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Roger Dooley

Founder at Roger Dooley

Austin, United States

Roger Dooley is an internationally recognized author and keynote speaker who transforms how businesses think about persuasion and customer behavior. His upcoming book The Persuasion Engine (Wiley, May 2026) reveals how AI is democratizing behavioral science and neuromarketing techniques, making tools once exclusive to Fortune 500 companies accessible to organizations of any size.

Dooley is the author of Friction: The Untapped Force That Can Be Your Most Powerful Advantage (McGraw Hill; named a Top 3 Management Book by PwC’s strategy+business) and the bestselling Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing (Wiley), now translated into eleven languages. He contributes to Forbes, writes the popular Neuromarketing blog, and hosts the Brainfluence podcast with over 400 episodes. He co-founded College Confidential, the web’s busiest destination for college-bound families, which was acquired by the UK’s Daily Mail Group where Dooley served as Vice President of Digital Marketing.

Dooley’s unique perspective comes from bridging behavioral science with real-world business application. His approach delivers immediately actionable strategies that teams can implement without extensive training. He has worked with companies from Fortune 500 firms to entrepreneurial startups, enhancing their marketing, customer experience, and employee engagement. He has been named a Top 50 Global Thought Leader on Customer Loyalty.

His signature framework, The Persuasion Slide™, simplifies complex behavioral principles into a practical model for identifying and eliminating friction points that prevent sales and reduce satisfaction. The framework has applications beyond marketing, including healthcare compliance and organizational change.

Dooley brings entrepreneurial experience as co-founder of a successful direct marketing catalog business and corporate expertise as director of corporate planning for a Fortune 1000 company. He holds an engineering degree from Carnegie Mellon University and an MBA from the University of Tennessee.

Available For: Advising, Speaking
Travels From: Austin, Texas
Speaking Topics: customer experience, loyalty, neuromarketing

Speaking Fee $20,000 (In-Person)

Personal Speaking Website: www.rogerdooley.com
Roger Dooley Points
Academic 0
Author 284
Influencer 595
Speaker 0
Entrepreneur 0
Total 879

Points based upon Thinkers360 patent-pending algorithm.

Thought Leader Profile

Portfolio Mix

Featured Videos

Roger Dooley Speaker Reel
December 05, 2025
Marketing Forum - Milan - Opening Keynote
December 05, 2025
Friction Trailer
December 05, 2025

Featured Topics

The Persuasion Engine: AI, Influence, Empathy, and the Future of Marketing

For years, ecommerce giants like Amazon and Alibaba had an unfair advantage: teams of behavioral scientists, neuromarketing labs, and proprietary AI to influence how we buy. That advantage is gone.

Today, powerful AI tools put the same persuasive science in your hands—and the next wave of ecommerce will be defined not just by algorithms, but by empathy. The brands that win will be those that combine AI-powered persuasion with authentic, emotionally intelligent communication.

In this keynote, science-based marketing expert Roger Dooley, author of Brainfluence and The Persuasion Engine (Wiley, 2026) reveals how AI-powered persuasion and empathetic communication are converging to shape the future of ecommerce. You’ll learn:

- How AI democratizes persuasion psychology, giving every brand enterprise-level power.
- Why emotionally attuned communication builds trust and loyalty where price and product cannot.
- How inexpensive neuromarketing tools can gauge attention, emotion, and non-conscious reactions without labs.
- How to future-proof your brand by mastering both the science of influence and the art of connection.

The future belongs to brands that harness AI as both mind-reader and heart-reader—using technology to understand non-conscious behavior while delivering empathetic communication that connects with customers.

