IBM Center for the Business of Government amplifies its thought leadership content via the Thinkers360 analyst and influencer community.
Client: IBM Center for the Business of Government
Category: Thought Leadership Marketing, Social Media Marketing, Press Release Service
Date: August 2024
OVERVIEW
Seeking to raise its brand awareness, the IBM Center for the Business of Government needed a capable vendor that could amplify its thought leadership to the GovTech community, analysts and influencers.
The IBM Center for The Business of Government connects research to practice, applying scholarship to real world issues and decisions for government. The Center stimulates research and facilitates discussion of new approaches to improving the effectiveness of government at the federal, state, local, and international levels.