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Inna Armstrong, DBA

Co-Founder at CleverBooks Ltd.

Germany, Germany

I equip business with tools and strategies needed to achieve rapid growth increasing sales and brand awareness on the global market. I use smart marketing strategies with a proven track record of success running 100+ over the last 5+ years on the global scale and increasing sales and revenue up to 34%.

An International Strategist with a creative entrepreneurial mindset and over 16+ years of business experience on the global scale.

Managing projects: go-to-market strategic planning, sales planning, international marketing execution for expansion to EU, USA, UAE and Asia, Business partner/Distributor/Supplier sourcing. Mentoring startups worldwide. Professional speaker 10+ global events yearly.

Areas of Expertise/Skills

Strategic Planning, Go-to-market, Digital Sales & Marketing, Multicultural Relations, Growth Hacking, Marketing Strategy, Quality Management, Cross-Cultural Communication, Negotiation, Customer Engagement, Profit & Loss Startups, International Business Development, Digital Transformation

Available For: Consulting, Speaking
Travels From: Berlin
Speaking Topics: EdTech, Augmented Reality, Digital Transformation

Inna Armstrong, DBA Points
Academic 0
Author 0
Influencer 69
Speaker 46
Entrepreneur 5
Total 120

Points based upon Thinkers360 patent-pending algorithm.

Thought Leader Profile

Portfolio Mix

Company Information

Company Type: Company
Business Unit: Education Technology
Theatre: global
Media Experience: 7+ years

Areas of Expertise

AR/VR 41.59
Business Strategy
Digital Transformation 30.12
Diversity and Inclusion
EdTech 36.67
Emerging Technology 31.74
Entrepreneurship 30.26
Future of Work 30.15
Innovation 30.13
Lean Startup
Marketing
Startups

Industry Experience

High Tech & Electronics

Publications

1 Industry Award
Digital Innovation Challenge Winner 2020
Connecting Europe
November 19, 2020
As a company co-founder, very proud for CleverBooks to be recognised as the Digital Innovation Challenge Winner 2020. Project: Sustainable Digital Education: Reusable Online Text- and Workbooks for Schools: Shaping digital education in Europe using Augmented Reality.

CleverBooks addresses the growing workforce skills gap from the early stage by providing Augmented Reality for K-12 STEM Education. We believe in empowering kids learning in the acquisition of necessary for the 21st-century skills by utilizing the most innovative AR technology tools.

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Tags: EdTech

5 Influencer Awards
Top 50 Global Thought Leaders and Influencers on EdTech (September 2021)
Thinkers360
September 04, 2021
Here’s the Thinkers360 live leaderboard for our top 50 global thought leaders and influencers on EdTech for September 2021. Congratulations to all our thought leaders and experts who participated!

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Tags: AR/VR

Key Influencers in VR 2021/2022
Circus360.uk
August 31, 2021
Circus360.uk compiled our list, in alphabetical order, of the major players and key influencers in VR

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Tags: AR/VR

Top 50 Global Thought Leaders and Influencers on AR/VR (April 2021)
Thinkers360
April 16, 2021
Here’s the Thinkers360 live leaderboard for our top 50 global thought leaders and influencers on AR/VR for April 2021. Congratulations to all our thought leaders and experts who participated!

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Tags: EdTech

150 Women B2B Thought Leaders You Should Follow in 2021
Thinkers360
November 26, 2020
Honoured to be nominated as one of the 150 Women B2B Thought Leaders to follow in 2021. The list is compiled from opt-in members of Thinkers360 who have contributed and shared their thought leadership content on our platform and among our community – whose members have over 25M followers on social media combined.

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Tags: AR/VR

Top 50 Global Thought Leaders and Influencers on EdTech (September 2020)
Thinkers360
September 05, 2020
Honoured to be included on the Thinkers360 leaderboard for the top 50 global thought leaders and influencers on EdTech for September 2020.

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Tags: EdTech

2 Media Interviews
108 Emerging Technologies to Empower Creativity with Darya Yegorina, and Inna Armstrong
The Suite Talk
February 08, 2020
In this episode of The Suite Talk, listen to Darya Yegorina, and Inna Armstrong talk about using emerging technologies to empower creativity in education.