Trust-Driven Excellence: How to Increase Employee Engagement and Customer Loyalty

According to Gallup, employee engagement has been declining since the pandemic and hit a ten-year low at the end of 2024. Join science-based business pioneer Roger Dooley as he reveals how trust can transform an organization’s performance, boost employee engagement, and increase customer loyalty. You will discover how trust acts as a powerful catalyst, reducing friction in every aspect of credit union operations and member interactions. Through relatable examples and cutting-edge research, Dooley demonstrates how high-trust environments streamline processes, enhance teamwork, and dramatically improve both customer and employee experiences. You’ll leave with practical, actionable strategies to increase trust at individual, team, and organizational levels, empowering them to become key drivers of the organization's success. They'll learn how to cultivate behaviors that make them more trusted by customers and colleagues alike, and how to leverage this "trust advantage" to eliminate obstacles, accelerate innovation, and create seamless experiences.

Key Takeaways:
• How to create a high-trust team environment that boosts collaboration and productivity.
• How to increase personal trustworthiness and become more trusting of colleagues and members.
• How to recognize and reduce friction points in daily operations and customer interactions.
• A personal action plan to start building trust

Frictionless: How To Change Customer Experience to Increase Customer Loyalty

What do your most valuable customers and employees have in common? They are LOYAL. There’s something else: they are HUMAN. We all spend far too much on acquiring new customers – advertising, marketing, social media, sales incentives, and more. A loyal customer doesn’t incur those costs, and is far more likely to do your marketing for you by recommending you to others. The same logic applies to your people – recruitment and training are the costly alternative to retaining your best team members. The key to a high-performing organization is understanding how our brains govern our behavior. Science-based business expert Roger Dooley, a Top 50 Global Thought Leader on Customer Loyalty, will show you how simple changes in customer and employee experience can increase profits, reduce employee turnover, and cut customer churn.

Company Information

Company Type: Individual
Minimum Project Size: $5,000+
Average Hourly Rate: N/A
Number of Employees: 1-10
Company Founded Date: Undisclosed

Areas of Expertise

AI
Behavioral Science 44.64
Business Strategy 30.06
Customer Experience 33.65
Customer Loyalty 32.65
Management 36.02
Manufacturing 30.16
Marketing 33.62

Industry Experience

Automotive
Consumer Products
Financial Services & Banking
Healthcare
High Tech & Electronics
Higher Education & Research
Media
Professional Services
Retail
Telecommunications
Travel & Transportation

Publications & Experience

83 Article/Blogs
Adobe’s Stock Fell After Reporting Blowout Results. Blame Friction.
Import from forbes.com
June 16, 2026
Why did Adobe's stock fall after a blockbuster quarter? It bet on frictionless onboarding over short-term revenue. Behavioral science backs the move.

See publication

Tags: Customer Experience, Customer Loyalty, Marketing

Shoppers Love Small Businesses More Than Ever—But Are Spending Less
Import from forbes.com
June 10, 2026
Consumer preference for small businesses has nearly tripled since 2021, yet half are spending less. There is a behavior gap, but owners can close it.

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Tags: Customer Experience, Customer Loyalty, Marketing

Walmart Bets On Digital Price Tags. Shoppers May Fear Surge Pricing.
Import from forbes.com
June 08, 2026
Consumers accept airline surge pricing but bristle at digital grocery tags. A 1986 fairness study explains the gap, and why brand trust decides how shoppers read it.

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Tags: Customer Experience, Customer Loyalty, Marketing

All-Inclusive Vs. À La Carte: Which Makes A Better Vacation?
Import from forbes.com
June 05, 2026
Why does the couple who paid for every drink sometimes enjoy the vacation more? The answer flips a core rule of customer experience on its head.

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Tags: Customer Experience, Customer Loyalty, Marketing

Amish Entrepreneurs Use AI Better Than Your CEO Does
Forbes
May 24, 2026
They banned TVs and cars but went all-in on AI. What Amish entrepreneurs understand about empathetic business communication that your CEO doesn't.


