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Ferry Kamp

Vice President Innovation & Business Development at Startupbootcamp - Innoleaps

Haarlem, Netherlands

Chief Marketing & Digital Transformation Leader | Vice President Innovation & Business Development | Food & Sustainability Champion | Lean Startup & Agile Working | B2C & B2B

Performance driven marketing leader with broad international and cultural experience who drives change in organisations with relentless focus on the customer.

Transformational leader driving business growth to the next level through lean (business model) innovation, agile organisation & digital transformation.

Proven success in delivering impactful international marketing strategies, developing strategic business plans, and leading online marketing campaigns across cultures.

At Startupbootcamp - Innoleaps, Ferry supports C-level management of Fortune 500 companies transform their organisations by turning innovation into a function that operates consistently and at scale. Introduce parallel processes for incremental and disruptive (digital) innovation to create new growth engines and re-invent existing business ahead of the market. Accelerate internal innovation and support successful collaboration between corporates and startups / scale-ups.

Before joining Startupbootcamp - Innoleaps, Ferry had an international career of 20 years at Unilever. As member of the regional Food & Refreshment Leadership teams in Europe & Asia Pacific he worked across many of Unilever’s global and local brands, in charge of business strategy, innovation and brand communication. As board member for Unilever’s food service division in DACH and BeNeFra, Ferry successfully led the marketing & digital transformation as well as launching the first agile working and lean startup initiatives.

Co-founder of and

Co-author “Front Runners – 8 characteristics of market leaders” (2014)

Sustainability Champion - winner Global Compass Award (Unilever), c-developed 2020 sustainable agriculture roadmap, launched first 100% Rainforest Alliance certified Tea, initiated acquisition of social impact brand fighting food waste and hunger, mentor for winner INSEAD sustainable startup competition (2018).

Available For: Authoring, Consulting, Speaking
Travels From: Amsterdam
Speaking Topics: Marketing & Digital Transformation, Business Model Innovation, Lean Startup

Speaking Fee $1,000

Ferry KampPoints

Points based upon Thinkers360 patent-pending algorithm.

Thought Leader Profile

Portfolio Mix

Company Information

Company Type: Service Provider
Business Unit: Innoleaps - Corporate Innovation Accelerator
Theatre: Global
Media Experience: 20 years
Last Media Training: 04/24/2001
Last Media Interview: 01/06/2014

Areas of Expertise

Customer Experience
Digital Disruption
Digital Transformation
Innovation 34.90
Lean Startup
Marketing 41.31
Sustainability 34.72
Management 36.72

Industry Experience

Consumer Products
Professional Services


1 Advisory Board Membership
Advisory Board Member
CMO Council
August 01, 2018
The Chief Marketing Officer (CMO) Council is the only global network of executives specifically dedicated to high-level knowledge exchange, thought leadership and personal relationship building among senior corporate marketing leaders and brand decision-makers.

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Tags: Marketing

1 Article/Blog
November 09, 2017
To work for a leader in the field of climate policy

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Tags: Innovation, Sustainability

1 Book
Frontrunners - 8 characteristics of market leaders (R. van Kralingen, 2014)
Atlas Contact
October 15, 2014
Why does one company or brand become market leader and the other does not? Is it luck, coincidence or the result of hard work and brilliant insights? Extensive research by Roland van Kralingen and six top alumni of management school AOG (University of Groningen) showed that frontrunners have a number of special characteristics in common: 1. Market leaders place added value in the company 2. Market leaders create their own market segment 3. Market leaders innovate the segment 4. Market leaders are strongly connected with the context 5. Market leaders have a strong identity 6. Market leaders build a strong brand 7. Market leaders take their responsibility 8. Market leaders innovate their market operations continuously Frontrunners describes these properties on the basis of international appealing examples and offers a wealth of insights, inspiration and practical models.

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Tags: Innovation, Management, Marketing

1 Founder
January 01, 2019
Co-Founder of

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Tags: Marketing

1 Industry Award
Global Compass Award (Unilever)
January 01, 2019
Winner, Global Compass Award (Unilever)

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Tags: Sustainability



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