How Experts Can Succeed at Building a Virtual Team
Jane Anderson
July 02, 2020
When I first started my business, I really struggled to get the support that I needed. When I would speak with other people, they would often say, ‘Just get a VA’, or ‘Just go to the Philippines’, or ‘Just get an ex-EA’. Unfortunately, it’s ‘just’ not that easy.
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Tags: Social, Marketing, Business Strategy
The Power of Calm Communications
Jane Anderson
June 16, 2020
The power of calm communications lies in its ability to create peace out of disruption so tribes are able to thrive.
COVID-19 has been a time of massive disruption for teams and leaders. But as we’re coming out the other side, rather than finding a return to business as usual, leaders are finding that their teams are going through a second wave of disruption.
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Tags: Social, Leadership, Marketing, COVID19
Selling the Invisible
Jane Anderson
June 04, 2020
I recently worked with a mindset expert, Katherine, who was struggling to convert leads into clients. She shared that she was spending hours completing proposals for programs for her potential clients. To create a proposal, she had to first attend a meeting, then conceptualise and prepare the proposal before finally delivering it to her leads. But at this point she would either not hear back, or hear that the program was to expensive. She couldn’t figure out what was going wrong.
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Tags: Social, Marketing
Leading a Remote Team
Jane Anderson
May 23, 2020
Millions of people across the globe are now working virtually. This makes for an interesting and sometimes challenging situation for leaders who are trying to understand how leading a remote team can work well from behind a computer screen.
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Tags: Social, Leadership, Marketing
What Business Are You Really In?
Jane Anderson
May 14, 2020
As many of you know, my partner Mark and I will be married next year. In preparation for the wedding, we met with the wedding planner at our venue a few months ago. She was new to the role, having come from another venue, but had helped plan hundreds of weddings in the past. When the venue called to say we would have a change from our original planner, we were confident that all would be well.
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Tags: Social, Leadership, Marketing, Entrepreneurship
5 Content Marketing Research Steps
Jane Anderson
May 08, 2020
Emma, a member of one of my online forums reached out to me recently. She’s a leadership expert who focuses on wellbeing and was stuck trying to find out some information to support one of her core premises. In fact, she was struggling to find the words for her research – she simply didn’t know what to look for. She had spent hours going around in circles.
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Tags: Social, Marketing
Connection Content versus Solution Content (The Best Way to Connect with Your Audience)
Jane Anderson
May 06, 2020
Recently I was working with a client who is a very experienced, high-performance expert for leaders. He is an incredible thinker with a lot of value to offer his own clients, yet he was struggling to get engagement on his social media platforms. His content wasn’t getting likes, comments or shares, and so his ability to influence and connect with his clients was suffering.
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Tags: Social, Leadership, Marketing
Content Creation by Leaders: “There’s a piece of leadership in that.”
Jane Anderson
April 30, 2020
I was speaking to a client, Natalie last week who was struggling to convert leads into clients at her sales meetings. Natalie is an incredible thought leader and excellent at content creation. In fact, she’s written five books on leadership. So, she couldn’t figure out where she was going wrong with her sales meetings.
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Tags: Social, Leadership, Marketing
How to Get a Clear Vision for Your Future
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April 23, 2020
A crisis can be like a refining fire – it can force you to examine what you really want for your life, for your business and for your future. Here’s how to get a clear vision for your future. A perfect storm In 2008 I suffered through a perfect storm. The GFC had just hit, […]
The
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Tags: Social, Leadership
The Space to Lead – Holding space in business is the leadership skill for the new world
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April 17, 2020
Holding space in business is carving out time for your team to think, focus and create even when working from home. And it’s vital in our new world. On Friday I was speaking with an executive team of around 40 people. I was due to deliver a workshop for them a few weeks ago and […]
The p
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Tags: Social, Leadership, Marketing
The 7 Gs of Self-Management: Tips for Working From Home
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April 06, 2020
Working from home gives us some unique challenges. Here are some tips for working from home that will help you self-manage your health and mindset. With millions of people now working from home it’s a massive adjustment for the bulk of the Australian, and even global, workforce. Entire multination
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Tags: Social, Leadership, Marketing
Stamina Through Disaster: Enduring well will keep moving business forward
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March 26, 2020
When disaster strikes it’s easy to lose energy in life and business. But if you can maintain stamina, you can continue moving business forward, despite setbacks and difficulties. My mum worked in aged care for 15 years, so growing up, we weren’t allowed to have Milo, but we were allowed
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Tags: Social, Leadership, Marketing
Worried About a Coronavirus Quarantine? Here are 14 things to do to shift from panic to productive.