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Tags: Customer Experience, Management, Marketing

The Persuasion Engine & Neuromarketing 2.0
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May 23, 2026

For years, neuromarketing meant one thing: expensive lab equipment, complicated studies, and a budget most businesses could never justify. fMRI scanners. EEG caps. Eye-tracking sensor arrays. Applying behavioral science meant expensive consultants or hiring your own experts. If you wanted to know w

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Tags: Behavioral Science, Customer Experience, Marketing

Why Spirit Airlines Failed And United Is Winning: Customer Experience Matters
Import from forbes.com
May 05, 2026
Spirit Airlines just shut down. United's stock has doubled. Same industry, opposite strategies. The lesson for CMOs: customer experience isn't a cost, it's a moat.

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Tags: Customer Experience, Customer Loyalty, Marketing

KitKat's Faraday Wrapper Shows How Smart Packaging Should Work
Import from forbes.com
May 01, 2026
Most smart packaging is a gimmick. KitKat just turned its 70-year-old "Have a Break" slogan into a Faraday cage that completely silences your phone.

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Tags: Customer Experience, Customer Loyalty, Marketing

CEOs Now Call Marketing A Cost Center Rather Than A Profit Driver, Study Suggests
Import from forbes.com
April 28, 2026
Forty percent of CEOs are calling marketing a profit center last year. A new Boathouse CEO study shows CMOs are more aligned than ever and getting worse reviews for it.

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Tags: Customer Experience, Customer Loyalty, Marketing

CEOs Now Call Marketing A Cost Center Rather Than A Profit Driver, Study Suggests
Forbes
April 26, 2026
Forty percent of CEOs are calling marketing a profit center last year. A new Boathouse CEO study shows CMOs are more aligned than ever and getting worse reviews for it.


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Tags: Customer Experience, Management, Marketing

The AI Empathy Paradox: Customers Reject The Help They Say They Prefer
Forbes
April 22, 2026
When researchers asked people whether they’d rather get an empathetic response from a human or from AI, human responses won by a wide margin. When the same researchers actually showed them the responses, AI won by a wider one. People who said they preferred human responses rated the AI replies as more empathetic, more validating, and even better at making them feel heard.

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Tags: Customer Experience, Management, Marketing

How To Charge $200 Per Ounce For Face Cream
Forbes
March 20, 2026
La Mer sells face cream at nearly $200 per ounce. A new report on its bizarre production process shows marketers how to succeed in luxury brand building.


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Tags: Customer Experience, Management, Marketing

Bold Packaging Colors Trick Consumers Into Using Less Product
Forbes
March 16, 2026
Research shows bold packaging colors make products seem more potent. This can boost purchase intent but reduce how much consumers use, slowing repurchase cycles.


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Tags: Customer Experience, Management, Marketing

Former Norwegian Cruise Line Executive Arrested By Interpol For Fraud
Forbes
February 26, 2026
A former Norwegian Cruise Line Holdings (NCLH) executive was arrested by Interpol agents in Buenos Aires last week, according to travel site CruiseHive. The individual is accused of orchestrating a $2 million fraud scheme that ran for four years without detection.

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Tags: Customer Experience, Management, Marketing

Norwegian Cruise Line’s New Dress Code: Mistake Or Savvy Move?
Forbes
February 24, 2026
NCL banned shorts at 6 restaurants. Angry passengers say it breaks a promise. But neuroscience suggests they may have a point. Here are both sides.

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Tags: Customer Experience, Management, Marketing

Servicescapes, Cruise Line Dress Codes, and the Science of Experience
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February 24, 2026

Norwegian Cruise Line is in hot water, and not the spa kind. Starting in early 2026, NCL quietly updated signage and FAQs to ban shorts and flip-flops at dinner in six premium specialty restaurant venues: Palomar, Ocean Blue, Onda, Cagney’s, Le Bistro, and the Haven. The backlash was immediat

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Tags: Behavioral Science, Customer Experience, Marketing

Southwest Airlines Boarding Is Now Worse Than The Airlines It Copied
Forbes
February 20, 2026
Southwest copied other airlines practices like checked bag fees, assigned seats, and seat premiums, but has struggled to deliver a smooth customer experience.


