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Brian Solis

Digital Anthropologist, 8x Best-Selling Author, Keynote Speaker at BrianSolis.com

San Francisco, United States

Brian Solis is a world-renowned independent digital analyst, anthropologist and futurist who has been called "one of the greatest digital analysts of our time.” Brian is also a world-class keynote speaker and an 8x best-selling author. His latest books include, Lifescale: How to Live a More Creative, Productive and Happy Life, X: The Experience When Business Meets Design, and What’s the Future of Business aka WTF.

Based in Silicon Valley, Solis studies disruptive technologies and its impact on business as well as innovation, experience design, culture dynamics and digital behaviors. Through his research and published work, he humanizes disruptive trends to help leaders understand how technology, markets and people are evolving and how to drive innovation and growth.

Brian partners with tech vendors and brands to lead custom internal and external facing research and thought leadership. He also advises executives on roadmaps and market positioning. Brian also recently expanded his services to include B2B ad B2C influencer projects.

With a loyal online audience of over 700,000 people online, his work makes him a sought-after thought-leader to leading brands, celebrities such as Oprah, Shaq and Ashton Kutcher and over 1,000 startups around the world.

Available For: Speaking
Travels From: San Francisco
Speaking Topics: digital transformation, digital disruption, culture of innovation

Brian Solis Points
Academic 0
Author 1097
Influencer 3566
Speaker 610
Entrepreneur 20
Total 5293

Points based upon Thinkers360 patent-pending algorithm.

Thought Leader Profile

Portfolio Mix

Company Information

Company Type: Individual
Business Unit: Technology
Theatre: Global
Minimum Project Size: Undisclosed
Average Hourly Rate: Undisclosed
Number of Employees: Undisclosed
Company Founded Date: Undisclosed

Areas of Expertise

5G 30.35
Agile 30.03
AI 31.10
Analytics 30.17
AR/VR 30.66
Autonomous Vehicles
Big Data 30.08
Blockchain 30.15
Business Continuity 36.26
Business Strategy 37.50
Change Management
Cloud 30.20
COVID19 43.41
CRM
Cryptocurrency 30.38
Culture 31.96
Customer Experience 44.99
Customer Loyalty 30.48
Design Thinking 33.06
DevOps 31.75
Digital Disruption 63.90
Digital Transformation 43.23
Entrepreneurship 35.14
FinTech 30.11
Future of Work 32.09
Generative AI 30.07
Health and Wellness 30.48
HealthTech 30.14
HR 30.84
Innovation 59.31
IoT 30.23
Leadership 34.10
Legal and IP 30.74
Management 33.32
Marketing 36.83
Mental Health 30.11
Metaverse 31.37
National Security
NFT 32.33
Open Innovation
Privacy 30.08
Public Relations 38.84
Quantum Computing 33.36
Retail 34.64
Risk Management 30.84
RPA 39.58
Sales 37.65
Security 30.22
Social 55.21
Supply Chain 30.33
Sustainability 30.16

Industry Experience

Automotive
Consumer Products
Financial Services & Banking
High Tech & Electronics
Higher Education & Research
Insurance
Media
Retail
Travel & Transportation
Utilities

Publications

317 Article/Blogs
AInsights: Exploring OpenAI’s New Flagship Generative AI Model GPT-4o And What It Means To You
Brian Solis
May 20, 2024
AInsights: Your executive-level insights on the latest in generative AI…

OpenAI introduced GPT-4o, its new flagship, real-time generative AI model. The “o” stands for “omni,” which refers to the model’s ability to process multimodal prompts including text, voice, and video.

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Tags: AI, Generative AI

AInsights: Microsoft Diversifies Its AI Investment Portfolio With Commitment To French Startup Mistral
Brian Solis
April 24, 2024
Microsoft’s Sata Nadella positioned the investment as a commitment to offering enterprise customers the best choice of open and foundation models on Azure.

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Tags: Digital Disruption, Innovation, Leadership

AInsights: Nvidia’s Advancements In AI Compute, AI-Powered Humanoid Robots, And Connecting Omniverse To Apple’s Vision Pro
Brian Solis
April 15, 2024
Nvidia made a series of important announcement at its annual GPU Technology Conference recently. This isn’t a news site, so I’ll just cover what was announced and why it’s important to you. I’ll share the news, followed by my AInsights…

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Tags: Digital Transformation, Innovation, Leadership

Elon Musk And The Vulgarity Heard Around The Advertising World
Import from forbes.com
December 05, 2023
Musk sent a message to advertisers fleeing X that he may have also given himself the same message. Brand safety and guidelines are more important than ever.

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Tags: Customer Experience, Digital Transformation, Digital Disruption

To Lead Digital And AI-First Transformation, CIOs Must Think Like CMOs
Import from forbes.com
November 15, 2023
CEOs are tasking leaders for an AI strategy. Technology leaders must borrow from the marketing playbook to change IT's narrative from cost-center to innovation factory.

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Tags: Customer Experience, Digital Transformation, Digital Disruption

To Lead Digital And AI-First Transformation, CIOs Must Think Like CMOs
Import from forbes.com
November 15, 2023
CEOs are tasking leaders for an AI strategy. Technology leaders must borrow from the marketing playbook to change IT's narrative from cost-center to innovation factory.

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Tags: Customer Experience, Digital Transformation, Digital Disruption

Bringing Humanity Back To Service, Sales, And Marketing
Brian Solis
October 18, 2023
The thing I really like about my work is the ability to see the things that most of us are just too busy — or maybe distracted or biased — to see in order to bring people together for a greater purpose.

These are the wonderful words of Brian Solis, Head of Global Innovation at ServiceNow, keynote speaker, and 8x best-selling author, on what inspires him in his work.

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Tags: Customer Experience, Marketing, Business Strategy

AI, Digital Darwinism, And The Tyranny Of The Status Quo
Brian Solis
September 28, 2023
Digital Darwinism: The evolution of society and technology and its impact on behavior, expectations, and behaviors.

“It is not the most intellectual of the species that survives; it is not the strongest that survives; but the species that survives is the one that is able best to adapt and adjust to the changing environment in which it finds itself.” – Leon C. Megginson

Transformation becomes the minimum ante to surviving evolution.

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Tags: AI, Digital Transformation, Innovation

The Mindshifting Relationship Between Iteration And Innovation
Brian Solis
June 12, 2023
When most people describe innovation in their work or share their vision for “the art of the possible,” what they’re really describing is iteration. Let me explain…

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Tags: Innovation, Leadership

How To Cultivate Customer Empathy In Experience Design And Innovation – A Conversation With Janelle Estes UserTesting
BRIAN SOLIS
March 27, 2023
In this episode of the Human Insight Podcast, futurist and best-selling author Brian Solis comes on the show to discuss the importance of observing and talking with your customers. This conversation with Janelle Estes was recorded live at The Human Insight Summit in New Orleans.

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Tags: Customer Experience, Innovation, Business Strategy

Why LifeSCALE Should Be On Your Spring Reading List
Brian Solis
March 24, 2023
SXSW was packed with tech, long lines, inclusivity and patriarchy smashing. But one of the most life affirming takeaways, indeed one of the conference’s most surprisingly mindful experiences, came from an unlikely source.

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Tags: Innovation, Leadership, Business Strategy

Liderler Için Yol Haritası – An Interview With FAST COMPANY Turkey About Becoming A Customer Company
Brian Solis
March 21, 2023
I had the pleasure of speaking with M.Rauf Ates, founder of Fast Company Türkiye about research I helped lead with Harvard Business Review Analytical Services.

In this conversation, we explore how to become a customer company, beyond the lip service. The research offers 8 steps to give meaning to business, operational, and digital transformation as informed by Ethan Allen, Kellogg’s, Kimberley-Clark, and Pacific Life.

