Digital strategist leveraging over 15 years of experience with a specific focus on growth through digital transformation, leveraging marketing and technology solutions for both B2C and B2B organizations. I help organizations maximize their revenue and profits by designing and executing growth strategies that produce measurable results. I help organizations identify their ideal target clientele, understand the customer journey, identify gaps in existing products or services, and design products/services that are differentiated among the existing alternatives, delivering greater value and customer satisfaction - capturing greater market share.
In addition to helping my clients design new customer experiences, I am also experienced at crafting and executing an effective digital marketing campaign that influences and convinces my clients' customers to choose their products/services among the existing alternatives resulting in increased market share and long-term brand loyalty.
My digital strategy experience spans both management consulting as well as internal strategy groups of fortune 500 firms across multiple industries including financial services, telecommunications, transportation, electronics, retail, infrastructure, and others.
Specialties: Digital Strategy, Agile Transformation, Product Strategy, Growth Strategy, Strategic Planning, Product Development & Innovation, Practice Development, Omni-Channel, Customer Experience, Product Management, Digital Payments, Smarter Commerce
Available For: Authoring, Consulting, Influencing, Speaking
Travels From: Atlanta
Speaking Topics: Digital Transformation, Digital Product Development, Digital Financial Services
