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Commercial Storytelling: Leading with Purposeful Narratives
LinkedIn
December 23, 2018
In an industry that’s typically technology-centric or product-centric, Cisco was able to establish and maintain a distinctive point of view that’s positioned higher up the value chain. The core marketing principle is not to focus on ‘what you make’ (products or services) but instead focus on ‘what you make possible’ (business outcomes) for your customers.
How Digital Commerce Will Transform Global Retail
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September 12, 2018
Consumers are increasingly turning to online and mobile channels to make retail purchases that they traditionally would have made in-store in prior years — thanks to new online purchasing experiences like click-and-collect and mobile order-ahead. via Digital Lifescapes
The Four X-Factors of Exceptional Leaders
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September 11, 2018
“Our experience working within hundreds of C-suites and boardrooms around the world has shown us that traditional approaches to senior leader assessment and development often fall short for two distinct reasons.” via Strategy + Business
Cloud Complexity and Cyber Security Drive IT Budgets
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September 10, 2018
Of 46 CIOs surveyed about 40% said they expect IT budgets to increase in 2018, that’s up from 29% a year ago. Respondents expect weighted average year-over-year budget growth of 4.2%, that’s up from 1.5% weighted growth. via WSJ
Telecom Providers Adopt Software-Defined Infrastructure
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September 10, 2018
Within the telecom sector, the ongoing shift to software-defined infrastructure — where IT workloads run virtualized or containerized on industry-standard hardware and software platforms — is happening at an unprecedented pace. via Digital Lifescapes
Technology Adoption in Multi-Generation Workforces
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September 09, 2018
Multiple generations of workers co-existing in today’s labor force have different views on the use of technology and carry stereotypes about their older or younger cohorts, but are in general agreement when it comes to career aspirations, according to a report from CompTIA. via CompTIA
Six Consumer Technologies Driving Record Revenue
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September 08, 2018
The Consumer Technology Association records factory sales to dealers of over 300 consumer tech products, software and services in the United States. It predicts that revenue from U.S. tech industry retail sales will reach a record $377 billion in 2018 — that’s a 6% increase over 2017. v
Worldwide IT Storage Systems Revenue Grew 21.3%
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September 08, 2018
IT vendor revenue in the worldwide enterprise storage systems market increased 21.3 percent year-over-year to $13.2 billion during the second quarter of 2018. Total capacity shipments were up 70.7 percent year-over-year to 111.8 exabytes during the quarter. via IDC
Cloud Native Tech Use Has Grown Over 200 Percent
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September 07, 2018
The top three benefits of cloud-native technology are faster deployment time, improved scalability, and cloud portability. Moreover, forty percent of survey respondents from enterprise companies (5000+) are running Kubernetes in production. via CNCF
Hybrid Industrial Cloud Computing Gains Momentum
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September 07, 2018
The industrial cloud covers everything from the factory floor to the industrial campus, and it is unifying the supply chain as companies employ a combination of digital business, product, manufacturing, asset, and logistics planning to streamline operations across both internal and external processe
7 Key Disruptors Changing The Global Workforce
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September 06, 2018
Business leaders are uncertain they have the right talent to be successful in this new era of technological advancement. A new study found only 25% are highly confident that their workforce has the skill sets needed for the future. via World Economic Forum
Gig Economy: Why Working Independently Matters
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September 06, 2018
The gig economy is one of the megatrends that will redefine the world of work. By 2025, more than half of workers in the U.S. will be freelancing, according to estimates. More than a third of millennials are already working independently in France. via World Economic Forum
Why CISOs Need Cybersecurity and Business Goals
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September 06, 2018
49 percent of Chief Information Security Officers (CISOs) believe that their organizations should add cybersecurity goals and metrics for business managers. ESG concurs but says that CISOs should also have business goals. via ESG
Modeling the Global Economic Impact of AI Technology
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September 06, 2018
Artificial intelligence fuels new growth. AI has the potential to deliver additional global economic activity of around $13 trillion by 2030, or about 16 percent higher cumulative GDP compared with today. This amounts to 1.2 percent additional GDP growth per year. via McKinsey
Getting Started with Enterprise AI – Webinar Series
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September 04, 2018
Most savvy leaders believe that artificial intelligence (AI) is inevitable, but many struggle with interpreting what it might mean for their business, and how to get started. In this webinar series, you’ll discover lessons-learned and the best practices. Register Now. via AI Webinar Series
Wearables Still Growing in Emerging Markets
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September 04, 2018
Growth continued in the global wearables market during the second quarter of 2018 as shipments reached 27.9 million units — that’s up 5.5% from the previous year. The market experienced similar revenue gains, growing by 8.3% year-over-year to $4.8 billion, fueled by the popularity of sma
Mobile Merchant Transaction Growth in Emerging Markets
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September 04, 2018
Numerous telecom service providers have expanded and tailored their services to offer the world’s poorest populations access to more sophisticated products — such as personal savings and loans. Worldwide a large number of people who remain ‘unbanked’ are without a bank account