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March 16, 2020
For solopreneurs and experts, COVID-19 clearing out your speaking and workshops doesn’t have to be a bad thing. Here’s how to make the best of a coronavirus quarantine. At the time of writing this, I’m back in Brisbane after being in Adelaide for the last few days. I’ve spent Friday meeting
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Tags: Leadership, Marketing, COVID19
Crisis Proof Your Practice
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March 11, 2020
With the bushfires, the drought and now the impact of the Coronavirus, it is essential to find ways to crisis proof your practice or business. In fact, one in four businesses that are forced to shut down due to a disaster never reopens. Assess Your Vulnerabilities I grew up in Lismore, New South Wa
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Tags: Social, Leadership, Marketing, COVID19
How to Leverage One Piece of Content 99 Ways
Janeandersonspeaks.com
February 27, 2020
Content leverage helps you get your highest return on investment. Here’s how to leverage one piece of content to get the most bang for your buck. My grandfather was a pastry chef. He passed away when I was 16, but one of my most abiding and treasured childhood memories is going with him to the ...
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Tags: Social, Leadership, Marketing
How to Put Yourself Out There in Your Content
Janeandersonspeaks.com
February 20, 2020
How to put yourself out there in your content, and why you should! 2012 was a disaster. I started my business in 2009 but in 2011 we had the Brisbane floods and business went quiet. Then in 2012, 17,000 jobs and all training was cut from the public service for almost two years. 80% of ...
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Tags: Social, Leadership, Marketing
Embrace Your Uniqueness
Janeandersonspeaks.com
February 11, 2020
No one loves perfection. Your tribe wants to see you embrace your uniqueness.
If you’ve ever seen an Angostura Bitters bottle with its oversized white label, you’ll know it’s pretty distinctive. But many people don’t know the story behind the bottle’s appearance. And it’s a story worth telling, one that highlights the importance of embracing your uniqueness.
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Tags: Leadership, Marketing
Your Content Curation Strategy is Invaluable to Your Content Marketing
Janeandersonspeaks.com
February 05, 2020
Subscription based business models are all the rage – and they’re a great content curation strategy.
I have an amazing friend, Kali Gray. She’s a ‘non-diet’ dietician. She helps her clients feel good and have more energy through better nutrition, self-care and wellbeing. As you can imagine, eating healthily is a big part of Kali’s ...
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Tags: Leadership, Marketing, Business Strategy
Creating Educational Content is Vital – Here’s Why
Janeandersonspeaks.com
January 30, 2020
Educational content creation allows you to add value without overselling Sarah came to me because she had a problem. She had a successful business that was past its infancy and ready for a strong growth phase. She had a small, but dedicated team behind her. And she had a lot of ideas for creating content ...
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Tags: Social, Leadership, Marketing
What Type of Content Creator are You? How to Become Prolific in Your Content Creation
Jane Anderson
December 12, 2019
I recently worked with Megan, who came to work with me on her content strategy and creation for her business. She said, “I’m really struggling. I want to create content like videos, blogs and podcasts, but I just feel like I’ve lost my creative mojo. I feel like I don’t have any ideas anymore. I’ve exhausted everything I can think of.”
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Tags: Social, Marketing
Catalyst Content: How to Create Powerful Content that Connects with Customers and Drives Organisational Change
Janeandersonspeaks.com
January 01, 2020
Since 2017 the content marketing industry has shifted from a $165 billion dollar industry to a $300 billion dollar industry. The explosion of social media platforms and increase in the number of people consuming content means the average business owner is struggling to keep up with keeping connected to their customers and finding ways to stay in front of them without being spammy.
Equally within organisations, leaders are having to communicate with people in more leveraged ways. Millions of dollars are being spent on installing intranet platforms to increase collaboration and lead people through change by keeping people connected and informed, however most leaders struggle to find the time or are unsure of how to share their ideas, insights and thoughts. In fact, many have the fear that what they have to say and how they say it isn’t good enough, clever enough or that it will damage their reputation.