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Tags: Customer Experience, Management, Marketing

Accenture Ties Promotions To AI Logins. Is That Smart?
Forbes
February 20, 2026
Accenture tracks AI login frequency to determine promotions. But measuring logins isn't measuring results, and marketing leaders should know the difference.

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Tags: Customer Experience, Management, Marketing

Elliott Targets Norwegian Cruise Line. Regent Guests Should Be Worried
Forbes
February 17, 2026
Elliott Investment Management targets Norwegian Cruise Line with an over 10% stake and proxy fight threat. Its new Subway-veteran CEO raises concerns for luxury brand Regent.


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Tags: Customer Experience, Management, Marketing

Anthropic’s Claude Commercial Against ChatGPT Ads Delivers Real Results
Forbes
February 17, 2026
Anthropic’s Super Bowl ads mocking ChatGPT ads delivered the biggest user boost of any AI company. including an 11% jump in daily users and 6.5% more website visits.

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Tags: Customer Experience, Management, Marketing

By Year's End, 4 In 5 Small Businesses Will Use AI Marketing Tools
Linkedln
February 11, 2026
New data shows 54% of small businesses already use AI marketing tools, with another 27% planning to adopt this year. But more content doesn't mean better content.


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Tags: Customer Experience, Management, Marketing

Ozempic Ads Bring Back Actors From Iconic Mac Ads, But Not The Magic
Forbes
February 07, 2026
Ozempic reunites Mac vs PC actors for new ads. The problem: diabetes drugs can't build social identity the way computers did for Apple.


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Tags: Customer Experience, Management, Marketing

Amazon Killed Its Best Frictionless Technology With Friction
Forbes
January 30, 2026
Amazon One palm scanning worked flawlessly. It's dying anyway—because Amazon forgot that even frictionless tech needs marketing to drive adoption.

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Tags: Customer Experience, Management, Marketing

Southwest’s Other Seating Change: New Rules For Plus-Size Passengers
Forbes
January 29, 2026
While assigned seating grabbed headlines, Southwest Airlines also tightened its plus-size policy. Refunds are now restricted and airport accommodations less certain.


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Tags: Customer Experience, Management, Marketing

Oceania Cruises Goes Adults-Only. Here’s The Marketing Logic
Forbes
January 07, 2026
Oceania Cruises just banned kids from new bookings on all future sailings. Excluding customers can be the smartest brand strategy, as Viking's success shows.

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Tags: Customer Experience, Management, Marketing

1 Book
FRICTION
Roger Dooley
May 11, 2019
If you’re a business leader, these statistics should give you nightmares. According to science-based marketing and business expert Roger Dooley, they illustrate the real and growing threat of “friction,” which he defines as the unnecessary expenditure of time, effort, or money in performing a task.

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Tags: Customer Experience, Management, Marketing

23 Podcasts
The Persuasion Engine: AI-Powered Neuromarketing and Behavioral Science
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May 26, 2026
In this solo episode of Brainfluence, host Roger Dooley shares ideas from his new book, The Persuasion Engine (Wiley). The big shift he wants every marketer, business owner, and leader to notice isn’t the customer—people still decide partly consciously, partly unconsciously, and mostly emoti

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Tags: Customer Experience, Customer Loyalty, Marketing

The Housefly Effect and Other Nudges That Change Behavior
Roger Dooley
December 16, 2025
In this Brainfluence episode, host Roger Dooley sits down with behavioral scientist Eva van den Broek and advertising creative Tim den Heijer, co-authors of the intriguing new book, The Housefly …

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Tags: Customer Experience, Management, Marketing

Tightwads and Spendthrifts with Scott Rick
Roger Dooley
June 18, 2025
In this episode of Brainfluence, Roger Dooley sits down with Scott Rick, author of “Tightwads and Spendthrifts,” to delve into the psychological forces that shape our spending behaviors.