Global Public Cloud Computing Revenue Trends
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September 03, 2018
In the IaaS market, the competitive landscape is consolidating around the current leaders. The top four providers are all hyperscale IaaS providers and represent approximately 73 percent of the total IaaS market and 47 percent of the combined IaaS and infrastructure utility services (IUS) market. vi
Why Blockchain is a C-Suite Strategic Priority
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September 02, 2018
43 percent of the senior executives worldwide polled in Deloitte’s study said that blockchain is in their company’s “top 5 strategic priorities” and 45% of respondents indicated that they will likely participate in a blockchain consortium. via eMarketer
Four Trends That Will Shape B2B Engagement
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September 02, 2018
Positioning a company’s experts as “thought leaders” is hardly a new idea. From bylined articles and blog posts to videos and webinars, such “content” helps give your brand a face and shows you have a finger on the pulse of the industry. Customers appreciate it too: 96% of B2B buyers say
Four Types of Blockchain Ledgers Explained
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September 01, 2018
This two-by-two classification system leads to four possibilities that distinguish the various ledger frameworks. To understand this taxonomy, consider the following two tables, which provide a set of nonfinancial and financial examples. It is worth going through each of the four cases separately. v
More Hybrid IT Solutions for Enterprise Data
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September 01, 2018
Clearly, the management of huge amounts of data still smiles favorably for on-premises deployment models. The same holds true for workloads that concern potentially sensitive data, as with customer marketing and customer relationship management solutions. via IT Connection
High-Price PCs Support Vendor’s Declining Shipments
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August 31, 2018
Despite the decline in overall shipment volume, the PC market is expected to grow 3.6 percent to $237.3 billion in 2018, fueled by 2-in-1s (detachable tablets and convertible notebook PCs), ultraslim notebooks, and even desktops — particularly expensive ones used for gaming. via IDC
Why IT Infrastructure Investment Will Increase in 2019
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August 30, 2018
Over half of the survey respondents said that their organization would dedicate more funding to IT. Security is a major corporate focus, according to 63% of respondents. Other areas of 2019 IT budget prioritization include cloud services, with 48% ranking it as a priority; and internal employee trai
8 Cybersecurity Platform Vendor Selection Attributes
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August 30, 2018
According to ESG research, 62% of enterprise organizations are now willing to buy a majority of security technologies from a single vendor. So, we are at the onset of the cybersecurity “platform wars” where vendors compete for bigger lucrative deals where deployment projects could span s
Global Learning Crisis: Millions Without Basic Skills
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August 29, 2018
The jobs of the future will require students to have strong cognitive skills in mathematics and literacy, as well as soft skills such as problem-solving and creative thinking, to enable them to adapt to a quickly changing environment. via World Economic Forum
Top 10 Global Cities Deploying Connected Streetlights
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August 29, 2018
Miami is the world’s number 1 city when it comes to rolling out connected streetlights. The city council is committed to achieving a carbon dioxide emission reduction of 25% by 2020 (compared to 2006 levels) as indicated in the MiPlan, Miami’s Climate Action Plan. via IoT Analytics
Big Data and Analytics Revenues will Reach $260 Billion
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August 29, 2018
The industries making the largest investments in big data and business analytics solutions throughout the forecast are banking, discrete manufacturing, process manufacturing, professional services, and federal or central government. Combined, these five industries will account for nearly half ($81 b
Global IT Outsourcing Market Driven by Digital Services
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August 28, 2018
Digital services continued to dominate the outsourcing activity relative to pure traditional services, representing 61% of transactions compared to 39%, respectively. Automation was the most prevalent digital component employed by new or expanded GICs, with deployments in 52% of Q2 setups and expans
Technology, Media and Telecom 2018 M&A Trends
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August 27, 2018
By the end of the first half (H1) of 2018, global TMT values had reached $371.1 billion and 1,693 deals, representing a 19 percent share of global M&A. The strong results nearly surpassed H1 2015 record high of $383 billion, which represented a market share of 21 percent, according to Mergermark
Tags: Mobility, Legal and IP, Mergers and Acquisitions
Innovation, Talent and the Fourth Industrial Revolution
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August 25, 2018
Technology has long been an ingredient in how states gain, use or lose power. But today, three interconnected elements — innovation, talent and resilience — increasingly determine whether states are well-positioned to advance their own security and wellbeing. via World Economic Forum
Cybersecurity, Data Protection Global Market Analysis
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August 24, 2018
According to Juniper Research, over 33 billion records will be stolen by cybercriminals in 2023 alone — that’s an increase of 175 percent over the 12 billion records expected to be compromised in 2018, resulting in a cumulative global loss of over 146 billion records. via Digital Lifesca
How Banks Use Blockchain for Trade Finance
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August 23, 2018
Trade finance has seen more successful blockchain pilots than other use cases, but will historically conservative banks have the same risk appetite to move from testing to full-scale production? Here’s the answer. via CBinsights