Today, to shift a person’s behaviour they generally need 10 pieces of content. Within the next 5 years it is expected that this will be over 20 pieces of content. Content creation is no longer a marketing function, it’s a business owner’s and leader’s capability. Your audience wants to hear what YOU think.
This book is designed to help you to:
Gain clarity about your content and what messages you should be delivering to your audience to lead change
Identify powerful stories that engage and inspire your audience to take action
When to use the most appropriate media including video, audio and written media for the most impact
Discover the best platforms for influential communication, from social media to intranet and news media
Explore ways to increase your productivity, quality and volume of content created
Uncover ways to overcome the vulnerability of sharing your thoughts, fear of what people think and have the courage to share your ideas
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Tags: Social, Leadership, Marketing
TRUSTED: The Level Above Influence
Janeandersonspeaks.com
February 13, 2019
In a world of disruption and constant change, we’ve become more transparent than ever. No longer are just the banking sector, politics and medical industries subject to high levels of scrutiny.
Organisations and their leaders at all levels are challenged with adapting to changing customer demands, leading growth and attracting and retaining great talent. They’re being asked to be more transparent, authentic and credible than ever.
In this sea of noise and trying to make sense of so much change, customers and employees connect with those who they trust.
In Jane’s new book, she uncovers:
The 9 key skills of high trust brands and global influencers that lead with influence and communicate during change.
The specific activities that authentic people and organisations master to demonstrate high levels of trust
The roles of authenticity, humility, vulnerability and empathy and the connection to becoming a respected leader and organisation
What influential leaders do differently to manage their mindset to inspire others, create highly connected teams and resilient workforces ready for the future of work.
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Tags: Social, Leadership, Marketing
EXPERT to INFLUENCER: 12 Key Skills to Attract New Clients, Increase Sales and Leverage your Personal Brand to Become an Industry Influencer
Janeandersonspeaks.com
August 07, 2017
The old ways of growing a business have changed.
Social media has levelled the playing field and it’s become easier than ever to compete with the big players in your industry.
Whether you’re a Thought Leader, Trusted Advisor, Academic or Expert, the way you position and market yourself is now more important than ever. Simply adding to the noise is not going to work, yet your ability to connect and engage and audience to grow your business and opportunities has never been better than now.
This book will:
Uncover the 12 secret activities to growing your business and opportunities
Explore which activities to focus on in the right sequence so you don’t lose time on the wrong activities
Discover the ways you can amplify you to bring new levels of visibility and connection with your audiences to improve your positioning and elevate your platform.
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Tags: Social, Leadership, Marketing
Medical Interview Preparation: Sell Yourself in Medical Interviews
Janeandersonspeaks.com
May 20, 2016
We all hate selling ourselves, but interviews are one of those times where you can’t be shy. You have to stand out from the crowd of course, and there’s a way to give the panel what they want to hear without sounding like you’re blowing your own trumpet.
From this book you will learn:
What the interview panel want to hear.
Specific skills you need to sell yourself effectively.
How to craft your answers so that they demonstrate that you’re the best person for the job.
A framework to build effective answers to behavioural, scenario and ethical questions.
Techniques to increase your confidence, how to anticipate what questions the panel might ask and how to practice in the lead up to the big day.
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Tags: Leadership, HR
CONNECT: How to Leverage Your LinkedIn Profile for Business Growth and Lead Generation in Less Than 7 Minutes Per Day
Janeandersonspeaks.com
November 16, 2015
Leverage Your LinkedIn Profile for Business Growth and Lead Generation.
The introduction of LinkedIn has seen an unprecedented opportunity for businesses and consultants.Never before has there been an opportunity for businesses and consultants to identify, engage and connect with their ideal audience like there is with LinkedIn.
We are in the world of “Digital First” and LinkedIn is leading the way. Before LinkedIn, you needed big budgets, strong contacts and a dedicated marketing team but now you get results for your business using 1 platform – LinkedIn.
“I know I need to, but I don’t know how!”
By the end of this book you will have the strategies you need to generate leads and grow your business. You will understand the strategy around using LinkedIn and be armed with practical steps that you can implement straight away to see real results. Your outcomes will be stronger and you will be leading the competition on this new playing field
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Tags: Social, Marketing
IMPACT: How to Build Your Personal Brand For the Connection Economy
Janeandersonspeaks.com
March 19, 2015
Discover how to create “corporation you” without being a tall poppy
We’re no longer in the industrial or information age. We’re now in the connection economy. The economy where you’re ability to stand out, connect with others and position yourself in your career and business mean security. It means you won’t be left behind but instead ahead of the pack.