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Tags: Customer Experience, Digital Transformation, Leadership

Silicon: Technology Powering Business – Tech Trends In 2023
Brian Solis
March 17, 2023
Some companies are going to batten down the hatches and cut costs. Markets, though, will continue to evolve. Customers will continue to shop, make decisions, learn and exercise new behaviours, and gain new digital competencies. Competitiveness in this market becomes a matter of ‘digital Darwinism.’

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Tags: Digital Transformation

What’s The Future Of Business: 20 Updated WTF Lessons For A Hybrid World
Brian Solis
March 08, 2023
After all of this time, I’m not sure how I missed this. My friend Juan Carlos Giraldo published a compilation of 20 highlights​ after re-reading, What’s the Future of Business (WTF): Changing the Way Businesses Create Experiences.

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Tags: Customer Experience, Future of Work

Designing The Brand Experience: From First Exposure To Advocate To Relationship
BRIAN SOLIS
February 24, 2023
I listened, and found myself nodding along, with a lovely sense of familiarity, on his approach to total brand, product, customer, and user experience design. Especially in an omni-channel world, experience design and innovation is what brands must embrace to compete for attention and loyalty.

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Tags: Customer Experience, Digital Transformation, Innovation

Retail Therapy: At The Forefront Of Digital Transformation And Customer Experience With Paul Zahra, CEO Of ARA
BRIAN SOLIS
February 13, 2023
In this episode of Retail Therapy, we have the pleasure of hosting Brian Solis. Brian is a leading digital anthropologist and futurist, known for his expertise in digital transformation, customer experience, and innovation. He is currently the Global Innovation Evangelist at Salesforce, where he leverages his vast knowledge to drive thought leadership and research.

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Tags: Customer Experience, Digital Transformation, Innovation

McKinsey: A CEO’s Guide To The Metaverse
Brian Solis
January 30, 2023
Suddenly, the metaverse is in the zeitgeist, for better or worse. Investment more than doubled in 2022 powered by big moves (such as Microsoft’s $69 billion acquisition of Activision Blizzard, now under antitrust review) and small ones (about $12 billion to $14 billion of venture capital and private equity investment). Everyone has heard about the successes racked up by some big gaming companies: Roblox reported more than 58 million daily active users in 2022,1 while Fortnite had more than 20 million in 2020 and generated more than $9 billion in sales between 2018 and 2019.2 And others are investing; Meta continues to spend at least $10 billion annually on metaverse development. Yet investors are asking questions of metaverse companies about when they can expect tangible, near-term results from these companies’ investments.

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Tags: Digital Transformation, Digital Disruption, Metaverse

Becoming A Customer Company: The New Blueprint For CX-Driven Business Transformation
Forbes
January 19, 2023
Leading companies prioritize CX as a driver for growth. The winners will become customer companies and transform business models and operations to deliver extraordinary, connected customer experiences. The losers will be those that do nothing more than say they're customer-centered.

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Tags: Customer Experience, Innovation, Marketing

Are Hotels Ready For Generation Novel? How The Rise Of Generation-Novel Or Gen-N Could Transform The Future Of Guest Service
BRIAN SOLIS
January 12, 2023
The problem with defining guest service in any singular way is that we often treat guest service as a department or a response rather than an ever-evolving set of values that should exist at the very heart of a company. We consider guest service, much like other aspects of a company, to be a simple, 9-to-5 initiative supported by an employee or a team laid out across various guest-centric policies and values. But great guest service in the modern era, we realize, isn’t actually guest service – it’s guest care. It is not a policy or set of procedures; instead, it’s an ongoing, hands-on practice and culture brought to life with every guest touch-point, both online and offline. In this way, guest service isn’t just a department or a cost to be managed – it’s the entire company. Anything less will fail to support the guest demands that dictate the landscape in which we do business both now and in the future

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Tags: Digital Transformation, Innovation, Leadership

Maybe You Didn’t Realize How Much You Light Up Everyone Around You
Brian Solis
January 02, 2023
There’s hope and promise in the air and I just know it will help us lift our wings to soar to new heights, explore new terrains, and achieve greater experiences.

I would like to share something with you to help celebrate the new year, and the new you.

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Tags: Leadership

The Brave New World Of Digital, Business, And Leadership Transformation And The Part You Play In It All
Brian Solis
December 14, 2022
I was moved by an inspiring piece about finding hope in a time of disruption and uncertainty. It was written by my friend Andrew Penn, CEO of Telstra. Though it was published this time last year, I found it relevant now.

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Tags: Digital Transformation, Innovation, Leadership

The Future Of Tech – Predictions And Trends To Watch In 2023 According To Salesforce
BRIAN SOLIS
December 12, 2022
Salesforce leaders are on the front lines of the latest trends, technologies, and challenges impacting businesses. They bring expertise and insight from market analysis, customer conversations, and more to help reveal what tomorrow might bring.

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Tags: Analytics, Digital Transformation, Innovation

Are Bots Coming For Your Job? With The Right Leadership, Human-Centered Innovation Will Help You Thrive
Brian Solis
December 06, 2022
Does it feel like robots are coming for your job? That doesn’t necessarily have to be the case. There is one thing that always differentiates us: our humanity.

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Tags: AI, Innovation, RPA

Customer Service Teams Feel More Empowered By Automation And Artificial Intelligence
BRIAN SOLIS
December 05, 2022
Today’s service leaders are struggling to meet growing customer expectations amid a 19% average annual turnover rate and tightening operational budgets. Salesforce Service Cloud CEO Clara Shihand Global Innovation Evangelist Brian Solis see automation and AI as a solution.

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Tags: AI, Digital Transformation, Innovation

Watch: The Future Of Experience Design – Exploring The Need For Human-Centered Experiences
Brian Solis
November 22, 2022
Brian Solis explores the need for human-centered experiences and aims to help executives shift mindsets toward the future.

While everyone talks about Customer Experience (CX) as the new black, most companies miss the real opportunity to be customer-centric. They don’t actually think about experiences from the perspective of the people they want to reach. Customers are evolving. Business processes and mindsets are not keeping up. As a result, they’re limited in the ability to design experiences that matter to an increasingly evolving generation of connected customers.

In this presentation at NextCon in Phoenix, Brian Solis explores the need for human-centered experiences and aims to help executives shift mindsets toward the future.

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Tags: Customer Experience, Digital Transformation, Innovation

2 Author Newsletters
A Guided Tour of Apple's Vision Pro and a Glimpse of the Future of [Spatial] Computing
ROI
January 19, 2024
Apple finally released its long-awaited Vision Pro for pre-order today. At launch time, Apple also released a guided tour video that offers a glimpse of spatial computing and the new dimension of immersive experiences it introduces. Here are the key moments to focus on to appreciate what makes Vision Pro a game-changer. What we're witnessing is a new future of computing, connectivity, entertainment, communication, and how we interact with digital and the physical space around us.

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Tags: Customer Experience, Digital Transformation, Innovation

Introducing the The GenAI Prism, the Most Comprehensive Visualization of the Generative AI Universe in One Stunning Infographic
ROI
December 20, 2023
The generative AI ecosystem has grown so rapidly, there are over 10,000 GenAI projects currently in play around the world. Our goal was to identify emergent leaders and organize them by usage and outcomes to visualize the generative AI landscape as it takes shape. We’re now tracking over 90 leading startups across many verticals.

