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Adriana Rivas

COO at Bigwise Corp

Miami, United States

Adriana Rivas is COO at BIGWISE Corp, where she leads the deployment of self-service kiosks, POS systems, electronic shelf labels, and digital signage across the United States and Latin America. She is the founder of Biwitech, a retail hardware brand built on the conviction that physical retail infrastructure is the missing piece in most AI conversations. At BIGWISE Corp, she also drives AI strategy through SLIVE ADS360, an AI-powered business intelligence solution redefining how retail data translates into actionable decisions at scale.
Her book, How to Implement Self-Service Without Failing, reached Amazon #1 Hot New Release and received the Silver Nonfiction Book Award in 2025. A second edition is currently in development, expanding into AI loss prevention, RFID, and agentic commerce.
In 2026, she received the Gold Stevie Award for Thought Leader of the Year in Business Products. She serves as a Global Ambassador and Circle Leader for WomenTech Network and is an active member of Latinas in Tech Miami.
Her work sits at the intersection of retail hardware, AI strategy, and the operational realities of scaling technology across the U.S. and Latin American markets

Adriana Rivas Points
Academic 15
Author 198
Influencer 26
Speaker 0
Entrepreneur 116
Total 355

Points based upon Thinkers360 patent-pending algorithm.

Thought Leader Profile

Portfolio Mix

Company Information

Company Type: Company
Minimum Project Size: N/A
Average Hourly Rate: N/A
Number of Employees: 51-250
Company Founded Date: 1992

Areas of Expertise

Agentic AI 34.74
AI 30.17
Business Strategy 31.95
Digital Transformation 31.13
Entrepreneurship
Finance 32.07
Innovation 31.00
Leadership 30.49
Management 30.63
Retail 49.88

Industry Experience

Retail

Publications & Experience

1 Ambassador
Global Ambassador — WomenTech Network, United States
WomenTech Network
July 31, 2025
Serving as Global Ambassador for WomenTech Network, representing the United States and advocating for women's advancement in technology careers. Co-leads the Retail Tech & Self-Service Innovation Circle, connecting women across borders and industries in the retail technology sector.

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Tags: Leadership

52 Article/Blogs
Amazon Now: The Store Hiding in a Logistics Announcement
Import from wordpress feed
May 23, 2026
Amazon Now is not a delivery upgrade. It is a new store format that fits in 10,000 square feet and never opens to the public. Here is what retail leaders need to rebuild.
The post Amazon Now: The Store Hiding in a Logistics Announcement appeared first on ADRIANA RIVAS.

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Tags: Agentic AI, Innovation, Retail

AI Search Is Replacing Google: What Your Physical Store Needs to Become Quotable to Agents
Import from wordpress feed
May 20, 2026
AI traffic to U.S. retailers grew 393% in Q1 2026 and is now converting 42% better than human traffic. Here is what your physical store has to become to be quoted by agents.
The post AI Search Is Replacing Google: What Your Physical Store Needs to Become Quotable to Agents appeared first on ADRIANA

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Tags: Agentic AI, Innovation, Retail

Conversational Commerce 2026: When Your POS Becomes a Chatbot
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May 16, 2026
Conversational commerce will hit $290B in 2026. Your POS is being asked to do a different job. Here is what retail leaders need to rebuild.
The post Conversational Commerce 2026: When Your POS Becomes a Chatbot appeared first on ADRIANA RIVAS.

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Tags: Agentic AI, Innovation, Retail

GS1 RFID TDS 2.3: The Tag That Phones Home
Import from wordpress feed
May 13, 2026
GS1 TDS 2.3 turned every RFID tag into a web-resolvable address. The middleware era is ending. Here is what retail leaders need to know now.
The post GS1 RFID TDS 2.3: The Tag That Phones Home appeared first on ADRIANA RIVAS.

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Tags: Agentic AI, Innovation, Retail

Retail Media Networks 2026: When Digital Signage Becomes Inventory
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May 09, 2026
U.S. retail media spend reaches nearly $70B in 2026. Your in-store digital signage just became inventory. Here is the framework most retailers are missing.
The post Retail Media Networks 2026: When Digital Signage Becomes Inventory appeared first on ADRIANA RIVAS.

