I asked five AI engines the same question. They cited different webs.
Linkedin
June 24, 2026
ChatGPT, Claude, Perplexity, Gemini and Google's AI Overviews don't cite the same sources for the same question. I measured how different — and the answer changes how you earn AI visibility.
See publication
Tags: Analytics, Generative AI, Marketing
Most marketing teams use AI. Almost none run on it. Here's the difference.
Linkedin
June 23, 2026
Most marketing teams I talk to use AI. Almost none of them run on it.
That sounds like semantics. It isn't. It's a faster horse versus a car — same job, completely different machine. And most of the market is buying horses and calling it transformation.
See publication
Tags: AI, Marketing
"Do or do not. There is no try."
Linkedin
May 16, 2023
"Control, control, you must learn control!” Yoda, the Jedi Master, once said. This is not just advice for an aspiring Jedi but holds true for modern-day marketers as well.
See publication
Tags: Analytics, Marketing
SEO 2028: Future Of Search Part 2
Linkedin
June 10, 2018
Why searching for something online is a waste of time?
Searching and finding the information you need is not always an easy task, even the simplest search queries can go wrong sometimes, you look to see if your flight is departing on time but the airport website is not responsive and you can’t scroll or search for your flight, then you need to hit the back button and tweak your query or look for another site or just struggle with the current website. This kind of scenario happens all of the time and it’s micro moments that accumulate into time and efficiency wasted on a global scale.
See publication
Tags: Customer Experience, Digital Transformation, Marketing