important
linkedin
October 24, 2021
As someone who is constantly involved in the turnaround of underperforming departments or failing projects one of the first things I do is ensure that the mission and purpose are clearly understood. I cannot overstate the importance of doing this. The number of times I come in and find that there is no clarity of mission, i.e. What it is we are doing, or purpose i.e. Why we are doing it, is literally staggering.

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Tags: Management, Leadership, Business Strategy

Starting a Business?- Keep These 6 Important Aspects In Mind
GordonTredgold
October 23, 2021
Do you have an idea for a business? Are you excited by the possibilities but not quite sure where to start? Starting your own business can be daunting, but there are simple steps that can help make starting your own business much easier.

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Tags: Management, Leadership, Business Strategy

5 Qualities Of Efficient Business Leaders
GordonTredgold
October 21, 2021
As a business leader, you have the weight of the company on your shoulders. So whether you are responsible for one person or thousands, it is essential to stay efficient. Here are five qualities that make for an efficient business leader:

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Tags: Leadership, Culture, Business Strategy

Alarming Signs that your Company is Failing Quickly
GordonTredgold
October 20, 2021
The first and the most striking sign that your business is suffering is if you have low sales. It may be that you have lower than you projected or that you simply are not making enough to keep your company afloat. If you want your company to succeed, then you have to make sure that you are continually making sales. If your sales drop off all of a sudden then you certainly have a problem. Turn things around by trying to figure out what you did wrong. Did you introduce a new product that is missing some features? Could you improve your marketing? By looking into things like this, you can be sure to get the best result out of your efforts. If your team are not working well with each other or if you want to try and make sure that they are putting the company first then explore the idea of organisational psychology.

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Tags: Management, Leadership, Business Strategy

WORK SMARTER, NOT HARDER: 10 TIME MANAGEMENT TIPS THAT WILL CHANGE YOUR LIFE
GordonTredgold
October 18, 2021
Have you ever found yourself wondering how each day passes by so quickly and there’s nothing you have done or accomplished? If this is you, there’s no cause for panic yet. Many of us have days that go by with nothing done. Sometimes it’s a case of fatigue, while other times it could be a lack of proper time management techniques. This article will dwell on the latter because as much as we all can get tired, nothing says “less productive” than poor time management. So here are some techniques to get you started.

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Tags: Management, Leadership, Business Strategy

Fun Ways To Advertise Your Brand
GordonTredgold
October 17, 2021
When was the last time you considered your branding strategy for your business? No matter how long ago it was, you need to start coming up with some new ideas to get your business brand out there into the world for all to see. Most consumers make their purchasing decisions based on your external branding. When they drive past your advertising – whether that’s a billboard or large outside advert, people will base their choice on whether to walk into your business on these.

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Tags: Management, Leadership, Business Strategy

Making The Case For Customer Retention Programs
GordonTredgold
October 16, 2021
It used to be that simply taking care of the basics like taking the order, fulfilling the order, dispatching the order, and making sure it was delivered was a pretty solid strategy to make sure that you kept your customers happy. Then, a business that saw an opportunity to do a little better started calling you after receiving your order to make sure you received it and that you were happy with it.

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Tags: Customer Experience, Management, Leadership

Maximizing Business Profits: Services You Should Consider Outsourcing
GordonTredgold
October 15, 2021
Some business owners preach against outsourcing, assuming that it is a costly technique. Small and large businesses can significantly benefit from outsourcing activities. Hiring employees for these posts is an unnecessary way of increasing expenses.

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Tags: Management, Leadership, Business Strategy

How To “Fail Better” Next Time
GordonTredgold
October 12, 2021
Many of us believe that in order to prolong a business’s life, we start to seek external help. Of course, hiring an agency is a great way to get essential resources, but sometimes, asking for outside help doesn’t help us understand why we need more hands-on deck. Failure is something that many people try to avoid addressing. But understanding our failures is the best way to progress forward. So how do we start to address these key components?

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Tags: Management, Leadership, Business Strategy

Why Understanding Mission and Purpose Are Important
GordonTredgold
October 11, 2021
As someone who is constantly involved in the turnaround of underperforming departments or failing projects one of the first things I do is ensure that the mission and purpose are clearly understood. I cannot overstate the importance of doing this. The number of times I come in and find that there is no clarity of mission, i.e. What it is we are doing, or purpose i.e. Why we are doing it, is literally staggering.

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Tags: Management, Leadership, Business Strategy

How to Have Fun in The Office
GordonTredgold
October 05, 2021
Is it possible to have fun in the office? The short answer is yes. In fact, you can have fun in the office every day of the week and twice on Sundays – although, presumably, you don’t work on Sundays! Sure, there are skeptics out there with serious faces who think that the office is a place for work and nothing else. Well, put it this way, they’re wrong. Of course, work is the priority: nobody will deny that. But office life would be dull and lifeless without a little fun. So, without further delay, let’s look at 5 tips on how to have fun in the office. If you work from your own home office, you’ll also be able to use these tips!

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Tags: Management, Leadership, Business Strategy

5 Reasons Why You Should Hire a Link Building Agency
GordonTredgold
October 04, 2021
The goal of all entrepreneurs is to enable their businesses to be prominent in their respective industries and grow their enterprises. But no matter the quality of the products or services offered, they won’t generate sales if the target audience is unaware of their existence. One of the most effective ways to create brand awareness is by leveraging the tools most consumers use in today’s digital age – the search engines. And what better way to let these websites work for you than by incorporating SEO or search engine optimisation into your campaign.

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Tags: Management, Leadership, Marketing

How You Can Run A Productive Team
GordonTredgold
October 01, 2021
The majority of us would struggle to run our businesses without the support of a strong team. Everyone that works for you, from managers to cleaning staff, plays an important part in ensuring that your company runs properly. A good team, on the other hand, needs a good leader to guide them. There is no one who can tie all of the jobs together and ensure that everything runs smoothly if there is no coordinator. But, how do you go about it? Unfortunately, there is no definite answer, and much of what you learn will be by trial and error along the way, but here are a few pointers to get you started in the right direction.

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Tags: Management, Leadership, HR

How To Protect Your Customers
GordonTredgold
September 30, 2021
As technology advances and more and more businesses are going online or using technology to run and be successful, there are more and more chances that customers can be scammed or their information can be stolen. If a business allows this to happen, they can be in serious trouble and may even have to close – but a good business with its customer’s best interests at heart will do everything in its power to stop them from being disadvantaged in any way. Here are some ways to do it so that your customers are protected.

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Tags: Management, Leadership, Business Strategy

How Traveling Can Improve Work Productivity
GordonTredgold
September 29, 2021
Automatism is our main enemy. This is what neuroscientists and psychologists say. We perform the same actions, visit the same places, and walk the well-trodden paths in everyday life. We get used to it, but gradually we get tired of the routine. A vacation trip that breaks the vicious circle can be a salvation. How are the brain and travel connected? Can travel increase work productivity?

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Tags: Management, Leadership, Business Strategy

How To Make Your Brand Trustworthy
GordonTredgold
September 24, 2021
Building a brand is one thing; with creative marketing that appeals to the ideal target demographic, you can make people aware of who you are. But making that brand trustworthy in the eyes of prospective consumers is far more challenging. There are, however, ways you can manage it, and if you can manage it, you will sell a lot more. Read on for some advice.

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Tags: Management, Leadership, Business Strategy

3 Tips for winding down after work
GordonTredgold
September 24, 2021
In the modern world, whether we like it or not, we’re always connected to our work. With laptops, work phones or an emailing app on every device, it can be easy to head home and keep working.

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Tags: Management, Leadership, Business Strategy

Commonly Overlooked Aspects of Running a Business
GordonTredgold
September 23, 2021
There are a lot of resources online that any entrepreneur can take advantage of. A lot of them will either streamline an element of a business or outright take it over for you. For example, there is software out there designed to handle asset maintenance management, so that you don’t need to travel from location to location to handle your organization’s buildings and staff.

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Tags: Management, Leadership, Marketing

Tips for a More Effective Approach to Business Communications
GordonTredgold
September 23, 2021
Communication is a huge factor in the success or failure of any business. The way in which your team communicates and collaborates is vitally important, and not something you can afford to overlook for a second longer. If you’re currently looking for ways to effectively manage your business’s approach to communications a little better, the ideas below should deliver what you’re looking for. So read on and find out more.

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Tags: Management, Leadership, Business Strategy

4 Productivity Mistakes Every Business Owner Should Avoid
GordonTredgold
September 18, 2021
Productivity is one of the main engines of business success. Whether you provide services or sell products, your ability to keep your operations going will depend on the quality of the output you produce and how consistent you are with it. Extended downtimes and long periods of inactivity are some of the leading causes of business failures. The consistency required starts right from the individual workers and how productive they are. Unfortunately, several mistakes can cause productivity to drop. If you see a decline in your business operations, be sure you are not making any of these mistakes.

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Tags: Management, Leadership, Business Strategy

Milking the Work From Home Culture: How to work efficiently and boost your career further during the pandemic
GordonTredgold
September 16, 2021
The work-from-home culture was already entrenched in modern working life, but it became mainstream last year after COVID-19 shut everything down. As lockdowns and social distancing became the norm, more and more corporates had to shut down their doors to make a shift to work from home and remote working systems.

