My passion is to grow businesses by developing a highly performing team. I have spent the past 14 years growing businesses, including a setting up a start-up from scratch in Australia, expanding Jetstar's footprint into South East Asia & Japan and significantly increasing Emirates' global online sales.
I have held Senior Commercial and Marketing roles in small and large firms and have in-depth expertise how Technology, Data, Product, and Marketing can unlock exponential business growth.
In 2019, I participated in the CMO Fellowship program organized by 'The Marketing Academy' in the UK and facilitated by McKinsey and Thomas Barta.
I am a strong believer in:
- focusing on both, short-term sales growth and long-term brand building & creating competitive advantages
- hiring and retaining talent through a people focused and a purpose driven leadership style
- setting clear strategies
- fostering cross-functional collaboration
- relentlessly focusing on and caring about customers
- leading with Integrity
Specialties:
- B2C and B2B Online Sales Growth
- Sales, Marketing & Branding Strategies
- Digital Technology Architecture and Omni-channel User Experience Design & Optimization.
- Business Transformation & Culture Change
- Innovation & Design
- Strategic Alliance Building & Stakeholder Engagement
- Advanced Analytics
- Conversion Rate Optimisation
I have extensive international work experience and have spent the past 16 years in Australia, Singapore, South America and the Middle East.
| Alexander Knigge | Points |
|---|---|
| Academic | 5 |
| Author | 0 |
| Influencer | 0 |
| Speaker | 0 |
| Entrepreneur | 0 |
| Total | 5 |
Points based upon Thinkers360 patent-pending algorithm.
Tags: FinTech, Venture Capital