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Tags: Customer Experience, Management, Marketing

Negotiation Essentials with Keld Jensen
Roger Dooley
May 23, 2025
n this episode of Brainfluence we dive into the psychological triggers that influence decisions with negotiation guru Keld Jensen. Keld brings a wealth of expertise with 25 books to his credit and a career advising top organizations worldwide. In this episode, we explore not only business negotiations but also everyday scenarios where negotiation plays a crucial role—from family life to professional interactions.

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Tags: Customer Experience, Management, Marketing

AI Podcasts, NotebookLM, and Pricing Psychology
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October 31, 2024
Here’s a departure from the usual Brainfluence format: Are you ready for AI podcasts? Roger does a solo introduction and explanation of NotebookLM, and then turns the show over to two AI hosts who talk about pricing psychology. Their discussion is based on the pricing section in Roger’s

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Tags: Customer Experience, Customer Loyalty, Marketing

The Future of Airline Customer Experience: Call Centers, AI and New Regulations
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September 29, 2024
Discover how the airline industry is transforming and how airlines are beginning to reverse a long decline in customer experience. In this wide ranging interview, customer experience expert Mario Matulich reveals the impact of new government regulations, AI advancements, and evolving call center str

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Tags: Customer Experience, Customer Loyalty, Marketing

Better Customer Interactions: New HBR Study
Roger Dooley
August 18, 2024
In this Brainfluence episode, we discuss some surprising customer experience findings from a Harvard Business Review study sponsored by Tata Communications.

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Tags: Customer Experience, Management, Marketing

Mindstuck with Michael McQueen
Roger Dooley
April 28, 2024
In this episode of Brainfluence, we dive deep into the psychology of persuasion with Michael McQueen, an acclaimed speaker and author from Sydney, Australia. Michael shares invaluable insights from his latest book, Mindstuck: Mastering the Art of Changing Minds, exploring how we can master the art of changing minds in an ever-evolving world.

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Tags: Customer Experience, Management, Marketing

Micah Solomon: The Art of Exceptional Customer Experience
Roger Dooley
April 21, 2024
In this episode of Brainfluence, we welcome guest Micah Solomon, a renowned customer service expert, to explore the nuances of “Iconic Customer Service.” Micah delves into the delicate balance between providing personalized service without crossing into intrusiveness, introducing his “gold touch” method as a way to enrich customer interactions.

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Tags: Customer Experience, Management, Marketing

The Psychology of Pricing with Leigh Caldwell
Roger Dooley
January 26, 2024
In this Brainfluence episode, we explore pricing psychology with Leigh Caldwell, a seasoned behavioral economist and pricing strategist. Leigh joins us to shed light on the true essence of pricing – it’s more than just numbers; it’s about crafting positive customer experiences in a profitable way.

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Tags: Customer Experience, Management, Marketing

Design Your Business to Run Itself with Mike Michalowicz
Roger Dooley
November 17, 2023
In today’s Brainfluence episode, we have the brilliant and hilarious entrepreneur, Mike Michalowicz, as our guest. Mike has built and sold multi-million dollar businesses, experienced the trials and tribulations of losing everything, and has since become a successful author, speaker, and entrepreneur.

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Tags: Customer Experience, Management, Marketing

What Your Employees Need and Can’t Tell You with Melina Palmer
Roger Dooley
August 18, 2023
In this podcast episode, host Roger Dooley interviews Melina Palmer, author of What Your Employees Need and Can’t Tell You, about change initiatives in companies.

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Tags: Customer Experience, Manufacturing, Marketing

Using Behavioral Science in Marketing with Nancy Harhut
Roger Dooley
May 29, 2023
On this episode of Brainfluence, we explore how behavioral science can be utilized in both B2C and B2B marketing. Nancy Harhut shares how campaigns that focus on emotional impact over product features can increase purchase intent. We also discuss information gap theory and how marketers can use it to pique interest, availability bias, and autonomy bias. We dive into how giving people choices can increase the likelihood of a buying decision, and how the use of the word “because” can increase compliance.