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Tags: Culture, Future of Work, COVID19

Three Tips To Help You Set Business Goals
GordonTredgold
September 14, 2021
Building your business starts with setting goals. All successful companies have business goals. They keep your business going, and without them, it will never go from where it is now to where it wants to be. Achieving goals is hard, despite knowing their importance.

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Tags: Management, Leadership, Business Strategy

Tired Of Working At Home: Change Your Location to Coworking Spaces
GordonTredgold
September 10, 2021
The COVID 19 pandemic has turned our entire world upside down and nothing is the way it was before. Where once we used to go to work and commute daily from our home to our office, now we have started working from remote locations ranging from home to co-working spaces. However, every change brings with it, its own inherent challenges. Much the same holds true for all remote working activities. However, it does not have to be this way at all. There are plenty of opportunities in a co-working environment that can help you to get over the challenges of working in this totally different style from the age-old home-office-home model. Let us see how:

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Tags: Management, Leadership, Business Strategy

Signs That Your Business May Need a Different Approach
GordonTredgold
September 09, 2021
It is not uncommon for businesses to struggle when it comes time to make a change. Whether or not they are struggling, some people seem to have an innate fear of the unknown and avoid taking risks at all costs. However, some see any obstacle as a new opportunity for growth and expansion. These are the kind of people who make progress, not because they have no fear but somewhat due to their ability to see beyond it. They understand that life is full of uncertainty and each new day brings a chance for something new and exciting. Unfortunately, it is just as likely that you will encounter success or failure on any given day.

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Tags: Management, Leadership, Business Strategy

Get These Key Elements Right When Establishing Your Business Website
GordonTredgold
September 09, 2021
If you are in the throes of setting up and establishing your business then you need to make sure that you focus on creating an awesome website. A website is typically the first taster that clients receive of your brand. So, how can you hit the right marks here? We’re glad you asked.

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Tags: Management, Leadership, Business Strategy

Tips to Help You Hire the Best Talent for Your Business
GordonTredgold
September 09, 2021
There are so many things that you need to make the most of when you want to improve your business. You need to make sure you come up with some of the best ways of being able to improve your company, and hiring the best talent for the business is one of the best ways of being able to achieve success and longevity in the business world.

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Tags: Management, Leadership, Business Strategy

A Lesson in Accountability
GordonTredgold
September 07, 2021
To me, to be accountable was to take responsibility for the situation. To be committed to the outcome, and to take ownership result. I always had a strong sense of self and looked to take personal accountability for the situations I found myself in, or the results achieved. I never looked to blame anyone else or tried to find excuses for poor performance.

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Tags: Management, Leadership, Business Strategy

Four Effective Ways to Attract Employees To Your Small Business
GordonTredgold
September 03, 2021
Every small business owner can struggle to attract employees who fit the bill. Now that it’s easier than ever to launch a small business, it feels as if there are not enough quality employees to slot into every role. This makes every industry competitive, but you can’t accept and settle on any employee. You want the very best, so here is some advice to attract employees to your small business.

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Tags: Management, Leadership, Culture

What Benefits Really Work Best At Keeping Workers?
GordonTredgold
September 03, 2021
As a business owner, one of your primary responsibilities is to put together and manage the team that keeps the wheels of your business running. The more vital their role in the business, the more you want to keep them. The benefits that we mention below aren’t just going to help you better retain your team, however, they can also motivate and engage them, which can then help them perform better. If you want to offer the best benefits package, then here are some of the perks you need to consider offering.

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Tags: Management, Leadership, Business Strategy

Is Your Business Attractive To Customers? Here’s How You Can Boost This
GordonTredgold
September 03, 2021
Have you been thinking about how attractive your business is to customers? In order to be able to gauge this properly, you are going to need to look at a range of different factors. In this article, we’re going to be taking a look at what some of these factors are, and how you can use them to make your business more attractive to customers. Keep reading down below if you would like to find out more.

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Tags: Management, Leadership, Business Strategy

Five Lessons For Home-Based Business Owners
GordonTredgold
September 01, 2021
Starting a home-based business is one of the most exciting things you’ll ever do. However, the harsh reality is that a large percentage will fail. In truth, the percentage is likely to increase further in the next couple of years as an upshot of the pandemic.

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Tags: Management, Leadership, COVID19

Smart Ways To Create A Learning Culture In Your Workplace
GordonTredgold
August 31, 2021
Your organization can make great strides for success when every team member is aligned with your business goals. Although the nature of workplace learning culture has changed over the years, its core purpose remains the same. According to research, businesses that link employee development to internal promotions have a 22% chance of reducing employee turnovers as working staff are more satisfied. Reduced staff turnover helps ensure improved turnover, productivity and helps manage increased costs attributed to staff turnover.

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Tags: Management, Leadership, Culture

21 Quotes That Show The Importance of Culture
GordonTredgold
August 30, 2021
If I could make one recommendation to any leader it would be to understand the power of culture and to focus on building the right culture for their teams. When you can master culture then you can master anything and this will put you in high demand.

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Tags: Management, Leadership, Culture

5 Ways Successful Managers Make Their Employees Perform Better
GordonTredgold
August 19, 2021
One of the yardsticks of measuring how successful a manager has become is the way the employees under him have improved over a period of time. It already goes without saying that the success of a company depends largely on the quality, industry, and productivity of the employees. That being said, it takes a very good manager to bring out the best in his or her employees. Let us look at some ways through which successful managers have been able to motivate their employees and get them to perform better.

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Tags: Management, Leadership, Business Strategy

What Must Business Leaders Do To Adapt And Succeed?
GordonTredgold
August 18, 2021
The world of business is changing at an unprecedented rate, which means that to succeed, business leaders must work hard to keep up with those changes and adapt to them when necessary. Trying to run a business by keeping everything the same because it once worked well is a recipe for failure. As technology and business practices change, so too must the way you run your business, or you will be left behind, and your competitors – those who are willing to adapt – will far outpace you.

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Tags: Management, Leadership, Business Strategy

Why Toxic Leadership Costs More Than You Think
GordonTredgold
August 11, 2021
I am one of those annoying people who, every morning, jump up out of bed with a big smile on my face and are raring to go. No need for a couple of double expresso’s to get me ready to face the world.

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Tags: Management, Leadership, Business Strategy

7 Qualities That Make You Stand Out as Potentially a Great Leader
GordonTredgold
August 10, 2021
The number one question that I get asked about leadership is ‘what qualities should I focus on developing to become a leader?

First off, don’t just focus on being a leader. Focus on being a great leader. That way, if you don’t make it, you can still become a leader and even a good leader

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Tags: Management, Leadership, Business Strategy

7 Things Differentiate Good Managers from Great Leaders
GordonTredgold
August 05, 2021
The difference between good managers and great leaders has very little to do with intellect or technical expertise. Once you realize that it will help you to take the next step on the journey to fulfilling your leadership potential.

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Tags: Management, Leadership, Business Strategy

How to Develop a Unique Brand Identity Through Creative Marketing Decisions
GordonTredgold
August 05, 2021
What sets you apart from the competition? Perhaps it is your unwavering integrity, your delightful customer service, or a one-of-a-kind product found nowhere else on the planet.

Whatever your unique selling point happens to be if your audience is not aware of what makes you special, why should they choose your brand over others?

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Tags: Management, Leadership, Marketing

3 ‘time wasters’ that can actually boost your skill levels, productivity and motivation
GordonTredgold
August 05, 2021
The last year or so has given many of us the chance to develop a whole new range of bad habits. Having to stay in, sometimes for days on end, with just the fridge, TV, and internet as distractions can have so many negative effects on our mental and physical health.

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Tags: Management, Leadership, Business Strategy

Remote work success: How to create the ideal home office
GordonTredgold
July 26, 2021
Your house is your castle, but it may also serve as the headquarters for your company or a supplementary office if you bring work home regularly. If the latter is the case, you may not have much say in how your workplace looks (or cubicle). As the king or queen of your castle, however, you have complete control over the design and decoration of your home office. These are a few pointers to bear in mind when you design your ideal home office.

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Tags: Management, Leadership, Future of Work

Why You Need To Learn To Lead From The Back
GordonTredgold
July 26, 2021
Throughout the early years of my management and leadership career, I was constantly told about the importance of leaders leading the front, taking up the charge. How leaders needed to show people the way, roll their sleeves up and demonstrate how things should be done.

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Tags: Management, Leadership, Business Strategy

Why People Skills Alone Are Not Enough To Be A Great Leader
GordonTredgold
July 23, 2021
The first is important because any leader who cannot deliver results will find it hard to remain in a leadership position. Trust me, there is no end of really nice former leaders who couldn’t deliver, and leadership is a results-based occupation. Leaders are selected to make a difference. To move the needle, to generate improvements in whatever form they may take.

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Tags: Sustainability, Management, Leadership

How to Increase Employee Retention Rates
GordonTredgold
July 23, 2021
If you have worked in the business world for even a short while, then you will have likely heard the statistic that it costs five times more to hire a new employee than it does to retain an existing member of staff. Hiring new staff can be costly, time-consuming, and disruptive. Understanding how to increase employee retention rates helps businesses to maintain optimal efficiency rates at all times.