Companies and governments don’t want people who want jobs for life any more. They want innovation, ideas and networks to thrive in volatile economic times. We are bombarded with information and choices every day. Hard work alone doesn’t cut it anymore.
The future is changing…… fast.
Whether you’re a job seeker frustrated with your job search, trying to climb the corporate ladder or a service provider, a lack of clarity and communicating your personal brand will see others get the opportunities you want. You’ll be looked overlooked, frustrated and lost. Your confidence drops and you take lower paying jobs, lower paying clients and settle for less. How do I know? I did exactly that myself.
So, it’s time to cut through the clutter….
By the end of this book you’ll be feeling more confident about what your greatest gift is and not afraid to stand out from the crowd. You’ll know what people want to hear when you’re trying to sell yourself and what to say to them without feeling arrogant or cocky. Your confidence will amplify and you’ll be inspired to level up. People will be asking you “I want what you’re having!”
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Tags: Social, Leadership, Marketing, Sales
Merlin One: Voted Best Branding Blog
Merlin One
April 25, 2020
Merlin One is one of the most-read websites globally. Recently they published their list of the top 25 best branding blogs.
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Tags: Entrepreneurship, Marketing, Public Relations
Top 100 Branding Bloggers to Follow in 2020
Feedspot
April 05, 2020
Feedspot compiles a list of the top 100 Branding Bloggers to follow each year.
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Tags: Marketing, Business Strategy, Public Relations
Top 10 Australian Branding Blogs
Feedspot
April 02, 2020
Jane's blog has been voted in the top 10 Branding Blogs in Australia
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Tags: Future of Work, Marketing, Public Relations
Forbes Coaches Council- member 2020
Forbes
March 08, 2020
Forbes is recognised as one of the world's leading business publications. Jane has been selected as a Forbes Coaches Council member for 2020. She is a regular contributor to their platform.
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Tags: Management, Marketing, Social
Top 3 Branding Gurus Globally
Global Gurus
February 01, 2020
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Tags: Marketing
#2 Best Branding Program Globally 2020
Jane Anderson
February 01, 2017
The Expert to Influencer Program is a Strategic Communications and Marketing Strategy for Thought Leaders to Leverage their expertise for Business Growth. More than 2000 experts have been interviewed to identify the specific activities the achieve growth and implemented in more than 100 expert practices over the last 3 years. Many who are applying the methodology are some of the world's leading thinkers and best-selling authors.
Certified Practitioners across the globe are now also applying the methodology with their clients to growth their own businesses as well.
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Tags: Business Strategy, Marketing, Public Relations
Ep 50 - Leader in People & Operations, Andrew Deering
Jane Anderson
July 03, 2020
In this episode of our special "Courage in a Crisis" series, we talk to our very special guest, Andrew Deering. Andrew is a Leader in Operations and People, a Coach, Facilitator and Author.
As leaders, we are often focused outward, on leading our tribes, our people, our businesses. But now more than ever, we need to look inward and be of service to ourselves, so that we can best serve others. Andrew helps leaders create a shift into being a better version of themselves. In this episode, he shares his expertise to help us all reflect on the impact of this crisis on ourselves.
In this interview, we explore three key aspects of Andrew's latest book, "Create the Shift - Book 1: You". We talk about useful and limiting beliefs; the importance of investing your time, not spending it; and the feet we sit at as leaders - who we listen to, and the importance of being mindful of who is influencing you.
This episode will help you focus on yourself, your leadership, and get ready to create your own shift as we emerge into the "new normal". If you want to work on being a better version of yourself, this is a must-listen.
You can find Andrew on LinkedIn or at andrewdeering.com.
As Andrew mentions in the podcast, he has generously shared a tool that can help you focus on the one thing, and reduce overwhelm. Go to https://andrewdeering.com/jane-anderson-podcast/ to access a useful plan for mapping goals across all aspects of your life, complete with a video lesson by Andrew on how to use this tool.
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Tags: Social, Leadership, Marketing
Ep 49 - Resilience Expert Michael Licenblat
Jane Anderson
June 18, 2020
If the Covid-19 crisis has been tough for your practice or business, then this episode is a must-listen.