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Tags: Business Strategy, Customer Experience, Marketing

11 Books
Association Of National Advertisers: Why It’s Time To Humanize The Brand — For Real This Time
Brian Solis
July 21, 2021
Brian Solis of Salesforce discusses why people are looking for a genuine connection with companies and organizations now more than ever

Brian Solis, global innovation evangelist at Salesforce, doesn’t mince words when it comes to how the coronavirus will change the way brands and organizations present themselves to the public. “If this pandemic has shown us anything, it’s that it’s time to add several new pillars to the brand that allow it to become much more human,” Solis says.

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Tags: Digital Transformation, Innovation, Marketing

Lifescale: Take control of distractions to live a more creative, productive and happy life
Wiley
March 06, 2019
Break free from distractions. Focus. Spark creativity. Unlock new possibilities.

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Tags: Innovation, Leadership, Future of Work

X: The Experience Where Business Meets Design
Amazon
October 19, 2015

X explores why great products are no longer good enough to win with customers and why creative marketing and delightful customer service too are not enough to succeed. Brian shares why the future of business is experiential and how to create and cultivate meaningful experiences.

This isn’t your ordinary business book either. The idea of a book was re-imagined for a digital meets analog world to be a relevant and sensational experience. Its aesthetic was meant to evoke emotion while also giving new perspective and insights to help you win the hearts and minds of your customers. And, the design of this book, along with what fills its pages, was done using the principles shared within.

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Tags: Customer Experience, Digital Disruption, Business Strategy

X: The Experience When Business Meets Design Hardcover
Amazon
October 19, 2015
Welcome to a new era of business in which your brand is defined by those who experience it.
Do you know how your customers experience your brand today?

In his new book X: The Experience When Business Meets Design bestselling author Brian Solis shares why great products are no longer good enough to win with customers and why creative marketing and delightful customer service too are not enough to succeed. In X, he shares why the future of business is experiential and how to create and cultivate meaningful experiences.

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Tags: Customer Experience, Design Thinking, Digital Transformation

The Seven Success Factors of Social Business Strategy
Amazon
June 19, 2013
How to align social media with business strategy for real results
For years now, businesses have approached social media in an experimental fashion unconnected to real results. There's a reason why the question about ROI is met with such hostility. But it's time for businesses to get serious about social. In this concise e-book, noted authors and disruptive technology analysts Charlene Li and Brian Solis present seven powerful factors for designing and supporting an effective social business strategy. Li and Solis studied how the best companies create measurable value that aligns with overall business objectives and outline how to incorporate these insights into your strategy and planning process.

Li and Solis focus their findings and recommendations on how to convince and even rally decision makers at the executive level. Based on interviews with thought leaders, surveys, and extensive research, they show you how to define your social strategy, create alignment across the organization, and use that strategy to support overall business success.

Offers actionable best practices for getting the most bang for your social marketing buck
Explains seven key success factors for effective social marketing that cover everything from long-term vision and executive support to staffing and technology investment
Written by Charlene Li, bestselling author of Open Leadership, and Brian Solis, bestselling author of What's the Future of Business, The End of Business as Usual, and Engage

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Tags: Digital Disruption, Marketing, Business Strategy

What's the Future of Business?: Changing the Way Businesses Create Experiences Hardcover
Amazon
March 11, 2013
"In today’s rapidly changing digital environment, Darwinism is alive and well. What’s the Future of Business doesn't just explore trends and theories; it introduces a dynamic, actionable path to transformation."
—Evan Greene, CMO, The Recording Academy, Producers of the GRAMMY Awards

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Tags: Customer Experience, Digital Transformation, Leadership

The End of Business As Usual: Rewire the Way You Work to Succeed in the Consumer Revolution Hardcover
Amazon
October 18, 2011
"To be successful in business, you need to see what others don't. Start with this book. Someone's going to do it, why not you?"

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Tags: Customer Experience, Digital Transformation, Innovation

The End of Business as Usual
Amazon
October 18, 2011
The End of Business As Usual examines each layer of the complex consumer revolution that is changing the future of business, media, and culture. As consumers further connect with one another, a vast and efficient information network takes shape and begins to steer experiences, decisions, and markets. It is nothing short of disruptive.

This book will change the way you view the world of business, from sales and marketing to customer service and product development to leadership and culture.

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Tags: Digital Disruption, Innovation, Marketing, Culture, Sales

The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web Paperback
Amazon
March 15, 2011
The ultimate guide to branding and building your business in the era of the Social Web—revised and updated with a Foreword by Ashton Kutcher
Engage! thoroughly examines the social media landscape and how to effectively use social media to succeed in business—one network and one tool at a time. It leads you through the detailed and specific steps required for conceptualizing, implementing, managing, and measuring a social media program. The result is the ability to increase visibility, build communities of loyal brand enthusiasts, and increase profits.

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Tags: Customer Experience, Social, Management

Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR Kindle Edition
Amazon
January 19, 2009
Forget the "pitch": Yesterday's PR techniques just don't work anymore. That's the bad news. Here's the great news: Social Media and Web 2.0 offer you an unprecedented opportunity to make PR work better than ever before. This book shows how to reinvent PR around two-way conversations, bring the "public" back into public relations and get results that traditional PR people can only dream about. Drawing on their unparalleled experience making Social Media work for business, PR 2.0.com's Brian Solis and industry leader Deirdre Breakenridge show how to transform the way you think, plan, prioritize, and deliver PR services. You'll learn powerful new ways to build the relationships that matter, and reach a new generation of influencers...leverage platforms ranging from Twitter to Facebook...truly embed yourself in the communities that are shaping the future.

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Tags: Digital Transformation, Social, Marketing, Public Relations

Now Is Gone
Amazon
November 12, 2007
Now Is Gone seeks to help businesses embrace Social Media intelligently. Readers can learn if their organization is ready, how to begin, the predominant participation is marketing approach that other businesses are using, social media marketing strategies, and general social media insights. In addition to best practices, the book is laced with case studies that demonstrate corporate successes. This primer provides the quickest way for executives and entrepreneurs to figure out social media marketing.

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Tags: Digital Disruption, Social, Marketing, Entrepreneurship

1 Founder
Founder at BrianSolis.com
BrianSolis.com
January 01, 2017
Brian Solis is globally recognized independent digital analyst and anthropologist. He is also an award-winning author, prominent blogger/writer, and world renowned keynote speaker. Contact him via email.

Brian Solis is Global Innovation Evangelist at Salesforce, the global leader in Customer Relationship Management (CRM). Brian’s work at Salesforce focuses on thought leadership and research that explores digital transformation, innovation and disruption, CX, commerce, and the cognitive enterprise.

Brian Solis has been called “one of the greatest digital analysts of our time.” Brian is also a world renowned keynote speaker and an award-winning author of eight best-selling books including, X: The Experience When Business Meets Design, What’s the Future of Business and The End of Business as Usual.

In his latest book, Lifescale: How to live a more creative, productive and happy life, Brian tackles the struggles of living in a world rife with constant digital distractions. His model for “Lifescaling” helps readers overcome the unforeseen consequences of living a digital life to break away from diversions, focus on what’s important, spark newfound creativity and unlock new possibilities.

For almost 30 years, Solis has studied and influenced the effects of emerging technology on business and society. His research and books help executives, and also everyday people, better understand the relationship between the evolution of technology and its impact on people and also the role we each play in evolution. As a result of his work, Solis also helps leading brands, celebrities, and startups develop new digital transformation, culture 2.0, and innovation strategies that enable businesses to adapt to new connected markets from the inside out.

With a loyal online audience of over 700,000 people online, his work makes him a sought-after thought-leader to leading brands, celebrities such as Oprah, Shaq and Ashton Kutcher and over 1,000 startups around the world.

Brian also hosts (r)evolution, a popular online video series that examines technology, trends and best practices and introduces viewers to the thought leaders who are blazing the trail. Guests have included Katie Couric, Mark Burnett, Shaq, Billy Corgan, and Adrian Grenier.