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Tags: Agentic AI, Innovation, Retail

Inventory Robots 2026: The Layer Replacing Manual Stock Counts
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May 06, 2026
Phantom inventory costs retailers up to $1.73 trillion globally per IHL. Inventory robots and computer vision are quietly rewriting the math of on-shelf availability.
The post Inventory Robots 2026: The Layer Replacing Manual Stock Counts appeared first on ADRIANA RIVAS.

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Tags: Agentic AI, Innovation, Retail

Self-Service Kiosk ROI 2026: Why 28% Fail in Year One
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May 02, 2026
Self-checkout shrink runs at 3.5% of sales—16x higher than staffed lanes. Here is the 2026 self-service kiosk ROI framework that defends against the structural Year-1 gap.
The post Self-Service Kiosk ROI 2026: Why 28% Fail in Year One appeared first on ADRIANA RIVAS.

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Tags: Agentic AI, Digital Transformation, Retail

Walmart Mexico ESL Rollout: 1.7M Labels, One Operating System
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April 30, 2026
Walmart Mexico's 1.7M ESL rollout with Vusion EdgeSense is not a label deployment. It is the operating system every LatAm retailer now competes against.
The post Walmart Mexico ESL Rollout: 1.7M Labels, One Operating System appeared first on ADRIANA RIVAS.

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Tags: Agentic AI, Digital Transformation, Retail

Why Every Retail AI Conversation Is Missing the Most Important Variable
Linkedin
April 27, 2026
Every conversation about AI in retail right now is starting in the wrong place.

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Tags: Agentic AI, Digital Transformation, Retail

I Won the Gold Stevie Award for Thought Leader of the Year. I Had Applied for Bronze.
Import from medium.com
April 26, 2026
By Adriana Rivas, Gold Stevie® Award Winner, Retail Technology Executive, Author, and Founder.There are moments in your career when the work you do quietly, without an audience, gets seen by people who understand exactly what it means.April 23, 2026, was one of those moments for me.What I Expec

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Tags: Leadership

NRF 2026: Agentic AI Comes to Physical Stores, And Most Are Not Ready
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April 22, 2026
At NRF 2026 in New York, the phrase “agentic AI in retail” was everywhere. From the keynote stages to the […]
The post NRF 2026: Agentic AI Comes to Physical Stores, and Most Are Not Ready appeared first on ADRIANA RIVAS.

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Tags: Agentic AI, Digital Transformation, Retail

NRF 2026: Agentic AI Comes to Physical Stores — And Most Are Not Ready
Import from wordpress feed
April 22, 2026
At NRF 2026 in New York, the phrase “agentic AI in retail” was everywhere. From the keynote stages to the […]
The post NRF 2026: Agentic AI Comes to Physical Stores — And Most Are Not Ready appeared first on ADRIANA RIVAS.

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Tags: Agentic AI, Innovation, Retail

The Loneliest Moment in Leadership Nobody Talks About
Import from medium.com
April 21, 2026
By Adriana Rivas — Award-Winning Tech Executive & Author, Founder & Technology Leader, Empowering Innovation in Retail Tech.Everyone talks about the hard work it takes to get to the top.The late nights. The sacrifices. The doors that close before one finally opens. Leadership books a

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Tags: Leadership

Google Virtual Try-On Is Now in Search: What Every Retailer Must Know in 2026
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April 18, 2026
Google is shutting down Doppl on April 30 and moving virtual try-on directly into Search. Here is what retailers must do now to stay visible — from a retail tech executive who deploys in-store technology across 4 countries.
The post Google Virtual Try-On Is Now in Search: What Every Retailer Must

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Tags: Agentic AI, Digital Transformation, Retail

