Speaking About Opportunities in Marketing to Hispanics in 2024
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January 22, 2024
Earlier this month I had the pleasure of speaking at the Lead Generation World conference in South Florida about Best Practices in marketing to Hispanics for lead generation.It is very common for me to be the only person speaking about this topic when it comes to conferences that cover general marke
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Tags: Culture, Entrepreneurship, Marketing
Amigos 2023 Latino Holiday Gift Guide — Call for Submissions
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October 27, 2023
Amigos 2023 Latino Holiday Gift Guide — Call for SubmissionsOur beloved AmigosMax is back at it with the 2023 Latino Holiday Gift Guide, and this year promises to be the most exceptional yet, as we continue our tradition of celebrating and showcasing the amazing products and stories from Latin
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Tags: Culture, Entrepreneurship, Marketing
Embracing Hispanic Heritage Month 2023: A Celebration of American Diversity
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September 17, 2023
Hispanic Heritage Month 2023Discovering Cesar Chavez’s wisdom in my twenties during a passionate quest to learn about Hispanic culture and its history, turned one of his quotes into a favorite of mine:“Preservation of one’s own culture does not require contempt or disrespect for other cultur
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Tags: Culture, Entrepreneurship, Marketing
The Universe Keeps telling me to write.
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November 03, 2022
Danay Escanaverino — Contributing Author Hispanic Stars Vol 3Last year, I was beyond humbled and honored to have been asked to participate in a lovely book inspired by the new HBOmax series Isabel featuring Latina Trailblazers.I couldn’t wait to tell my mami and amigas, all fellow Isabel Al
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Tags: Culture, Entrepreneurship, Marketing
Chatting with the Mamis of Mamas411 Podcast — Danay
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November 27, 2020
Chatting with the Mamis of Mamas411 Podcast — DanayWhat is it like growing up bilingual and bicultural?How do you keep bilingualism and biculturalism in your family for the next generation?How did I stumble into internet marketing?What do I really do for a living?I answer all of these questio
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Tags: Culture, Entrepreneurship, Marketing
2020 Mujeres Brillantes Virtual Event
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November 19, 2020
Today is the day we celebrate “MUJERES BRILLANTES”Leaders, Entrepreneurs, and fellow Wonder-Women around the world!Join us at the 2020 International Women’s Leadership Summit. Meet incredible trailblazers changing the world all over the globe with their passion and grit.Experience inspiratio
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Tags: Culture, Entrepreneurship, Marketing
AMIGAS HAPPY HOUR IS BACK 11/12!
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November 10, 2020
Find friends, clients, collaborators and partners all while having fun!This Thursday 11/12Enjoy games, networking & prizes.GAME: 2 Lies & 1 TruthTIME: 6:30 PM EST
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Tags: Culture, Entrepreneurship, Marketing
Email Marketing Work Flow: A Guide to Setting up Your Email Marketing Operation
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July 18, 2019
Mailcon Email Marketing Workflow panelWant to learn what it takes to be successful at Email Marketing?Join me along with three other experts at MailCon and get the real scoop on everything from data management, hygiene, servers, ips and delivery strategy.Bryan Jenkins of EmailOversightMichael Batal
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Tags: Culture, Entrepreneurship, Marketing
2018 Latina SmallBiz Expo and Pitch Competition
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September 28, 2018
I’m honored and super excited to be speaking at the 2018 Latina SmallBiz Expo and Pitch Competition, a fantastic event for ALL #smallbusinesses and #entrepreneurs in the tri-state area.Come to learn and make connections that will inspire you!WHEN: NOVEMBER 8, 2018–12:00pm TO 7:00pmWHERE: Jerse
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Tags: Culture, Entrepreneurship, Marketing
My Celia Cruz Addiction
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February 09, 2017
It happened again.I became addicted to a series on Netflix.However, unlike other series, where I feel guilty for having watched them, this one makes me feel wonderful.Read more here.
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Tags: Culture, Entrepreneurship, Marketing
Latest blog post: This Latina Loves Politics
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September 16, 2016
Yep, that’s right, I said it.Check out my latest blog post and let me know what you think, I’m all ears… err eyes.http://www.danay.net/this-latina-loves-politics/
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Tags: Culture, Entrepreneurship, Marketing
Female Founders: Danay Escanaverino of LunaSol Media On The Five Things You Need To Thrive and Succeed as a Woman Founder
Authority Magazine
January 08, 2024
CEO of multicultural digital agency LunaSol Media, Danay Escanaverino is an award-winning Latina entrepreneur, speaker & community builder. A 25+ year veteran of digital marketing, Danay delivers millions of leads and sales for her clients via the latest digital marketing strategies. She has worked with top brands like QuickBooks, T-Mobile, Best-Buy, Ford, Comcast, Amazon and Wells Fargo and has been featured in books and media as a Latina trailblazer.
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Tags: Business Strategy, Entrepreneurship, Marketing
Why Your Hispanic Marketing Strategy is Lost In Translation & 5 Best Practices to Successfully Reach Hispanic Consuemrs
Lead Generation World 2024
January 09, 2024
This is a presentation delivered by Danay Escanaverino at Lead Generation World 2024 about best practices for reaching and engaging a Hispanic audiences in your lead generation efforts.
Takeaways:
• Top things to consider when trying to reach Hispanics / Latinos.
• What NOT to do in your creative briefs.
• How to ensure AUTHENTICITY
• Segmentation practices that actually work.
• Difference between Hispanic, Latino, Latinx and when it matters.
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Tags: Digital Disruption, Diversity and Inclusion, Marketing
Creative monetization strategies for podcasters
PodFest Expo 2021
May 12, 2021
Stop waiting to monetize until you have a larger audience. In this presentation, I will show you several creative monetization strategies that you can implement and start earning today.
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Tags: Digital Disruption, Marketing, Social