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Tags: Digital Transformation, Digital Disruption, Innovation

55 Keynotes
Brian Solis Keynote: School Nutrition Industry Conference 2024
Import from youtube.com
July 22, 2024

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Tags: Customer Experience, Digital Transformation, Digital Disruption

Brian Solis (Salesforce) - LifeSCALE: How to Live a More Creative, Productive, and Happy Life
Import from youtube.com
August 10, 2022

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Tags: Customer Experience, Digital Transformation, Digital Disruption

The Future Of Marketing Starts Now
Brian Solis
August 06, 2021
A summary of Brian Solis’ keynote presentation at the recent Martechvibe Fest event in South Africa by Suparna Dutt DCunha

People keep saying it: everything has changed. As the days spent in our homes blur together, outside in the world of marketing, huge shifts in consciousness are happening.

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Tags: Customer Experience, Innovation, Marketing

The Future of Retail is Now: The Shift to Digital-First, Customer-Centered Engagement
Salesforce
June 14, 2021
Jun 22 2021
12:00pm EDT
Virtual

To meet post-pandemic expectations, retailers are challenged with transforming their operations, accelerating digital transformation, and modernizing their workforce management strategies to better empower their service agents and store associates.

With 80% of customers agreeing that experience is as important as product or service, it’s imperative that you take a customer-first approach to enhance your customers’ end-to-end shopping experience and achieve new levels of loyalty.

Becoming a digital-first business is a commitment to your customers. Leveraging data to understand shopper habits during times of change allows businesses to pivot their processes, products, and services seamlessly to meet and exceed customers’ expectations.

Join Brian Solis, a world-renowned digital anthropologist, 8x best-selling author, and futurist who serves as Global Innovation Evangelist at Salesforce, to learn how to accelerate service innovation for Generation-Novel (a cross-generational market majority of digital-first customers), and how retailers can transform their post-pandemic operations into a seamless customer engagement engine to drive business growth and loyalty.

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Tags: Digital Transformation, Innovation, Retail

Managing Machine Identities In An Era Of Digital Darwinism And The Fourth Industrial Revolution
Brian Solis
May 10, 2021
Managing Machine Identities In An Era Of Digital Darwinism And The Fourth Industrial Revolution

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Tags: AI, IoT, 5G, RPA

Designing For Digital-First Customers: Focus On Experience For Breakthrough Innovation – Sound & Communications
Brian Solis
March 03, 2021
NSCA hosted Brian Solis in its 2021 Business & Leadership Conference Virtual (BLCv) as keynote speaker. NSCA’s Business & Leadership Conference is the industry’s most notable platform for executive-level education and discussion.

Brian’s topic focused on a “Discussion Of Digital-First Customers Informs NSCA Business & Leadership Conference Attendees.” Following his presentation, Sounds & Communications, a publication reaching the commercial AV technology and application industry, shared a thorough summary of his keynote.

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Tags: Customer Experience, Digital Transformation, Innovation, Business Strategy

DeepCrawl Live 2020 Brian Solis Optimizing Digital Experiences to Deliver “Light” in #IgniteMoments
Import from youtube.com
February 15, 2021

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Tags: Customer Experience, Digital Transformation, Digital Disruption

AI And Automation Present A Choice For A Post-COVID World: Business As Usual Or Business Unusual
Brian Solis
January 11, 2021
Today, we stand at a crossroad where we can go in one of two directions: perish in ‘business as usual’ or thrive in ‘business unusual.’

Automation Anywhere is helping the world automater epetitive tasks through RPA (repetitive process automation). They’re doing so to reduce the everyday, menial tasks of employees to free them up for more creative and imaginative tasks and also to staff the jobs of the future…today.

I was asked to speak on this subject at this year’s Imagine Digital conference, the company’s flagship RPA and AI event.

Over the course of three days, tens of thousands of Automation Anywhere customers, partners, and RPA practitioners across all time zones tuned in from the comfort of their homes to participate in more than 60 sessions, delivered by remarkable CEOs, noted analysts, bestselling authors, Automation Anywhere executives and product gurus, and the company’s most elite trainers.

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Tags: AI, Innovation, RPA

The Urgent Need For Creativity In Life And Why Our Dependence On Personal Tech Can Erode Our Individuality
BRIAN SOLIS
January 06, 2021
The year was 2019. The place was Austin, Texas, during SXSW. Shortly after my keynote and official debut of LifeScale, I visited the Velocitize Talks studio hosted by WP Engine. There, I shared research and insights into my latest book, along with digital transformation, the future of brand, the impact of digital distractions, and the importance of living a more creative life.

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Tags: Digital Transformation, Innovation, Leadership

Opening Plenary with Brian Solis: New Normal — Human-Centered Innovation in the Novel Economy
GS1
November 30, 2020
Join us for an exciting opening plenary with our GS1 President & CEO, Miguel Lopera, and a very special keynote speaker, Brian Solis, Global Innovation Evangelist at Salesforce. For nearly thirty years, Solis has studied and influenced the effects of emerging technology on business and society. His research and books study the relationship between the evolution of technology and its impact on people, as well as the role we play in this evolution. Join us to hear Brian's keynote on "New Normal — Human-Centered Innovation in the Novel Economy". Get ready for Q&A, after the keynote!

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Tags: Digital Transformation, Supply Chain, Innovation

Banking Innovation Digital Summit: The Age of the Neo Bank
GDS Group
November 18, 2020
Global Innovation Evangelist at Salesforce and 8x Best-Selling Author, Brian Solis will be addressing the keynote: “The Age of the Neo Bank” at our upcoming Banking Innovation Digital Summit this November 16 – 18.

Brian will discuss how #technology is enabling and will continue to enable the #future of the industry, and how to apply this thinking into your customer relationship and product and/or service #development and #strategy.

To find out more about the upcoming Banking Innovation Digital Summit and how you can participate, visit the website here: https://bit.ly/2GKeLq2

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Tags: Innovation, Future of Work, Risk Management

This is not the new normal or the next normal: that’s for everyone else
Nokia
November 10, 2020
Join us on 10 November for a one-of-a-kind virtual event that connects you with insights from some of the world’s most influential and respected futurists and technology gurus. With multiple sessions spanning three time zones, Real Talk will cover topics like scaling performance and resiliency, unlocking business potential, and building a better world.

World-renowned digital anthropologist and best-selling author Brian Solis will explore the true meaning of innovation in times when everything doesn’t seem to make sense. In his years of research in challenging convention and breaking new ground, he will share insights from COVID’s disruption, how the most resilient responded, and also how we, as individuals, play a role in seeing a new path forward…beyond “the next normal.”

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Tags: Digital Disruption, Innovation, Future of Work

How 2020 Has Change HR Forever
LinkedIn
November 04, 2020
Please join me Nov 4-6 at the #HR Digital Summit where I’ll explore the rise of Culture 2.0, the new role of CHROs, designing innovative employee experiences, and how The Novel Economy has changed HR forever.

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Tags: Innovation, Culture, HR

Brands as the Engine for Economical Revival
Creativity 4 Better
October 27, 2020
The COVID-19 pandemic has triggered an unprecedented, global economic shutdown which is having a profound impact on businesses worldwide and the MARCOM industry that serves them. Yet, this crisis and subsequent economic reset is providing opportunities to elevate the role brands play in improving the lives of people, businesses and economies.

Join us as we learn, connect and get inspired by the progressive leaders who are turning crisis into opportunity and are successfully building direct to consumer brands through creativity, innovation and a consumer centric approach in a world that is anything but normal.