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Tags: Customer Experience, Management, Marketing

Kevin Kelly’s 50-Year Project: Vanishing Asia
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January 12, 2022
Kevin Kelly, co-founder of WIRED and renowned futurist, has toured Asia for over half a century. Not only has he witnessed its changing culture and landscape, but he’s also captured his experience in 9000 photographs, later compiled into 1000 pages of his most recent book, Vanishing Asia. Kevi

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Tags: Customer Experience, Marketing, Customer Loyalty

Business Unusual with Nathalie Nahai
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January 07, 2022
In today’s episode, we are joined by Nathalie Nahai, an international speaker, author, and consultant whose work explores the intersection between persuasive technology, ethics, and the psychology behind evolving consumer behaviors. Nathalie talks about the concept in the book Business Unusual, th

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Tags: Customer Experience, Marketing, Customer Loyalty

Sludge with Cass Sunstein
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December 24, 2021
Cass Sunstein is currently the Robert Walmsley University Professor at Harvard. He is the founder and director of the Program on Behavioral Economics and Public Policy at Harvard Law School. In 2018, he received the Holberg Prize from the government of Norway, sometimes described as the equivalent o

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Tags: Customer Experience, Marketing, Customer Loyalty

The Referable Speaker with Andrew Davis
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October 26, 2021
Joining Roger on today’s show is the highly energetic and informative Andrew Davis. Andrew Davis is a best-selling author, keynote speaker, and wealth of knowledge in marketing, public speaking, customer experience, and building a powerful legacy. Not to mention, Davis has also produced for NBC an

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Tags: Customer Experience, Customer Loyalty, Marketing

Online Neuromarketing with Thomas Zoëga Ramsøy
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July 29, 2021
Thomas Zoëga Ramsøy is the CEO and Founder of Neurons Inc, a global leader in applied neuroscience. A neuropsychologist with a Ph.D. in neurobiology and neuroimaging, Thomas has worked with leading universities like Oxford, Cambridge, Stanford, and Harvard, using a combination of psychology and ne

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Tags: Customer Experience, Customer Loyalty, Marketing

A Minute to Think with Juliet Funt
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July 22, 2021
Juliet Funt is a keynote speaker and advisor to Fortune 500 companies. She’s the founder and CEO of the efficiency firm Juliet Funt Group and an evangelist for expanding the potential of companies by unburdening their talent from busywork. She has also put her insights into a new book, A Minute To

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Tags: Customer Experience, Customer Loyalty, Marketing

Hybrid Work and Leading Remote Teams with Gleb Tsipursky
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July 15, 2021
Gleb Tsipursky is the founder and CEO of Disaster Avoidance Experts. A thought leader in future-proofing and cognitive bias risk management, Gleb joins the show for a second time to share insights from his new book, Returning to the Office and Leading Hybrid and Remote Teams: A Manual on Benchmarkin

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Tags: Customer Experience, Customer Loyalty, Marketing

The Psychology of Incentives with Richelle Taylor
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July 08, 2021
Richelle Taylor is a leader in performance improvement and marketing services in North America. She oversees One10’s go-to-market strategy and its Incentives & Recognition business segment, which includes global rewards and technology development for One10’s propriety performance improvement

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Tags: Customer Experience, Customer Loyalty, Marketing

Be Exceptional with Body Language Expert Joe Navarro
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July 01, 2021
Before he became internationally recognized as one of the world’s foremost experts on body language, Joe Navarro was an eight-year-old refugee fleeing communist-controlled Cuba. In America, as a non-English speaker, he survived by observing others, eventually going on to lead a career as an FBI Sp

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Tags: Customer Experience, Customer Loyalty, Marketing

Badvertising – Why So Many Ads Suck, with Jim Morris
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June 24, 2021
Very few of our guests have a nickname or a tagline, but Jim Morris does: Tagline Jim. He’s worked as a copywriter and creative director at ad agencies like FCB and DDB Worldwide and as a freelance copywriter for 25 years. Jim is responsible for dozens of successful taglines, including We are Flin

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Tags: Customer Experience, Customer Loyalty, Marketing