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Tags: Management, Leadership, Business Strategy

How to Move into a Leadership Role in Healthcare
GordonTredgold
July 23, 2021
If you’re an ambitious person, then you will likely want to choose a career that can offer you plenty of career progression opportunities. The healthcare sector is certainly one that can open these doors for you, as well as providing a good salary and job stability. If you have chosen a career in healthcare but aren’t sure about the best way to get ahead, below are some simple but effective tips that can help to give you a boost up the career ladder.

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Tags: Management, Leadership, Business Strategy

Is Your Organization Missing the Digital Transformation Boat?
GordonTredgold
July 22, 2021
With each passing day, the importance of digital transformation grows, and the savviest CIOs and business leaders recognize this. A recent Gallup survey discovered that 60% of executives have line items in their budgets for purchasing virtual tools.

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Tags: Digital Transformation, Management, Leadership

What should leaders be doing now to build their personal brand?
GordonTredgold
July 21, 2021
Brands are important as they are what people say about us when we are not there to speak for ourselves. A good brand helps build our influence and can make the early stages of leadership easier as a good reputation can make people willing to follow us from the get-go. Whereas a poor or weak reputation can make people a little wary or resistant to our leadership and demand that we prove ourselves before they are willing to follow our lead.

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Tags: Management, Leadership, Business Strategy

What makes a good leader?
GordonTredgold
July 20, 2021
Motivation is one of those rare commodities found in people. Whether it is the ability to motivate yourself, or even other people, being able to coax that out of someone is a skill in itself. In any number of sports films or even just the sports themselves, you look for the person who is going to lead, and more often than not, they get made captain of the team. What qualities does a genuine captain or team leader have?

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Tags: Management, Leadership, Business Strategy

3 Tips for Creating a Culture of Accountability
GordonTredgold
July 16, 2021
One of the biggest influences on a team, an organization’s, or an individual’s ability to achieve results is the level of accountability they show—that willingness to take ownership for the outcome and do what needs to be done to succeed.

Too often, you see teams with great aptitude fail because of a lack of the right attitude, so as leaders, we must take time to address this as it can be the differentiator between success and failure.

Here are three tips to ensure that your teams have the necessary levels of accountability to be successful and deliver the desired results.

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Tags: Management, Leadership, Culture

Now for something completely different! Designing events post-Covid
GordonTredgold
July 15, 2021
Not surprisingly, with the spread of Covid-19 and social distancing becoming the norm, the events industry has come to a halt. Yet there is light at the end of the tunnel.

As countries see success in flattening the curve and explore opening up again, we’ve had our thinking caps on about what’s next for industry events. We believe strongly that there will be two major themes at play when we get back to interacting in person at events such as product launches, leadership summits, sales meetings and employee meetings. One is a return to the basics of human interaction. The other? The need for novelty. Here’s our thinking.

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Tags: Management, Leadership, Business Strategy

Why Understanding Pareto is So Important
GordonTredgold
July 15, 2021
One of the most important lessons I learned, one that has helped me really boost my performance, and also that of my teams in Pareto.

It’s such a simple concept and yet so powerful.

The Pareto Law, or the 80/20 Rule as it is also more commonly known, is the rule that says that 20 % of our effort delivers 80% of our output.

This means that it also costs us 80% of our effort to deliver the last 20%.

Now whilst for some things, like Moon landings, you need to have 100% delivered, in my experience for most things 80% is good enough.

In fact, I would go so far as to say that often the last 20% are the bells and whistles that are nice, but not really needed

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Tags: Management, Leadership, Business Strategy

A guide to starting a business on a budget
GordonTredgold
July 15, 2021
Owning your own business is one of the most fulfilling career paths you can go down. However, the initial business set-up can be off-puttingly expensive for many people, along with the time it may take for your business to get up off the ground and start turning over a profit. Fortunately, there are many tools out there that to assist start-ups that you can use to achieve your dream of running your own business. To help you out, here is a guide to starting a business on a budget.

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Tags: Management, Leadership, Marketing

4 Tips for Creating a Safe and Positive Workplace Culture
GordonTredgold
July 15, 2021
Creating and maintaining a safe and positive workplace culture is a crucial aspect of effective leadership. In a positive work environment, employees feel respected and valued, so they have an intrinsic motivation to perform at their best. Any concern that stops employees from focusing on their job responsibilities will affect their productivity and well-being. For example, some employees might worry about job security or unreasonable criticism. Unfortunately, experiences of bullying, discrimination, or harassment are also common.

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Tags: Management, Leadership, Culture

Gearing up for Success in a Post Covid World
GordonTredgold
July 15, 2021
The world has been on lockdown for the last 18 months and many people have put their dream of success on hold until we can make sense of what is happening. But why wait? As clichéd as it sounds, there is no time like the present. Here are some things to think about as we look forward to finding success in a post-covid world.

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Tags: Management, Leadership, Business Strategy

3 Things Great Leaders Understand About Culture
LinkedIn
July 13, 2021
Peter Drucker knew the importance of culture, and he epitomized that in his "Culture eats strategy for breakfast" quote. I agree totally with this sentiment. If your culture is not aligned with your strategy, is at odds with it, then it's your culture that will triumph.

Culture is the habits and behaviors that your teams exhibit daily, so if you have a culture of caution and yet your strategy is to encourage risk-taking, then it's not going to happen.

But the importance of culture is much greater than being a way of helping to deliver your strategy. It has much deeper and longer-lasting implications than that. Here are three things that great leaders know about culture and why they spend time focusing on it.

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Tags: Management, Culture, HR

Here’s How To Be A Better Leader
GordonTredgold
July 09, 2021
There are some qualities that are a must in a leader. If you are leading employees especially, you have to ensure that you are able to manage people. You may well be set in your ways as a person, but how are you doing with your leadership skills when it comes to other people? You want to be the best person you can be for others when you are running a business, but to do that you have to regularly put yourself in the shoes of other people, and that can be SO draining.

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Tags: Management, Leadership, Business Strategy

How To Improve Your Business Marketing
GordonTredgold
July 09, 2021
Marketing is essential for every business. It is a way to unlock new potential by increasing brand awareness and building a reputation. No matter if you a startup or a large established company, marketing is how you attract more customers and attain loyal customers. Marketing drives sales and increases your business’s success. Thus, if you want to improve your business marketing and enhance your success, here’s how.

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Tags: Leadership, Marketing, Business Strategy

Success? It’s All Depends on What Motivates
GordonTredgold
July 06, 2021
Too often I hear I don’t have the time. I don’t have enough resources. I don’t have enough energy, or whatever. The truth is the path to unfilled potential is littered with I don’t have’s.

I don’t have is just another way of saying I quit. It’s just a little less provocative, a little bit of a safer way to let our dreams die, but die they will if that is our mindset

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Tags: Management, Leadership, Business Strategy

10 Ways to Improve Virtual Communication and Collaboration
GordonTredgold
July 06, 2021
The current changes brought about by the COVID-19 pandemic have prompted leaders in various fields to resort to redefined ways and strategies of communication and collaboration. This means various remote teams have to be innovative in enhancing their capability to explore and innovate beyond their previously set limits. However, the challenge becomes coordinating and synergizing different teams to work together in collaboration and cooperate for the success of any business venture. This is because these teams could be distributed in different and diverse geographical locations, making it tough to bring them together. In this regard, this article discusses the 10 possible ways through which one can improve virtual communication and collaboration under any circumstance.

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Tags: Management, Leadership, COVID19

3 Reasons Why You Can Run into Staffing Problems
GordonTredgold
July 05, 2021
Running a business requires more than just keeping the machine oiled and looking for new clients. It requires dedicated, loyal, and qualified employees. Without employees that can rise to the challenge, you have no business. As an owner, CEO, or manager, you are responsible for the welfare of employees where it directly affects your business.

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Tags: Management, Leadership, Business Strategy

Understanding Leadership and Self Deception
GordonTredgold
July 02, 2021
One of the biggest breakthroughs for myself on my leadership journey was understanding the role that self deception plays in our lives, and also the scale on which it operates.

Self Deception can control our patterns of thinking and keep us stuck in a fixed mindset about someone, or something, that then colours all of our interactions with it.

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Tags: Management, Leadership

Technology Solutions to Boost Your Business
GordonTredgold
July 01, 2021
A digital transformation is an essential tool for any business. The invention of technology has led to a transition in how companies work and manage their operations.

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Tags: Management, Leadership, Business Strategy

3 Top Tips For Helping You Make the Jump From Expert to Leader
GordonTredgold
June 29, 2021
Now let me start by saying that expertise is important, it is one of the things that will help you get recognized and get you started on the leadership ladder.

The challenge is, that expertise in a particular technical field is only going to get you so far. At some point, the expertise which got you here is now going to be a limitation that will hold you back if that’s all you have going for you.

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Tags: Management, Leadership, Business Strategy

Color Psychology in Branding and Marketing
GordonTredgold
June 28, 2021
In a world full of color, it’s something we often take for granted. We don’t always realize how much color impacts us and creates an instant impression within the mind. This blog will explore the meaning and psychology behind color choices in branding and marketing.

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Tags: Management, Leadership, Marketing

The One Thing People Don’t Get About Culture
GordonTredgold
June 27, 2021
Culture is the difference between success and failure, between longevity and bankruptcy for your business.