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Tags: Digital Transformation, Innovation, Marketing

Brian Solis on the Future of Events in a Connected Society
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October 21, 2020

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Tags: Customer Experience, Digital Transformation, Digital Disruption

Innovation in a Novel Economy
SKYGEN USA Virtual Summit
October 15, 2020
October 15: INNOVATION IN A #NOVEL ECONOMY: Brian Solis, Principal Analyst and Futurist, Altimeter
SKYGEN USA Innovation: Craig Kasten,CEO and Managing Partner and John Schaak, Chief Innovation Officer
Brian Solis is Principal Analyst and Futurist at Altimeter, the digital analyst group at Prophet and has been called one of the greatest digital analysts of our time...

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Tags: Innovation, Leadership

Brian Solis Keynote: Inspirar, Conectar E Estimular A Criatividade. É O Festival Criativar
BRIAN SOLIS
September 24, 2020
De 24 a 27 de setembro, Santos estará no foco central da primeira edição do Festival Criativar, que acontecerá virtualmente. O evento apresentará as mentes criativas de empreendedores, artistas, criativos e pensadores do Brasil, do exterior e de Santos, nos segmentos do audiovisual, da música, design, arquitetura, games, entre outras áreas.

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Tags: Digital Disruption, Innovation, Leadership

Brian Solis on the Future of Events in a Connected Society
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September 18, 2020

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Tags: Customer Experience, Digital Transformation, Digital Disruption

Sensemaking: Humanity Tech to Thrive,Hyper-automation Through Digital Empathy
AGIL BLOG
September 10, 2020
Are you adapting fast enough to cope with the way data is sensed, consumed and collaborated in the current pandemic economy?

How can you shift your mindset to a human-first tech approach to thrive beyond these trying times?

Where do you stand against our latest Asia Sensemaking Maturity Index, and what can you do to mitigate the gaps?

Be part of the AI human-first X-collaboration to drive fast, meaningful outcomes.

To find out more : https://agilblog.com/global-marathon-summit

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Tags: Digital Disruption, Business Strategy, RPA

Welcome to Imagine Digital Day 2 | Brian Solis Keynote
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September 08, 2020

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Tags: Customer Experience, Digital Transformation, Digital Disruption

Creating Restaurants for Tomorrow's Impatient, Distracted Customer / Brian Solis at RestaurantSpaces
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August 09, 2020

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Tags: Customer Experience, Digital Transformation, Digital Disruption

Markedføringsdagen 2016
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July 30, 2020

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Tags: Customer Experience, Digital Transformation, Digital Disruption

Rethinking Retail in the Interim Normal to Excel in the Next Normal
CSA
July 27, 2020
This isn’t the new normal, it’s the interim normal according to leading digital anthropologist and best-selling author Brian Solis. With the pandemic expected to last for at least 12-18 months until a vaccine, herd immunity, or widely available treatments are available, customer behaviors in the physical and digital worlds will continue to radically shift and evolve.

The very concept of retail was already disrupted by digital and then again by digital D2C natives. But now in times of pandemic disruption, retailers have a rare opportunity to rethink how retail and innovation will intersect during this uncertain time and in the future.

In this thought-provoking session, Brian will share his research on consumer evolution and how to reimagine the future by iterating and innovating during this interim normal. Key takeaways include:
The evolution of Generation-C (Connected) in times of #COVID-19 and what evolving customer behaviors tell us about the future.
What it means to be a digital and health company moving forward and why it’s a competitive differentiator for retailers.
The importance of automation and cognitive automation to optimize transformation and become disruption and future proof.

We hope you will join us for this important event.

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Tags: Digital Transformation, Innovation, Retail, COVID19

What Will Consumers Want From Your Stores When "THIS" is Over?
Retail Spaces
July 23, 2020
With analysts expecting up to 100,000 stores to close by 2025... undoubtedly, the next five years will be beyond challenging for physical retail.

In this new reality, it's possible your store concepts could struggle to remain relevant. Right now, leaders need to take bold steps to reimagine their stores so they'll appeal to a customer with utterly different expectations.

On this installment of The Rollout, we'll talk to a world-renowned futurist to understand how 2020 has transformed consumers forever. We'll also have a candid chat with Vibhu Norby, CEO of experiential retailer b8ta, on how stores need to shift.

And, we will also talk with you. The Rollout is totally conversation-based and interactive. So come prepared with questions and opinions.
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Interested in sponsoring this webinar? Email sales@influencegrp.com

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Tags: Retail

Salesforce Live for Retail & Consumer Goods
Salesforce
July 15, 2020
Consumers faced empty shelves, long lines and thus turned to digital buying solutions, resulting in a shift of consumer behaviour to a new norm. As retail and consumer good companies reel in the chaos, existing roadmaps need to be reset. Those who invested early in technology were well established to take advantage of the rise in digital, but even they would recognise there is more opportunity to win over the customer. Brian Solis will share what retailers and consumer goods companies learned from this pandemic and for those caught short how they will need to respond in the novel economy guided by four key principles:
- personalised omnichannel shopping/brand experiences and direct-to-consumer options
- increased investment in e-commerce beyond bolting on new platforms/channels
- increased safety for store associates, key account managers, sales reps, warehouse workers, and delivery drivers
- improved supply chain visibility, flexibility and demand sensing throughout the value chain

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Tags: Marketing, Sales, Retail

17 Media Interviews
A Conversation About How Automation And AI Deliver Success Now For Service Teams
BRIAN SOLIS
December 19, 2022
Today’s service leaders are struggling to meet growing customer expectations amid a 19% average annual turnover rate and tightening operational budgets. But Salesforce Service Cloud CEO Clara Shih and VP, Global Innovation, Brian Solis see automation and AI as a solution.

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Tags: Cloud, Digital Transformation, Innovation

Cultivating customer empathy in a data-driven world with Brian Solis
Listen Notes
October 24, 2022
Producer’s note: This week’s episode is a conversation Janelle had with futurist and author Brian Solis at The Human Insight Summit held last week in New Orleans. We hope you enjoy the conversation.

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Tags: Customer Experience, Innovation, Business Strategy

The Futurists: Living Futures With Brian Solis, Brett King, And Robert Tercek
Brian Solis
October 10, 2022
In this week’s show futurist, digital analyst and anthropologist, along with being a Global Innovation Evangelist for Salesforce, Brian Solis joins hosts Brett King and Robert Tercek to talk adapting to life in the future.

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Tags: Customer Experience, Digital Transformation, Innovation

Technology, Adaptation, And The Future Of Employee Experience With Nathalie Nahai
Brian Solis
August 18, 2022
My dear friend Nathalie Nahai invited me on her popular podcast, The Hive, to discuss her new book and the future of tech, resilience, and leadership. I’d like to share that conversation with you here.

Today I speak with the inimitable Brian Solis, a world-renowned digital anthropologist and futurist. An award-winning author and global keynote speaker, Brian’s research, advisory and presentations humanise the relationship between disruptive innovation and its impact on institutions, markets and societies.

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Tags: Customer Experience, Leadership, HR, Future of Work

How Do We Make Customer-Centricity More Than A Tagline?
Salesforce
March 01, 2022
In this Salesforce Executive Conversation, VP and global innovation evangelist Brian Solis explains the new mindset required for true customer-centricity, and how humanizing technology can put the magic back into customer service.

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Tags: Customer Experience, Digital Transformation, Innovation

The New Trajectory For Digital Transformation And The Role Of AI And Automation In A Post-Pandemic World
EnterpriseTalk
July 19, 2021
An insightful conversation with Sameer Datta of Enterprise Talk about technology’s boom within orgs around the world and the accelerated rise of AI and automation in the post-pandemic economy. We also explore the impact digital transformations are having on customer experience.