Quantum Computing Services will Reach $15 Billion in 2028
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August 23, 2018
For decades, Moore’s Law has been driving the advancement of traditional computing systems development, leading to the proliferation of smart devices at the edge and centralized cloud computing. However, we’re now reaching the limits of legacy computing technology, and the search for ano
Economic Growth in the Age of Digital Automation
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August 22, 2018
Digitization has allowed for productivity and export growth in services that previously was not possible. This is the case with modern services such as finance, communication, software, legal, advertising, and business. Digital platforms and e-commerce have the potential to raise productivity, emplo
Improving Strategic Execution With Machine Learning
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August 21, 2018
Machine learning (ML) is changing how leaders use metrics to drive business performance, customer experience, and growth. A small but growing group of companies is investing in ML to augment strategic decision-making with key performance indicators (KPIs). via MIT Sloan
Five Leading Industries will Fuel Blockchain Growth
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August 20, 2018
According to the latest worldwide market study by Juniper Research, blockchain deployments will enable banks to realize savings on cross-border settlement transactions of more than $27 billion by the end of 2030, thereby reducing costs by more than 11 percent per on-chain transaction. via Digital L
North America SMB Cyber Security Survey Results
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August 19, 2018
46% of survey respondents say that security incidents resulted in lost productivity, 37% say disruption of business applications or IT system availability, and 37% say disruption of a business process or processes (multiple responses were accepted). via ESG
Four Ways to Nurture a Digital Talent Culture
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August 19, 2018
The total number of investments venture capital firms have made to private companies in 2018 is on pace to set a five-year record, and venture capital funding is at nearly $443 Billion since 2014. Here’s how they attract and retain the top digital talent. via CB Insights
Exploring the New Digital Reality Ecosystem
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August 19, 2018
AR/VR/XR are going to be big, but not everyone will win. Today’s market is a collection of related point solutions to specific problems, but not a fully functioning ecosystem. Not yet. For the market to begin to challenge incumbent platforms (particularly mobile), great technology isn’t enou
Blockchain Transforms Mining and Metals Industry
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July 14, 2018
The future of both blockchain and the digital economy is still undetermined; however, the technology is evolving quickly and so far it is clear that there are compelling use cases for the mining, metals and connected value chains. via World Economic Forum
Hybrid IT Trend is Driven by Cloud Service Reality
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July 13, 2018
“While we remain bullish on the overall public cloud opportunity, we see an increasing number of companies confronting the realities and challenges of migrating workloads and re-platforming apps,” the Goldman Sachs report said. via CIO Journal
Personal Computing Outlook Reflects Ongoing Change
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July 13, 2018
The global adoption of public cloud computing services, the increased performance of smartphones and the demand for Chromebooks continue to negatively impact the rest of the consumer electronics market and to a somewhat lesser degree the enterprise IT marketplace. via Digital Lifescapes
How Smart Retail Technology Fuels In-Store Innovation
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July 12, 2018
In 2025, traditional brick and mortar retailers will spend $34 billion on AI technologies — that’s up from just $4 billion in 2018. According to the ABI assessment, computer vision will account for 29 percent of this IT spending. via Digital Lifescapes
Common Traits of the Best Digital Leaders
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July 11, 2018
In a continually changing competitive environment, leaders constantly face new challenges and must adapt both the organization and their leadership style to this new environment. Successfully meeting these challenges requires new skills and capabilities that leaders have not needed in the past. via
Ranking the World’s Most Innovative Countries
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July 10, 2018
This is the first time in the history of the GII that the same countries are in the Top 10 for two years running. Switzerland (1) remains on top for the 8th year in a row, with considerably improved R&D expenditures continuing to feed its dominance. The Netherlands (2) excels in business sophist
Outlook for 5G Wireless Security Developer Demand
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July 09, 2018
According to the U.S. Bureau of Labor Statistics, 5G technology could trigger, by 2026, a more than 30 percent rise in demand for application developers and similar increases in demand for skilled and experienced cybersecurity analysts. via Korn Ferry
Why Retailer Chatbot Apps Gained New Momentum
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July 09, 2018
According to the latest worldwide market study by Juniper Research, the adoption of chatbots across the retail, banking and healthcare sectors will realize business cost savings of $11 billion annually by 2023 — that’s up from an estimated $6 billion in 2018. via Digital Lifescapes
Six Ways Digital Technology Can Work for Humanity
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July 07, 2018
Most technologies are dual use: take the case of digital technologies that are fundamentally transforming governance, markets and development for the better. Yet the malicious use of these same technologies also poses serious challenges to global stability. via World Economic Forum
Digital Dexterity: Exploring the New Ways of Work
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July 06, 2018
As more progressive business leaders choose to support mobile, team-oriented and non-routine ways of working, an increasing number of them are looking for assistance in adopting digital workplace technology.