Whilst this might be very well understood I still think there are important things that people don’t get or understand about the power of culture. Or how to create it and what it takes to really bring it to life

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Tags: Management, Leadership, Culture

5 Inspiring Leadership Quotes You Need To Hear
GordonTredgold
June 25, 2021
Quotes are often timeless pieces of wisdom that we need to understand, learn from and use to help us improve our performance as leaders. Here are 5 inspiring quotes on leadership that you need to hear, and look to benefit from their timeless wisdom.

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Tags: Management, Leadership, Business Strategy

3 Tips for Creating A Culture Of Accountability
GordonTredgold
June 24, 2021
Accountability is a key ingredient for creating high-performing teams. If you can create a culture of accountability it will help your teams to take ownership of the outcomes, which really is the Holy Grail of Leadership.

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Tags: Management, Leadership, Culture

How To Move Your Business Online In 6 Steps
GordonTredgold
June 24, 2021
Currently, you operate a business that works offline and offline only. When you started this company, you had no need to go online, as all of your customers encountered you in the physical world. You may have a store that people visit and buy things from, but for whatever reason things aren’t the same as they used to be. You’re still making money, but your company won’t grow. Or, even worse, the money is starting to dry up as fewer people visit your premises.

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Tags: Management, Leadership, Business Strategy

A Guide to Onboarding New Employees
GordonTredgold
June 23, 2021

Finding the perfect hire is only half of the battle when it comes to recruitment. To ensure that a new employee is able to hit the ground running, you need an advanced onboarding process. Onboarding is the practice of introducing your new employees to your organization. This process involves setting expectations, guidelines and familiarizing staff with your company culture. Nailing the onboarding process can help staff to build a strong relationship with your company that will last for years to come.


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Tags: Supply Chain

The Real Importance of Leadership
GordonTredgold
June 22, 2021
A couple of days ago my sister found this old clipping from 1986 and sent it to me.

This is an article about the time I started a rugby team in an area where there was zero history of rugby league, and the next nearest team was over 50 miles away.

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Tags: Management, Leadership, Culture

4 Strategies You Could Explore To Grow Your Business Finances
GordonTredgold
June 20, 2021
As a business owner, you should always be exploring ways that you can grow your business finances. Here are some of the key choices that you can consider here and that could help you reach higher levels of profit, pushing your business in exciting new directions.

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Tags: Cryptocurrency, Management, Leadership

How to Work While On the Go
GordonTredgold
June 16, 2021
As the past year has shown thanks to the coronavirus pandemic, sometimes you have to do your work without physically being in the office. Working on the go can also be a very attractive option, allowing you to be in many different locations while being plugged into the office. Perhaps you are thinking about pivoting to remote work, or want to stay connected on a business trip or while traveling for leisure. Thankfully, you are in the right place as this guide has been created to recommend a few ways to successfully work while on the go. Read on now in order to learn all about it.

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Tags: Management, Leadership, COVID19

4 Ways To Develop Your Corporate Leadership
GordonTredgold
June 09, 2021
Have you ever wondered what qualities make successful leaders? Why are these qualities essential in the corporate setting? The leaders of a corporation are there to lead, guide, and groom their employees to achieve the company’s goals.

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Tags: Management, Leadership, Business Strategy

Why You Need An Outcome-Based Mindset
GordonTredgold
June 06, 2021
I was in a meeting with my boss, my peers, the head of HR and we were talking about an event we were looking to set up to demo some of the new technology that was available. After about 30 mins my boss said does anyone have any questions.

I said “yes, I do. What’s the outcome that we are looking to achieve?”

I thought that was a reasonable question, but no sonner were the words out of my mouth the head of HR jumped up and said ‘it’s always about the outcomes, you’re obsessed with them’.

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Tags: Management, Leadership, HR

Blogging As A Business: Could This Be Your New Career?
GordonTredgold
June 05, 2021
Writing a blog is a great way to share your views on something you’re passionate about. It’s also a great way of making money if you learn how to monetise your blog.

But could your passion and skill for blogging lead you elsewhere? Blogging as a business can be a great way to earn a living, putting the skills and knowledge you’ve gained to good use.

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Tags: Management, Leadership, Business Strategy

Creating Highly Engaged Teams Is Easier Than You Think
GordonTredgold
June 04, 2021
Why do some managers make leadership look and feel so difficult. And when I say some managers I’m probably referring to way more than we’d like to admit.

How do I know that, well just take a look at the employee engagement statistics for any of the last 20 years and you will see that more than 66 percent of employees are disengaged.

Yep, you read that right, which would mean that around 2/3rds of managers don’t have a clue about creating engaged teams let alone highly engaged teams.

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Tags: Management, Leadership, Business Strategy

How To Run Better Online Meetings
GordonTredgold
June 04, 2021
It’s never been easier to hold a virtual meeting. The number of online web conferencing platforms has skyrocketed in recent years, dominated by Zoom and Skype. The problem is that many high-level managers and bosses aren’t yet comfortable running a business meeting that isn’t in person and face to face. There are lots of ways for an online business meeting to go wrong, and it can be hard to get every member of the team to contribute. However, when online meetings are so fast to organize and inexpensive, it’s hard to dismiss their value. Here are some tips that might help you run better online meetings.

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Tags: Management, Leadership, Business Strategy

Investments to Make When Working from Home
GordonTredgold
June 04, 2021
The past couple of years have been pretty difficult for most of us and have seen change sweep through the vast majority of our lives. Few people could have anticipated or predicted the coronavirus and Covid-19 pandemic or the steps that have been put in place to protect us and those around us. This unprecedented global emergency has seen the majority of governments around the world advising their citizens to stay home and only leave if absolutely necessary. This means that many of us have only left our houses for food, medicine, and other essentials for a while now

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Tags: Management, Leadership, Business Strategy

5 Leadership Lessons I Learnt As Club President of Girlup Sydney
GordonTredgold
June 03, 2021
My name is Pooja Agrawal, and I am the Founder and President of GirlUp! Sydney, a United Nations initiative to promote women empowerment and gender equality throughout the globe. I’ve always been passionate about this cause, and the pandemic left me with a lot of time for self-reflection – that ultimately culminated in the inception of this club. This blog is about five things I learnt in the process:

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Tags: Management, Leadership, Business Strategy

3 ways to improve your production rates
GordonTredgold
May 31, 2021
A business that is successful must be a well-oiled machine. It is easy when you first start out in business to keep all your cogs moving. However, as your company grows, it becomes harder and harder.

Having the right people at your side to be your eyes and ears can help you concentrate on other matters such as filling your order book, but this is like an ever-increasing circle.

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Tags: Management, Leadership, Business Strategy

5 Truths About Employee Engagement That No One Wants to Hear
GordonTredgold
May 23, 2021
Highly engaged employees are the holy grail of business success. It's clear that the more engaged your people are, the better off your company will be. Here are five truths about employee engagement that ...

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Tags: Management, Leadership, Business Strategy

How to Get to Grips with Remote Working
GordonTredgold
May 11, 2021
Since the world entered a near-standstill at the beginning of 2020, many entrepreneurs and employees were forced to embrace a new way of working. Now, many workers have demonstrated their ability to work from home and still be productive. Here is how you can get to grips with remote working…

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Tags: Management, Leadership, Business Strategy

7 Ways Employers & Employees Benefit From Remote Work
GordonTredgold
May 11, 2021
Remote work has become increasingly popular in recent years and a necessity in light of COVID. The pandemic has taught employees and employers that less traditional ways of working, such as virtual offices and cloud-based services are cost-effective. In the past, employers refused flexible and remote working conditions believing that they brought no benefits to the company, but remote work has clear advantages for both staff and employers, alike.

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Tags: Management, Leadership, COVID19

How Leaders Can Ensure a Safe and Nurturing Work Environment
GordonTredgold
May 05, 2021
As a leader, you’ll already know that, for your team to perform effectively, and deliver the results you want, you need to create the right working environment for them. Fundamental to this is to ensure that they feel safe while working. So what should you be doing to create a workplace where your employees feel safe and cared for?

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Tags: Management, Leadership, Business Strategy

5 ways to improve your business branding
GordonTredgold
May 03, 2021
Business branding has never been more powerful. In the age of the internet, if your branding does not feature front and center, you will rapidly lose ground to your competitors, and you risk your customer base drying up.

Branding is a vague term, though. It can be used to describe everything from an advertising hoarding to a podcast, a branded pen to a global campaign.

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Tags: Leadership, Marketing, Business Strategy

5 Truths About Employee Engagement That No One Wants to Hear
Entrepreneur
May 02, 2021
Highly engaged employees are the holy grail of business success. It's clear that the more engaged your people are, the better off your company will be.

Here are five truths about employee engagement that you need to know if you'd like to create engaged teams and realize the benefits

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Tags: Management, Leadership, Entrepreneurship

Tips to Make Startup Business Management Easy
GordonTredgold
April 23, 2021
In a world where it is easier than ever to start a business from the comfort of your home, it is no wonder so many individuals are working toward starting their own company. After all, it’s all about finding demand and providing a service, though keeping a startup afloat is rarely so straightforward.

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Tags: Management, Leadership, Business Strategy

The Leader: The Best Kind of Team Member
GordonTredgold
April 19, 2021
One of the biggest mistakes we make as a leader is that sometimes, without thinking, that we believe ourselves to be separate from the pack. You may find teams are so fragmented you believe yourself to be the glue. After all, when there is one team working on the marketing strategy and another generating ideas, it is almost impossible to feel a part of one component or another. However, a great team leader is a great team player. So what does it take to be a better team player when you are also a leader?