RFID in Retail 2026: From Walmart Mandate to Industry Standard — What Every Retailer Needs to Know
Import from wordpress feed
April 11, 2026
RFID in retail 2026 is no longer optional. Learn how item-level inventory visibility is reshaping store operations, omnichannel fulfillment, and the path to agentic commerce readiness.
The post RFID in Retail 2026: From Walmart Mandate to Industry Standard — What Every Retailer Needs to Know appea

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Tags: Agentic AI, Innovation, Retail

AI Loss Prevention at Self-Checkout: The $125 Billion Problem Retailers Can No Longer Ignore
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April 08, 2026
Shrink is costing U.S. retailers billions annually — and self-checkout is at the center of it. Learn how AI loss prevention is transforming the fight against theft and honest errors at the point of sale.
The post AI Loss Prevention at Self-Checkout: The $125 Billion Problem Retailers Can No Longer

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Tags: Agentic AI, Innovation, Retail

Why the Women in Tech Global Conference 2026 Matters More Than Ever
Import from medium.com
April 06, 2026
By Adriana Rivas, Award-Winning Tech Executive & Author, Founder & Technology Leader, Empowering Innovation in Retail Tech.There are moments in your career when you realize that the community around you is not just background noise, it is the signal.The Women in Tech Global Conference has

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Tags: Leadership

The Women Behind the Technology You Use Every Day
Import from medium.com
March 02, 2026
By Adriana Rivas — Award-Winning Tech Executive & Author, Founder & Technology Leader, Empowering Innovation in Retail Tech.Every time you tap your phone to pay for coffee, scan a QR code at a restaurant, or check yourself out at the grocery store, you're using technology that wom

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Tags: Leadership

How to Choose a Self-Service Kiosk for Your Retail Store: The Complete Guide
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February 18, 2026
Choosing a self-service kiosk for your retail store sounds simple. In reality, it’s one of the most consequential technology decisions […]
The post How to Choose a Self-Service Kiosk for Your Retail Store: The Complete Guide appeared first on ADRIANA RIVAS.

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Tags: Agentic AI, Innovation, Retail

What They Don't Tell You About Being the Only Woman in the Room (And Why I Stay)
Import from medium.com
February 16, 2026
By Adriana Rivas — Award-Winning Tech Executive & Author, Founder & Technology Leader, Empowering Innovation in Retail Tech.I've been the only woman in the room hundreds of times this year.It's not that I'm obsessive, my team might say otherwise, but I started to notice a

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Tags: Leadership

Agentic Commerce: What It Is and Why Retailers Must Prepare Now
Import from wordpress feed
February 14, 2026
The retail industry is entering a transformation unlike anything we’ve seen since the rise of e-commerce. In fact, agentic commerce […]
The post Agentic Commerce: What It Is and Why Retailers Must Prepare Now appeared first on ADRIANA RIVAS.

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Tags: Agentic AI, Innovation, Retail

Phygital Retail 2026: What’s Actually Working (And What’s Just Hype)
Import from wordpress feed
December 16, 2025
In the rapidly changing retail landscape, Phygital retail 2026 stands out as a key trend transforming the industry. Phygital retail […]
The post Phygital Retail 2026: What’s Actually Working (And What’s Just Hype) appeared first on ADRIANA RIVAS.

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Tags: Agentic AI, Innovation, Retail

What Leadership Really Feels Like When No One Is Watching
Import from medium.com
December 16, 2025
By Adriana Rivas — Award-Winning Tech Executive & Author, Founder & Technology Leader, Empowering Innovation in Retail Tech.Leadership is often described in terms of vision, strategy, and results. We talk about growth, execution, decisions made in boardrooms, and announced in meetings

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Tags: Leadership

Honored to Be Recognized as a Bronze Winner at the WomenTech Global Awards 2025
Import from medium.com
December 04, 2025
Honored to Be Recognized as a Winner at the WomenTech Global Awards 2025By Adriana Rivas — Award-Winning Tech Executive & Author, Founder & Technology Leader Empowering Innovation in Retail Tech.Today, I'm proud to share that I have been selected as a Bronze Winner at the WomenTe

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Tags: Leadership

The Real ROI of AI in 2026: How U.S. Retailers Will Cut Costs, Reduce Friction, and Capture Market Share
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December 02, 2025
AI becomes a core operational priority in 2026. Here’s where U.S. retailers are projected to see meaningful ROI from inventory […]
The post The Real ROI of AI in 2026: How U.S. Retailers Will Cut Costs, Reduce Friction, and Capture Market Share appeared first on ADRIANA RIVAS.