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Tags: AI, Customer Experience, Digital Transformation, Innovation

TechRepublic: When It Comes To Digital Transformation In A Time Of Crisis, It’s Time To Invent The Future We Want
Brian Solis
April 27, 2021
TechRepublic’s Karen Roby talked with analyst Brian Solis about the impact of COVID-19 on digital transformation. The following is an edited transcript of their conversation.

Karen Roby: Brian, you’ve added a new title, which I think is really interesting, we can talk a little bit about, global innovation evangelist for Salesforce. What does that mean?

Brian Solis: It means that I have to look at all of the trends happening in the market and essentially try to make sense of them, humanize them, so that executives, stakeholders, and even our own ohana, our own team, can help humanize the next steps of our customers and our partners because these are certainly interesting times. And there’s a lot of new things to think about, and so my work is to study those trends and help not only make sense of them, but put them into actionable steps so that we can move forward in more productive and creative directions.

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Tags: Digital Transformation, COVID19

TELUS International Studios: The Novel Economy And Gen N
Brian Solis
April 20, 2021
On this episode of TELUS International Studios, we’re joined by Brian Solis, Global Innovation Evangelist at Salesforce. Brian wears many other hats as a digital anthropologist, author, and keynote speaker, so there’s no shortage of insights he has to share.

From how the pandemic has changed our relationship with technology, accelerated fear and anxiety, to the stress this time has had on the economy, and what it all means for your company. Brian identifies this time as the “novel economy” and he introduces a new cross-generational demographic, called Generation N.

Finally, Brian deep dives into his latest book, Lifescale: How to Live a More Creative, Productive, and Happy Life. Available on Amazon.

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Tags: Innovation, Business Strategy, COVID19

Technology As An Ally For A More Sustainable World
Brian Solis
February 18, 2021
El mayor experto en transformación digital e innovación del mundo y una de las personas más influyentes en Silicon Valley, Brian Solis, nos habla sobre la importancia de fomentar el pensamiento creativo desde la educación. Además, reflexiona sobre teléfonos inteligentes y cambios conductuales, redes sociales, desinformación, inteligencia artificial y marcas, así como del futuro de la tecnología.

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Tags: Digital Transformation, Social

Digital Darwinism: An Interview with Brian Solis, Global Innovation Evangelist, Salesforce
Customer first thinking
December 17, 2020
Under pressure to act fast during the pandemic, businesses sped up their digital transformation plans, compressing their timetables from years into months. Now they face the next phase of evolution, what digital prophet Brian Solis calls the “novel economy”. For businesses to adapt and thrive, says Solis, they must take a more profound and humanistic approach to transformation.

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Tags: Digital Transformation, Innovation, Leadership

Why Human Connections Should be at the Center of Digital Transformation: A Conversation with Brian Solis
Salesforce
December 02, 2020
Successful digital transformations start and end with the teams executing them. Meaningful innovation and lasting impact isn’t top-down, it’s defined by those at the frontlines every day. But creating this ‘culture of innovation’ is easier said than done, and here to talk us through the dos and don’ts is Salesforce’s Global Innovation Evangelist, Brian Solis.

Brian has been called “one of the greatest digital analysts of our time,” and is an expert in driving innovative thinking in the workforce. Tune in for his advice on business innovation, process innovation, employee experience, customer experience, and more.

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Tags: Digital Transformation, Innovation, Leadership

How COVID-19 And The “Novel Economy” Is Changing The Way Customers Respond To Businesses
Brian Solis
November 29, 2020
TechRepublic’s Karen Roby spoke with Brian Solis, global innovation evangelist at Salesforce and bestselling author of several books, about what he calls Generation N and how the COVID-19 pandemic has affected business. The following is an edited transcript of their conversation.

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Tags: Digital Transformation, Digital Disruption, COVID19

A Lifescale-Based Approach with @BrianSolis
BryanKramer
November 20, 2020
IN THIS EPISODE:
-Persuasive design
-Reverse engineering the addiction to social media
-Helping businesses navigate these unprecedented times

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Tags: Design Thinking, Innovation, Leadership

Designing For Digital-First Customers: Focus On Experience As A Driver For Breakthrough Innovation
BRIAN SOLIS
August 19, 2020
Designing for the accidental narcissist: Focus on experience is driver for Gen-C (and now Generation-N) innovation.

Experience is what counts. An incoming wave of connected consumers — known as Generation C — are not bound by traditional demographics. Instead they share behaviors, interests and expectations driven by the digital era. Accustomed to instant gratification, they expect everything to be tailored to their needs and delivered now. Delay them or displease them, and they move on without a backwards glance.

“What companies need to get is that the customers change,” said Brian Solis (pictured), digital analyst, anthropologist, futurist, best-selling author, and international keynote speaker @Brian Solis. “Once you get something your way fast … you take that mindset subconsciously to everything you do.”

Solis spoke with spoke with Jeff Frick (@JeffFrick), host of theCUBE, SiliconANGLE Media’s mobile livestreaming studio, during the Comcast CX Innovation Day event in Sunnyvale, California. They discussed changing customer expectations and the increasing importance of experience to the design process.

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Tags: Customer Experience, Digital Transformation, Digital Disruption, Innovation

DisrupTV, Welcome to the Novel Economy
Constellation Research
June 12, 2020
isrupTV Episode 194, Brian Solis, Matthew Halliday, Nicole France

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Tags: Digital Transformation, Innovation, Business Continuity

Sprinklr Coffee Club - With Marshall Kirkpatrick and Special Guest Brian Solis
Sprinklr
October 31, 2019
Sprinklr Coffee Club - With Marshall Kirkpatrick and Special Guest Brian Solis

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Tags: Customer Experience, Digital Transformation, Future of Work

Brian Solis on Lifescale – How to Live a More Creative, Productive and Happy Life Plus Improve Your Marketing
TopRank Marketing
March 07, 2019
Brian Solis is an award-winning author of 8 books and an internationally known keynote speaker. I’ve had the pleasure of knowing Brian for many years and he has consistently been one of the most thoughtful, inspiring and intelligent people I know.

Not long ago Brian and I had a chance to catch up and he shared with me the news of his new book Lifescale – How to live a more creative, productive and happy life. That’s a pretty compelling title and being up to my neck in digital distractions, multi-tasking and a need to break free out of that chaos, the notion of Lifescale was immediately interesting to me both personally and as a way to better empathize with customers as a marketer.

Not only did I pre-order the book (it came yesterday) I had a chance to talk with Brian and record a video interview about the premise of the book, the problems it can help people solve, lessons for marketers and a fun game of word association.



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Tags: Digital Disruption, Marketing

3 Panels
Building Trust In Digital Business
BRIAN SOLIS
August 20, 2020
It now seems like a lifetime ago. Shortly before the onset of COVID-19 and my joining Salesforce as the Global Innovation Evangelist, I flew to London to participate in an expert panel on software defined networking (SDN) and the future of digital transformation. While digital transformation itself has been disrupted in the time since, SDN, like many enabling and mission-critical technologies are more important now than ever.

I recently stumbled across unpublished material that I wanted to share with you here.

Insights from the insiders Join our expert panel as they explore the relationships between data, trust, talent and innovation. They’ll be considering questions that include: what emerging trends are disrupting the business landscape? How is data and personalisation being used to ‘wow’ customers? What does it take to be a disruptor? And what practices are empowering employees and affecting company culture? Click the play button to hear their insights

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Tags: Customer Experience, Digital Transformation, Digital Disruption, Innovation

The Rise of the Homeforce
Pros&Content 2020Nect
June 25, 2020
When COVID-19 hit, we brought together a 10,000-person marketing community for a 10-episode virtual roundtable series on how to navigate your brand through the pandemic. The reality of today’s crisis is making it critical for us to focus the conversation on the issues the country is facing and also the stories of resilience, inspiration and unity that will help us all get through this time together.