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Tags: Management, Leadership, Marketing

5 Steps of Designing And Conducting Effective Sales Calling
GordonTredgold
April 14, 2021
42% of sales reps feel they don’t have enough information before making a call. In this age of fierce competition, you simply don’t have the right to be generic, especially when research opportunities are so huge.

In the article below, we will show you what steps you need to take before picking up the phone and how to look more professional, caring, and convincing during the call.

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Tags: Social, Management, Leadership

Sorry, But You’re Probably Alienating Your Employees (And Don’t Even Know It)
GordonTredgold
April 06, 2021
In an ideal world, the role of a leader is to nurture and cultivate employees to reach their full potential. It’s a process that benefits the worker, the brand, and even the manager themselves.

But, as we all know, this ideal state of affairs rarely occurs in practice. Leadership best practices can take a backseat to emotional and operational realities.

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Tags: Management, Leadership, Business Strategy

Leadership is not about your position
LinkedIn
April 04, 2021
One of my favourite movies for demonstrating what leadership is and isn’t is The Last Castle. In this movie, Robert Redford plays a former General who is sent to a military prison and ends up battling with the Prison Commandant for control of the prison. It is an excellent study in leadership and one which shows the Commandant using his position, power, and control to remain in charge versus the disgraced former General who now has no position.

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Tags: Management, Leadership, Business Strategy

Why Being An Authentic Leader Can Be So Hard
LinkedIn
April 03, 2021
Or is it because of the myriad of leadership techniques many of which can be confusing and some even conflicting that it can be hard to find an approach that fits us? Take Daniel Goleman’s 6 leadership styles for example Commanding, Pace Setting, Visionary, Democratic, Affiliative, or Coaching each so different requiring different skills and qualities.

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Tags: Management, Leadership, Business Strategy

The Funny Thing About Leadership
GordonTredgold
April 03, 2021
As someone who writes and speaks on the importance of employee engagement, I am always amazed at how complex some leaders make it. I’m surprised at some of the overly elaborate strategies that people look to in their attempts to boost productivity, profit, and the results that their teams deliver.

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Tags: Management, Leadership

A Funny Thing About Employee Engagement
LinkedIn
April 02, 2021
As a regular speaker, writer, and evangelist on the benefits of employee engagement I am constantly surprised at how complicated it is sometimes made. I'm amazed at some of the elaborate strategies that people look to in misguided attempts to boost engagement, and hopefully, productivity.

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Tags: Management, Leadership, Business Strategy

5 Qualities that Shape a Successful Entrepreneur’s Mind
GordonTredgold
April 02, 2021
Social media keeps feeding us different entrepreneurs’ stories, trying to answer the eternal question — what skills do you need to be successful? The hard-to-accept truth is — there is no single path or a universal recipe for success. An aerospace businessman and philanthropist, an agricultural tycoon, or a renowned artist — each of these people will pave their own, truly unique paths to success.

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Tags: Social, Management, Leadership

Everything You Need To Know Before Your Business Borrows Money
GordonTredgold
March 29, 2021
Financing a business is very hard work as you constantly need money to fund your various plans and ideas. Successful businesses don’t have a lot to worry about as they can pump profits back into their business operations. In essence, they become a self-reliant machine, needing no one else’s help. This is the dream and aim for every business owner – to never need anyone else’s financial help ever again. Few can manage it, and even some of the biggest companies in the world still have to borrow money.

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Tags: Management, Leadership, Business Strategy

3 Ways Leadership Impacts Culture
LinkedIn
March 28, 2021
You've probably heard the phrase' leadership defines culture' especially if you have read any of the articles I have written about culture. Today I wanted to go a little further and talk about 3 different ways leadership defines the culture, because when you know and understand this, then you can be mindful of your actions and how you impact culture.

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Tags: Sustainability, Leadership, Culture

Which Leadership Style is Best For You?
LinkedIn
March 24, 2021
Everyone has a favourite leadership style, one that feels most comfortable or most natural for them, or one that they feel helps them get the best results.

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Tags: Management, Leadership, Business Strategy

The Role of Data Science in Enhancing Business Efficiency
GordonTredgold
March 22, 2021
In this digitally transforming world, businesses are getting more and more data-centric where they are utilizing data not only for decision making but also for business growth. And to make use of this data strategically, data science plays an important role. With the use of scientific methods, algorithms, processes, and systems, data science extracts knowledge from the data for business applications.

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Tags: Management, Leadership, Business Strategy

Why It Might Be Time to Stop Planning and Start Taking Action
GordonTredgold
March 22, 2021
In life, there are all sorts of different occasions where we might want to take on some ambitious new endeavour, or look for ways to significantly change the direction we’re heading in, in one regard or another.

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Tags: Management, Leadership, Business Strategy

Build a Home Office From Scratch in 5 Easy Steps
GordonTredgold
March 11, 2021
In light of the global pandemic, thousands of people worldwide have transitioned from the traditional nine-to-five office day to a remote working structure. Working from home has many benefits for any employee: it affords you a better work-life balance, it can make you more productive, and you have a lot more free time since you don’t have to deal with the rush hour commute twice a day.

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Tags: Management, Leadership, COVID19

How to Improve Your Marketing Strategy in 2021
GordonTredgold
March 11, 2021
The marketing industry brings something new for marketers to play with each year. There’s always another way to beat competitors, sell more products, or attract more users. So far, blogs are the most popular method of content delivery, followed by emails, infographics, case studies, and other content.

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Tags: AR/VR, Social, Marketing

9 Ways To Build Authentic Connections As A Business Owner
GordonTredgold
March 10, 2021
One of the most effective ways to build a successful business and grow over time is to focus on building authentic connections. Building authentic connections with your team, audience, and customers will help you to build a network of ambassadors that vouch for your business and recommend it to people whenever they can. People are at the heart of every business, so making sure your business is focused on the people who matter most is key. It’s also worth remembering the age old saying, ‘it’s not what you know, it’s who you know.’ You never know what opportunities could be presented to you when you aim to build high quality, authentic connections.

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Tags: Management, Leadership, Business Strategy

Managing Your Business’ Money Effectively
GordonTredgold
March 04, 2021
If you own your own business, chances are, when setting up, you quickly came to realise the sheer number of things you need to do to make sure that everything keeps up and running. Starting out, you’d have had to come up with a product concept, carry out market research, undertake product testing, develop packaging, determine how orders will be fulfilled and shipped. You’d have had to branch out and work with freelancers, agencies or other third parties to set up a website, design your logo, brand your business and get your marketing campaigns set up. Eventually, you’re likely to have taken on staff to keep the general cogs of the business turning. To answer customer queries, to update product pages, to monitor advertisements. The list goes on and on. One area that tends to get neglected until the end of the fiscal year though? Your financial management. When it comes down to it, this is one of the most important processes for your business and it’s absolutely essential that you take note of it throughout the year, rather than simply turning panicked attention to it at the last minute when the taxman comes knocking. Here are a few things you can do to manage your business’ money well continually!

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Tags: Management, Leadership, Business Strategy

How to Effortlessly Conquer International Markets
GordonTredgold
March 04, 2021
Are you thinking of expanding or introducing your business to the international market? There are several ways to do this but first, understand your target market well. Are their product modifications you need to carry out to become relevant to the market? Whether you operate a new home business or a big local franchise, you can still go ahead and try international markets. It doesn’t matter how long your company has been operating, but as long as you are willing to put in the required effort and time, you can do it. Where do you start?

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Tags: Social, Marketing, Business Strategy

4 Ways Technologies And Software Can Help Your Business
GordonTredgold
March 02, 2021
Over the years technologies and software have developed hugely. These advancements playing a massive role nowadays in how businesses and organizations conduct themselves throughout the growing business world.

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Tags: Cloud, Business Strategy

3 Things You Must Do to Become a Successful Entrepreneur
GordonTredgold
March 02, 2021
Are you determined to maximize your potential as a business owner? If you are to reach the pinnacle of your chosen career ladder, it’s imperative that you work hard, exercise a lot of patience, and heed the following advice.

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Tags: Management, Leadership, Entrepreneurship

ILM Accreditation Announcement
GordonTredgold
February 22, 2021
Happy to announce that my upcoming Breakthrough Leadership Masterclass has been certified by the Institute of Leadership and Management.

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Tags: Management, Leadership

Is Video Marketing the Right Choice for Your Business? Yes, and Here’s Why!
GordonTredgold
February 20, 2021
We are all flooded with a huge amount of information, constantly. We also live in a fast world, and we move onto the next piece of entertainment in always less time. While these trends might have opened up great opportunities for your business, the way you decide to market your product or services does count.

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Tags: Leadership, Marketing, Business Strategy

Business Litigation Prevention Tips
GordonTredgold
February 17, 2021
Taking legal action, or defending yourself against claims, is notoriously complex, time-consuming, and costly. For businesses, a commercial dispute and subsequent litigation can have a major impact on their financial performance and long-term success. In fact, it isn’t unusual for litigation to force the closure of many enterprises.