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Tags: Agentic AI, Innovation, Retail

2 Award Judges
Artificial Intelligence Excellence Awards (2026) - Business Intelligence Group.
Business Intelligence Group
April 15, 2026
Certificate of Appreciation for serving as a Judge at the Artificial Intelligence Excellence Awards 2026, presented by Business Intelligence Group.

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Tags: Retail

Industry Judge — Globee Awards for Impact 2025
Globee Awards
November 30, 2025
Selected as an Industry Judge for the Globee Awards for Impact 2025, evaluating global business achievement nominations across multiple categories. Recognized as a qualified peer to assess and shape industry standards in business innovation and leadership.

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Tags: Digital Transformation

1 Bachelors Degree
Bachelor's degree in Accounting
Universidad Rafael Urdaneta
March 03, 2008
Abilities and skills acquired to lead and advise the accounting services of private and public companies, design budgetary and financial policies as well as self-manage financial investigations and financial advisory services, with a comprehensive tax training.

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Tags: Finance, Management, Retail

2 Books
How to Implement Self-Service Without Failing - Revised & Expanded · Second Edition
Adriana Rivas
September 04, 2026
How to Implement Self-Service Without Failing: Revised & Expanded Edition builds on the field manual that became an Amazon No. 1 Hot New Release and earned the Silver Nonfiction Book Award in 2025. This edition was written for what comes next in retail: AI at the checkout lane, RFID across the mid-market, and the rise of agentic commerce.

Expanding from 70 to 180-220 pages across 14 chapters and 6 parts, it adds three entirely new sections covering AI Loss Prevention, RFID in Retail 2026, and Agentic Commerce.

Coming Soon. September 2026.

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Tags: Agentic AI, Retail

How to Implement Self-Service Without Failing
Self-publish
August 04, 2025
Most self-service projects in retail fail not because of technology or budget, but because they ignore strategy and the human factor.

In this practical guide, Adriana Rivas, Founder of Biwitech and Chief Biwitech Development Officer at BIGWISE Corp., reveals the three silent killers of self-service implementation and how to overcome them.

Whether you're deploying kiosks, digital signage, or POS automation, this book gives you clarity, frameworks, and real-world lessons to scale with confidence across the U.S. and Latin America.

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Tags: Business Strategy, Digital Transformation, Retail

1 Book Award
Award-Winning Author | Business & Technology (2025)
Nonfiction Authors Association
November 05, 2025
How to Implement Self-Service Without Failing received the Silver Nonfiction Book Award in 2025 and reached the #1 spot on Amazon's Hot New Releases list in its category. The book covers practical deployment of self-service kiosks, digital signage, and retail technology across physical retail environments in the United States and Latin America.

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Tags: Retail

1 Book Chapter
How to Implement Self-Service Without Failing – Preview
Adriana Rivas
August 04, 2025
Google Books preview of How to Implement Self-Service Without Failing, an Amazon #1 Hot New Release and Silver Nonfiction Book Awards winner

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Tags: Retail

1 Book Review
5-Star Review — How to Implement Self-Service Without Failing
Readers' Favorite
October 20, 2025
Received a 5-star review from Readers' Favorite for "How to Implement Self-Service Without Failing," praised as an indispensable resource and well-written guidebook for retailers and decision-makers considering self-service technology adoption.

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Tags: Retail

2 Executives
SLIVE.AI — AI-Native Operating System for Retail
Bigwise Corp
November 03, 2025
As COO and Chief Biwitech Development Officer at BIGWISE Corp, co-led the commercial strategy, go-to-market execution, and product positioning of SLIVE.AI, the first AI-native operating system that unifies ERP, enterprise collaboration, and conversational AI into a single platform for retail. Designed enterprise tier structure (Spark, Galaxy, Universe), led launch website development, and shaped market positioning across the U.S. and Latin America.