To do this, we took the conversation to the next level by giving the stage not just to marketers but also to creatives, executives, entrepreneurs, small business owners, and other professionals with an incredible story to tell so we can all learn from one another.

The result was our Pros & Content Connect virtual event co-organized with Salesforce on June 24-25. Keeping in the spirit of unity, we decided to make the conference free for everyone. We need each other now more than ever, and wanted to make sure everyone could be included.

Our speaker lineup included CMOs, CEOs, authors, athletes, actresses, and beyond.

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Tags: Entrepreneurship, Business Continuity, COVID19

Defining The New Digital Worker
BrightTALK Originals + Citrix
May 28, 2020
In the opening episode of The New Workspace, Safi Obeidullah, Field Chief Technology Officer, Citrix and host of The New Workspace will explore how you can empower your employees with a smarter way of working to keep them productive, happy and engaged. He will be joined by a panel of industry experts who will discuss:

• Why you need a technology-backed, holistic strategy for the new workplace
• The relationship between effective collaboration tools, employee happiness & the bottom line
• How consumer tech is influencing how HR and technology need to work together to keep employees engaged

Panelists include:
- Safi Obeidullah, Field Chief Technology Officer, Citrix
- Chris Hall, Vice President, Global IT, KEMET
- Alysia Eve, Director of Product Marketing, Citrix
- Brian Solis, Global Innovation Evangelist, Salesforce

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Tags: Digital Disruption, HR, Future of Work

23 Podcasts
The Futurists: The Future Of The Legal Industry With Dr. Cain Elliott
The Futurists
August 15, 2023
What’s the future of the legal industry? On this episode of The Futurists, my co-host Robert Tercek and I interview Dr. Cain Elliott, Head Legal Futurist and a Senior Vice President at Filevine to explore the present and potential new futures.

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Tags: Digital Transformation, Innovation, Legal and IP

Inside the mind of a Global Innovation Evangelist
Retail Therapy
February 08, 2023
In this episode of Retail Therapy, we have the pleasure of hosting Brian Solis. Brian is a leading digital anthropologist and futurist, known for his expertise in digital transformation, customer experience, and innovation. He is currently the Global Innovation Evangelist at Salesforce, where he leverages his vast knowledge to drive thought leadership and research.

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Tags: Customer Experience, Digital Transformation, Innovation

‎Salesforce Commerce Cloud Innovations: Redefining How Brands Approach Their Customer Experience With Salesforce Futurist Brian Solis
BRIAN SOLIS
January 11, 2023
Brands are in a position where they must exceed customer expectations even if the customer wasn’t expecting it. No brand is safe from the need to stay one step ahead of its customers – just think of Blockbuster and Nokia.

In this episode, I have a great conversation with Brian Solis, VP, Global Innovation at Salesforce. Brian is a world-renowned digital anthropologist, futurist, eight times bestselling author, and international keynote speaker. He has consistently been recognized as one of the world’s leading voices in innovation, business transformation, and leadership for over two decades.

Listen in to learn about the customer experience in a digital-first world and how brands can survive the changes and continually exceed their customers’ expectations

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Tags: Digital Transformation, Innovation, Leadership

The Future Of Work: Building A Mindset That Embraces Innovation
BRIAN SOLIS
July 21, 2022
What’s the difference between innovation, iteration, and disruption? We brought digital futurist Brian Solis on to this episode to explain. The author and Salesforce Global Innovation Evangelist provides insights into how these topics are distinctly different yet interconnected. Brian breaks down how any organization—regardless of size, industry, or notoriety—can harness innovation through a simple shift in mindset. In less than 30 minutes, he shares ways to not only unlock genius at the workplace, but within yourself as well.

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Tags: Digital Transformation, Innovation, Future of Work

The Future Of Global Retail
Brian Solis
June 27, 2022
In this episode, Retail Doctor Group welcomes Brian Solis, a global innovation evangelist from Salesforce, from the US to discuss the changes in the global retail sector, particularly shoppers’ behaviours, that are accelerated by the pandemic. Brian Solis and our CEO Brian Walker will together explore emerging concepts such as “Shopping at the edge” and how retailers can apply new technology and insights to maximize engagement at all touchpoints on the customer journey.

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Tags: Digital Transformation, Innovation, Retail

WTF: What’s The Future Podcast – When It Comes To Safety And Security, Robots And People Become Co-Workers With Travis Deyl‪e‬
Brian Solis
May 17, 2021
In episode 4 of WTF: What’s the Future, my friend Dr. Travis Deyle, CEO and Co-Founder of Cobalt Robotics joins me to explore the real world of robotics entering in the workforce.

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Tags: Innovation, Future of Work, Security

WTF: What’s The Future Podcast – 5 Destructive Personas That Are Killing Your Creativity With Chase Jarvis
WTF: What’s The Future Podcast
May 03, 2021
In episode 2 of WTF: What’s the Future, I get to spend time with another dear friend, Chase Jarvis. In my mind, Chase is one of the most creative and inspiring artists of the digital economy. We’ve also had some of the most soulful conversations of my life all around the world. I’m proud to know him.

Chase joined me on WTF to discuss his latest book, Creative Calling: Establish a Daily Practice, Infuse Your World with Meaning, and Succeed in Work + Life. As Chase says, “Life isn’t about finding fulfillment and success – it’s about creating it.” The good news? Creativity isn’t a skill—it’s a habit, a mindset, and a practical lever that transforms our lives and delivers vitality to everything we do. Your personal power awaits.

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Tags: Innovation, Leadership, Culture

WTF: What’s The Future Podcast – 11 Habits To Become A Master Influencer With Author Jason Harris
Brian Solis
April 26, 2021
In episode 1 of WTF: What’s the Future, I interview my dear friend Jason Harris explore his new book,The Soulful Art of Persuasion.

The Soulful Art of Persuasion is a revolutionary guide to becoming a master influencer in the age of distrust, through the cultivation of character-building habits that are essential to personal growth and sustained business success.

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Tags: Innovation, Leadership, Marketing

The Novel Economy, Generation N, And Thriving In A Digital-First Environment: Futurist Brian Solis On Marketing Smarts [Podcast]
Brian Solis
February 24, 2021
What an absolute treat to spend time with my friend Kerry O’Shea Gorgone on the Marketing Smarts [Podcast] for MarketingProfs!



Brian Solis is a digital analyst, anthropologist, and futurist. He’s written several bestselling books, including What’s the Future of Business (WTF), Engage!, and The End of Business as Usual. Brian recently brought his technology expertise to Salesforce as the company’s Global Innovation Evangelist.

I invited Brian to Marketing Smarts to talk about the “Novel Economy,” what he calls “Generation N” (an update to his “Generation C” concept).

We also talked about Brian’s book Lifescale: How to Live a More Creative, Productive, and Happy Life, and how those concepts apply now that everybody has to be digital first.

