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Lea Pica

Pennsylvania, United States


My Inspiring Insights Data Storytelling Boot Camp is open for registration!

Class starts Monday, May 13th @ 2p ET, so get registered now for the ultimate data presentation and visualization toolbox for digital practitioners:


Did you know that #DataStorytelling skills will drive 25% of new hires and promotions?

That’s why I’m here.

I remember a time when I was an agency search marketing analyst and I’d get thrown curveballs and questions when what I really wanted were high-fives.

So I decided I was going to take matters into my own hands. I voraciously studied principles of visual cognition, persuasive storytelling techniques, and corporate communication for years until I became confident in telling data stories for impact.

I then learned how to leverage my new expertise to speak the language that my audience spoke.

I was able to transform skeptics who asked hostile questions into eager supporters who told others to trust ME for actionable advice and insight.

Then, something wonderful happened. I built a business professionally speaking at industry events, hosting a podcast ( and teaching groups of digital practitioners impactful data storytelling. The feedback thus far has been overwhelmingly positive.

It’s been my pleasure to serve a range of wonderful solo practitioners, small to mid-size agencies, as well as big brands including Microsoft, Ford, Hyatt, Consumer Reports and Kelley Blue Book, just to name a few.

I offer a variety of training services, including:

* Keynote speaking engagements
* Group data storytelling webclasses
* Live private data storytelling seminars and workshops

Come explore working with me by visiting:

P.S. If you’re a team leader of 10 or more practitioners, let’s chat about group offerings:


#dataviz #measure

Lea PicaPoints

Points based upon Thinkers360 patent-pending algorithm.

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