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Tags: Leadership, HR, Business Strategy

The Art of Business Visibility
GordonTredgold
February 02, 2021
The simple truth is that if no one knows your business exists, then no one will be able to buy your products and services. The fact has existed since the beginning of business. The method, however, is constantly changing and morphing to fit in with modern-day technology and consumer patterns. You need to ask yourself, how can you put what you do under the nose of potential customers. More importantly, under the nose of customers who are minded to buy the kind of products you offer. Businesses are always looking for a way ahead, and these tips can help your business become more visible. What works will differ depending on what industry you occupy, but they’ll at least give you something to think about.

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Tags: Management, Leadership, Marketing

Tough Times In Business? Protect It With These Tips
GordonTredgold
February 02, 2021
It’s a tough time for businesses all over the globe. Especially if you’re in the leisure, travel, or tourism industries. Since covid, everything has been up and down. From business closures, right the way through to acquisition issues. Business goals have shifted in some cases from growth to survival. So how are businesses coping? What are they doing to get themselves through these tough times? Of course, what works for one business may not for the other, but some can certainly be worth trying. The south has always been associated more with the tourism side of business, as well of course for their industry. With Covid not yet giving up, and with some experts predicting severe economic fallout, here are some of the ways businesses have tried to cope.

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Tags: Leadership, Business Strategy, COVID19

Top Trends in Human Resource Management in 2021
GordonTredgold
January 29, 2021
Human Resource Management leaders have critical responsibilities in 2020 going forward to 2021. The future of human resources will continue to be built on changing trends. Two factors that are deeply influencing human resource management include the accelerated digital transformation and the new workspace scenario. These new changes were slowly arriving but have now become a done deal thanks to the Covid-19 pandemic.

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Tags: Management, HR, Business Strategy

6 Top Secrets That Will Put Your Business Ahead of Competitors
GordonTredgold
January 29, 2021
Are you struggling with establishing your business in a market full of competitors? Worry not because it is possible to break through and stand out even in today’s market full of competition. But, it does not just happen; it requires hard work, commitment, and dedication.

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Tags: Customer Experience, Management, Business Strategy

3 Different Types Of Employee Training That Must Be Carried Out
GordonTredgold
January 28, 2021
Training is a massively important element in business. As an employer, it’s your duty to train your employees so that they can carry out their work efficiently and productively, but there are other benefits too. Good training will make your team members feel appreciated and they’ll want to continue working for you because you put their interests and needs first. Also, a well-trained workforce will mean you can more easily beat your competition. As well as that, when your employees are trained, you won’t have to work in the business quite so much; you can work on it instead, boosting profits, creating marketing campaigns, and generally being the boss.

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Tags: Management, Marketing, Business Strategy

Influencer Marketing 101: How to Choose an Influencer to Work With
GordonTredgold
January 25, 2021
Over 60% of influencer marketing budgets increased in a single year. Meanwhile, 80% of marketers find using influencers effective for their business.

Are you thinking of working with an influencer this year? Don’t rush into the process yet. Instead, it’s essential to learn how to choose an influencer who suits your brand.

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Tags: Social, Leadership, Marketing

How To Improve Financial Management At Your Business
GordonTredgold
January 24, 2021
It does not matter what sort of business you run, whether it is a retail store, consultancy firm, or an IT management company, one thing that you need to do is manage your finances effectively. However, this can be a lot easier said than done for a lot of business owners today. This is because it can be challenging to keep on top of your expenses and to manage your forecasts, especially if a lot of your clients pay their finances late all of the time. Here are some tips to help you improve the financial management at your business:

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Tags: Management, Leadership, Business Strategy

Tips All Business Owners Need To Hear
GordonTredgold
January 22, 2021
As a business owner, you are used to making big decisions, hard work and leading others. Running a business is one of the most rewarding yet hardest things you can ever do. It is something that will show you many skills as you go along, teaching you to use your initiative and how to innovate and improve. The one thing you never want to do is to become complacent as this can mean that you stop growing. If you run a business and find it is getting all too comfortable or that you are no longer being challenged, there are some things that you need to think about to ensure it doesn’t stagnate. Here are some top tips all business owners need to hear…

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Tags: Management, Leadership, Risk Management

What You Need To Start A Business From Your Couch
GordonTredgold
January 19, 2021
The idea of quitting the rat race and starting a company from your own couch is a dream many of us have at some point in our lives. If you are looking for a change in your life in 2021 and want to be in control of your own finances, starting a business at home is a good idea.

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Tags: Management, Leadership, Business Strategy

3 Simple Ways To Guarantee Customers Will Buy
GordonTredgold
January 18, 2021
You have one main goal as a business owner. You need to try and get as many customers to buy as many of your products as you can. This of course means that you will be relying on repeat purchases as well as new buyers discovering your business. Many businesses spend a fortune and a lot of time on finding the best ways to get customers to buy. However, there are simple options that you can explore to achieve this. Let’s explore a few of these.

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Tags: Customer Experience, Leadership, Business Strategy

Customer Communication Means Business Success – Do It Right!
GordonTredgold
January 16, 2021
As a business owner, you know that the current pandemic made it extremely hard to keep alive the relationship with your customer. However, the hard times we live today should not be an excuse to let your audience wait. In fact, there are plenty of opportunities up for grab for local businesses and larger firms alike.

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Tags: Social, Leadership, Business Strategy

9 Leadership Books That Inspire And Empower
GordonTredgold
January 16, 2021
While some people are born leaders, others had to learn the ropes of leadership. And, one of the best ways to learn about leadership is to learn from other leaders. In fact, many people had trodden the path before you, and can tell you what it’s like to be an effective leader by reading their works.

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Tags: Management, Leadership

3 Tips for Setting and Achieving Goals
LinkedIn
January 15, 2021
Last week I wrote about when setting goals for 2021 we should Go Big or Go Home because it’s big goals that inspire people. Yes, I know that can be a little scary but as Richard Branson says, ‘if your goals are not scary, then they are not big enough’.

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Tags: Management, Leadership, Business Strategy

Pandemic Burnout Affecting Your Employees? Here Are 8 Ways to Prevent It
GordonTredgold
January 13, 2021
The rising casualty’s toll of COVID is a heartbreaking number that keeps getting bigger, but what about the hidden COVID tragedies? The extra stress, the mental health worries, and the concern over loneliness?

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Tags: Leadership, Culture, COVID19

How to Empower Teams In 2021 And Beyond
GordonTredgold
January 13, 2021
The problems facing the world aren’t likely to go away overnight, but as more and more companies are having to find new ways of working and new ways of communicating, it’s more important than ever that you get your teams sorted, and by sorted that means empowering them to be the best that they can be.

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Tags: Social, Leadership, Culture

5 Technology Solutions for Businesses in 2021
GordonTredgold
January 12, 2021
If 2020 was a year of drastic change 2021 is the time when we settle into that change and real the benefits. By now we should have realized that reported work and cloud technologies are the future, if not in full then at least in part. Investment in these areas is intended in 2021 to keep pace with the competition and stay relevant. Below are five of the most necessary technology solutions to implement this year.

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Tags: Cybersecurity, Leadership, Business Strategy

Choosing The Ideal Advertising For Your Business
GordonTredgold
January 09, 2021
Valued at over $190 billion, the United States continues to hold the spot for the world’s largest advertising market. This figure is proof of the intense competition in this space. Therefore, the decision lies with you to make the most suitable advertisement choice for your business. More importantly, you should be able to distinguish between a product you create or the company behind it.

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Tags: Management, Leadership, Business Strategy

5 Important Rules Of Thumb When Sourcing Technology Solutions
GordonTredgold
January 06, 2021
Whatever kind of business you run or industry you work within, there are bound to be a lot of opportunities for using technology to make things easier. If you use the right technology in the right way, you are going to find that almost everything about running a business can be made a lot simpler, and this is certainly something that you are going to want to bear in mind. In this post, we will take a look at a few important rules of thumb when it comes to sourcing technological solutions for your business. What are some of the things you should consider?

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Tags: Management, Leadership, Business Strategy

9 Ways to Make a Virtual Conference More Engaging
GordonTredgold
January 04, 2021
Virtual conferences have been around for a long time, but they’ve become even more popular in recent times, driven, of course, by the coronavirus pandemic. Today, more companies than ever before are beginning to understand the benefits of hosting a conference online, in large part because it’s their only option. However, it’s true that hosting a virtual conference is different from hosting an in-person event. In this blog, we’re going to look at some tried and tested tips for helping to ensure that your conference is engaging — and an out and out success.

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Tags: Management, Leadership, COVID19

WHAT IS GUERRILLA ADVERTISING? – 9 EXAMPLES OF EFFECTIVE CAMPAIGNS
GordonTredgold
December 29, 2020
Guerrilla advertising or guerrilla marketing as it is commonly called, was coined in 1984 by American business writer Jay Conrad Levinson. No we’re not talking about the Cadbury Dairy milk advert. It is a strategy of business marketing that incurs low costs but achieves optimal results, usually using some rather unconventional methods. More often than not, it is marketing campaigns that have used guerrilla marketing that go viral online and via social media.

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Tags: Social, Leadership, Marketing

How To Advertise The Right Way
GordonTredgold
December 24, 2020
Whether you run a small business or a larger company, advertisements can be instrumental to your success. They can help you reach a wider audience, boost sales, and increase traffic to your website. However, it is important that you advertise in the right way, as pushy marketing tactics can drive customers away.