Why AI and Big Data Analytics Belong Together
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July 06, 2018
For the vast majority of the use cases, 69%, the key value of machine learning is to improve performance beyond that provided by traditional analytic techniques. And, in the remaining 15% of cases, machine learning provided limited additional performance over existing analytical methods. via CIO Jou
Technology, Media and Telecom 2018 M&A Deal Update
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May 08, 2018
www.GeoActiveGroup.comAs more companies use technology innovation to improve their scale, automation and robotics continue to generate interest among investors. Mapping and software development have significant potential, particularly as most business leaders seek to digitize their commercial operat
Tags: Mobility, Legal and IP, Mergers and Acquisitions
Proven Approach to Hybrid Multi-Cloud
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April 13, 2018
Line of business leaders and their application developers are applying a variety of cloud technologies for competitive advantage. IDC predicts (1) that by 2020, over 90 percent of enterprises will use multiple cloud services and platforms, with more than one-third of these organizations having estab
Enterprise IT Investment is Driven by C-Level Strategy
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April 11, 2018
www.GeoActiveGroup.comIn the evolving global networked economy, every type of company essentially becomes a technology-oriented firm?—?in one form or another. That’s fueling the strategic investment in IT infrastructure and services. Currency market changes are another key factor. As a resul
IBM Think: Live Event, March 19–22
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March 16, 2018
How do you achieve a competitive edge in the digital economy? Think ahead.Digital Reinvention provides a pathway for CXOs and their organizations to survive and thrive in the digital revolution that’s upon us. Technical innovation is outpacing the ability of many companies to adapt. We offer a so
HPC & AI Platforms: Knowledge Transfer at Think
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February 27, 2018
Senior executives have embraced the concepts of artificial intelligence (AI), deep learning and cognitive computing. Many are already applying these and other intelligent technologies to dramatically improve the productivity of their businesses, while redefining the ways they engage with their key s
Technology, Media and Telecom Trends Q1-Q4 2017
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February 21, 2018
www.GeoActiveGroup.comLast year may be remembered for many years to come, for a variety of reasons, including significant market transactions. Mergermarket, an Acuris company, has released its global mergers and acquisitions (M&A) roundup report of the Technology, Media and Telecom (TMT) sector
Tags: Mobility, Legal and IP, Mergers and Acquisitions
Reimagined Learning: New IT Infrastructure Skills at Think
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February 16, 2018
You’ll need to register using an IBMid to personalize your experience. If you don’t have an IBMid, you will create one after clicking a registration option.Do you have the current skills that you’ll need to survive and prosper in today’s hyper-competitive IT industry?You’ve had an amazing
Hybrid IT Demand Fuels Multi-Cloud Computing Trend
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February 12, 2018
www.GeoActiveGroup.comGuided by senior executive goals for digital transformation, more organizations are increasing their use of cloud computing technologies. The typical multi-cloud mix includes a blend of public cloud, private cloud and traditional IT services. Finding the best-fit service mix st
Blockchain Leaders: Knowledge Transfer at Think
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February 07, 2018
Savvy chief executive officers, and their board of directors, understand the potential for business model disruption by non-traditional startup companies. Moreover, they’re aware blockchain technology offers a new paradigm for commercial transactions that can impact established markets, incumbent
Technology, Media and Telecom Market Development
Digital Lifescapes
January 01, 2018
For more than a decade, we've reviewed a broad cross-section of market research studies. We select summaries of those reports that provide the most thought-provoking insights about the many disruptive digital transformation changes shaping free-market competition within the Global Networked Economy.
Commercial Transmedia Storytelling
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December 28, 2016
www.GeoActiveGroup.comIn the good old days?—?actually, not that long ago?—?market development for a new product or service launch was considered to be predictable. A skilled marketing communications or PR person would contact “the media” and pitch them the same story?—?over, an
How to Develop Your Unique Online Persona
Import from medium.com
February 07, 2016
www.GeoActiveGroup.comIf you have expert knowledge and experience that’s in demand, plus you’ve already produced a compelling narrative that describes your lessons-learned, then your next professional development task is to gain market exposure for your ideas and thereby connect with your target
Technology, Media and Telecom (TMT) market development
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July 16th, 2018 Service Type: Service Offered
CMOs have a choice, embrace the future or cling to the past. To succeed today, you have to abandon mass-media thinking and resist the urge to squander your budget on trivial advertising or paid media. I offer practical content marketing skills development coaching - learn more http://bit.ly/digital-polymath
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