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Tags: Agentic AI, Retail

Chief Operating Officer
BIGWISE CORP
October 01, 2024
As Chief Operating Officer (COO) at Bigwise Corp, I am responsible for leading corporate operations across the United States and Latin America within a multi-brand ecosystem that combines proprietary solutions — Stellar (enterprise software), Biwitech (retail and restaurant hardware), and SLIVE ADS360 (digital advertising) — with the integration of third-party technologies. I oversee operational execution, regional growth, strategic planning, and alignment across all business units.

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Tags: AI, Digital Transformation, Retail

2 Founders
Founder — Women in Retail Tech Circle, WomenTech Network
WomenTech Network
July 23, 2025
Founded and leads the Retail Tech & Self-Service Innovation Circle within WomenTech Network, creating a dedicated community for women in retail technology, an often-overlooked sector that employs millions and impacts billions of consumers. The circle provides mentorship, knowledge sharing, and career development for women across the U.S., Latin America, and international markets.

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Tags: Retail

Biwitech
Biwitech
March 04, 2025
As Chief Biwitech Development Officer at Bigwise, I led the creation and international launch of Biwitech, our proprietary hardware line for retail and self-service environments. This project involved the design, sourcing, branding, and commercialization of over 20 innovative devices, including self-service kiosks, digital signage, POS systems, and barcode scanners.

Biwitech was developed to complement our software platform, Stellar, offering a complete ecosystem for retail and food service businesses across Latin America and the United States. Under my leadership, Biwitech has already been implemented in major retail chains and has been featured at industry events across the region.

Key outcomes:
Product launch in 2 countries within the first 6 months.
4 successful deployments with enterprise clients in the retail and restaurant sectors.

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Tags: Retail

2 Industry Awards
Gold Stevie Award Winner | Thought Leader of the Year (Business Products), The American Business Awards 2026.
Stevie® Award
April 23, 2026
Gold Stevie Award Winner recognized for Thought Leader of the Year (Business Products) at The American Business Awards 2026.

Recognized for driving innovation in retail technology, self-service solutions, and AI adoption across U.S. and Latin American markets.

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Tags: Retail

WomenTech Global Awards 2025 — Bronze Winner, Chief in Tech Leader of the Year
WomenTech Network
December 04, 2025
Bronze Winner at the WomenTech Global Awards 2025 in the Chief in Tech Leader of the Year category, selected among 1,760 contestants from 128 countries, with only 79 Bronze Winners worldwide. Recognized for executive leadership and innovation in technology.

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Tags: Retail

2 Industry Badges
49. Adriana Rivas — Women in Startups & Tech
TechRound
February 26, 2026
Featured as #49 in TechRound's Women in Startups & Tech series, recognized as COO and Chief Biwitech Development Officer at Bigwise Corp for leadership in retail technology innovation across the U.S. and Latin America.

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Tags: Retail

Top Tech Innovators 2025 — The CEO Magazine
The CEO Magazine
December 23, 2025
Recognized among the 2025 Top Tech Innovators by The CEO Magazine, a global distinction honoring technology leaders driving measurable impact and innovation across industries.

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Tags: Retail

6 Media Interviews
The New CEO Playbook: Adriana Rivas of Bigwise Corp On Balancing Purpose, Profit, and Personal Brand
Authority Magazine
February 12, 2026
In-depth interview featured in Authority Magazine discussing how to balance purpose, profit, and personal brand as a tech executive and COO of Bigwise Corp.

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Tags: Agentic AI, Leadership, Retail

Adriana Rivas on Scaling AI-Powered Retail Operations After Global Industry Recognition
CB Herald
January 05, 2026
Featured in CB Herald covering the strategy behind scaling AI-powered retail operations following the Gold Stevie Award win at the 2026 American Business Awards, discussing how industry recognition accelerates growth and the roadmap for expanding Biwitech's retail technology footprint globally.