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Tags: Digital Transformation, Innovation, Marketing

Episode 14: David Aaker, Robert Scoble and Gregarious
Intersections Podcast
December 17, 2020
Watch the Video

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Tags: Innovation, Social, Leadership

Episode 13: Matt Gorniak, Ted Cohen, Rich Levandov
Intersections Podcast
December 10, 2020
Watch the Video

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Tags: Innovation, Social, Leadership

Episode 12: Lanny S Cohen, Barry Svigals and Jack Mardack
Intersections Podcast
November 19, 2020
Watch the Video

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Tags: Innovation, Social, Leadership

Episode 11: Matthew Gardiner, Karen Mangia, Sheila Morovati
Intersections Podcast
November 12, 2020
Watch the Video

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Tags: Innovation, Management, Leadership

Episode 10: Mihir Shukla, Seth Cohen, Stephen Ezell
Intersections Podcast
November 05, 2020
Today we continued our theme of innovators who have shifted our perspectives so that we can see things in a new way. Mihir Shukra introduced us to the notion that automation through AI was not only going to be everywhere, but that it would be increasingly democratized. We would feel its influence in a variety of B2C applications and the technology itself would become more accessible to us and not remain in the province of highly specialized engineers. Then Seth Cohen talked about the importance of bringing optimism into our lives, not as a mood or exhortation, but as a conscious practice. For him, it is our optimism that shapes our sense of possibility and enables us to align around common objectives in this era of the “missing middle.” Finally, Stephen Ezell from the Information Technology Innovation Foundation (ITIF) reflected on the need to expand our definition of innovation to include the innovation agenda of countries. This has implications for understanding the policy levers and stewardship models that enable robust national innovation strategies. It is an urgent priority in the United States, which would benefit from a refreshed national innovation agenda.

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Tags: AI, Innovation, RPA

Episode 09: Tony Orsten, Dr Geeta Nayyar
Intersections Podcast
October 29, 2020
Today’s two guests brought us fresh insights about the impact of the pandemic on their respective arenas of expertise. Tony Orsten is a multi-faceted entertainment entrepreneur and executive based in the UK. He reflected on the positive influence of the pandemic as a driver of innovation and a forcing function for change in how artists of all kinds connect with their audiences. Geeta Nayyar, executive director for health and life sciences at Salesforce, reflected on how health care was being transformed by new collaborative and data sharing technologies whose development was being accelerated by the pandemic. New technologies offer the possibility of qualitative change in how doctors and patients interact – transforming the event of a periodic office checkup into a constant flow of information enabled by sensors and monitors of all kinds that enable continuous fine-tuning of diagnosis and treatment based on the most current information.

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Tags: Digital Transformation, Innovation, Leadership

Episode 08: Phil Komarny, Debra Lavoy, Phillip Sonnleitner
Intersections Podcast
October 22, 2020
Today’s edition of Intersections brought us three pioneers in search of their grail. First, we explored the brain of Phil Komarny, VP Innovation at Salesforce He has been a tireless pioneer in advancing learning through technology that is transforming lifelong learning, re-skilling and they way we prepare young people for the 21st century. Our second guest Debra Lavoy shared her quest to find ever more effective methods to separate truth from falsehood in the media based narratives we consume. And finally, Phillip Sonnleitner talked about his grail of perfect, portable sound recording. He has realized this through his breakthrough Mikme products that are transforming field recording into an agile, democratic process.

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Tags: Digital Disruption, Leadership, Culture

Episode 06: Abigail Posner, Scotty McLennan, Alison Levine
Intersections Podcast
October 08, 2020
Today’s episode presented three views of how being multidisciplinary and multifaceted creates impact. Abigail Posner, head of the brand lab at Google talks about the power of combining empathy with tech savvy to create empathy. Scott McLennan – lawyer, minister and business ethics educator – discusses the place of purpose and values in one’s career. And finally, Alison Levine shares her exceptional track record in extreme sports (mountain climbing, South Pole skiing) and shows Its applicability to business leadership.

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Tags: Innovation, Leadership, Culture

Episode 05: Matt Garratt, Rika Nakazawa, John Arquilla
Intersections Podcast
October 01, 2020
If there is one theme that ties our three guests from today’s show, it is that they are all pioneers. Matt Garett, head of Salesforce Ventures talks about how he has reinvented the traditional venture capital business model to fit the needs of large scale innovation. Rika Nakazawa presents a vision of organizations that can successfully harness the power of diversity. And finally, military strategist John Arquilla shows us the future of national security, the military’s innovators dilemma and the subtext of the AI race between the United States and China.

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Tags: Digital Transformation, Innovation, Business Strategy

Episode 04: Gerd Leonhard, Sallyann Della Casa, Dr. Julie M. Albright
Intersections Podcast
September 24, 2020
Gerd Leonard, who has been a long-time figure on the thought leadership stage, shares his views about how to thrive in the pandemic era. Sallyann Della Casa, education iconoclast, describes how she has mashed up technology and soft skills to create new ways of measuring and inculcating a class of 21-century relevant proficiencies that are usually given lip service rather than serious consideration in organizational life. And Julie Albright, self-described digital futurist, talks about the impact of digital natives are reshaping the American Dream, drawing from her book “Left to Their Own Devices.”

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Tags: Digital Transformation, Leadership, Business Strategy

Episode 03: Gabor George Burt, Cathy Hackl, Susie Ellis
Intersections Podcast
September 17, 2020
Gabor George Burt, author of Slingshot, and noted innovation domain expert talks about the importance of imagination and creativity in activating the innovation process both for individuals and organizations. Cathie Hackl brings us up to date on the exploding application space for VR and AR, and shows us its future. And finally, Susie Ellis, chair of the Global Wellness Institute discusses innovations in the concept of wellness as it evolves from spa treatments to a fundamental set of considerations that shape where we work, learn and live.

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Tags: Innovation, Leadership, Health and Wellness

Episode 02: Rishad Tobaccowala, Brian Roemmele, Rika Nakazawa
Intersections Podcast
September 10, 2020
Rishad Tobaccowalla is at the top of the advisory pyramid, counseling leaders of companies worldwide. In his conversation with us, he talks about how to weather the current disruption, which he calls “the Great Reinvention,” and draws insights from his book, The Soul of Business. Brian Roemmele then takes us on a very deep dive into the future of voice recognition and how it weaves into the fabric of next generation businesses. Rishad gives us the “what” of transformation; Brian gives us one of the “how’s”.

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Tags: Digital Disruption, Leadership, Business Strategy

Episode 01: Peter Leyden, Henry King, Karen Mangia
Intersections Podcast
September 03, 2020
We start with three portraits of the new world that is emerging and what it will take to get us there. Our inaugural episode begins with noted futurist Peter Leyden, co-author of the classic book, The Long Boom. His current project, called The Transformation, describes ten arcs of technological advance that he believes will empower positive change at scale. We could all use a little optimism these days. Karen Mangia talks about the new realities of work in an era of social distancing, referencing her latest book Working From Home. Finally, Henry King, innovation leader at Salesforce, reflects on a wealth of experience to describe what it takes to effect meaningful transformation.

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Tags: Digital Disruption, Leadership, Future of Work

Episode 00: Pre-Launch
Intersections Podcast
August 27, 2020
A backstage look at the pre-launch of Intersections. Brian and John warm up their conversational chops. They talk about the show’s personality and its intention. Visualization maven Lesley Evers introduces her approach to providing real-time graphic recording. Production matters are ironed out. The stage is set.

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Tags: Innovation, Social, Leadership

16 Speaking Engagements
Growing Your Business In Today’s All-Digital, Work-From-Anywhere World
Brian Solis
June 10, 2021
I’ve been spending quite a bit of time with the Salesforce Canada team. Recently, I had a chance to present at the #PathToGrowth LIVE series along with a stellar cast:

Joe Mimran, Founder, Club Monaco & Joe Fresh
Jaldeep Pandya, Sr. Manager Business Transformation, Honda Canada
Zahra Al-Harazi, Purpose-Driven Leadership Expert & Entrepreneur, Skillit
Amber Mac, President, AmberMac Media Inc.

Our theme was not only growth, but also innovation in customer experience and employee empowerment. The world has changed and there’s no going back. The companies that will emerge stronger are the ones that embrace technology to sell, service, market, and collaborate from anywhere.

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Tags: Customer Experience