24 Videos
Why KitKat's Phone-Blocking Wrapper Is Brilliant Behavioral Science AND Branding
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June 19, 2026

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Tags: Behavioral Science, Customer Experience, Marketing

The Amish Are Using AI Better Than You Are - Brainfluence Brief
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May 28, 2026

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Tags: Behavioral Science, Customer Experience, Marketing

Neuromarketing 2.0 & The Persuasion Engine: AI, Behavioral Science, Neuroscience and Marketing
Import from youtube.com
May 26, 2026

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Tags: Behavioral Science, Customer Experience, Marketing

Does What You Wear Change How Food Tastes? Why Do Cruise Lines Have Dress Codes?
Import from youtube.com
March 08, 2026

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Tags: Behavioral Science, Customer Experience, Marketing

The Persuasion Engine: A New Era for Neuromarketing and Consumer Psychology
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February 27, 2026

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Tags: Behavioral Science, Customer Experience, Marketing

Expensive Wine Doesn't Taste Better (Except It Does): A Lesson in Pricing Psychology
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January 18, 2026

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Tags: Behavioral Science, Customer Experience, Marketing

Why the Famous "Olive Story" Is Actually Terrible Advice - Panera Bread Shows Why
Import from youtube.com
January 06, 2026

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Tags: Behavioral Science, Customer Experience, Marketing

The Housefly Effect and Other Nudges That Change Behavior | Brainfluence
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December 16, 2025

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Tags: Behavioral Science, Customer Experience, Marketing

The Pain of Paying: Why Spending Money Literally Hurts | Brainfluence Brief
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December 15, 2025

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Tags: Behavioral Science, Customer Experience, Marketing

How To Make People Buy with Thomas Zoega Ramsoy - Brainfluence
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November 19, 2025

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Tags: Behavioral Science, Customer Experience, Marketing

Carnival Cruise Line’s Loyalty Program Changes May Be A Costly Mistake
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June 20, 2025

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Tags: Behavioral Science, Customer Experience, Marketing

The Activator Advantage with Matt Dixon
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May 20, 2025

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Tags: Behavioral Science, Customer Experience, Marketing

How To Use Wild New Multilingual and Interactive Podcast Features in Google's NotebookLM
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May 15, 2025

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Tags: Behavioral Science, Customer Experience, Marketing

Audacious with Mark Schaefer: How Humans Win in an AI World
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May 03, 2025

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Tags: Behavioral Science, Customer Experience, Marketing

The #1 Secret to Get More Completed Customer Forms
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May 01, 2025

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Tags: Behavioral Science, Customer Experience, Marketing

Are Your Employees Secretly Sabotaging Your AI Efforts?
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April 27, 2025

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Tags: Behavioral Science, Customer Experience, Marketing

Your Brain Has a BS Detector for Prices - New Research
Import from youtube.com
April 08, 2025

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Tags: Behavioral Science, Customer Experience, Marketing

Sell More by Reducing Choice Friction
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April 01, 2025

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Tags: Behavioral Science, Customer Experience, Marketing

iMotions, Affectiva and Neuromarketing with Peter Hartzbech
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February 21, 2025

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Tags: Behavioral Science, Customer Experience, Marketing

Can Packaging Friction Be a Good Thing? Maybe. Richard Shotton Explains.
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February 03, 2025

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Tags: Behavioral Science, Customer Experience, Marketing

How to Add Video to Your AI Podcast with HeyGen
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January 07, 2025

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Tags: Behavioral Science, Customer Experience, Marketing

Cruise Industry Insider: Making Waves with Lisa Lutoff-Perlo
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January 06, 2025

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Tags: Behavioral Science, Customer Experience, Marketing

How To Create a Jellypod AI Podcast About Anything in Seconds
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January 05, 2025

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Tags: Behavioral Science, Customer Experience, Marketing

Amazon & The Power of Easy: How Reducing Friction Drives Amazon's Success
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December 26, 2024

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Tags: Behavioral Science, Customer Experience, Marketing

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