In this episode, we continue our "Courage in a Crisis" series with our very special guest, Michael Licenblat. Michael is a resilience expert who helps people sell more in tough markets and achieve more in high-pressure environments by bouncing back from pressures and setbacks.
If this year's crisis has been challenging for you, personally or professionally, you'll find Michael's insights invaluable. He generously shares some of the tools and techniques you can learn to increase your resilience, helping you to bounce back, lean in and succeed now and into the future.
You can find out more about Michael on LinkedIn or via his website.
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Tags: Social, Marketing, Risk Management, COVID19
Ep. 48 - High-Performance Expert Joanne Love
Jane Anderson
May 07, 2020
I'm thrilled to share with you today this interview. Joanne Love is one of the most extraordinary experts in her field in particular around high performance. Joanne's background was as a Paralympic coach. Her expertise is in helping people build resilience and achieve a winning mindset to attain their goals.
She's created some really unique IP around the science of goalsetting particularly as a result of her experience working with athletes who are 10-20-30 years post the Olympics and the impact of poor goalsetting creating mental trauma. She's applying her methodology now with children in school and designing safe ways to create goalsetting to create leaders of the future.
Take the time to listen to her today.
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Tags: Social, Culture
Ep.47 - Certified Influencer Coach Trinsa Hine
Jane Anderson
April 29, 2020
Take the time to listen to the interview with Trinsa today. It's a perfect interview if you are thinking about taking the certification and you are looking at setting up your own practice or already have your own practice as a virtual assistant, a marketing consultant, business manager or social media manager and want to grow your business.
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Tags: Social, Leadership, Marketing
Episode 46 - Samantha Pearce, Chief Culture Officer at The MAI Group
Jane Anderson
April 21, 2020
Join me on today's podcast where I interview my very special guest Samantha Pearce, the Chief Culture Officer for the MAI Group. The MAI Group are a group of companies based in Melbourne that are involved in property construction and investment. The MAI Group are a unique company in that they have a fairly young team, and they made a lot of changes fairly early on in response to COVID-19 to set their teams up for remote working, and keeping them engaged...
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Tags: Social, Leadership, Marketing, COVID19
Episode 45 - Marketing Strategist Sally Curtis
Jane Anderson
April 17, 2020
Known as the Connector & Marketing Problem Solver, Sally Curtis has been honing her skills and helping clients in the areas of Sales, Business Growth & Marketing for over 25 years now.
Sally helps her clients to accelerate growth and opportunities without the need for extra expense or additional stress.
Sally is one of our first certified practitioners. I decided to interview her about being an Influencer Certified Coach, how she's built her practice and how the certification has helped her to build her brand.
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Tags: Social, Leadership, Marketing
Episode 44 - Interview with Media Expert Nic Hayes
Jane Anderson
February 24, 2020
Episode 44 - Interview with Media Expert Nic Hayes
Have you ever wondered why some experts are able to get press coverage and others aren't?
Have you ever wondered if being in the media really has that bigger impact on your business growth as an expert?
Have you wondered what it takes to be able to get onto primetime television or identify the best media outlets for you to share your message?
One of the most common questions I get asked is, "Is media really worth it?"
So what I say to people is "yes, absolutely, however it depends on the stage of your practice and how much it's growing and also depends on how clear you are around your message."
This is a very special interview with the Founder of Media Stable Nic Hayes who is a trusted advisor to a large number of experts in Australia and well respected within the speaking community. In this interview, you'll hear me ask him questions about...
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Tags: Social, Leadership, Marketing
Ep. 43 - Leadership Expert Midja Fisher
Jane Anderson
February 20, 2020
In this episode, we talk about building her personal brand as a leadership expert in the legal industry.
We talk about her books, why she uses the name Midja vs her name Melinda, the power of alter egos and the transition from corporate into building a consulting business.
Midja is an experienced mentor, facilitator and speaker, specialising in the areas of leadership development and company culture and values. Her corporate experience includes 20 years in the IT and legal industries, including partnership in a national law firm.
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Tags: Social, Leadership, Marketing, Culture
Ep. 42 - Research Translation Expert Dr. Richard Huysmans
Jane Anderson
September 04, 2019
In this episode we chat with Dr. Richard Huysmans, an expert in research translation and the work he's doing with researchers and academics in universities and research institutes to access opportunities building their personal brand and leveraging LinkedIn to open doors for those opportunities.