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Tags: Retail

Community Highlights: Meet Adriana Rivas of Biwitech
VoyageMIA
January 01, 2026
Featured in VoyageMIA's Community Highlights series, sharing the story behind founding Biwitech, leading retail technology innovation across Latin America and the U.S., and the journey of building a cross-border tech company from Miami.

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Tags: Retail

Women in Tech Global Awards 2025 Voices — Reflecting on My Journey
WomenTech Network
December 11, 2025
Featured in WomenTech Network's Global Awards Voices series as a Bronze Winner, sharing reflections on the journey to recognition, the importance of representation for Latinas in technology, and the vision for building inclusive retail tech ecosystems across the U.S. and Latin America.

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Tags: Leadership

Women of the C-Suite: Five Things You Need to Succeed as a Senior Executive
Authority Magazine
November 14, 2025
Featured in Authority Magazine's Women of the C-Suite series, sharing five key principles for succeeding as a senior executive in technology. Covers leadership philosophy, cross-cultural business strategy, and lessons from scaling a retail tech company across the U.S. and Latin America.

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Tags: Leadership

Biwitech Expands U.S. Footprint with Smart Kiosks and Quantum POS
Ecommerce North America
July 23, 2025
Editorial coverage by Ecommerce North America on Biwitech's expansion across the U.S. market with Quantum POS terminals and TotemTouch displays, highlighting the company's retail hardware strategy and measurable growth milestones.

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Tags: Retail

2 Memberships
Retail Women in Tech (RWIT)
Retail Women in Tech
October 15, 2025
Member of Retail Women in Tech, a global community connecting professionals passionate about retail and technology, regardless of background, age, or title. Focused on inspiring, supporting, and developing women leaders across the retail tech industry.

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Tags: Retail

Adriana Rivas – Latinas in Tech Miami Chapter Premium Member
Latinas in Tech
August 12, 2025
Premium Member of the Latinas in Tech Miami Chapter, a nonprofit organization connecting, supporting, and empowering Latina women working in tech.

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Tags: Leadership, Retail

1 Quote
Building, Enjoying and Valuing Your Truthful Leadership Counsel
Communication Intelligence
February 21, 2026
Cited as an expert contributor in this leadership article exploring how executives build and sustain trusted advisory teams. Featured alongside insights on authentic leadership decision-making and the importance of candid counsel in high-stakes environments.

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Tags: Leadership

1 Speaker Bureau Listing
Adriana Rivas – United Latinas Speakers Directory
United Latinas
January 04, 2026
Featured speaker in the United Latinas Speakers Directory, recognized for expertise in retail technology, AI-powered self-service, and digital transformation. Author of How to Implement Self-Service Without Failing and Gold Stevie Award 2026 winner.

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Tags: Agentic AI, Retail

1 Whitepaper
The Self-Service ROI Gap: Why 28% of Retail Kiosk Deployments Fail in Year One
Adriana Rivas
March 31, 2026
A practitioner's brief examining the structural gap between vendor-projected and realized Year-1 ROI in self-service kiosk deployments. Covers the five hidden costs of unattended retail, two real-world deployment case comparisons, AI loss prevention strategy, and a pre-deployment framework for retail operators across the U.S. and Latin America.

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Tags: Retail

Thinkers360 Certifications

3 Certifications

Thinkers360 Credentials

3 Badges

Radar

Blog

Opportunities

1 Service
SLIVE.AI — AI-Powered Business Operating System for Retail

Location: Virtual    Fees: 22.36

Service Type: Service Offered

SLIVE.AI is the first platform to integrate a complete business engine, an enterprise social network, and conversational AI into a single ecosystem. Powered by Astro, its AI assistant, SLIVE enables retail businesses to manage inventory, POS, finance, purchasing, and store operations through natural language — replacing complex reports with instant insights. Designed for multi-location retailers across the U.S. and Latin America, SLIVE reduces operating costs by up to 40%, improves forecasting accuracy to 92%, and increases team productivity by 60%. Available from free to enterprise plans.

Slive.AI

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