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Barry Kayton

CEO at Cognician

Idyllwild, United States

Barry Kayton is a pioneering leader in employee activation and organizational transformation, with more than 30 years of experience in corporate learning and behavior change. As CEO and co-founder of Cognician, he has developed innovative methods to engage and activate employees, impacting more than 250,000 corporate employees. Barry's approach emphasizes action and reflection to drive meaningful change.

Barry's work with Cognician has benefitted top organizations, including Accenture, Microsoft, Humana, Exelon, Lloyds Banking Group and Coca-Cola. He is co-author of "Transformation Tactics" with his brother, Patrick Kayton, and has been recognized as a high-impact entrepreneur by Endeavor in 2013 and as a Fellow of the Unreasonable Group in 2020. Barry has spoken at events like Brandon Hall and Future of Text. He lives with his family in Idyllwild, California.

Barry Kayton	Points
Academic	0
Author	61
Influencer	54
Speaker	0
Entrepreneur	0
Total	115

Points based upon Thinkers360 patent-pending algorithm.

Thought Leader Profile

Portfolio Mix

Cognician

CEO

https://www.cognician.com

Company Type: Company

Theatre: Global

Minimum Project Size: $50,000+

Average Hourly Rate: $300+

Number of Employees: 51-250

Company Founded Date: 2024

Areas of Expertise

Change Management 31.95

Leadership 30.92

Management 32.63

Industry Experience

Automotive

Consumer Products

Financial Services & Banking

Healthcare

Hospitality

Manufacturing

Media

Pharmaceuticals

Professional Services

Retail

Telecommunications

Utilities

Publications

1 Article/Blog

Workers of the World Unite Against Bad Learning!
LinkedIn
March 09, 2021

It can hardly be a coincidence that no language on earth has ever produced the expression "As delightful as information security training." For those of you who've read Dirk Gently's The Long Dark Tea-Time of the Soul, you'll recognize that I'm borrowing the language of Douglas Adams. For Douglas it was the ugliness of airports that he found appalling. For me, it's badly-designed information security elearning that provokes my ire.

See publication

Tags: Leadership, Management

1 Book

Transformation Tactics
BIS Publishers
June 06, 2024

Only a small percentage of change programs in organizations are successful. Too often, companies rely upon top-down communication campaigns that tell or show employees about change, but don’t involve them actively, emotionally or holistically.

Transformation Tactics is a deck of 48 cards designed to help organisations activate the behaviors of their people. These are experiences that activate employee behaviors, promote reflection, and encourage employees to share their insights.

The cards are based on eight design principles for activation that have been developed and refined by the authors over three decades of work with companies around the world. Each card includes a title, a story to bring the tactic to life, guidance for applying the tactic to a change program, and a question to spark conversation and inspire breakthrough solutions. The cards can be used in a variety of settings, including change management team meetings, brainstorming sessions and design workshops.

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Tags: Change Management, Leadership, Management