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Tags: Leadership, Marketing, Business Strategy

HR Leadership witness transition in recruitments post COVID
GordonTredgold
December 24, 2020
As global pandemic brought travel to standstill, human resource leaders in all the leading firms were seen running from pillar to post to fill the vacancies with local nationals.

While this may have spelt good news for the local people seeking job post COVID job loss, it may not be a pleasant situation for the organization, where the newly hired local nationals may not be well-versed with all the latest trends of the industry. Result: time taken to train these new employees.

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Tags: Leadership, HR, COVID19

What It Means to Be an Adaptable Leader and Why It’s Important for Business Success
GordonTredgold
December 23, 2020
Ironically enough, if there’s one constant in business, it is the fact that things will change. Some of these will take a long time to occur, a gentle evolution that gives businesses the chance to steadily implement adjustments. Others are hard and fast. Our current pandemic has seen the collapse of more than one business, with more still struggling to understand how to shift their operations and motivate their employees at a time of crisis.

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Tags: Management, Leadership, COVID19

Why Purpose Is Important
linkedin
December 22, 2020
8 years ago I was asked by my team if I would join them in running a marathon relay. I think they could see the skepticism written all over my face, and they collectively said “it’s only 10k and you have 6 months to get ready, we’ll help, please run with us”.

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Tags: Management, Leadership, Culture

5 Compelling Reasons to Outsource Video Production
GordonTredgold
December 21, 2020
Video is important to many businesses. With 70% of business-to-business marketers using it and 66% of consumers preferring it to the written word, it’s probably important to you. The problem is how to make a top-quality video, cost-effectively.

Do you need to make a video? Should you outsource video production or do it in-house? Read on for 5 reasons why you should outsource.

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Tags: Leadership, Business Strategy

A Great Alternative to Fake It Til You Make it
GordonTredgold
December 20, 2020
You might not know this unless you follow me on Facebook, but my wife and I recently moved to Spain. As part of that move, I’ve started to learn Spanish – 4hrs of lessons per week, and in my last lesson my Spanish teacher said something to me that really resonated and that I think should be part of everyone’s approach to personal development.

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Tags: Innovation, Management, Leadership

Small Business Funding Strategies
GordonTredgold
December 20, 2020
Not all small businesses require funding, but most do. Usually a small business will have an investor of some kind that has provided the startup funds. Sometimes investors provide mentorship too, and offer advice. This is not always the case. With bank loans, for instance, you will only get the money and the deadline. Luckily there are other, better options available.

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Tags: Management, Leadership, Business Strategy

Top Leadership Development Consultant 2021
GordonTredgold
December 20, 2020
This is a huge honour for me, and also recognition for those who have supported and encouraged me on this journey. This is as much an award for them as it is for me.
One of the questions I get asked a lot is how do they decide who to give these awards to, and I must admit it’s something I always ask myself.

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Tags: Innovation, Management, Leadership

Understanding The Digital Marketing Landscape In 2021
GordonTredgold
December 15, 2020
Many businesses, like many people, will probably be looking forward to making a fresh start in 2021. Given everything that’s happened over 2020, a lot of businesses are probably going to want, or even need, to make a flying start into the new year. With that in mind, here is a quick guide to the digital marketing landscape in 2021.

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Tags: Social, Leadership, Marketing

Find Your Dream Work From Home job This Winter
GordonTredgold
December 14, 2020
This winter is set to be a tough time for many people who have lost their incomes and livelihoods as a result of the pandemic. But just because many shops and businesses are closed doesn’t mean the expense and stress of the festive season goes away. On the contrary, it remains and feels as demanding as ever before.

If the world has become a cold and inhospitable place due to the virus and government measures, the Internet has become a sort of refuge for employment and social connections. Thankfully, many businesses were able to switch their enterprises to digital platforms and continue trading, individuals to have found new opportunities online.

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Tags: Management, Leadership, Business Strategy

Go Big or Go Home
GordonTredgold
December 14, 2020
As a leader I’ve also always been a fan of the saying Go Big or Go Home. If you’re going to lead teams then you need to be bold, it’s not just about challenging the status quo, it’s about redefining what success looks like.

You might be thinking but why take the risk, why not just make some incremental improvements. If you aim too high and fail what then?

The answer to this is simple.

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Tags: Management, Leadership

How To Choose The Best Host For Startup Website
GordonTredgold
December 14, 2020
Whether you own a neighbourhood restaurant, are a freelance graphic designer, or have any other type of small business, a good website is essential for the success of your company. Your website needs to be reliable if it’s going to be successful, and for that, you need a good host. How do you find one?

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Tags: Management, Leadership

How LEAN Manufacturing Can Help Your Warehouse Waste
GordonTredgold
December 11, 2020
One of the hardest things for a warehouse to achieve is efficiency. Controlling costs is important when you work to a budget, and maintaining efficiency is important if you want to uphold health and safety standards and keep your staff safe. A warehouse is a huge place to be, and one of the biggest problems that most warehouse management deals with is wastage. It’s not just waste in terms of leftover products, but wasted time between processes, wasted money on equipment that doesn’t work and then it’s the packaging on top of that!

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Tags: Management, Leadership

How Everyone Can Use CHARISMA to be a Better Leader
GordonTredgold
December 06, 2020
When it comes to being a great leader all of us could achieve that aim if we could just tap into our CHARISMA. Here I’m not talking our ability to charm people, although not a guarantee of leadership it can be of great help.

No, here I am talking about tapping into those personal qualities that help determine our level of leadership capability and potential achievement.

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Tags: Management, Leadership

Top Tips For Warehouse Efficiency
GordonTredgold
December 03, 2020
An efficiently run warehouse can go a long way to save your business both time and money. The smoother that you can get your picking and deliveries to run, the easier it will be to maintain a positive reputation with your customers. You’ll also lose less money on lost, wrong, damaged, or late orders.

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Tags: Leadership, Business Strategy

Are Your Pushy Marketing Tactics Driving Customers Away?
GordonTredgold
November 25, 2020
When looking to run a successful content marketing campaign, it’s important that your content is engaging. Too much salesy language and not enough detailed information is certain to drive customers away instead of engaging them – no-one wants to hear about how your product is the best unless you can back it up with facts and figures.

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Tags: Customer Experience, Leadership, Marketing

Ways Leaders Can Promote Wellness in the Workplace
GordonTredgold
November 25, 2020
It’s hard to believe, but chronic illness and injuries cost employers $530 billion every year. When business leaders prioritize wellness in the workplace, they aren’t just helping employees improve their quality of life. They’re saving the company enormous amounts of money!

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Tags: Management, Leadership

5 Hobbies For Your Spare Time To Strengthen Your Leadership Skills
GordonTredgold
November 25, 2020
Competitive individuals seeking to get ahead in a professional environment are often found pulling all-nighters and overtime in the office, demonstrating their value and commitment to the business. Counterintuitively, however, it’s often individuals with a balanced lifestyle that excel. Taking time away from the office can refresh your energy for new working days, giving you more insight into innovative solutions.

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Tags: Leadership, Business Strategy

Business Cost Cutting: Simple Hacks For Reducing Spending
GordonTredgold
November 19, 2020
Research has shown that for businesses, the first 18 months are often the hardest. Of course, that research was completed before the COVID-19 pandemic hit, and as every business owner knows, things have never been more testing than they are now. The business industry has changed significantly as a result of the pandemic, and this has meant that for many business owners funds are lower than ever before.

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Tags: Leadership, Business Strategy, COVID19

How Customers Are Searching For Businesses Like Yours
GordonTredgold
November 13, 2020
What are customers doing to search for businesses such as yours? It’s worth finding out, as by knowing where they are likely to venture online, you will be able to take the steps necessary to reach the right people.

In this post, we are going to consider just a few of the ways customers find businesses online.

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Tags: Customer Experience, Leadership, Business Strategy

Top 5 Qualities You Should Look For When Appointing Leaders
GordonTredgold
November 11, 2020
With leadership comes great responsibility, and this needs to be carefully considered when you are looking to appoint new leaders.

Leaders are often the difference between success and failure of their teams, this is because of how they set up their teams, how the engage, motivate and support them, especially during difficult times.

Here are five qualities I always look for when I am looking to appoint new leaders.

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Tags: Management, Leadership

What Leadership Style is the Best in Motivating Your Employees During a Pandemic?
GordonTredgold
November 10, 2020
The current coronavirus pandemic has brought exponential changes that no one ever imagined. Leaders are technically prepared for the worst in their field of work, but this life-changing crisis surprised everyone. During this period a ‘new normal’ has emerged and leadership faces huge and real challenges. Leaders of today need to harness the benefits of leadership training they had in the past and find the most effective style to lead their teams. They are called to act with agility and empathy, helping everyone accept the changes with an open mind and a positive attitude.

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Tags: Leadership, COVID19

5 Staff Perks That Will Boost Employee Engagement
GordonTredgold
November 10, 2020
There are many advantages to offering your staff extra perks and benefits. Yes, you are already paying them what is hopefully a fair wage, to complete their work. But, offering a few extras here and there shows that you are loyal to them, and increases their loyalty to you. Perks increase respect and help you to build positive relationships. They can also help you to attract the best staff in the first place. Offering extra employee benefits can also boost staff morale and mood, increasing productivity and creativity. Even relatively small extras can mean that you have a happier team, who work harder, give more back, and stick with your business for the long-term.