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Tags: AR/VR, Digital Transformation, EdTech

CleverBooks brings revolutionary approach towards teaching existing subjects
LAMA
November 14, 2018
interview with Inna Armstrong
CleverBooks brings revolutionary approach towards teaching existing subjects by combining truly innovative augmented reality (AR) technology with traditional techniques to enhance children’s learning and building the future of education. We lead by example.

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Tags: AR/VR, EdTech, Emerging Technology

1 Quote
100 Voices of AR and VR in Education
VirtualiTeach
August 14, 2018
In 2018 we conducted a pilot test research project on integration of their AR-based resources covering Geometry and Geography subjects into the learning process at K-6. Based on the feedback received from over 750 educators worldwide, augmented-based learning proved to increase children’s information retention rate by up to 100%, their engagement in the lessons and shown significant improvement on the test scores. The interaction with plug-and-play quality AR content combined with traditional learning activities helps primary age students develop creativity, problem-solving and critical thinking skills. The set of skills that according to The World Economic Forum 2018 will be required for the jobs of the future in the next 10 years.

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Tags: AR/VR, EdTech, Emerging Technology

2 Speaker Bureau Memberships
Motivational Speakers
Premiere Speakers Bureau
January 20, 2020
Inna Armstrong- Senior Executive Professional, Influencing Change In The Education System Through A Strategic Application Of Most Innovative Edtech

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Tags: AR/VR, EdTech, Emerging Technology

AR in Education
Inna Armstrong Speaker Review
August 20, 2019
Wear It Innovation Summit in 2018 Speaker Review

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Tags: AR/VR, EdTech, Emerging Technology

8 Speaking Engagements
Collaboration in Augmented Reality
Genoa Schools
August 02, 2021
Augmented reality (AR) gained tremendous popularity at K-12 as a great teaching tool to help students engage in an explorative and creative learning environment. Today, the application of AR in Education is extended to creating unique collaborative experiences for students in the multi-player interactions with curriculum-aligned 3D content.
In the augmented collaborative space, students can explore and interact with a variety of STEM-based activities, engage in collaborative and co-creative projects in the AR environment regardless of their geographical location. Students can join a teacher-led activity from any device (web-based or mobile) and any part of the world to experience in-depth visual learning with their peers. Collaboration in AR helps to personalize learning and reinforces critical thinking, problem-solving, and creativity skills development, thus, boosting students’ academic performance.
Join in an interactive discussion to learn how to facilitate collaboration activities in AR.

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Tags: AR/VR, EdTech, Emerging Technology

How can you start building an international brand, even at the early stages of your business?
The Project Future Podcast
May 18, 2021
My guest here in Episode 27 is Inna Armstrong, a senior executive professional with multinational experience in different countries of the world, a professional speaker and Co-Founder of CleverBooks.

Inna explains:

- How there is now an opportunity to start building an international brand from launch
- Why it’s possible to start internationally rather than with your local market
- Why you should follow the statistics
- Why she is a strong believer in strategic partnerships
- Why creative thinking and collaborating are key skills
- How CleverBooks gathered information to grow in an unfamiliar market
- Why business development should be a balance of digital and in-person meetings
- Why you should think about what you can share to benefit others
- Why digital technology is the future of education
- That unless you act, your dreams will just stay as a dream

Inna’s best advice is to be driven by your ‘why?’

Enjoy!

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Tags: EdTech, Entrepreneurship

Diversity in learning STEM concepts through Augmented Reality (AR)
Home Education Council of America (HECOA)
November 07, 2019
The World Economic Forum presented the top skills that will be required for the jobs of the future in the next 10 years: problem-solving, critical thinking and creativity. Those skills will differentiate humans from machines in the digitized era. The skills that today's children need to develop to prepare for the future workforce.

The educators must empower kids to develop such skills from an early age through the strategic use of technology by adopting EdTech resources with quality digital content.

According to the multiple research and current technological trends, Augmented Reality (AR) is one of the top 5 EdTech that will become significant and change the educational landscape in the next decade.