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Tags: Social, Leadership, Marketing
Episode 41 - Business Growth Expert Nick Barnsdall
Jane Anderson
August 14, 2019
In this podcast interview, Nick and I talk about his new book "Better Business, Better Life," and the challenges that small business owners have in growing their business. We also discussed the key areas that have the greatest impact on growth and the specific actions business owners can take to become more successful.
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Tags: Marketing, Business Strategy
Episode 40 - Interview with Interpersonal Safety Expert Dr. Amy Silver
Jane Anderson
July 17, 2019
In this podcast interview, Dr. Amy and I talked about trust, building psychological safety as part of business growth within teams to attract clients, and what experts and leaders need to do to increase psychological safety for high performance.
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Tags: Social, Culture
Episode 39 - Interview with Commercial Creativity & Leadership Expert Kieran Flanagan
Jane Anderson
June 19, 2019
In this podcast interview with Kieran, we talk about the importance of creativity for the future of work especially on building your practice under yournamedotcom.
Kieran Flanagan is a Co-Founder and Chief Creative Officer of the Impossible Institute, a strategic think-tank that was created to Make Positive Change & Make Change Positive. An energetic, innovative and fluid thinker, Kieran is also an inspiring leadership speaker. She is a passionate advocate for teaching individuals how to change the way they think and helping organisations change the results they produce for the positive.
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Tags: Leadership, Future of Work
Episode 38 - Interview with Leadership Expert Tarran Deane
Jane Anderson
June 07, 2019
In this podcast episode, Tarran and I discuss why speaking is important for building your expert practice, the benefit of joining something like Professional Speakers Association (PSA) and how to leverage speaking to grow your business.
Tarran Deane is an internationally recognised expert, author and executive coach in the areas of Leadership, Change and Communication.
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Tags: Social, Leadership
Episode 37 - Interview with Systems Thinking Expert Dr. Richard Hodge
Janeandersonspeaks.com
April 05, 2019
In this podcast episode, Dr. Richard and I talk about building your personal brand, and why trust, control and systems thinking is so valuable for building businesses and personal brands.
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Tags: Design Thinking, Social
JCC Speakers
JCC Speakers
April 05, 2020
JCC Speakers Bureau is one of the world's leading speaker bureaus representing the best in the world at what they do.
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Tags: Marketing, Sales, Social
Inspire Speakers
Inspire Speakers Bureau
November 03, 2019
We absolutely love what we do. We get to represent the best of human stories. The best storytellers who are futurists, athletes, economists, inspirational, philanthropists, leaders, celebrities, entrepreneurs, coaches, scientists, adventurers or entertainers. Since 2014, we are a small team that is obsessed with providing our clients with world-class speakers and outstanding service.
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Tags: Management, Marketing, Public Relations
Platinum Speakers Bureau
Platinum Speakers Bureau
April 07, 2019
Platinum Speakers and Entertainers connect you and your organisation with the best local and international inspirational presenters, female motivational speakers, leading creative minds, champions of business, sporting and celebrity speakers, conference & Awards MC’s, facilitators and entertainers....
Platinum are preferred suppliers to Government departments, some of Australia’s largest companies, industry associations, conference organisers, small business, not for profit organisations and charities.
We welcome the opportunity to provide you with the very best advice, speaker, corporate master of ceremonies and entertainer proposals, fees and availabilities for your next event or conference.
Platinum do not charge a booking, admin or service fee when engaging speakers or entertainers.
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Tags: Management, Marketing, Public Relations
Great Expectations Speaker Bureau
Great Expectations
April 08, 2018
Great Expectations is one of Australia's Leading Speaker Bureaus based in Queensland Australia.
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Tags: Marketing, Sales, Social
ICMI Speakers Bureau
ICMI
April 10, 2016
ICMI are one of Australia's leading speaker bureaus. Jane has been listed with them since 2016.
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Tags: Leadership, Marketing, Social
Memo Mailer
Thought Leaders Business School
Certified Speaking Professional
Certified Virtual Speaker
Strategic Communications Keynote Speaker | Personal Branding | Content Creation | Tribe Building
Strategic Communications Keynote Speaker | Personal Branding | Content Creation | Tribe Building