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Tags: Leadership, HR

How to Perform Good Performance Reviews While Your Team is Working Remotely
GordonTredgold
November 09, 2020
The coronavirus pandemic has forced many businesses to instruct their employees to work from home in a bid to help stop the spread. How can you perform good performance reviews while your team is working remotely? This extensive article will give you some useful tips that will make it easy for you to do that. Keep reading to learn more.

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Tags: Leadership, Business Strategy, COVID19

6 Sources of Motivation
GordonTredgold
November 09, 2020
When we talk about motivation and what we need to do to motivate our teams it’s worthwhile remembering the question what’s in it for me?

I know this might sounds like an oversimplification, but the reality is if you can tell people how they will benefit from doing something, or achieving something, and they actually see that as a benefit to them, then there is a good chance you will increase their motivation.

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Tags: Management, Leadership

5 Essential Tasks For Business Survival In Uncertain Times
GordonTredgold
November 06, 2020
2020 has been an extraordinary year to be in business. While the full effects of the global coronavirus pandemic are still playing out, and it’s long-term economic impact remains to be seen, there’s no doubt that it’s getting harder than ever for some small businesses to stay afloat. Recent unprecedented conditions have changed the way we trade for good and any business fighting for survival needs to adapt pretty quickly. There remain some key tasks that you need to attend to as a small business owner.

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Tags: Leadership, Business Strategy

7 Tips to Manage Stress and Anxiety as a Remote Worker
GordonTredgold
November 05, 2020
About 20 years ago only about 1% of the population of the world had internet access as per Global Internet Usage statistics. At present more than 55% of the people in the world have access to the internet and that figure is set to rise sharply within the next few years.

One main benefit of internet access is that it continues to fuel the growth of remote working. And because of the prevailing global pandemic in the form of Coronavirus companies are changing how they operate. Businesses are embracing work at home arrangements as it enables social distancing to help in curbing the spread of the deadly virus as per government and health expert guidelines.

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Tags: Management, Leadership

Protecting A Business For Beginners
GordonTredgold
November 03, 2020
If you’ve just bought the domain name for your business, and you’re about to register your company with the local council, make sure you’ve put in the legwork ahead of time to protect your fledgling organization. As a startup owner, you’re a beginner to this, and you’ve got a lot of work ahead of you, and if you can’t protect your company now, there’s a good chance it’ll be targeted and exploited in the near future. So, to help on this journey, we’ve compiled a small list of what to do to keep your business safe, no matter if it’s online-only or has a physical location to visit.

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Tags: Customer Experience, Leadership, Business Strategy

5 Things Every Leader Should Say
GordonTredgold
November 02, 2020
Nobody said leadership was easy and, despite what many books might imply, there isn’t a set list of behaviors that every leader needs to adhere to. That being said, there will be many areas where, no matter what your leadership style is, there will be things you will find valuable. One such area is how to talk to your team; the following expressions will support you and your team, helping both you and your workers be productive.

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Tags: Management, Leadership

The Broken Rung in the Workplace Ladder
GordonTredgold
October 30, 2020
It’s easy to draw out the ladder metaphor for workplace advancement. The first rung is your entry-level position, the second rung is a manager position, the third rung is a senior-manager position, and rung by rung you climb to the top of your company.

There is a logical succession to upward mobility at a company. It makes sense that a ladder is a conceptualized picture of the American corporate pegging order– it’s a singularly-focused, rigorous trek. You get hired, work hard, get promoted, worker harder until you end up on the top. This, however, is idealistic and not the reality. The ladder logic is thrown out the window as this climb is disrupted early on by gender bias.

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Tags: Leadership, Business Strategy

How to Modernize Your Business in 3 Steps
GordonTredgold
October 27, 2020
Every brand must move with the times or they’ll allow their competition to gain an industry advantage. For this reason, you must review your operations, technologies, and branding to improve your company’s productivity and reputation.

Technology has changed every industry, and you can’t afford to ignore the different systems and software available. If you want to become an industry leader, increase efficiency, and substantially grow your profit margin, you must look for ways to update your small or large organization.

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Tags: Management, Leadership, Business Strategy

4 Things To Remember When It Comes To The Travel Industry After Covid
GordonTredgold
October 22, 2020
One industry that has been hit hard when it comes to covid-19 is the travel industry. It has seen a big reduction in bookings and also cancellation due to the pandemic, and it isn’t anyone’s fault that this is happening. During lockdowns, people were told to stay at home, so any holidays booked did not go ahead. There was a short revival in travel, but things are not going as planned, and the industry is starting to struggle. As a passenger, there is more to think about now when it comes to booking your holiday. Here are 4 things to now remember when it comes to the travel industry after covid.

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Tags: Leadership, COVID19

To get the real benefits of Agile, you also need to be agile.
GordonTredgold
October 20, 2020
Having worked in IT for over 30 years I was excited at the rise of Agile, this was an approach that I took to, like a duck to water, with many of its practices already being second nature to me.

Yet here we are 20 years later and whilst many companies have implemented Agile, so few are actually agile.

I did hope that as we moved forward with this approach that it would spread into other areas of work and help companies develop agile cultures.

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Tags: Leadership, Agile, Business Strategy

Outdoor Team Building Ideas for Developing Recognition
GordonTredgold
October 13, 2020
For better or worse, work is a dominant part of most of our lives. A normal working schedule requires us to devote approximately 40 hours per week to work. That’s nearly half of the time you’re awake Monday-Friday (assuming you’re getting a full 8 hours of sleep that is). To spend that much time on something suggests that you should enjoy it, or at least enjoy the people you are around

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Tags: Leadership, Business Strategy

Survival Advice for Your Brick-and-Mortar Business
GordonTredgold
October 07, 2020
It’s no secret that running a brick-and-mortar business is tough. Restaurants have a reputation for barely lasting a year, if that, before having to close their doors. Retail stores are finding it difficult to compete against online options. Even businesses providing in-person services may have to compete with at-home and mobile options. The costs of running a brick-and-mortar business can be hard to handle too, especially when running an online business can have far fewer overheads. So what can you do to make sure that your brick-and-mortar business survives? How can you continue to attract customers so that you can maintain and grow your business?

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Tags: Customer Experience, Leadership, Business Strategy

Key Tech Knowledge to Help with Digital Marketing
GordonTredgold.com
October 05, 2020
Getting into digital marketing is something that you might do for a number of reasons. You might want to start making a career change and get into digital marketing professionally. On the other hand, you might just want to add to your existing skills so that you have more opportunities and can stretch yourself more in the future. One of the things that you need to pay attention to if you want to learn more about digital marketing is the technical side of things. You don’t have to be a tech genius, but there is some technical knowledge that you can find useful.

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Tags: Analytics, Leadership, Marketing

5 Stages of The Leadership Journey
GordonTredgold.com
October 05, 2020
Great leadership is not something that just happens. People don’t just wake up one morning and go from not being a leader to being a great leader.

For most, leadership is a journey with clearly defined steps and stages, where you need to build knowledge, experience, and techniques to move to the next level and these take time and patience to develop.

Sadly just because you have mastered one level of leadership it doesn’t mean that you will succeed at the next as the skills required can be completely different to achieve success at the new level. There is a huge difference between leading a team of people and leading a team of leaders who are leading teams themselves.

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Tags: Supply Chain, Leadership, Customer Loyalty

Avoiding Burnout As A Business Leader
GordonTredgold.com
October 04, 2020
If there is one thing that you learn quickly as a business leader, it’s that stress is unavoidable. You will be in the hot seat steering your business from its beginnings to its success, but if you’re not concentrating properly because you’re not looking after yourself, how can you expect to hit that success?

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Tags: Leadership, Business Strategy

How to Build High-Performing Diverse Teams at Work
GordonTredgold
October 02, 2020
Building a high-performing diverse team is one of the most important goals of most organizations today. Even job seekers are considering diversity before accepting job offers. In fact, a Glassdoor survey shows that 67 percent of job seekers are targeting companies that have a diverse workforce. Building a high-performing diverse team requires more than just bringing random individuals together and assigning tasks to them. Instead, it involves planning and a well thought out approach. Here are steps to help you build high-performing diverse teams

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Tags: Social, Leadership, Culture

Why All Businesses Need to Prioritize Safety
GordonTredgold
October 02, 2020
Workplace safety has become increasingly recognized as being something all businesses need to think about. Still, if it isn’t actively prioritized, it can have some devastating consequences for employers and employees alike. No worker in the world will want to come into work if they know that their health is at risk, and there are some clear benefits of a safe and sound workplace. This is why all businesses need to prioritize safety in their management meetings

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Tags: Management, Leadership, Business Strategy

Building Your Business On eBay
GordonTredgold
October 02, 2020
Starting up a business online is not an easy thing, there is certainly a lot to consider. First and foremost, you will need to decipher a business plan of how you are actually going to build an e-business, i.e. have a strategy in place. Then you need to build a website, if you are going to do this from scratch this will take a lot of time and effort. In addition to this, you need to find ways to promote and market your e-business successfully. The process is frankly never ending and so if you are going to build an e-business I would highly recommending the utilization of eBay stores to build a website for your e-business.

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Tags: Management, Leadership, Business Strategy