Learn how to embrace the curriculum of the future by integrating augmented learning that will help to deliver the 21st-century skills and get the kids ready for future jobs.

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Tags: AR/VR, EdTech, Emerging Technology

Diversity in learning STEM concepts through Augmented Reality (AR)
2018 Shanghai International STEAM Education Expo
December 19, 2018
According to the multiple research and current technological trends, Augmented Reality (AR) is one of the top 5 EdTech that will become significant and change the educational landscape in the next decade.

Learn how to embrace the curriculum of the future by integrating augmented learning that will help to deliver the 21st-century skills and get the kids ready for future jobs.

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Tags: AR/VR, EdTech, Emerging Technology

Empowering Learning Through Augmented Reality
VR Days Europe 2018
October 02, 2018
Are You Ready to Make a Difference and help kids acquire 21st-century skills that will impact their future?
Innovative technologies like Augmented Reality changes the way we learn in future. Questions like why technologies are entering our lives as consumers so rapidly or why the transforming business sector and the education sector in the digital transformation era still remain in analog age?

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Tags: AR/VR, EdTech, Emerging Technology

Innovation in education with Augmented Reality
Women of Wearables Professional Networking is Rocking Again! in Dublin
September 12, 2018
The importance of this topic is huge and Inna will provide global insights of the EdTech industry, give her professional overview on the innovation in the education sector and talk about Augmented Reality and the landscape of startup world.

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Tags: AR/VR, EdTech, Emerging Technology

Empowering Learning Through Augmented Reality
wearit-berlin
July 04, 2018
Inna will explore the technology in education and its influence on the future of the kids with the focus on AR. There is an information on the importance of the use of emerging technologies for education as one the main steps to move education from analog age and catch up with industry revolution 4.0.

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Tags: AR/VR, EdTech, Emerging Technology

How to Innovate in Publishing with AR
Abu Dhabi International Book Fair 2018
April 25, 2018
Here there are seminars covering the latest issues and trends in the industry where international and Arab speakers will shed light on best practices and provide specialist knowledge in their field. This year there will be a focus on children’s publishing, illustration for bringing stories to life and the future of the book industry. The programme will bring leading figures in these topics that you will not want to miss!

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Tags: AR/VR, Digital Transformation, Innovation

4 Webinars
Global XR Talks - AR Digital Innovation to Save Education
Global XR Talks
February 17, 2021
Covid-19 has pushed schools for remote learning and has created challenges that education was not ready for. How can the education survive? Is there any technology to support parents and teachers?
Suggestion of tech showcase for remote and inclusive learning proudly developed in EU. This technology supports AR learning cross operational systems and devices, the winner of Digital Innovation Challenge Competition 2020.

Speakers: Darya Yegorina & Dr. Inna Armstrong

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Tags: AR/VR

How Can Augmented Reality Augment Learning?
My EdTech Life
January 16, 2021
In this episode, we talk about the future of work, Augmented Reality. Darya and Inna talk to us about how important it is to be able to get these tools into the hands of our students so that they can enhance their learning and build specialized skill sets that will benefit them in the future.

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Tags: AR/VR, EdTech

Digital Transformation in K-12. Practical Playbook launch
CleverBooks
July 31, 2020
Digital transformation has strongly affected the educational sector already and continues influencing it to a greater extent than ever. The lockdown in 2020 due to COVID-19 has forced digital transformation into K-12 schools, regardless of how ready they were. In early 2020, many educational institutions faced the reality and impact of the lack of EdTech knowledge, skills, and resources as experienced in planning remote education.

LIVE book review with Inna Armstrong (CleverBooks)

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Tags: Digital Transformation, Emerging Technology, EdTech

Empowering Learning Through Augmented Reality
Home Education Council of America (HECOA)
November 06, 2018
Presentation about technology in education and its influence on the future of the kids with the focus on AR. There is an information on importance of use of emerging technologies for education as one the main steps to move education from analogue age and catch up with industry revolution 4.0. This presentation gives a general overview on how AR can be beneficial for both educators as a tool and kids as an educational aid that involves all the senses: audio, visual and kinetic.

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Tags: AR/VR, EdTech, Future of Work

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Inna Armstrong, DBA